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All Journal Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal MIX : Jurnal Ilmiah Manajemen Jurnal Abdi Masyarakat (JAM) Jurnal Manajemen Dinasti International Journal of Digital Business Management Journal of Business Studies and Management Review
Fadhila Dhia Malihah
Universitas Mercu Buana
Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Industrial & Manufacturing Engineering Social Sciences

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THE CONSTRUCTION OF RELIGIOSITY ROLE IN CAUSALITY RELATIONSHIP WITH CONSUMER BEHAVIOR INTENTION Daru Asih; Ridho Bramulya Ikhsan; Nurul Komara Fajrin; Fadhila Dhia Malihah
Journal of Business Studies and Management Review Vol. 5 No. 1 (2021): JBSMR, Vol. 5 No.1, December 2021
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (159.185 KB) | DOI: 10.22437/jbsmr.v5i1.16405

Abstract

This study is intended to examine the role of religiosity in the causal relationship between the use of Instagram social media and the behavioral intentions of consumers towards culinary products, whether the role of the construct of religiosity in the relationship mediates or moderates. In addition, the purpose of this study was to examine the effect of using advertising through social media, in this case, Instagram, on the behavioral intentions of consumers on SME culinary products. The survey was conducted on 200 respondents using Instagram using the purposive sampling technique. Data analysis was performed using Structural Equation Modeling, with Smart PLS program.
The Effects of Employee Relations, Workplace Well-Being, and Compensation on Turnover Intentions: The Mediation Role of Work Stress Yuliantini, Tine; Rahmat, Abdul; Marlapa, Eri; Malihah, Fadhila Dhia; Endri
Jurnal Aplikasi Bisnis dan Manajemen Vol. 10 No. 3 (2024): JABM, Vol. 10 No. 3, September 2024
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.10.3.931

Abstract

Background: An employee who works at a company may intend to resign from his job for various reasons. Employee Turnover Intention (TI) occurs because it is related to career commitment and the expected utility of the current job in achieving valuable career outcomes. Purpose: This study aims to determine the impact of work relationships, workplace welfare, and compensation on TI mediated by work stress.Design/methodology/approach: PT PICID MM Bogor was used as the research object, and as many as 135 factory employees were respondents. The analysis technique used for hypothesis testing is the Structural Equation Model (SEM)-Partial Least Square (PLS).Findings/Result: The research found that work relationships positively affected work stress, while TI did not. Workplace well-being does not affect work stress, while TI has a positive impact. Compensation has a positive effect on TI and work stress. Job stress directly influences TI and indirectly mediates the influence of employee relations and compensation on TI.Conclusion: Employee relations have a positive impact on work stress. That is, there is a good employee relationship so that employees have positive perceptions or experience stress towards their work. Employee relations do not affect TI. Employee relations do not cause employees to decide to move to another company. Workplace well-being does not affect work stress. Employees feel well-being but do not experience prolonged negative stress. Workplace well-being has a positive impact on TI. The well-being experienced by employees at work causes work stress and has the potential for employees to experience TI.Originality/value (State of the art): This study considers work stress a mediating variable of work relationship factors, workplace well-being, and compensation about turnover intentions. The findings contribute significantly to developing previous empirical literature on human resource management regarding the relationship between work stress and TI. Keywords: employee turnover intention, job satisfaction, job stress, SEM-PLS
THE EFFECT OF JOB INSECURITY, WORK STRESS, AND ROLE CONFLICTS ON TURNOVER INTENTIONS IN EMPLOYEES Dhia Malihah, Fadhila; C. Catur Widayati; L. Atika Novianty
Dinasti International Journal of Digital Business Management Vol. 3 No. 3 (2022): Dinasti International Journal of Digital Business Management (April - May 2022)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v3i3.1217

Abstract

This study was to determine the effect of Job Insecurity, Work Stress and Role Conflict on Turnover Intention in employees. The object of this research is accounting employees who work at PT Optik. The study was conducted on 58 respondents using a quantitative descriptive approach. The approach used in this study is the Variance Based Structural Equation Model (SEM) with Smart-PLS analysis tools. The results of this study showed that job insecurity variables have a significant positive effect on turnover intention, work stress has a significant positive effect on turnover intentions, and conflicts. The role of a significant positive influence on turnover intention.
The Role of Purchasing Decisions in Mediating the Influence of Personal Selling, Price and Product Quality on Customer Satisfaction Using MICE Services C. Catur Widayati; Fadhila Dhia Malihah; Purnamawati Hellen Widjaja; Yenita Yenita
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2006

Abstract

This study aims to analyze the effect of Personal Selling Services, Price, and Product Quality on customer satisfaction using MICE services. The object of this research is all customers of PT ABC. The population in this study is PT ABC customers in Jabodetabek, and the respondents' plan will be determined by the number of samples based on the Hair formula. Sampling will be carried out by purposive sampling method, which is a sample selected based on its characteristics. The analysis technique uses Smart PLS (Partial Least Square) 3.0 analysis. Quantitative analysis methods with SEM analysis tools and Smart PLS 3.3 tools. The results of this study show that Personal Selling has a positive and significant effect on Purchasing Decisions, but price shows a significant negative effect on Purchasing Decisions , besides that Product Quality shows a positive and significant effect on Purchasing Decisions. Therefore, considering the existing market share, companies should improve purchasing decisions by paying attention to service quality and product quality through the application of attractive prices. The Technology Readiness Level of this study is Level 3. Analytic and experimental critical functions and/or proofs of concept characteristics. Active research and development begins, this includes analytical studies and empirical studies to physically validate the analytical predictions of separate elements of the technology.
The Empowerment of Kembangan Utara Community in Increasing the Value of Soap Products Made from Waste Cooking Oil Through Visual Branding Wardhani, Ariani Kusumo; Ulita, Novena; Malihah, Fadhila Dhia
Jurnal Abdi Masyarakat (JAM) Vol 10, No 2 (2025): JAM (Jurnal Abdi Masyarakat) - Maret 2025
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v10i2.30258

