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All Journal Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Ilmiah Manajemen dan Bisnis (JIMB) MIX : Jurnal Ilmiah Manajemen Jurnal SOLMA IKRA-ITH ABDIMAS Jurnal Doktor Manajemen (JDM) Jurnal Riset Bisnis dan Manajemen Jurnal Manajemen BERNAS: Jurnal Pengabdian Kepada Masyarakat ATRABIS: Jurnal Administrasi Bisnis (e-Journal) Jurnal PkM (Pengabdian kepada Masyarakat) Formosa Journal of Sustainable Research (FJSR) Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Indonesian Journal of Society Development (IJSD) INJURITY: Journal of Interdisciplinary Studies Jurnal Pengabdian Masyarakat Singa Podium (JPMSIPO) Journal of Fundamental Management (JFM) Journal of Sustainable Economic and Business
Eri Marlapa
Universitas Mercu Buana
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Nursing Public Health Social Sciences Veterinary Other

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THE EFFECT OF QUALITY SERVICE DIMENSIONS ON CUSTOMER SATISFACTION PT. APJ Eri Marlapa Marlapa
Jurnal Ilmiah Manajemen dan Bisnis Vol 6, No 1 (2020): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v6i1.6983

Abstract

PENGARUH DIMENSI KUALITAS PELAYANAN JASA TERHADAP KEPUASAN PELANGGAN PT. APJOleh :Eri MarlapaFakultas Ekonomi Universitas Mercu Buana Jakartaeri.marlapa@mercubuana.ac.id  ABSTRACTThis study analyzes the influence of the dimensions of service quality on customer satisfaction. PT. APJ. This study aims to describe the quality of services provided by PT. APJ and measuring performance are influenced by job satisfaction which directly impacts high productivity on customer satisfaction at PT. APJ is based on the Servqual (Service Quality) model. This research is a category of business research that uses quantitative descriptive research methods. The population in this study were staff of company contractor employees who were customers of PT. APJ. The number of samples is 25 customers, using the nonprobability sampling method. The type of sample chosen using purposive sampling technique. Data collection is done through a questionnaire. The analysis technique used is multiple regression. Based on the results of the analysis it was found that the dimensions of service quality which included physical evidence, reliability, responsiveness, assurance, empathy had a positive and significant effect on customer satisfaction.Keywords: Service Quality, Servqual Model, physical evidence, reliability, responsiveness, assurance, empathy, customer satisfaction
STUDI PENERAPAN MODEL OPERATION REFERENCES (SCORE) PADA PERUSAHAAN PEMASOK TURBINE DI INDONESIA (STUDI KASUS PT. XYZ) Eri Marlapa; Achmad H. Sutawidjaya
Jurnal Ilmiah Manajemen dan Bisnis Vol 4, No 1 (2018): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v4i1.4401

Abstract

Aktivitas supply chain manajemen bagi perusahaan merupakan bagian yang tidak dapatdipisahkan dalam kegiatan rantai pasok. Perusahaan yang dapat mempertahankan kinerjarantai pasoknya dengan baik maka perusahaaan tersebut dapat bertahan dalam era persaingan.PT.XYZ adalah perusahaan yang bergerak dalam pengiriman turbin. Saat ini perusahaanmempunyai persoalan dalam pengiriman turbine parts ke pelanggan sering terjadi keterlambatan, sehingga perlu adanya pengukuran performansi yang sifatnya menyeluruh atau komprenhensif untuk meningkatkan pelayana bagi konsumen. Tujuan penelitian ini untuk mengevaluasi kinerja perusahaan berdasarkan penerapan model Supply Chain Operation Reference (SCOR).Metode penelitian yang digunakan adalah pendekatan quantitative denganstudi kasus di perusahaan PT.XYZ, Jakarta. Data diperoleh dengan melalui studi lapangan kepada pelanggan Pertamina Hulu Energi (PHE) periode tahun 2012 sampai 2015. Hasil penelitian menunjukkan dengan menggunan metode Supply Chain Operation Reference (SCOR)bahwa kondisi rantai pasok di PT.XYZ kurang efisien karena metrik pengukuran yang dimiliki nilai POF dan OCFT berada di bawah nilai median industri yaitu nilai Advantage Data Benchmark.
SUPPLY CHAIN MANAGEMENT: ANALISIS DAN PENERAPAN MENGGUNAKAN REFERENCE (SCOR) DI PT. INDOTURBINE Ahmad Hidayat Sutawijaya; Eri Marlapa
MIX: JURNAL ILMIAH MANAJEMEN Vol 6, No 1 (2016): MIX: Jurnal Ilmiah Manajemen
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (550.144 KB)

