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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Manajemen Bisnis Eka Prasetya NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Jurnal Manajemen Bisnis Kewirausahaan Jurnal Riset Manajemen
khafi puddin
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Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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IbM Kelompok Usaha Budidaya Lele Organik Desa Aras Kabupaten Batu Bara Khafi Puddin; Martina Restuati; Zulkarnaen Siregar
JURNAL PENGABDIAN KEPADA MASYARAKAT Vol 21, No 81 (2015)
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jpkm.v21i81.3421

Abstract

Tujuan dari kegiatan IbM ini adalahselain untuk melaksanakan tri dharma perguruan tinggi dalam hal pengabdian kepada masyarakat juga untuk membantu mitra memberikan solusi atas permasalahan yang dihadapi mitra dalam mengembangkan usaha budidayalele; khususnya dalam hal pengelolaan dan manajemen usaha, pembenihan dan pembuatan pakan lele organik,Target khusus dari kegiatan IbM ini adalah kemandirian kelompok usaha budidya lele organik dalam hal: 1) Melakukan pembenihan bibit lele, 2) membuat pakan organik, 3) produk olahan ikan lele. 3) serta memiliki kemampuan manajemen usaha yang baik dan juga terciptanya pangsa pasar baru dari produk yang dihasilkan dalam kegiatan IbM ini.Kegiatan ini dilaksanakan di areal kolam milik bapak abdul jalil beralamat di desa aras kecamatan air putih kabupaten batu bara berjarak kurang lebih 120 km dari universitas negeri medan. Kegiatan IbM ini telah dilakukan antara lain; 1) Pendidikan dan penyuluhan manajemen usaha budidaya lele organik; 2) pelatihan Praktik pembenihan lele; 3) Praktik pelatihan pembuatan pakan organik; 4) Praktik pembuatan produk olahan lele (Abon, Nugget dan Ikan Sale) dan pendampingan sekaligus evaluasi dilakukan pada akhir kegiatan.Hasil capaian dari kegiatan IbM secara garis besar terbagi menjadi dua, yaitu: 1) Soft Skill, Pengetahuan dan pemahaman manajemen usaha mitra menjadi lebih baik, hal ini dapat di lihat dari hasil post-test menunjukkan nilai rata rata peserta adalah 88,9 jika di bandingkan dengan hasil pre-test sebelumnya adalah 70.06 2) Hard Skill, Mitra mandiri dan mampu melakukan pembenihan, pembuatan pakan organik serta mampu membuat produk olahan dari lele yang dihasilkannya (Abon, Nugget dan Ikan Sale). Begitu juga dengan adanya peningkatan pendapatan yang diperoleh mitra dalam melakukan usahanya serta telah terciptanya pangsa pasar baru berupa benih lele dan produk olahan yang di hasilkan mitra.
The Influence of Investment Motivation, Minimum Capital, Investment Risk and Investment Knowledge on Investment Interest in the Capital Market in Students of the Faculty of Economics, State University of Medan khafi puddin; Agus Firmansyah; Kholis, Azizul
Jurnal Manajemen Bisnis Eka Prasetya Vol 7 No 2 (2021): Edisi September
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v7i2.208

Abstract

The problem in this study is the investment interest of students in the capital market which basically students have a fairly high investment interest, but because of a risk and the perception that investment requires large capital so that some of the students discourage investment. This study aims to determine empirical evidence regarding the effect of investment motivation, minimum capital, investment risk, and investment knowledge on investment interest in the capital market. The population in this study were all students of the Faculty of Economics, State Universitas Negeri Medan. From the population, the data collected were 60 respondents who became the research sample with the provisions using the purposive sampling method. In this study, the instrument test was carried out through validity and reliability tests. The data analysis technique used in this study is the classical assumption test, multiple linear regression analysis and hypothesis testing, t test and F test using SPSS version 22 software. The results of this study indicate that simultaneously investment motivation, minimal capital, investment risk and investment knowledge have a significant effect on investment interest in the capital market. While partially investment motivation has a positive and significant effect on investment interest in the capital market, minimal capital has a positive and significant effect on investment interest in the capital market, investment risk has no effect on investment interest in the capital market, and investment knowledge has no effect on investment interest in the capital market.
The Influence of Organizational Culture, Incentives and Work Motivation on Job Satisfaction in the Regional Government at Mebidangro Region Haikal Rahman; Agus Rahmadsyah; Khafi Puddin
Jurnal Manajemen Bisnis Eka Prasetya Vol 8 No 1 (2022): Edisi Maret
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v8i1.242

