Garuda - Garba Rujukan Digital

MODEL STRUKTURAL PENINGKATAN LOYALITAS KONSUMEN PADA PRODUK UMKM MEREK BITTERSWEET BY NAJLA DI INDONESIA Nurhadi, Mochamad; Baihaqi, Muchammad Ardafa; Djunaedi, Arif Zeinfiki; Soebijanto, Ali
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 14 No 1 (2024): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Wiraraja Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v14i1.2939

Social media is a digital platform that is widely used in the business world, especially by Micro, Small and Medium Enterprises (MSMEs). Bittersweet by Najla is an MSME product that utilizes social media to increase brand loyalty. The research objective is to analyze the increase in brand loyalty based on social media marketing activities, brand trust, brand equity, and brand attachment to Bittersweet by Najla brand MSME products in Indonesia. This study is categorized as causal research using a survey method. The sampling technique used purposive sampling with 227 respondents as the research sample. The analysis technique used is Partial Least Square with Structural Equation Modeling (PLS-SEM) using the SmartPLS application. The results of the study show that an increase in brand loyalty is not directly determined by social media marketing activities, but through the mediation of brand trust, brand attachment, and brand equity shows a significant increase in the relationship. The research results concluded that the increase in consumer loyalty for Bittersweet by Najla is significantly determined by the amount of brand trust, brand attachment, and brand equity.

REMUNERASI EKSEKUTIF TERHADAP KREDIT MACET PERBANKAN YANG LISTING DI BURSA EFEK INDONESIA DENGAN MODERASI KOMITE MANAJEMEN RESIKO Soebijanto, Ali
PERFORMANCE: Jurnal Bisnis & Akuntansi Vol 14 No 2 (2024): Performance: Jurnal Bisnis & Akuntansi
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Wiraraja Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24929/feb.v14i2.3693

Executive remuneration as part of reducing opportunistic behavior from the concept of agency theory has been widely studied in the banking sector. So far, research has been related to banking performance, but it was rare to associate it with non-performing loans. This study aimed to analyze the influence of executive remuneration on non-performing loans of banking companies listed on the Indonesia Stock Exchange. The research design uses quantitative. The independent variable is executive remuneration for directors and commissioners, the dependent variable is the amount of non-performing loans, the moderating variable is the risk management committee and the control variables are company size, age, and CAR. The research years used were 2017 to 2021. The statistical tests used were multiple linear regression and MRA (moderated regression analysis) processed with SPSS version 26. The results of the study indicated a negative influence of remuneration on non-performing loans, while the presence of a risk management committee weakened the influence of remuneration on non-performing loans. The effect of the CAR control variable, company size had a significant negative effect on bad debts, while company age had a significant positive effect.

Implementing Situational Crime Prevention Theory in the Matter of Financial fraudulent Shonhadji, Nanang; Marta, Laila Saleh; Soebijanto, Ali; Ayu, Febrina
Journal of Economics, Business, and Accountancy Ventura Vol. 27 No. 2 (2024): August - November 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v27i2.4651

Fraud and financial crime continue to pose significant challenges for private companies, making prevention efforts essential through the identification of their root causes. This study examines the relationship between situational crime prevention and financial fraud, with a focus on employee tenure as a moderating variable. An empirical research method was employed, with data collected from employees of PT Budi Jaya and its subsidiaries through questionnaires. A total of 60 valid responses were analyzed using WarpPLS. The findings reveal that situational crime prevention—measured through indicators such as minimal benefits, high risks, limited opportunities, and strict sanctions—has a significant negative impact on financial fraud. Additionally, the study demonstrates that employee tenure moderates the relationship between situational crime prevention measures and financial fraud. This research makes a theoretical contribution to situational crime prevention theory by incorporating the concept of rationalization, which fraud perpetrators often use to justify their actions. The study offers practical insights, suggesting that companies and regulators should implement robust internal control systems to minimize opportunities for fraud and establish clear, stringent rules and sanctions to deter fraudulent behavior.

