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Promotion Costs Analysis To Increased Volume Sales In The Convection Companies Listiawati; Karta Negara Salam; Retno Wulansari; Pramudi Harsono
International Journal of Science, Technology & Management Vol. 2 No. 5 (2021): September 2021
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v2i5.300

Abstract

The purpose of this study is to obtain empirical data about whether or not there is a relationship between sales promotion costs and sales volume and how much influence the promotion costs have on sales volume at the company. In this study, the documentation method was used in data collection, then proceeded to the analysis process using correlation and regression analysis.The population in this study is the total cost of sales promotion and sales volume at the company. Due to the limitations of time, cost, manpower, and so on, the researchers took samples, namely sales promotion costs, and company sales volume, between 2018-2020.Based on the results of the analysis for three years, it was obtained that r XY = 0.718 with N = 36 and a significant level of 0.000, obtained r table = 0.708. This shows r xy> r table, which means that r XY is significant and Ha is accepted. Because Ha is accepted, there is a positive and significant relationship between Sales Promotion Costs and Sales volume at convection companies. Furthermore, the influence of Biya promotion on sales volume can be seen on the determinant coefficient (R 2) where it is mentioned in a row in 2018; 2019; and 2020 is 0.675; 0.554; and 0.507. this shows that the average annual promotion costs have an effect of more than 50% on the company's sales volume.
Dampak Motivasi dan Persepsi Biaya Pendidikan terhadap Minat Mahasiswa Akuntansi Mengikuti Pendidikan Profesi Akuntansi (PPAK) dengan Karakteristik Personal Individu Sebagai Variabel Pemoderasi Listiawati; Merida; Arsadi; Rays, Muh
JOURNAL INTELEKTUAL Vol 2 No 2 (2023): 2022-01-02-09-MERDA.pdf
Publisher : LPPM STIE PPI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61635/jin.v2i2.157

Abstract

Introduction/Main: This research discusses the influence of motivation, perceptions of educational costs, and individual personality on students' interest in taking Professional Accounting Education (PPAk). Background Problems: The problem studied in this research is the factors that influence students' interest in taking Accounting Professional Education (PPAk), with a focus on motivation, perceptions of educational costs, and individual personality. Novelty: Lies in combining motivational factors, perceptions of educational costs, and individual personality in the context of students' interest in taking PPAk. Research Methods: This research method is an exploratory study that combines qualitative and quantitative research methods. Finding/Results: Motivation has a significant influence on students' interest in taking PPAk, while perceptions of educational costs do not have a significant influence. Conclusion: Efforts to increase student interest in PPAk should be focused on efforts to grow and maintain motivation. That understanding and maintaining student motivation is very important to increase interest and participation in professional accounting education programs.
Exploration Of Subjective Norms Of Tourists In The Application Of Planned Behavior Theory To Predict The Intention To Visit Tourist Objects In Indonesia Listiawati; Sulivyo, Lod; Dewi, Faye Maya; Arsadi
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.697

Abstract

This research aims to explore a deeper understanding of the factors that influence tourists' intentions to visit tourist attractions in Indonesia using the Planned Behavior Theory (TPB) approach. This research focuses on exploring tourists' subjective norms, which is one of the main components in the TPB, along with attitudes and behavioural control. The research method involves an online survey targeting a sample of tourists who have visited or intend to visit tourist attractions in Indonesia. The research instrument consists of structured questions designed to measure critical variables in the TPB, with particular emphasis on subjective norms. Data analysis used descriptive and inferential statistical techniques to identify relationships between key variables. The research findings are expected to significantly contribute to understanding the factors that influence tourists' visiting intentions, as well as their implications for developing marketing strategies and managing tourist attractions in Indonesia. It is hoped that the results of this research can become a reference for tourism industry stakeholders, government and researchers in consumer behaviour and tourism to improve the management and development of tourist attractions in Indonesia to increase the attractiveness and competitiveness of tourist destinations globally.
PENGEMBANGAN USAHA MIKRO DI KOTA PALEMBANG MELALUI PENYALURAN KUR SYARIAH PADA BANK SYARIAH INDONESIA Listiawati
Journal of Multidiscipline and Equality Vol. 1 No. 2 (2024): JME: Journal of Multidiscipline and Equality
Publisher : CV. Cendekiawan Muda Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70656/jme.v1i2.184