Abstract

Abstract: This study analyzes the application of Supply Chain Operations Reference Model(SCOR). The purpose of this study to determine the application of supply chain model byusing the SCOR model by measuring the performance of the supply chain management at PT.INDOTURBINE based model of Supply Chain Operations Reference (SCOR). This study isa category of business research which uses quantitative and qualitative research methods. Thepopulation in this study were all kind or kinds of turbine parts of various brands with asample of the data delay in delivery of turbine parts. Data mismatch turbine parts in the fieldfor the period of 2011 to 2014 for customers Pertamina Hulu Energi (PHE), which has thelargest percentage. Technical analysis used in this research is to use the metric system forassessing the performance of the supply chain which consists of three levels, namely level 1,level 2 and level 3. These results indicate that conditions in the supply chain of PT.Indoturbine less efficient because the metric measurements of PT. Indoturbine especiallyPOF and OCFT value is below the industry median value Benchmark Data Advantage. Thecomparison is as follows: Value POF by 64.03% while the value of POF Advantage DataBenchmark by 71.8% while the value OCFT for 92 days while the value OCFT AdvantageData Benchmark by 90 daysKeywords: SCOR Model, Supply Chain ManagementAbstrak: Penelitian ini menganalisis penerapan Model Supply Chain Operation Reference(SCOR). Tujuan penelitian ini untuk mengetahui penerapan model rantai pasok denganmenggunakan model SCOR dengan melakukan pengukuran kinerja terhadap manajemenrantai pasok di PT. Indoturbine berdasarkan model Supply Chain Operation Reference(SCOR). Penelitian ini merupakan katagori riset bisnis yang menggunakan metoda penelitiankuantitatif dan kualitatif. Populasi pada penelitian ini adalah semua jenis turbine parts dariberbagai merek dengan jumlah sampel dari data keterlambatan pengiriman turbine parts .Data ketidaksesuaian turbine parts dilapangan untuk periode tahun 2011 sampai 2014 untukpelanggan Pertamina Hulu Energi (PHE) yang mempunyai persentase terbesar. Teknisanalisis yang digunakan dalam penelitian ini adalah menggunakan sistem metrik untukmenilai kinerja rantai pasok yang terdiri atas 3 level yaitu level 1, level 2, dan level 3.Berdasarkan tahapan-tahapan proses yang terdapat pada setiap bagian pada level 1 rantaipasok terdapat beberapa proses yang mengalami kesalahan. Penelitian ini menunjukkanbahwa kondisi rantai pasok di PT. Indoturbine kurang efisien karena metrik pengukuranyang dimiliki PT. Indoturbine khususnya nilai POF dan OFCT berada di bawah nilai medianindustri yaitu nilai Advantage Data Benchmark. Adapun perbandingannya adalah sebagaiberikut : Nilai POF sebesar 64,03% sedangkan nilai POF Advantage Data Benchmark sebesar71,8% sedangkan Nilai OFCT sebesar 92 hari sedangkan nilai OFCT Advantage DataBenchmark sebesar 90 hari.Kata Kunci : SCOR Model, Supply Chain Management
Towards Green Behavior: Egoistic And Biospheric Values Enhance Green Self-Identities Erna Sofriana Imaningsih; Mohd Yusoff Yusliza; Hamdan Hamdan; Eri Marlapa; Aldina Shiratina
Jurnal Manajemen Vol. 27 No. 3 (2023): Ocktober 2023
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v27i3.1369

