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Factors that Influencing Tourists Revisit Intention Barkah, Barkah; Febriasari, Puty
JDM (Jurnal Dinamika Manajemen) Vol 12, No 1 (2021): March 2021
Publisher : Department of Management, Faculty of Economics and Business, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v12i1.25680

Abstract

The results of previous research indicate that novelty-seeking through travel is one of the keys to tourist satisfaction. In the context of tourism, destination image and tourist satisfaction are usually used to predict the revisit intention to certain tourist destinations. This research is designed to study the formation of tourist satisfaction and their motivation to return to Pontianak City based on experiences on previous visits. Novelty-seeking, destination image, and quality of culinary experience are proposed to be predictors of tourist satisfaction and intention to return. The results of the study using SEM-PLS show that basically tourist satisfaction and intention to return are determined by the quality of previous travel experiences and the image of tourist destinations. The coefficient of determination of the quality of the tourist’s culinary experience and the image of the destination in the research model is quite small, therefore it is necessary to carry out further research to identify the factors that influence tourist satisfaction and the intention of returning to visit in the context of tourism.
Workplace Incivility dan Kinerja Dosen di Kota Pontianak: Peran Mediasi Sinisme dan Keterikatan Kerja JESAJAS, Thea; Hendharsa, Angga; Febriasari, Puty
Kelola: Jurnal Manajemen Pendidikan Vol. 12 No. 1 (2025)
Publisher : Universitas Kristen Satya Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24246/j.jk.2025.v12.i1.p1-16

Abstract

Incivility in the workplace is not a new phenomenon, particularly in higher education settings, where complex transformations occur due to generational differences in the workforce. This study aims to measure the impact of workplace incivility on work engagement and cynicism, as well as its effects on the job performance of university lecturers in Pontianak. This research adopts an explanatory design to elucidate the causal relationships between variables using quantitative methods. Primary data were obtained by distributing questionnaires to respondents selected through purposive sampling. The study involved 122 lecturers representing various age groups from Baby Boomers, Generation X, Millennials (Generation Y), to Generation Z, to elucidate the responses of each generation to the phenomenon of workplace incivility. The collected data were analyzed using Partial Least Squares-Structural Equation Modeling (PLS-SEM). The results indicate that work engagement partially mediates the relationship between workplace incivility and job performance, with a significance value of 0.005. Meanwhile, cynicism fully mediates the relationship between workplace incivility and job performance, with a significance value of 0.748.
Peran Persepsi Dukungan Organisasi Terhadap Perilaku Warga Organisasi Petugas Penyuluh Koperasi Lapangan (PPKL) Selama Masa Covid-19 Hendharsa, Angga; Febriasari, Puty
JURNAL MANAJEMEN PENDIDIKAN DAN ILMU SOSIAL Vol. 6 No. 3 (2025): Jurnal Manajemen Pendidikan dan Ilmu Sosial (April - Mei 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jmpis.v6i3.4700

Abstract

Petugas Penyuluh Koperasi Lapangan (PPKL) dari Kementerian Koperasi dan UKM merupakan tenaga yang mendukung perkembangan koperasi di Indonesia. Sebagai petugas lapangan, PPKL memiliki mobilitas yang tinggi, namun pergerakan mereka menjadi sangat terbatas sejak munculnya Covid-19. PPKL memiliki cara tersendiri untuk menyelesaikan tugasnya, karena belum ada regulasi dalam menjalankan tugas lapangan di masa pandemi. Hal ini dapat mengurangi atau bahkan menghilangkan perilaku kewargaan organisasi mereka (OCB). Penelitian ini bertujuan untuk mengukur pengaruh karakteristik pekerjaan PPKL dan persepsi dukungan organisasi (POS) terhadap komitmen kerja PPKL, serta pengaruhnya terhadap OCB. Pengumpulan data penelitian dilakukan melalui survei kuesioner dengan jumlah responden sebanyak 100 orang. Sampel dipilih dengan teknik purposive sampling dan dianalisis menggunakan SEM-PLS. Hasil penelitian menunjukkan bahwa POS dan karakteristik pekerjaan secara langsung berpengaruh positif signifikan terhadap komitmen organisasi dan OCB. Dapat dijelaskan bahwa ketika PPKL merasa organisasi memberikan dukungan terhadap pekerjaannya, maka secara langsung akan mempengaruhi komitmen organisasi dan perilaku anggota organisasi. Namun, komitmen organisasi tidak memediasi hubungan antara POS dan karakteristik pekerjaan. Hal ini terjadi karena PPKL beranggapan bahwa organisasi mendukung semua kegiatannya, sehingga tidak diperlukan lagi upaya untuk meningkatkan komitmen organisasi.
MILLENNIALS' INTENTION TO BUY FASHION PRODUCTS AT SHOPEE DURING THE PANDEMIC OF COVID-19 Barkah, Barkah; Febriasari, Puty
Jurnal Ekonomi Bisnis dan Kewirausahaan Vol 11, No 3 (2022): Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBIK)
Publisher : Fakultas Ekonomi dan Bisnis, UNTAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (291.195 KB) | DOI: 10.26418/jebik.v11i3.51142

Abstract

This study aims to analyze the influence of celebrity endorsers and eWOM on consumer purchase intentions, with the brand image as a mediating variable. The research population consisted of millennial consumers in Pontianak who had never bought fashion products at Shopee during the pandemic of COVID-19. Two hundred respondents were selected based on the judgment sampling method. Questionnaires were distributed via Google Forms, then analyzed using SEM-PLS. The results showed that celebrity endorsers and eWOM positively affected the brand image of fashion products at Shopee during the pandemic. Whereas celebrity endorsers and eWOM have proven to have no direct effect on purchase intention. It happened because respondents did not only rely on content uploaded by celebrities and reviews to determine their consumption. Consumers tend to be more selective in choosing products during the pandemic. Even though there is much information circulating about these products, they still consider brand image when deciding to buy or consume them.JEL : M31.  ABSTRAKPenelitian ini bertujuan untuk menganalisis pengaruh selebriti endorser dan eWOM pada niat beli konsumen, dengan citra merek sebagai variabel mediasi. Penelitian ini dirancang untuk menjelaskan hubungan sebab akibat antar variabel. Populasi penelitian terdiri dari konsumen milenial di Kota Pontianak yang belum pernah membeli produk fashion di Shopee selama masa pandemi Covid-19. Terdapat 200 responden yang dipilih berdasarkan metode judgment sampling. Penyebaran kuesioner dilakukan melalui Google Form, kemudian dianalisis dengan SEM-PLS. Hasil penelitian menunjukkan bahwa selebriti endorser dan eWOM berpengaruh positif terhadap citra merek produk fashion di Shopee pada masa pandemi Covid-19. Sementara itu, selebriti endorser dan eWOM terbukti tidak berpengaruh langsung terhadap minat beli konsumen. Hal itu terjadi karena responden tidak hanya mengandalkan konten yang diunggah selebritis dan review untuk menentukan konsumsinya. Konsumen cenderung lebih selektif dalam memilih produk selama masa pandemi. Walaupun banyak informasi yang beredar mengenai produk tersebut, namun mereka tetap mempertimbangkan citra merek ketika memutuskan untuk membeli atau mengkonsumsinya.Kata Kunci : selebriti endorser, e-WOM, citra merek, minat beli, fashion.