Abstract

Perkembangan Usaha Mikro Kecil dan Menengah di Indonesia tidak terlepas dari masalah keterbatasan finansial. Masalah kurangnya modal membuat Usaha Mikro Kecil dan Menengah kerap mengalami kesulitan dan kendala dalam mengembangkan usahanya. Hal inilah kemudian menggugah pemerintah untuk membantu perkembangan Usaha Mikro Kecil dan Menengah. Salah satu kebijakan yang dibuat oleh pemerintah dalam memberdayakan Usaha Mikro Kecil dan Menengah khususnya dalam akses permodalan adalah melalui program Kredit Usaha Rakyat (KUR). Hasil penelitian menunjukkan bahwa Implementasi Pembiayaan KUR Mikro pada BSI Syariah KCP A Rivai berjalan dengan baik. Prosedur Pembiayaan KUR Mikro pada BSI Syariah KCP A Rivai dilakukan melalui beberapa tahap, yaitu: tahap pengajuan pembiayaan, tahap BI Checking, tahap survei, tahap analisis pembiayaan menggunakan 5C, tahap pemberian putusan pembiayaan, tahap pencairan/akad pembiayaan. Peran pembiayaan BSI KUR Mikro di Bank Syariah Indonesia KCP A Rivai berperan penting dalam meningkatkan pendapatan nasabah dengan cara memberikan bantuan modal usaha, dan masukan kepada para nasabah, serta memberikan pengawasan agar pembiayaan dapat berjalan sesuai dengan yang diinginkan dan meningkatan pendapatan nasabah serta perubahan terhadap status ekonomi para nasabah. Pembiayaan KUR Mikro berperan membantu siklus usaha mikro tetap berjalan, perputaran usaha lancar, omset usaha meningkat, serta dapat mengembangkan usaha nasabah.
KAJIAN PEMIKIRAN MUHAMMAD BAQIR AL-SHADR DAN TIMUR KURAN TENTANG EKONOMI ISLAM Listiawati
Journal of Economics and Development Vol. 1 No. 2 (2024): Journal of Economics and Development (JEnD)
Publisher : CV. Cendikiawan Muda Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70656/jend.v1i2.183

Abstract

Muhammad Baqir Al-Shadr mengatakan bahwa ekonomi Islam merupakan cara yang dipilih ummat Islam untuk dijalani dalam mencapai kehidupan ekonomi serta untuk memecahkan masalah ekonomi dalam praktik. Menurut Bqir Islam tidak mengurus hukum permintaan dan hukum penawaran. Beberapa pokok pemikiran ekonomi yang banyak tertuang dalam buku dan kajian hampir sepertiganya berkenaan dengan teori produksi dan distribusi. Gagasan ekonomi Islam tidak mungkin bisa dilaksananakan tanpa adanya campur tangan pemerintah dalam bidang ekonomi. Dalam konsep Baqir, peranan pemerintah dalam upaya mewujutkan kesejahteraan di tengah-tengah kehidupan manusia yaitu mewujutkan jaminn sosial dan keseimbangan sosial. Sedangkan menurut pendapat Timur Kuran dokterin ekonomi Islam sederhana yaitu bahwa al-Qut’an bahwa melarang praktik riba yang melibatkan peracikan dari utang pinjaman yang tidak mampu untuk melakukan pembayaran sesuai dengan waktu yang telah ditentukan. Riba adalah sumber ketidaksetabilan politik, atas dasar ini Kuran menyarankan pentingnya perbankkan syariah terletak hampir seluruhnya dalam simbolisme dan dalam meningkatkan itu memberikan gerakan global Islamisme.
Pemodelan Struktur Geologi Bawah Permukaan Pulau Buru Berdasarkan Data Anomali Gaya Berat Listiawati; Muhardi; Perdhana, Radhitya
Jurnal Geosains dan Remote Sensing Vol 6 No 1 (2025): JGRS Edisi Mei
Publisher : Department of Geophysical Engineering, Faculty of Engineering, University of Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jgrs.ft.unila.354