Abstract

The focus of this study aims to analyze the egoistic, biospheric and green self-identity values of green purchase intentions in Indonesia who have experience consuming green brands. Because the research approach used purposive nonprobability sampling, questionnaire techniques and PLS data analysis were chosen. The results of this study show that egoistic value has a positive effect on green self-identity but negatively on green purchase intention. The value of the biosphere hurts green self-identity but positively on green purchase intention. Finally, green self-identity has a positive effect on green purchase intention. Of course, this will be an essential contribution to future research as additional knowledge, especially for governments, developers, managers or other business actors in realizing environmentally friendly behaviour. The practical and theoretical implications of this study are discussed in more depth.
Strategi Pemasaran Berbasis Selfie Untuk Meningkatkan Daya Saing UMKM di Kecamatan Pondok Aren Kota Tangsel Hindardjo, Anton; Ferranti, Putri Andari; Pramudena, Sri Marti; Marlapa, Eri
Jurnal Pengabdian Masyarakat Singa Podium (JPMSIPO) Vol. 2 No. 1 (2024): April
Publisher : LPPM Universitas Bung Karno

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58965/jpmsipo.v2i1.25

Abstract

This case study investigates the adoption of selfie-based marketing strategies by Micro, Small, and Medium Enterprises (MSMEs) in the District Pondok Aren, South Tangerang City. The research primarily focuses on the utilization of selfies as branding tools, the personalization of content through Augmented Reality (AR) technology, and the safeguarding of consumer data security. Contrary to viewing selfies merely as a trend, this study identifies them as a crucial element in establishing a robust brand image. The integration of consumer selfies serves as a key strategy for extending consumer identities into the digital sphere, fostering deeper engagement between consumers and brands and cultivating an ongoing emotional connection. AR technology enhances content personalization, enabling consumers to interact with brands via customized facial filters, thereby making the consumer experience more distinctive and relevant. Consumer data security emerges as a vital aspect, underscored by protective measures and transparency to ensure a safe and comfortable interaction environment. By focusing on innovation and aligning with digital marketing trends, this strategy offers practical guidance for MSMEs in the District Pondok Aren.
The Effects of Employee Relations, Workplace Well-Being, and Compensation on Turnover Intentions: The Mediation Role of Work Stress Yuliantini, Tine; Rahmat, Abdul; Marlapa, Eri; Malihah, Fadhila Dhia; Endri
Jurnal Aplikasi Bisnis dan Manajemen Vol. 10 No. 3 (2024): JABM, Vol. 10 No. 3, September 2024
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.10.3.931

Abstract

Background: An employee who works at a company may intend to resign from his job for various reasons. Employee Turnover Intention (TI) occurs because it is related to career commitment and the expected utility of the current job in achieving valuable career outcomes. Purpose: This study aims to determine the impact of work relationships, workplace welfare, and compensation on TI mediated by work stress.Design/methodology/approach: PT PICID MM Bogor was used as the research object, and as many as 135 factory employees were respondents. The analysis technique used for hypothesis testing is the Structural Equation Model (SEM)-Partial Least Square (PLS).Findings/Result: The research found that work relationships positively affected work stress, while TI did not. Workplace well-being does not affect work stress, while TI has a positive impact. Compensation has a positive effect on TI and work stress. Job stress directly influences TI and indirectly mediates the influence of employee relations and compensation on TI.Conclusion: Employee relations have a positive impact on work stress. That is, there is a good employee relationship so that employees have positive perceptions or experience stress towards their work. Employee relations do not affect TI. Employee relations do not cause employees to decide to move to another company. Workplace well-being does not affect work stress. Employees feel well-being but do not experience prolonged negative stress. Workplace well-being has a positive impact on TI. The well-being experienced by employees at work causes work stress and has the potential for employees to experience TI.Originality/value (State of the art): This study considers work stress a mediating variable of work relationship factors, workplace well-being, and compensation about turnover intentions. The findings contribute significantly to developing previous empirical literature on human resource management regarding the relationship between work stress and TI. Keywords: employee turnover intention, job satisfaction, job stress, SEM-PLS
Keberlanjutan Bisnis Dalam Upaya Meningkatkan Kesejahteraan Anggota Pertubuhan Masyarakat Indonesia (PERMAI) Pulau Penang, Malaysia Pramudena, Sri Marti; Marlapa, Eri; Hidarjo, Anton; Prihatin, Agung; Bin Rahmad, Khozaeni
BERNAS: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 4 (2024)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jb.v5i4.10507

