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PENGARUH KOMPENSASI DAN JOB INSECURITY TERHADAP TURNOVER INTENTION PADA BURUH DI KABUPATEN KUDUS (STUDI KASUS PADA PT. PURA BARUTAMA UNIT OFFSET DIVISI PRODUKSI) Farizka Ayuningtyas; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (339.85 KB) | DOI: 10.14710/jiab.2018.20922

Abstract

Human resources is an important factor in the company as it can support the achievement of goals in the company. Hence, the company must maintain human resources in order not to leave the company and find work in other companies. So to suppress human resources especially laborers out of the company (turnover intention) the company should pay attention to the factors that support turnover intention, including compensation and job insecurity factors.  This study aims to determine the effect of compensation and job insecurity on turnover intention in case study at PT. Pura Barutama Unit Offset Production Division. This type of research using explanatory research and sampling technique using nonprobability sampling technique with purposive sampling method, data collection technique using questionnaire method. The number of samples used in this study as many as 100 respondents. This research uses quantitative and qualitative analysis with validity test, reliability test, correlation coefficient, coefficient of determination, regeresi sedehanand multiple test, and significance of T and F test.  The results of this study indicate that the compensation and job insecurity variables have a strong influence on turnover intention variables. The compensation variable has a strong influence as well as the direction of negative relationship to the turnover intention variable. While job insecurity variables have a very strong influence and have a positive relationship direction to the variable turnover intention.
PENGARUH PROMOSI DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK BIORE MEN DI KOTA SEMARANG Kautsar Ghaniyu Rakhman; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 5, No 4 (2016)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (433.091 KB) | DOI: 10.14710/jiab.2016.13604

Abstract

This study is on the influence of promotion and product quality product purchase decision against Biore Men In Semarang. The objective of this study was to determine the effect of promotion and quality of products on purchase decision either partially or simultaneously. This type of research is explanatory research. The population in this study is a consumer productusers Biore men in the city of Semarang. Pursposive sampling technique using sampling with asample size of 100 people. Methods of data collection using questionnaires, while engineering analysis using multiple regression analysis. Calculations in this study using SPSS for windows. The calculations show that there are significant promotions and product quality both on productpurchasing decisions Biore Men in Semarang. Advice given is the consumer should pay attention to the promotion of Men Biore products through various advertising media that determine the development. Consumers should pay attention to the quality so they know when the product has quality products that are low or high.
PENGARUH E – SERVICE QUALITY DAN PRODUCT QUALITY TERHADAP INTENT TO ONLINE REPURCHASE MELALUI E – SATISFACTION SEBAGAI VARIABEL INTERVENING (STUDI KASUS PADA MAHASISWA FAKULTAS ILMU SOSIAL DAN POLITIK UNIVERSITAS DIPONEGORO SEMARANG) Abdi Filadelfia Prakarsa Purba; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 5, No 4 (2016)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (438.75 KB) | DOI: 10.14710/jiab.2016.13594

Abstract

Fashion Product is one of the necessities of human clothing. However, today,s fashion need has become a basic requirement for some people. Prospective costumers want speed and ease of finding information about fashion and make purchases. With the development of internet technology, which brings convenience for everyone, not just to communicate but also to conduct business transactions anytime and anywhere. Trading activities can now be done through a virtual world that is now known as E – Commerce.This study conducted on students of the faculty of social science and politics have ever made a purchase online. This study aimed to examine the effect of E – Service Quality and Product Quality to The Intent Of Online Repurchase through E – Satisfaction as an intervening variabel.In this study, the data collected by questionnaire to 100 respondents taken by accidental sampling using a sampling technique of non – probability sampling with no opportunity or equal opportunity for each element or member of the population.Based on the analysis of two – stage regression model, it is known that increasing E – Satisfaction caused by the rise of E – Service Quality and Product Quality may increase Intent To Online Repurchase products online fashion.A suggestion in this study in which the company,s online shop should keep a service quality and product quality that they have such as easy access to iformation, ease of navigation, the hospitality staff service, reliability and durability of the products, information security and privacy so that customers who purchase products online fashion be satisfied in doing online shopping and the future return to purchase products online fashion.
BRAND EQUITY INFLUENCE TOWARD CUSTOMER LOYALTY THROUGH SATISFACTION AT TRIBUN JATENG PENGARUH EKUITAS MEREK TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PADA KORAN TRIBUN JATENG Wildan Hermawan S; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 5, No 3 (2016)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (374.151 KB) | DOI: 10.14710/jiab.2016.12240