Abstract

Pulau Buru, Provinsi Maluku merupakan salah satu wilayah yang berada di Busur Banda dan memiliki struktur geologi yang cukup kompleks. Penelitian ini bertujuan untuk memodelkan struktur geologi bawah permukaan berdasarkan data anomali gaya berat. Peta anomali Bouguer lengkap diperoleh dari Pusat Survei Geologi (PSG), Bandung. Pengukuran data lapangan menggunakan dua buah gravimeter geodetic LaCoste and Romberg model G.646 dan G.240, dengan 71 titik pengamatan. Pemisahan anomali residual dan regional dilakukan menggunakan filter Butterworth. Hasil penelitian menunjukkan bahwa anomali residual memiliki nilai antara -59 mGal hingga 58,3 mGal, yang tersebar secara acak. Nilai anomali rendah di Pulau Buru diduga berkorelasi dengan struktur sesar dan batuan berdensitas rendah, seperti batuan sedimen, sedangkan nilai anomali tinggi diduga berkorelasi dengan batuan berdensitas tinggi, seperti batuan metamorf, batuan terobosan, dan keberadaan batuan kerak samudera. Hasil pemodelan 2D menunjukkan bahwa lapisan bawah permukaan di Pulau Buru didominasi oleh batuan sedimen, batuan metamorf, dan batuan terobosan. Struktur geologi bawah permukaan di Pulau Buru terdiri dari sesar, sinklin, antiklin, dan struktur negative flower. Hasil penelitian ini diharapkan dapat menjadi dasar bagi studi lebih lanjut mengenai hubungan antara struktur geologi bawah permukaan dengan potensi sumber daya geologi di Pulau Buru.
DETERMINANTS OF PUBLIC DECISION-MAKING IN SELECTING SUBSIDIZED HOME FINANCING AT ISLAMIC BANKS M. Tegar Pratama; Armansyah Walian; Aryanti; Listiawati
Journal of Multidiscipline and Equality Vol. 2 No. 1 (2025): JME: Journal of Multidiscipline and Equality
Publisher : CV. Cendekiawan Muda Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70656/jme.v2i1.261

Abstract

This study aims to identify the factors that influence people's decisions in applying for subsidized mortgage financing (KPR Subsidy) at Islamic banks, with a case study focus on Bank Syariah Indonesia (BSI). The research population includes all customers who have taken out a KPR Subsidy at the BSI Palembang Branch Office. The sampling technique used is non-probability sampling, specifically the accidental sampling method, which involves selecting respondents based on chance encounters between the researcher and members of the population who are willing to participate. A total of 100 BSI KPR Subsidy customers were selected as the sample. For data processing, this study utilizes SPSS version 20 and employs multiple linear regression analysis. This method is applied to examine the influence of several independent variables simultaneously on a single dependent variable. The results show that the housing location factor has a positive and significant effect on customers’ decisions to apply for a KPR Subsidy, with a t-value of 5.666, which is greater than the t-table value of 1.985, and a significance level of 0.000, which is below the 0.05 threshold. Furthermore, the housing price also has a positive and significant effect, with a t-value of 4.220 > t-table 1.985 and a significance level of 0.000 < 0.05. Similarly, the promotion factor shows a positive and significant influence on the decision to take the KPR Subsidy, with a t-value of 4.806 > t-table 1.985 and a significance level of 0.000 < 0.05.
Implementation of Islamic Marketing Ethics at Bank Mega Syariah Sub-Branch Office (KCP) Palembang Listiawati; Muhammad Faris Afif; Zikri Rahmani; Tazhirowati
Indonesian Journal of Multidisciplinary Sciences (IJoMS) Vol. 4 No. 1 (2025): Indonesian Journal of Multidisciplinary Sciences (IJoMS)
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/ijoms.v4i1.1267

Abstract

This study aims to analyze the implementation of Islamic marketing ethics at Bank Mega Syariah Sub-Branch Office (KCP) Palembang. Islamic marketing ethics refer to principles derived from Islamic teachings in marketing activities, emphasizing honesty, fairness, responsibility, and the absence of fraud or exploitation. This research employs a qualitative descriptive approach. Data were collected through in-depth interviews with management and marketing staff, direct observation, and documentation. The findings indicate that Bank Mega Syariah KCP Palembang has consistently applied the principles of Islamic marketing ethics, particularly in terms of honest product information, transparency in contracts (akad), fair service to customers, and avoiding excessive promotional practices. However, some challenges remain, such as limited understanding among certain marketing personnel regarding Islamic principles and the pressure to meet business targets. Therefore, enhanced internal training based on Islamic values is necessary to strengthen commitment and improve service quality in accordance with sharia principles.
Realisasi Dana Bantuan Langsung Tunai (BLT) Dalam Membantu Perekonomian Masyarakat Pada Masa Pandemi Covid-19 di Kabupaten Tanah Datar Fatmawati; Listiawati; Rosmita; Silvia, Ima Lailatul
Jurnal Ilmu Sosial dan Humaniora Vol. 1 No. 3 (2023): Maret (Jurnal Ilmu Sosial dan Humaniora)
Publisher : CV Insan Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1176 KB) | DOI: 10.57248/jishum.v1i3.106

