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All Journal E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Ekonomi EKONOMIKA45 International Journal of Economics (IJEC) JAKBS Jurnal Nirta: Studi Inovasi Neraca Manajemen, Akuntansi, dan Ekonomi JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Digital Innovation : International Journal Of Management
Endah Budiarti
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science

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Pengaruh Employe Engagement, Kepuasan Kerja, Stres Kerja serta Pengembangan Karir terhadap Turnover Intention pada Kepth Coffee Surabaya Sipayung, Natalia Yustisia; Dewa Ketut Raka Ardiana; Sri Budi K; Endah Budiarti
Jurnal Nirta : Inovasi Multidisiplin Vol 4 No 2 (2025): Jurnal Nirta : Studi Inovasi
Publisher : Nirta Learning Centre

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61412/jnsi.v4i2.143

Abstract

Abstract. This study aims to prove and analyze the Influence of Employee Engagement, Job Satisfaction, Job Stress and Career Development on Turnover Intention on Kepth Coffee Surabaya Employees partially and simultaneously. The population in this study were 30 respondents or all employees of Kepth Coffee Surabaya. Data were collected through a questionnaire with a Likert scale as a measurement instrument. Data analysis techniques were carried out by validity testing, reliability testing, classical assumption testing, multiple linear regression testing, and T-test (partial) and F-test (simultaneous) to reveal the influence of Employee Engagement, Job Satisfaction, Job Stress and Career Development on Turnover Intention. Data analysis in this study used SPSS version 26. The results showed that all indicators of this study were valid and reliable. The results of this study indicate that only Job Stress (X3) has a significant influence on the Turnover Intention variable (Y). Other variables, namely Employee Engagement (X1), Job Satisfaction (X2), and Career Development (X4), did not show a significant influence partially on the Turnover Intention variable (Y) on Kepth Coffee Surabaya Employees. The results of the R² Test show that the influence of the independent variable on the dependent variable is 73.1% while the remaining 26.9% is influenced by other variables not explained in this study. Based on these findings, the limited number of respondents in this study was caused by access and time constraints, so it is recommended in further research to expand the reach, utilize digital platforms, or collaborate with related parties in order to obtain more representative data. Keywords : Employee Engagement, Job Satisfaction, Job Stress, Career Development, Turnover Intention
Customer Experience and Facilities to encourage Revisit Intention with Customer Satisfaction as an intervening variable at the Old Town tourist attraction in Surabaya Alfinatur Rosyida; Endah Budiarti
E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Vol 18 No 1 (2025): JURNAL ILMIAH EKONOMI DAN BISNIS
Publisher : LPPM Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/e-bisnis.v18i1.2278

Abstract

This research aims to prove and analyze the influence of Customer experience and Facilitiesin influencing interest in returning to visit with Customer Satisfaction as an intervening variable at the Old Town tourist attraction in Surabaya. This type of research is causal-explanatory the population is visitors to the Old Town in Surabaya. The sampling method uses Accidental Sampling which is a group of Non-Probability Sampling. The data collection method uses a questionnaire involving 100 respondents and Smart PLS 4 as the analysis tool. Customer satisfaction has a positive and significant impact on customer satisfaction, facilities have a positive and significant impact on customer satisfaction, customer experience has a positive but not significant impact on customer satisfaction, facilities have a negative and insignificant impact on customer intention, and customer satisfaction has a positive and significant impact on customer satisfaction. Additionally, facilities have a significant impact on customer satisfaction through customer satisfaction, and customer experience has a significant impact on customer satisfaction through customer satisfaction.
The Effect of Product Innovation, Brand Awareness and Price Perception on Repurchase Decisions Through Customer Satisfaction with Social Media Marketing Activity & Perceived Value as Moderating Variables on Sagiko Float Fruit Juice Drink in the Kediri Residency Area East Java Viando, Feterrido Wahyu; Cempena, Ida Bagus; Endah Budiarti
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1454

Abstract

The food and beverage (F&B) industry in Indonesia is currently experiencing rapid growth. Changes in lifestyle, especially in big cities where people like fast food and drinks, coupled with the active use of digital platforms, have a transformational impact on digitalization and open up opportunities for F&B business actors to promote their products to Internet users. This study aims to find empirical evidence regarding the effect of product innovation, brand awareness, and price perception on repurchase decisions through customer satisfaction, with social media marketing activity and perceived value as moderating variables on Sagiko float fruit juice drinks in the Kediri residency area east Java. The population in this study was customers who had made purchases at the Sagiko float in the Kediri residency area east Java. The sampling technique used was purposive sampling, which was to randomly select customers who had made purchases at Sagiko Float in the Kediri residency area east Java, with a total of 300 respondents. Hypothesis testing was conducted using the Structural Equation Modeling (SEM) approach or structural equation model with the Analysis of Moment Structures (AMOS)  version 26 program. Based on the results of the analysis of the seven tested hypotheses, all were proven to be accepted, namely that product innovation, brand awareness, price perception, social media activity, and perceived value have a significant effect on repurchase decisions and customer satisfaction. This study provides insights for companies in designing effective marketing strategies to increase customer satisfaction and the intensity of consumen repurchase decisions by increasing product innovation, brand awareness, price perception, and marketing activities on social media and perceived value
The Influence of Attractions, Service, e-WOM on Revisit Decisions with Satisfaction Mediation and Digital Promotion Moderation Aldien Ramadhan; Ida Bagus Cempena; Endah Budiarti
Digital Innovation : International Journal of Management Vol. 2 No. 4 (2025): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v2i4.470