Abstract

Aims to know the influence between the brand equity to customer loyalty through satisfaction at the Tribun Jateng newspaper. Type of research is explanatory research. Respondents in this study is the Semarang people who've bought the Tribun Jateng as many as 100 people. Data were analyzed using validity and reliability test, t-test, f test, path analysis and Sobel test.Results from this study is the brand equity have a significant effect on customer loyalty with t calculate equal to 8.569, brand equity have a significant effect on customer satisfaction with t amounted to 11.874, satisfaction significantly influence customer loyalty with t calculate equal to 8.322, satisfaction mediate between brand equity and customer loyalty partially, the result of the path analysis amounted to 0,367 direct effect while the indirect effect is 0.275808. From these results it can be seen that the direct effect of brand equity to customer loyalty is greater than its indirect effect, results of the Sobel test, standard error of the magnitude of the indirect effect shows the results of 0.002605611, and found t count equal to 2.8934 larger of t table is 1.98447 thus it can be concluded that (Z) mediates the relationship between (X) and (Y).
Pengaruh Keepemimpinan Dan Motivasi Terhadap Kinerja Karyawan CV. Adhi Baskoro Perkasa Pangkalanbun Putri Indah PR; Hari Susanta Nugraha; Widayanto Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 5, No 3 (2016)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (202.263 KB) | DOI: 10.14710/jiab.2016.12487

Abstract

Human resources is one factor that has an important role in improving employees performance. Given the important role of human resources, the company must pay attention to the factors that effect employees performance. One of the application is good leadership, so that employees can be persuaded to work according to standart and put aside their personal interests. And with motivation will also encourage to work more spirit.This type of research is explanatory research and its aimed to testing the influence between leadership and motivation towards employees performance. Population in this research was the employees in CV. Adhi Baskoro Perkasa Pangkalan Bun, the sampling technique used was sensus sampling. Sample in this research were 35 respondents. Yhe analysis technique is linier regression analysis using SPSS (Statistical Package For The Social Science) as a tool.The results showed that leadership and motivation have positive influence towards employees performance. Motivation has the most influence (29,8%) and the second is leadership (11,3%).
PENGARUH KESADARAN MEREK, ASOSIASI MEREK DAN PERSEPSI KUALITAS TERHADAP KEPUTUSAN PENGGUNAAN KEMBALI BRIZZI SEBAGAI JASA TRANSASKSI BERBASIS KARTU ELEKTRONIK (Studi Kasus Bank Rakyat Indonesia KCP Ketanggungan Brebes) Raditya Mirza Bagaskara; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 8, No 4 (2019)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (620.977 KB) | DOI: 10.14710/jiab.2019.24922

Abstract

Brizzi is an electronic card-based transaction service owned by Bank Rakyat Indonesia. Nowadays electronic cards have become a necessity for the public, but in their use Brizzi has a problem that is the low use of Brizzi compared to electronic card-based transaction services in 2016 to 2019. The purpose of this study was to study brand awareness, brand associations and perceived quality of the decision to reuse Brizzi electronic cards at Brebes. This type of research used is explanatory research in which data collection techniques used are using a questionnaire and using accidental sampling. The sample used was 94 respondents who had been selected with criteria such as; Bank Rakyat Indonesia, whether male or female, accepts 20 years or more domiciled in Brebes, and uses Brizzi with a minimum of 6 months of use. The methodology used to analyze primary data in this study is the validity, reliability, assessment coefficient, determination coefficient, simple and multiple regression with the help of the IBM SPSS (Statistical Product and Service Solutions) version 24. The results showed the contribution of awareness, brand association and perceived quality of the decision to reuse by 87.7% while the other 12.3% related to factors other than brand awareness, brand association and perceived quality. While the rest by other factors. Successfully increasing brand awareness, brand associations and perceived quality, the higher the decision to reuse Brizzi. In addition, perceived quality has the greatest effect with a regression coefficient of 0.582. This means that increasing brand awareness, brand associations and perceptions of appropriate quality and meeting user desires can increase reuse decisions.
PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP PENETRASI PASAR INDUSTRI KECIL MENENGAH KLASTER BATIK DI KOTA SEMARANG Findri Mustika Sari; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 7, No 4 (2018)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (444.397 KB) | DOI: 10.14710/jiab.2018.21762