Implementing Situational Crime Prevention Theory in the Matter of Financial fraudulent Shonhadji, Nanang; Marta, Laila Saleh; Soebijanto, Ali; Ayu, Febrina
Journal of Economics, Business, and Accountancy Ventura Vol. 27 No. 2 (2024): August - November 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v27i2.4651

Fraud and financial crime continue to pose significant challenges for private companies, making prevention efforts essential through the identification of their root causes. This study examines the relationship between situational crime prevention and financial fraud, with a focus on employee tenure as a moderating variable. An empirical research method was employed, with data collected from employees of PT Budi Jaya and its subsidiaries through questionnaires. A total of 60 valid responses were analyzed using WarpPLS. The findings reveal that situational crime prevention—measured through indicators such as minimal benefits, high risks, limited opportunities, and strict sanctions—has a significant negative impact on financial fraud. Additionally, the study demonstrates that employee tenure moderates the relationship between situational crime prevention measures and financial fraud. This research makes a theoretical contribution to situational crime prevention theory by incorporating the concept of rationalization, which fraud perpetrators often use to justify their actions. The study offers practical insights, suggesting that companies and regulators should implement robust internal control systems to minimize opportunities for fraud and establish clear, stringent rules and sanctions to deter fraudulent behavior.

Financial Planning (Fiping) Project: Educational Website in Improving Student Understanding Through Literacy Finance and Financial Planning Independently Adawiyah, Robiah Al; Ritmaya, Chitra Laksmi; Soebijanto, Ali
Jurnal Riset Ekonomi, Manajemen, dan Bisnis Vol. 2 No. 1 (2025): Mei 2025
Publisher : Universitas Kristen Petra dan Ikatan Sarjana Ekonomi Indonesia Cabang Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jremb.2.1.6-18

Knowledge and understanding of financial literacy and planning still need to be in the low category, which, in this case, impacts unwise financial management. This statement is supported by data from the Central Statistics Agency (BPS) for the September 2022 period, there was an increase in the number of poor people by 9.57%. Improving financial management capabilities through increasing understanding of financial literacy and financial planning can be started by the younger generation, namely students. These improvement efforts can be adapted to the current era of digitalization, namely with a digital educational website platform. This research aims to realize alternative solutions based on the results of research that has been done in the form of a financial planning project website equipped with supporting features. As well as outlining the obstacles and completion of the realization of the financial planning project website. Data collection methods with descriptive research methods through questionnaires, interviews, and observation. Research results on students show that there are still problems in understanding financial literacy and financial planning independently, so researchers offer an alternative solution called the financial planning project. The research implications explain that the financial planning project media benefits students by increasing their financial literacy and independent financial planning and their interest in saving, doing business, and investing at a young age. In addition, it can minimize the financial problems that students have faced.

FINANCIAL PLANNING PROJECT: WEBSITE EDUKASI DALAM MENINGKATKAN PEMAHAMAN MELALUI LITERASI KEUANGAN DAN PERENCANAAN KEUANGAN MANDIRI Adawiyah, Robiah Al; Rithmaya, Chitra Laksmi; Soebijanto, Ali
Jurnal Ilmiah Manajemen dan Bisnis (JIMBis) Vol 3 No 4 (2024): November
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/jimbis.v3i4.6997

Peningkatan kemampuan pengelolaan keuangan melalui peningkatan pemahaman literasi keuangan dan perencanaan keuangan dapat dimulai dari generasi muda yaitu mahasiswa. Upaya perbaikan tersebut dapat disesuaikan dengan era digitalisasi saat ini, yaitu dengan platform website pendidikan digital. Penelitian ini bertujuan untuk mewujudkan alternatif solusi berdasarkan hasil penelitian yang telah dilakukan, berupa website Proyek Perencanaan Keuangan (Fiping) yang dilengkapi dengan fitur-fitur pendukung. Serta menguraikan kendala dan penyelesaian realisasi website Proyek Perencanaan Keuangan (Fiping). Metode pengumpulan data dengan metode penelitian deskriptif melalui angket, wawancara, dan observasi. Hasil penelitian pada mahasiswa menunjukkan masih adanya permasalahan dalam memahami literasi keuangan dan perencanaan keuangan secara mandiri, sehingga peneliti menawarkan alternatif solusi yang disebut dengan Proyek Perencanaan Keuangan (Fiping). Implikasi penelitian menjelaskan bahwa media Financial Planning (Fiping) Project membawa manfaat bagi pelajar dalam meningkatkan literasi keuangan dan perencanaan keuangan secara mandiri, serta meningkatkan minat menabung, berbisnis, dan berinvestasi di usia muda. Selain itu, dapat meminimalisir permasalahan keuangan yang selama ini dihadapi oleh mahasiswa.

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