Abstract

This research departs from the background of the Nagari Padang Laweh Government implementing the Direct Cash Assistance program to help the community's economy. The Direct Cash Assistance Program is given to people who are the target recipients of BLT, according to Permendes and Pernag. The problem of this research is how the Nagari Government realizes the Cash Direct Assistance Fund and whether it is following the rules set by the Central Government. The purpose of the study was to find out how the Realization of Direct Cash Assistance Funds in Helping the Community Economy During the Covid-19 Pandemic In Nagari Padang Laweh, Sungai Tarab District, Tanah Datar Regency. This qualitative research uses a descriptive approach, and data collection techniques used by the author are interviews, observation, and documentation. Informants in this study amounted to 12 people. Then the data is analyzed through data collection, reduction, presentation, and conclusions. The result of this research is that there are three indicators in the realization of the Cash Direct Aid Fund. First is the process of making it real, in which data collection is carried out by the target community of the assistance recipient. Second, the realization of the BLT program has several obstacles, namely the Nagari Government's inaccuracy in funds. Several procedures must be met in disbursing funds. Third, the actual implementation of the Direct Cash Assistance program regarding the timeliness depends on the Village Fund that goes into the Nagari account. In this real implementation, the achievement of the program has been achieved because the Beneficiary Families feel helped by the existence of this Cash Direct Assistance Program.
BERKURANGNYA KINERJA LUBRICATING OIL PURIFIER UNTUK KELANCARAN PENGOPERASIAN MESIN PENGGERAK UTAMA KAPAL LPG/C JENGGALA BANGO Arifin, Syamsul; Asy Syafa Ulul Azmi; Listiawati
Jurnal Maritim Malahayati Vol. 6 No. 2 (2025): Jurnal Maritim Malahayati
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pelayaran Malahayati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70799/jumma.v6i2.125

Abstract

Lubricating Oil Purifier atau yang disebut L.O Purifier adalah alat yang digunakan untuk membersihkan dan memurnikan oli pelumas dari kontaminan seperti air, partikel padat, lumpur, dan produk oksidasi. Tujuan utama menggunakan L.O Purifier adalah untuk memperpanjang masa pakai oli pelumas, meningkatkan efisiensi operasional mesin, dan mengurangi perawatan. Pada kenyataan sebenarnya dalam praktek selama di kapal, permasalahan yang terjadi pada L.O Purifier sangatlah banyak, hal ini terbukti dari pengalaman penulis yang mengalami kendala pada saat L.O Purifier berjalan atau beroperasi. Terjadinya getaran yang tidak normal pada L.O Purifier di kapal LPG/C JENGGALA BANGO dan lubernya L.O Purifier saat kapal sedang berlayar. Waktu penelitian tentang pesawat bantu L.O Purifier dilaksanakan pada saat penulis melaksanakan praktek laut selama satu tahun. Penelitian dilakukan dengan mengambil data-data pokok yang dibutuhkan mengenai L.O Purifier. Kondisi L.O Purifier harus selalu dipertahankan pada nilai kerja yang maksimal, karena bila hal tersebut tidak dilaksanakan maka dapat mengakibatkan kerusakan pada sistem pelumasan serta dapat menurunkan produktifitas tenaga yang berdampak pada kelancaran pengoperasian mesin penggerak utama. Untuk mengatasi hal tersebut maka diperlukan suatu alternatif pemecahan masalah yang dapat digunakan untuk mengatasi gangguan pada purifier, di antaranya adalah melakukan pemeriksaan dan perawatan terhadap komponen L.O Purifier, melakukan pengawasan dan penggantian terhadap komponen L.O Purifier, serta menjaga L.O Purifier bekerja pada nilai kinerja yang maksimal. Oleh karena itu diambil suatu kesimpulan yang dapat digunakan sebagai masukan untuk pelaksanaan tugas kerja di atas kapal maupun sebagai referensi untuk penelitian selanjutnya, sehingga apabila terjadi hal yang sama seperti penulis alami, pembaca dapat  mengambil tindakan dan melakukan antisipasi terhadap pengoperasian L.O Purifier yang secara tepat.