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Journal : Proceeding of International Conference on Entrepreneurship (IConEnt)

Intention to Venture Creation versus Self-Employment: Insights from Intracurricular-Based and Cocurricular-Based University Students Wijayanti, Cynthia Anna; Johanes, Winty
Proceeding of International Conference on Entrepreneurship (IConEnt) Vol 3 (2023): Proceeding of 3rd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

Indonesia presently has a low entrepreneurship rate of 1.65%, which falls short of the benchmark for a developed nation. One of the key reasons behind this challenge is the imperative to cultivate tremendous enthusiasm for entrepreneurship among university students. Assessing this interest in entrepreneurship can be accomplished through the Theory of Planned Behavior (TPB), which encompasses components like attitude, subjective norm, and perceived behavioral control. The primary objective of this study is to scrutinize how these three variables influence the intentions of university students majoring in entrepreneurship and students who learn entrepreneurship regarding venture creation (IVC) and self-employment (SE). The sample for this research was chosen using a purposive sampling technique, resulting in 188 valid respondents. The data was subsequently analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with the assistance of Smart PLS. This research reveals that attitude significantly impacts students' intentions in both venture creation and self-employment. While subjective norm does not affect students' inclination toward venture creation, it does influence their interest in pursuing self-employment. Finally, perceived behavioral control shapes students' tendencies toward venture creation but does not influence their intentions for self-employment.
THE IMPACT OF LATE-NIGHT SOCIAL MEDIA USAGE TOWARDS COGNITIVE ENGAGEMENT OF FEMALE ENTREPRENEURS IN INDONESIA Parengkuan, Zipora Hana Sakura; Wijayanti, Cynthia Anna
Proceedings of the International Conference on Entrepreneurship (IConEnt) Vol. 2 (2022): Proceedings of the 2nd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

The trend of social media incremental usage has become increasingly visible in everyday life. Excessive usage of social media is a modern phenomenon that has several negative effects in the entrepreneurial realm, however it has received little attention in empirical study. Based on the stressor-strain-outcome model, this study intends to reveal that late-night social media usage might impact two psychological strains (technostress and life invasion) amongst female entrepreneurs and hence have an influence on their behavioural outcomes (cognitive engagement). The object of this research are female entrepreneurs in Indonesia from the small and medium sized enterprise sector (SMEs) that have used social media late at night. This study used a quantitative approach and non-probability purposive sampling as the sampling technique. There were 200 respondents obtained using an electronic questionnaire which was then processed using the PLS-SEM method using SmartPLS. The results indicated that late night social media usage significantly raises life invasion and technostress among female entrepreneurs. However, late night social media and the two psychological strains have positive impacts towards entrepreneurial cognitive engagement as opposed to negative. The results of this study are expected to provide new insights for female entrepreneurs about the benefits of social media usage to view social media usage as beneficial tool which brings advantages that could help their businesses remarkably. More toward older generation who have difficulties in utilizing social media in daily life regardless the businesses they have. In this digital era, it is important to keep up and learn more about social media to be able to follow the market movement and capture business’s opportunities posted through social media.
Intention to Venture Creation versus Self-Employment: Insights from Intracurricular-Based and Cocurricular-Based University Students Wijayanti, Cynthia Anna; Johanes, Winty
Proceedings of the International Conference on Entrepreneurship (IConEnt) Vol. 3 (2023): Proceedings of the 3rd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Indonesia presently has a low entrepreneurship rate of 1.65%, which falls short of the benchmark for a developed nation. One of the key reasons behind this challenge is the imperative to cultivate tremendous enthusiasm for entrepreneurship among university students. Assessing this interest in entrepreneurship can be accomplished through the Theory of Planned Behavior (TPB), which encompasses components like attitude, subjective norm, and perceived behavioral control. The primary objective of this study is to scrutinize how these three variables influence the intentions of university students majoring in entrepreneurship and students who learn entrepreneurship regarding venture creation (IVC) and self-employment (SE). The sample for this research was chosen using a purposive sampling technique, resulting in 188 valid respondents. The data was subsequently analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method with the assistance of Smart PLS. This research reveals that attitude significantly impacts students' intentions in both venture creation and self-employment. While subjective norm does not affect students' inclination toward venture creation, it does influence their interest in pursuing self-employment. Finally, perceived behavioral control shapes students' tendencies toward venture creation but does not influence their intentions for self-employment.