Article Per Year (5 Year)
p-Index From 2020 - 2025
0.659
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Bisnis Eka Prasetya Journal of Economics, Entrepreneurship, Management Business and Accounting Gudang Jurnal Pengabdian Masyarakat
Johnny Chandra
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Pengaruh Faktor Lokasi, Produk Dan Harga Terhadap Keputusan Pembelian Konsumen di CV. Creative Centre Ricky; Johannes; Johnny Chandra
Jurnal Manajemen Bisnis Eka Prasetya Vol 7 No 2 (2021): Edisi September
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v7i2.197

Abstract

This study aims to determine the effect of Location, Products and Prices on Purchasing Decisions at the CV. Creative Centre. The population in this study are all consumers who have made purchases on the CV. Creative Centre for 2019. By using the Slovin formula with an error rate of 10%, a total sample of 93 respondents was obtained. The results of the research analysis show that Location, Product and Price partially have a positive and significant effect on Purchasing Decisions at CV. Creative Centre. The results showed that Location, Product and Price simultaneously have a positive and significant effect on Purchasing Decisions at CV. Creative Centre. The results of this study are supported by the value of R square (R2) which means that the Location, Product and Price have an effect on the Purchasing Decision at the CV. Creative Centre. While the remaining is effectd by other factors originating from outside the research model such as service, perception, image, distribution channels, communication, advertising and price discounts
The Impact of Perfect Competition Market Structure on Firm Performance in the Coffee Culinary Industry Johnny Chandra; Farah Fitria Ramadhani; Rahmat Dinul Paqi; Muh. Rafli Ramadhan
Journal of Economics, Entrepreneurship, Management Business and Accounting Vol 2 No 3 (2024): Volume 2, Issue 3, September 2024
Publisher : CV. Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61255/jeemba.v2i3.373

Abstract

This study examines the influence of perfect competition market structure on firm performance within the coffee culinary industry. A qualitative approach was employed, utilizing data collection methods such as surveys, interviews, observations, and documentation involving key stakeholders in the culinary business. The findings reveal that the coffee industry in Makassar, specifically exemplified by Kopi Break, operates within a perfect competition market structure. In the short run, market equilibrium is demonstrated by the balance between supply and demand at Kopi Break. The study highlights that one effective method for analyzing short-term market equilibrium involves assessing the impact of shifts in the supply curve on market balance. Additionally, it was found that the market structure in the culinary industry is heavily influenced by the behavior and strategic decisions of firms. This research provides valuable insights into how perfect competition conditions affect business performance and decision-making within the coffee culinary industry, emphasizing the importance of firm behavior in maintaining market equilibrium.
Wirausaha Kreatif: Inovasi Tanpa Batas Johnny Chandra; Hommy Dorthy Ellyany Sinaga; Elisabeth Nainggolan; Claudie Tiofanny
Gudang Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2025): GJPM - JANUARI
Publisher : PT. Gudang Pustaka Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59435/gjpm.v3i1.1446

Abstract

Kegiatan pengabdian kepada masyarakat dengan tema "Wirausaha Kreatif: Inovasi Tanpa Batas" bertujuan untuk meningkatkan pemahaman siswa SMKN 2 Rantau Prapat mengenai kewirausahaan berbasis teknologi. Program ini dirancang untuk membekali siswa dengan keterampilan bisnis, strategi pemasaran digital, serta pemanfaatan teknologi dalam dunia usaha. Metode pelaksanaan meliputi sesi pelatihan, diskusi interaktif, dan praktik langsung dalam merancang ide bisnis. Hasil kegiatan menunjukkan bahwa siswa memiliki antusiasme tinggi dalam memahami konsep kewirausahaan dan menunjukkan peningkatan minat untuk mengembangkan usaha berbasis keterampilan mereka. Evaluasi program mengindikasikan keberhasilan dalam meningkatkan kepercayaan diri siswa dalam merintis usaha serta memperkuat hubungan antara dunia pendidikan tinggi dan sekolah kejuruan. Dengan keberhasilan ini, diharapkan kegiatan serupa dapat dikembangkan lebih lanjut untuk memberikan dampak yang lebih luas dalam mendukung generasi muda menjadi wirausahawan inovatif dan mandiri.
Co-Authors Claudie Tiofanny Elisabeth Nainggolan Farah Fitria Ramadhani Hommy Dorthy Ellyany Sinaga Johannes Muh. Rafli Ramadhan Rahmat Dinul Paqi Ricky