Abstract

The important thing in human resource management is to manage the human element properly in order to obtain a workforce who is satisfied with their work. Employee job satisfaction is a factor that can affect the organization as a whole. Job satisfaction factors provide good benefits for the organization. Therefore, there are several ways that organizations can do to maintain and maintain their human resources, namely by providing motivation, presenting a conducive organizational culture, providing appropriate incentives to employees and others. other. This study aims to analyze the direct influence of organizational culture and incentives on employee work motivation at the Mebidangro Regional Government, to analyze the direct influence of organizational culture, incentives and work motivation on employee job satisfaction at the Mebidangro Regency Government. Mebidangro area. , and to analyze the indirect effect of organizational culture and compensation on job satisfaction through employee motivation at the Mebidangro Regional Government. The method used is the quantitative causality method. The population in this study were 37 respondents. The results of the study indicate that organizational culture and incentives have a direct effect on the work motivation of employees of the Regional Government of the Mebidangro Region and have a positive and significant effect on employee job satisfaction. Then the organizational climate and compensation indirectly have a positive but not significant effect on job satisfaction through the work motivation of employees at the Regional Government of the Mebidangro Region.
The Influence of Location and Marketing Strategy on Purchase Decisions Lokot Muda Harahap; Khafi Puddin
Jurnal Manajemen Bisnis Eka Prasetya Vol 8 No 1 (2022): Edisi Maret
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v8i1.243

Abstract

This study aims to determine the effect of Location and Marketing Strategies on Purchasing Decisions on Pizza Boy Adam Malik Medan. The population in this study are all consumers who have made purchases at Pizza Boy Adam Malik Medan in 2019. Using the Slovin formula with an error rate of 10%, a total sample of 99 respondents was obtained. The results of the research analysis showed that Location and Marketing Strategies partially and simultaneously have a positive and significant effect on Purchasing Decisions at Pizza Boy Adam Malik Medan. The results of this study are supported by the value of R square (R2) which means that the Location and Marketing Strategy has an effect on the Purchasing Decision at Pizza Boy Adam Malik Medan. While the remaining is effected by other factors originating from outside this research model such as taste quality, service quality, price discounts, advertising, product variations, pricing, consumer behavior, consumer perceptions and product trust.
Pengaruh Kualitas Produk dan Desain Produk terhadap Volume Penjualan pada UD. Sinar Arafah Jaya di Deli Serdang Muhammad Rohim Adamhuri; Khafi Puddin
JURNAL RISET MANAJEMEN (JURMA) Vol 3 No 1 (2025): JURNAL RISET MANAJEMEN (JURMA)
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v3i1.2999

Abstract

This research is motivated to decreased volume at UD. Sinar Arafah Jaya in Deli Serdang. The decrease in sales volume indicates there are factors influence sales. Referring to previous studies as empirical studies. The level of sales volume is thought to be influenced by various factors such as quality and product design. The purpose of this study is test the effect of product quality and product design on sales volume at UD. Sinar Arafah Jaya products. This study uses a mixed methods (a mix of quantitative and qualitative). Collected data using questionnaire and interview. Respondents in this study were 32 people consumers who had purchased UD. Sinar Arafah Jaya products. The hypothesis was formulated and tested using regression analysis with SPSS software. While qualitative analysis was obtained from the results of interview transcripts with owner which processed with NVivo 12 Pro software and provided information and explanations. The results of quantitative research show that, simultaneously, quality and product design have a positive and significant effect on sales volume (f count 58,333 > f table 8,183 with a significant value of 0.000 < 0.05). Then the results of qualitative research also show that sales volume is influenced by quality and product design, various other aspects such as promotional strategies, pricing, and distribution channels. All of elements support each other to achieve the maximum sales volume target.
Kualitas Produk dan Citra Merek sebagai Faktor yang Mempengaruhi Keputusan Pembelian Kopi Suki di Kecamatan Sidikalang Kabupaten Dairi Christin C. Sitorus; Khafi Puddin
JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan Vol. 4 No. 3 (2025): Desember : Jurnal Manajemen Bisnis Kewirausahaan
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jumbiwira.v4i3.3254