Abstract

Program Pengabdian Kepada Masyarakat (PPM) bertajuk Strategi Pendampingan Pembukaan/Pengembangan Usaha TKI di Malaysia untuk mengembangkan aktualisasi diri dan meningkatkan kesejahteraan keluarga di daerah asal serta bertujuan untuk memperoleh pendapatan berkelanjutan setelah menjadi TKI di Malaysia. Saat ini terdapat beberapa TKI yang membuka/mengembangkan kemampuan usaha baik usaha kecil dan menengah di Malaysia, namun belum ada pembukaan atau pengembangan usaha di daerah asalnya di Indonesia. Hal ini dirasa perlu karena setelah kontrak kerja selesai, seorang eks TKI akan kembali ke Indonesia sehingga pendapatannya berkurang atau bahkan tidak mendapat upah lagi dan hal ini akan merugikan keberlangsungan kesejahteraannya. Untuk itu perlu adanya solusi terhadap kegiatan yang akan diberikan yaitu dengan memberikan informasi, memberikan motivasi bahkan memberikan contoh kegiatan membuka usaha baru atau mengembangkan usaha yang telah dirintis sebelumnya. Dengan adanya kegiatan sosialisasi ini diharapkan para TKI yang masih aktif bekerja memahami bahwa mereka harus menyisihkan dana untuk membuka/mengembangkan usaha-usaha baru seperti usaha kecil dan menengah di daerah asalnya di Indonesia, sehingga sejahtera dalam hidup. berkelanjutan dan berkelanjutan. Implementasi ini akan dilakukan di Lembaga Swadaya Masyarakat (LSM) Organisasi Masyarakat Indonesia (PERMAI) Pulau Pinang. Cara pelaksanaan kegiatannya adalah dengan melakukan sosialisasi dan pelatihan pelaksanaan pembukaan/pengembangan usaha baru kepada 50-100 tenaga kerja Indonesia yang tergabung dalam LSM PERMAI di Pulau Pinang, Malaysia.
Strategi Green Marketing Hasil Kreasi Barang Bekas Karya Ibu-ibu PKK Kembangan Utara Hamdan, Hamdan; Imaningsih, Erna Sofriana; Marlapa, Eri; Raharja, Indra
Jurnal PKM: Pengabdian Kepada Masyarakat Vol 7, No 5 (2024): Jurnal PkM: Pengabdian kepada Masyarakat
Publisher : Universitas Indraprasta PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/jurnalpkm.v7i5.16978

Abstract

Sangatlah penting untuk memberikan perhatian lebih terhadap isu-isu tentang keberlanjutan. Laporan terkini mengungkapkan bahwa hampir 90% Gen X bersedia membayar 10% lebih untuk produk berkelanjutan dibandingkan dua tahun sebelumnya hanya 34%. Terutama proyeksi 2030, Gen Z mewakili 27% pendapatan dunia yang melampaui melenial pada tahun 2031, disebabkan Gen Z mendukung nilai-nilai berkelanjutan. Tentunya ini adalah peluang potensial yang berharga demi memperoleh nilai-nilai ekonomi yang inklusif dan pemberdayaan kolektif. Sebagi upaya dalam mewujudkannya, PkM ini bertujuan untuk meningkatkan pengetahuan tentang pentingnya green marketing, penerapan strategi green marketing yang efektif, dan menanamkan nilai-nilai perilaku green marketing. Metode yang digunakan dalam menghasilkan fokus tujuan PkM ini adalah ceramah, diskusi dan workshop pembuatan kreasi barang bekas terhadap Ibu-ibu PKK. Hasil yang diperoleh adalah Ibu-ibu PKK memiliki pengetahuan tentang green marketing, manfaat dan arti penting dari strategi green marketing dan menyadari pentingnya menanamkan nilai-nilai perilaku green marketing. Akhirnya, kunci penerapan strategi green marketing adalah: (a) desain yang ramah lingkungan, (b) penentuan posisi yang ramah lingkungan, (c) harga produk yang ramah lingkungan, (d) kemasan yang ramah lingkungan, dan (e) pembuangan yang ramah lingkungan.
CUSTOMER CITIZENSHIP BEHAVIOR ON BUSINESS PERFORMANCE: ARTIFICIAL INTELLIGENCE AS MODERATION IN SMES Utama, Andyan; Shiratina, Aldina; Marlapa, Eri; Ali, Anees
Jurnal Riset Bisnis dan Manajemen Vol. 18 No. 1 (2025): February Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v18i1.17383

