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PEMANFAATAN DIGITAL MARKETING BAGI GREENPRENEUR DI DESA PUNGGUR BESAR KABUPATEN KUBU RAYA Lubis, Laila Nurfitrah; Siallagan, Debbie Yuari; Prestoroika, Era; Yudimamase, Adiyath Randy; Hidayati, Asri; Depriyani, Magdalena; Sari, Eka Mustika
E-Amal: Jurnal Pengabdian Kepada Masyarakat Vol 4 No 3: September-Desember 2024
Publisher : LP2M STP Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/eamal.v4i3.3567

Abstract

Punggur Besar Village in Kubu Raya Regency, West Kalimantan, holds significant potential in both its local resources and flagship products, one of which is plates made from areca palm sheaths. The village's Greenpreneurs focus on environmentally conscious entrepreneurship, contributing positively to the environment while also addressing economic opportunities arising from environmental challenges. However, these Greenpreneurs still face obstacles in implementing digital marketing due to limited understanding and skills in utilizing information technology, as well as a lack of knowledge about e-commerce platforms that can be used to market their products. They have yet to incorporate the use of websites, social media, or other online marketing tools in their sales efforts. This Community Service Program (PKM) aims to equip Greenpreneurs with knowledge and skills in digital marketing to promote their products, offering practical training that can be applied within the Greenpreneur community. The methods used in this PKM include training and lectures from experts, discussions, brainstorming, and assistance throughout the activity. Participants benefit by gaining a deeper understanding of digital marketing and applying it to product promotion, leading to increased business revenue and empowering the community to leverage digital technology for business growth
ANALISIS PEMBELAJARAN JARAK JAUH KELAS IV SEMESTER GASAL TAHUN PELAJARAN 2020/2021 DI SDN 01 SIDOSARI KABUPATEN PEKALONGAN Sari, Eka Mustika
Malih Peddas (Majalah Ilmiah Pendidikan Dasar) Vol 11, No 2 (2021): Malih Peddas, Volume 11, Nomor 2
Publisher : Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/malihpeddas.v11i2.9601

Abstract

Permasalahan dalam penelitian ini adalah proses belajar mengajar dan dampak pembelajaran jarak jauh kelas IV semester gasal tahun pelajaran 2020/2021 bagi guru, orang tua peserta didik, dan peserta didik pada SDN 01 Sidosari. Tujuan yang hendak dicapai dalam penelitian ini adalah untuk mengetahui proses belajar mengajar jarak jauh bagi peserta didik yang tidak mengikuti pembelajaran sesuai dengan jadwal yang sudah ditentukan dan untuk mengetahui dampak pembelajaran jarak jauh untuk guru, orang tua peserta didik, dan peserta didik  kelas IV sekolah dasar. Subjek dalam penelitian ini guru, orang tua peserta didik dan peserta didik SDN 01 Sidosari. Jenis penelitian ini adalah penelitian deskriptif. Data diperoleh melalui wawancara, angket dan dokumentasi. Hasil penelitian menunjukkan bahwa pembelajaran jarak jauh kelas IV semester gasal tahun pelajaran 2020/2021 di SDN 01 Sidosari terlaksana dengan baik, dengan sekolahan menerapkan pembelajaran dengan blended learning, sebagai alternatif bagi peserta didik yang tidak dapat mengikuti pembelajaran jarak jauh menggunakan media elektronik. Sehingga peserta didik kelas IV seluruh nya mendapatkan materi dengan sama dan tidak ada yang tertinggal karena tidak memiliki media elektronik. Berdasarkan hasil penelitian dapat disimpulkan bahwa sekolah dan guru dapat mempermudah peserta didik untuk pembelajaran jarak jauh sehingga anak dapat belajar dengan nyaman seperti di sekolah.
Pelatihan Digital Content Creation bagi Creativepreneur di Desa Limbung Kabupaten Kubu Raya Siallagan, Debbie Yuari; Prestoroika, Era; Lubis, Laila Nurfitrah; Yudimamase, Adiyath Randi; Hidayati, Asri; Depriyani, Magdalena; Trimawarni, Andjani; Meisari, Winda Chelsea; Sari, Eka Mustika
Irajagaddhita Vol. 3 No. 2 (2025): Irajagaddhita : Jurnal Pengabdian dan Pemberdayaan Masyarakat
Publisher : CV Global Research Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59996/irajagaddhita.v3i2.838

Abstract

Limbung Village in Kubu Raya Regency had numerous business opportunities. The village also has innovative and creative human resources, particularly through the youth community group in the village. Additionally, the community’s desire to develop businesses based on local resources and to utilize the village’s potential to build and grow new businesses was evident. The daily routines of the community were inseparable from the internet, particularly in the use of social media. This encouraged the community, especially the younger generation in Limbung Village, to actively create digital content. The Kristal Youth Organization of Limbung Village had two types of businesses that had been running for quite some time: the sale of office stationery and printing, as well as catfish farming, which was managed creatively. The creativity involved included producing catfish feed using a self-made production machine. Creativepreneurs, the business owners who ran their enterprises creatively by continuously innovating to ensure their businesses thrived, were active in the village. However, the utilization of these efforts had not yet significantly increased the income of the younger generation, indicating that the use of social media was not yet optimal. The lack of understanding among creativepreneurs in leveraging social media was a core issue that needed to be addressed. Strong skills in managing social media could provide significant benefits for entrepreneurs, such as reaching a broader market and increasing the potential for greater profits. As a result of these activities, creativepreneurs had become capable of creating engaging digital content using editing applications and had also contributed to promoting the village’s businesses and products.
Efektivitas LKPD Elektronik dengan Problem Based Learning (PBL) dalam Meningkatkan Minat Belajar Siswa Sari, Eka Mustika; Yulianti, Evy
Jurnal Penelitian Pendidikan IPA Vol 11 No 1 (2025): January
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i1.9307

Abstract

Increasing students' interest in learning is a key factor in achieving effective and optimal educational outcomes. One approach that can enhance students' learning interest is through the use of electronic student worksheets, which encourages students to actively engage in the learning process. This study aims to evaluate the effectiveness of electronic student worksheet based on Problem Based Learning (PBL) to enhancing students' learning interests. This research uses a one-group pretest-posttest design involving 27 students from the XI MIPA class at SMAN 1 Jetis, selected through random sampling. IBM SPSS 25 was used to analyze the data using the Wilcoxon test and N-gain. Following the intervention, students' interest in learning increased significantly, according to the study's findings, with an average pretest score of 48.11 and a posttest score of 64.15. The results of the Wilcoxon test indicated a significant difference between the pretest and posttest scores, with a significant value of 0.000 (p < 0.05). In addition, the N-gain results show an average percentage increase of 56.46%, which falls into the quite effective category.