Abstract

This study aims to analyze the influence of product quality and brand image on purchasing decisions for Kopi Suki products in Sidikalang District, Dairi Regency. The research method used is quantitative with a survey approach through the distribution of questionnaires to 94 Kopi Suki consumers selected as samples. Data were analyzed using multiple linear regression with the help of SPSS version 30.0. The results showed that product quality has a positive and significant effect on purchasing decisions with a regression coefficient of 0.409 and a significance value of 0.000. Brand image was also proven to have a positive and significant effect with a regression coefficient of 0.592 and a significance value of 0.000. Simultaneously, both variables have a significant effect on purchasing decisions with a coefficient of determination (R²) of 0.870, which means that 87% of the variation in purchasing decisions can be explained by product quality and brand image. These findings indicate that consistent improvement in product quality and strengthening a positive brand image are very important for Kopi Suki businesses to increase consumer loyalty and expand market share.
Pemberdayaan Kelompok Usaha Galansia melalui Teknologi Tepat Guna dan Digital Marketing Aprinawati Aprinawati; Hidir Efendi; Haryadi Haryadi; Khafi Puddin; Fadli Agus Triansyah; Apriansyah Sipayung; Nasywa Khalista; Fadillah Fasha
NUSANTARA Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 4 (2025): November: NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v5i4.6977

Abstract

This community service activity aims to empower the Galansia Business Group in Sait Buttu Saribu Village, Pematang Sidamanik District, Simalungun Regency, which is engaged in the processing of agricultural products and household products. The main problems faced by the partners include limited production capacity, inconsistent product quality, simple business management, and traditional marketing methods. To overcome these problems, the community service team applied a participatory approach by providing appropriate technology, business management assistance, and digital marketing training. The results of the activities showed a significant increase in production capacity, time efficiency, and product quality consistency thanks to the use of onion slicing machines and liquid soap mixing machines. In terms of marketing, the partners successfully utilized social media as a means of promotion and distribution, and improved product packaging to make it more attractive and professional. In terms of management, the partners were able to implement simple digital-based financial records and were facilitated in handling business legality. The impact achieved was an increase in members' income of more than 50% and the growth of entrepreneurial spirit among the village's elderly. This program has proven to be effective in supporting business independence and can be used as a model for community-based MSME empowerment in the digital era.
Penguatan Kapasitas Kelompok Usaha Sijati dalam Pengelolaan Budidaya Jamur Tiram di Desa Sait Buttu Saribu Rangga Restu Prayogo; Hendra Saputra; Hidir Efendi; Khafi Puddin; Fadli Agus Triansyah; Safitri Maya Sari; Annisa Az Zahra; Dimas Very Prabowo
NUSANTARA Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 4 (2025): November: NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v5i4.6979

Abstract

This community service program was implemented to strengthen the capacity of the SIJATI Business Group in managing oyster mushroom cultivation in Sait Buttu Saribu Village, Simalungun Regency. This activity was motivated by the group's great potential in oyster mushroom production, but still faces obstacles in production, marketing, and business management aspects. The method used was a participatory-collaborative approach through stages of socialization, training, mentoring, provision of modern production equipment, strengthening digital marketing, and business management coaching. The results of the activity showed a significant increase in the group's capacity. From a production aspect, the use of a stainless steel steamer machine and modern baglog racks increased time efficiency, saved energy, and doubled production capacity. From a marketing aspect, digital marketing training and collaboration with students as resellers expanded market reach, increased consumer interaction, and drove increased turnover. From a management aspect, digital-based financial records and assistance with business legality strengthened institutions and opened opportunities for access to capital. This program also had a social impact by increasing the economic contribution of housewives who were members of the group, thereby contributing to the welfare of the village community. Overall, strengthening the capacity of the SIJATI group aligns with achieving the Sustainable Development Goals (SDGs), particularly in poverty alleviation, gender equality, and inclusive economic growth. Therefore, this activity can serve as a model for empowering competitive and sustainable local commodity-based MSMEs.
Co-Authors Agus Firmansyah Agus Rahmadsyah Annisa Az Zahra Apriansyah Sipayung Aprinawati, Aprinawati Azizul Kholis, Azizul Christin C. Sitorus Dimas Very Prabowo Fadillah Fasha Fadli Agus Triansyah Haikal Rahman Haryadi Haryadi Hendra Saputra Hidir Efendi Lokot Muda Harahap Martina Restuati Muhammad Rohim Adamhuri Nasywa Khalista Rangga Restu Prayogo Safitri Maya Sari Zulkarnaen Siregar