Abstract

The purpose of this study is to analyze the influence of Customer Experience (CE) and Brand Commitment (BC) on Business Performance (BP) and to examine the mediating role of Customer Citizenship Behavior (CCB). The study also aims to evaluate the moderating role of Artificial Intelligence (AI) in the relationship between CE and BC with BP. This research employs a quantitative approach with a survey design. The sample consists of 150 MSMEs in Tasikmalaya City, analyzed using SEM-SmartPLS4. The findings reveal that CE and BC have a positive and significant effect on CCB and BP. Additionally, CCB has a positive and significant impact on BP and mediates the influence of CE and BC on BP. However, AI does not moderate the relationships between CE and BP or BC and BP.
Process Quality Control of Eyeglass Lens Production to Reduce Particle Using Six Sigma and DMAIC Wanto, Indra; Marlapa, Eri
Journal of Sustainable Economic and Business Vol. 2 No. 2 (2025): Journal of Sustainable Economic and Business (JOSEB)
Publisher : ARE Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70550/joseb.v2i2.64

Abstract

Objectives: The aim of this research is to examine and maintaining the high product quality while optimizing resource efficiency is a critical challenge in today’s competitive global market. PT XYZ, a leading ophthalmic lens manufacturer, struggles with particle defects, particularly in the UV coating process, which contributes to 80% of total production defects. Methodology: To address this issue, the study applies the Six Sigma methodology using the DMAIC framework to identify root causes, reduce defects, and improve production efficiency. This research adopts a quantitative approach with comparative and descriptive methods. Data collection methods include direct observation, focus group discussions, interviews, and historical data analysis. Findings: The initial analysis identified several defect sources, including environmental factors, improper process handling, and machine performance issues. Improvement actions, such as installing an antistatic blower and optimizing pre-cleaning processes, successfully reduced the defect rate from 12% to 4.7%. The Defects Per Million Opportunities (DPMO) dropped from 112,801 to 46,782, while the Sigma level improved from 2.71 to 3.18. Conclusion: This study conclude that implementing Six Sigma and DMAIC methodologies effectively enhances quality control in ophthalmic lens manufacturing. These improvements strengthen PT XYZ’s long-term competitiveness while supporting sustainable manufacturing practices aligned with SDG 9 (Industry, Innovation, and Infrastructure) and SDG 12 (Responsible Consumption and Production).  
Co-Authors Abdul Rahmat Achmad H. Sutawidjaya Ahmad Hidayat Sutawijaya Aldina Shiratina Ali, Anees Anees Janee Ali Anton Hindardjo Bin Rahmad, Khozaeni Chairiel Oktaviar Darwati Susilastuti Dewi Murtiningsih Eko Tama Putra Saratian ENDRI ENDRI Erna Sofriana Imaningsih Fadhila Dhia Malihah Ferranti, Putri Andari Hamdan Harefan Arief Harefan Arief Hartinah, Siti Hidarjo, Anton Indra Raharja Iwan Firdaus Khairunnisa Abd Samad Khozaeni Bin Rahmad M. Noor Salim Mochamad Soelton Mohd Yusoff Yusliza Nur Hayati Abd Rahman Nur, Hifizzah Prihatin, Agung Pudji Astuty Ramdani Ramdani Siti Hartinah Sri Marti Pramudena Sri Marti Pramudena Tine Yuliantini Utama, Andyan Wanto, Indra Yananto Mihadi Putra