Abstract

The problem faced by IKM batik in Semarang City is the weakness of penetration ability of Batik Semarangan style in Semarang City. This can be seen from the low market share in Semarang City, even showing a declining trend from 2012 to 2016. The perceived factor is able to influence the penetration of IKM Batik Semarang market, among others are product quality and brand image. This study was conducted to determine the effect of product quality and brand image on market penetration of Small and Medium Industry (IKM) Batik in Semarang City. In this study using sampling technique sampling census so that can be taken 74 craftsmen Klaster Batik members in the city of Semarang. The data analysis used is regression. The results showed that product quality (X1) has a positive and significant influence on market penetration (Y), brand image (X2) has a positive and significant influence on market penetration (Y). The results also show that there is a positive and significant influence between product quality and brand image together to market penetration.
PENGEMBANGAN TALENT MANAGEMENT UNTUK MEMBENTUK KOMITMEN ORGANISASI : (STUDI KASUS PADA PT BANK MEGA Tbk. SEMARANG DIVISI CARD COLLECTION) Sekar Widyasari Putri; Bulan Prabawani; Hari Susanta Nugraha
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 4 No. 6 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.885 KB) | DOI: 10.32670/fairvalue.v4i6.1094

Abstract

Organizational commitment to individual talent is important to ensure that the organization has future candidates. The problem of employee turnover needs special attention from the company because it is an indicator of low organizational commitment. Turnover fluctuations during 2016 - 2018 at PT. Bank Mega Semarang showed an increase in the past year. The purpose of this study is to find out how talent management practices are and how the results of talent management are developed to shape organizational commitment at PT. Bank Mega Semarang, card collection division. This study uses a qualitative method with a type of descriptive research that describes the practice of Talent Management. Data collection techniques with interview methods (unstructured), observation and document analysis. The Talent Management model which consists of four stages, namely Talent Acquisition, Talent On Board, Talent Development and Talent Retention is used as a reference to analyze each process of talent management practices that are run. The results show that Talent Management in the division card collection of PT. Bank Mega Semarang produces individual talent for regeneration in leadership, but there are still employees who resign before the contract expires. In the Talent Acquisition and Talent Retention stage it has not been effective.
Analysis of the Role of Customer Satisfaction Mediation and Customer Value on the Influence of Service Quality on the Revisit Intention of BPJS Health Patients in the Inpatient Facility of Mitra Siaga Tegal Hospital Rohmatullah, Rohmatullah; Hari Susanta Nugraha; Andi Wijayanto
International Journal of Economics, Business and Innovation Research Vol. 4 No. 06 (2025): October- November, International Journal of Economics, Business and Innovation
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijebir.v4i06.2577

Abstract

Demands for improved quality of healthcare services in Indonesia, coupled with an increase in the number of public complaints, have raised public expectations of hospitals offering quality services, adequate facilities, and affordable costs. As a result, every hospital service must continuously strive to meet these expectations. This study aims to analyse the mediating role of customer satisfaction and customer value on the effect of service quality on the revisit intention of BPJS Kesehatan patients at the Inpatient Facility of Mitra Siaga Hospital in Tegal. The research method was conducted using a survey design through the distribution of questionnaires to inpatients who are BPJS Kesehatan participants. Data analysis was performed using SmartPLS. The results showed that service quality had a positive and significant effect on customer satisfaction and customer value, but did not have a direct effect on revisit intention. Customer satisfaction had a positive and significant effect on customer value and revisit intention, while customer value also had a positive and significant effect on revisit intention. Furthermore, it was found that Customer Satisfaction and Customer Value significantly mediate the effect of Service Quality on Revisit Intention. The results of this study confirm that the success of hospital management in improving service quality, satisfaction, and customer value will have an impact on the intention of BPJS Kesehatan patients to revisit the hospital. Management must implement patient-oriented strategies, strengthen a culture of excellent service, and integrate effective service systems to maintain the sustainability and competitiveness of the hospital. This study contributes both theoretically and practically by demonstrating that quality service will increase customer satisfaction and value, which in turn encourages BPJS Kesehatan participants' intention to revisit. Mitra Siaga Tegal Hospital management needs to adopt service strategies that are oriented towards customer satisfaction and value to build sustainable patient loyalty. Keywords: Customer Satisfaction, Customer Value, Service Quality, Revisit Intention