Abstract

This research investigates the impact of tourist attractions, service quality, and electronic word of mouth (e-WOM) on visitors’ intention to revisit Sendang Tourism Village, located in Tulungagung, East Java. Additionally, the study explores the function of visitor satisfaction as an intermediary variable and digital promotion as a potential moderator. The study emerged from the concern over fluctuating visitor numbers despite Sendang’s rich appeal in terms of natural landscapes, cultural heritage, and traditional charm. A quantitative method was applied, making use of a structured data collection process structured survey distributed to 138 individuals who had previously visited the site. The data were examined through Partial Least Squares Structural Equation Modeling (PLS-SEM) to evaluate and interpret the relationships between the research variables both the direct and mediated pathways between variables. This technique was chosen for its ability to explain complex relationships within behavioral research. The results reveal that tourist attraction, service quality, and e-WOM have a significant positive influence on revisit intention. Furthermore, tourist satisfaction was shown to act as a bridging variable between these predictors and return visits. On the other hand, digital promotion was not found to significantly moderate these effects. This indicates that digital marketing, while useful, may not independently boost visitor return rates unless paired with strong destination quality and positive visitor experiences. From a conceptual standpoint, the study contributes to tourism marketing discourse by incorporating both mediation and moderation into the revisit intention framework. In practical terms, the findings highlight the need for tourism managers to prioritize visitor satisfaction and enhance the core travel experience. Digital tools should complement rather than replace genuine service improvements and compelling destination features to effectively encourage repeat tourism.
Pengaruh Tingkat Utang, Ukuran Perusahan, dan Kebijakan Dividen Terhadap Agresivitas Pajak Endah Budiarti; Rudy, Rudy
Jurnal Akuntansi Keuangan dan Bisnis Vol. 3 No. 2 (2025): Juli - September
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine the effect of Debt Level, Company Size, and Dividend Policy on Tax Aggressiveness in industrial companies listed on the Indonesia Stock Exchange (IDX). This type of research is quantitative and the type of data used in this study is secondary data, in the form of annual financial reports and annual reports of industrial companies in the commercial service sector for the period 2019-2023 obtained through searches on the official website of the Indonesia Stock Exchange and the official websites of the companies being researched. The research population is 35 industrial companies in the commercial service sector listed on the Indonesia Stock Exchange (IDX) for the period 2019-2023. The sample was selected using a purposive sampling technique and obtained a sample of 9 companies. The test was carried out using multiple linear regression analysis assisted by the Eviews program version 10. Debt Level is measured using total debt divided by total capital, Company Size is measured by ln = (total assets) while Dividend Policy is measured by dividends per share divided by earnings per share. From the results of the simultaneous hypothesis test (f test), Debt Level, Company Size, and Dividend Policy simultaneously or together influence Tax Aggressiveness. Based on the results of the partial test (t-test), the variables Company Size and Dividend Policy had an effect on the Tax Aggressiveness variable, while Debt Level did not have an effect on Tax Aggressiveness.
PERAN KUALITAS PRODUK, KUALITAS INFORMASI DAN ULASAN PRODUK TERHADAP KEPUTUSAN PEMBELIAN PARFUM MEREK MINISO DI MARKETPLACE ONLINE Muhammad Mirzaq Shofiurrochman; Endah Budiarti
JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 2 No. 5 (2025): September
Publisher : CV. KAMPUSA AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jemba.v2i5.1478

Abstract

Penelitian ini menganalisis pengaruh ulasan produk, kualitas produk, dan kualiitas informasi terhadap keputusan pembelian parfum merek Miniso di marketplace, dengan fokus pada konsumen di Kecamatan Sukolilo, Surabaya. Fenomena pergeseran perilaku konsumen menuju belanja daring, khususnya untuk produk sensori seperti parfum yang tidak dapat diuji coba langsung, melatar belakangi urgensi penelitian ini. Keterbatasan pengalaman langsung dalam pembelian parfum di marketplace menyoroti peran penting ulasan konsumen, representasi kualitas produk secara digital, dan kelengkapan serta keakuratan informasi sebagai pengganti interaksi fisik. Menggunakan pendekatan kuantitatif, penelitian ini melibatkan 100 responden yang merupakan konsumen parfum Miniso di Kecamatan Sukolilo, dipilih melalui Lemeshow. Data dikumpulkan menggunakan kuisoner dan dianalisis dengan metode regresii linier berganda menggunakan SPSS, setelah melalui uji validitas, reliabilitas, dan asumsi klasik.Implikasi praktis dari penelitian ini adalah pentingnya bagi Miniso dan penjual di marketplace untuk mengelola ulasan secara proaktif, menyajikan deskripsi dan visual produk yang representatif dan menarik, serta memastikan transparansi dan kelengkapan informasi demi membangun kepercayaan konsumen. Penelitian ini turut memperkaya literatur manajemen pemasaran, khususnya terkait perilaku konsumen dalam belanja daring untuk produk sensori.
Co-Authors Aldien Ramadhan Alfernando Marga Putra Alfinatur Rosyida Aurel Virgea Yonanda Dewa Ketut Raka Ardiana Dimas Tyas Erafasa, Rama Adhitya Ida Bagus Cempena Ida Bagus Cempena, Ida Bagus Margareta Gonda Neon Muhamad Yasin Muhammad Mirzaq Shofiurrochman Rama Adhitya Erafasa Rudy Rudy Sayekti Suindyah D Sipayung, Natalia Yustisia Situmorang, Willy Septian Matthew Sri Budi K Tri Andjarwati, Tri Vera Miranda Viando, Feterrido Wahyu Yoga Fitrah Hadiyah Nata