Abstract

Waste Cooking Oil (WCO) is a prevalent form of household waste in Indonesia, often mismanaged due to a lack of awareness and infrastructure. In the densely populated area of RW 06 Kembangan Utara, Jakarta, improper waste disposal exacerbates environmental issues. However, repurposing WCO into soap offers renewed benefits and utility. Despite this, the association of the product with WCO creates a stigma that hinders its acceptance and economic viability. This community empowerment initiative aimed to address these challenges by enhancing the perceived value of soap products through visual branding strategies. Conducted over 12 sessions, the program engaged the RW 06 Kembangan Utara community in six systematic stages, providing education on WCO processing, product development, and branding. As a result, the community not only gained awareness about sustainable waste management but also acquired skills in creating visually appealing packaging to market their soap products effectively. The initiative serves as a foundation for fostering environmental responsibility and economic empowerment, encouraging the community to continue this small but impactful step toward a healthier and more sustainable future.
Digital Tourism Promotion: Social Media, E-WOM, and Celebrity Endorsement in Jakarta Catur Widayati; Fadhila Dhia Malihah; Hasliza Abdul Halim
Jurnal Manajemen Vol. 29 No. 3 (2025): October 2025
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v29i3.2706

Abstract

The COVID-19 pandemic has caused unprecedented disruptions to the global tourism industry, with the absence of tourists and flight restrictions exacerbating challenges for tourism-dependent economies like Indonesia. This study examines the socio-economic impact of the pandemic on Jakarta's tourism sector, focusing on the effectiveness of large-scale social restrictions (PSBB), economic repercussions, and long-term resilience strategies. The research highlights the role of Social Media Advertising, Electronic Word of Mouth (E-WOM), Celebrity Endorsements in influencing tourist behavior. Using a sample of 260 respondents who engaged in tourism activities, the data was analyzed through Structural Equation Modeling (SEM) with Partial Least Squares (PLS). The findings reveal that Brand Image positively influences Visit Intention, while Celebrity Endorsement directly affects Visit Intention but not Brand Image. E-WOM and Social Media Advertising positively impact both Brand Image and Visit Intention. These results provide valuable insights for policymakers in navigating pandemic recovery strategies for Jakarta’s tourism sector.
How Transformational Leadership and Job Satisfaction Can Effect on Organizational Commitment and Increase Organizational Citizenship Behavior Yuliantini, Tine; Ramli, Muhammad; Kuswibowo, Christian; Malihah, Fadhila Dhia; Ali, Anees Janee
MIX: JURNAL ILMIAH MANAJEMEN Vol 14, No 1 (2024): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2024.v14i1.007

Abstract

Objectives. Businesses are obligated to have high-quality personnel. In the face of technological advances and business competition, organizations need to raise the standard of their resources and and raising the standard of resources is shown by the commitment in the organization and organizational citizenship behavior (OCB).Methodology: This study method involved with the quantitative method and using (SEM) analysis with software (PLS). In this study, there was a population of 50 employees and the sampling technique is saturated sampling with 50 sample.Finding:. The Result are transformative leadership involves significant and positive transformational leadership has an impact on the dedication of the organizationsignificant and positive impact on OCB, job contentment has a significant and positive impact on organizational, Organizational dedication and fulfillment at work both significantly and favorably affect OCB.Conclusion:To increase OCB in an organization, supporting factors such as transformational leadership, job satisfaction and organizational commitment within the institutional environment
The Effect of Green Advertising on Environmental Attitudes and Purchase Intention in Buying Environmentally Friendly Products (Studies on Garnier Products) Nabahani, Putri Rakhmatia; Asih, Daru; Malihah, Fadhila Dhia; Fajrin, Nurul Komara
MIX: JURNAL ILMIAH MANAJEMEN Vol 14, No 1 (2024): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jurnal_mix.2024.v14i1.014

Abstract

Objectives This study aims to determine green advertising on purchase intention in buying environmentally friendly products through mediating environmental attitudesMethodology: This research employed a causality research design, utilizing a quantitative approach. Data were collected through a questionnaire distributed via Google Forms to residents of DKI Jakarta. Sampling was conducted using the Non-Probability Sampling technique, specifically employing a purposive sampling method. The sample size for this study was 100 participants. Subsequently, the questionnaire responses were analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method, facilitated by SmartPLS 3.0 software.Finding: The results of this study found that Garnier’s green advertising and environmental attitudes had a positive and significant effect on purchase intentions in buying Garnier’s environmentally friendly product, and environmental attitudes had a positive and significant effect in mediating green advertising towards purchase intention in buying environmentally friendly product.Conclusion: The better implementation of green advertising increases consumer interest in buying environmentally friendly products, the higher the consumer's environmental attitude, and the greater the individual's interest in buying environmentally friendly products. 
Co-Authors Abdul Rahmat Ali, Anees Janee Ariani Kusumo Wardhani C. Catur Widayati Christian Kuswibowo Christina Catur Widayati Daru Asih ENDRI ENDRI Eri Marlapa Hasliza Abdul Halim Ikhsan, Ridho Bramulya L. Atika Novianty Muhammad Ramli Nabahani, Putri Rakhmatia Novena Ulita Nurul Komara Fajrin Purnamawati Hellen Widjaja Tine Yuliantini Yenita Yenita