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All Journal Jurnal Kata: Bahasa, Sastra, dan Pembelajarannya Arkhais - Jurnal Ilmu Bahasa dan Sastra Indonesia Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Siliwangi: Seri Pendidikan JOLLT Journal of Languages and Language Teaching Prosiding Seminar Nasional Pengabdian Kepada Masyarakat
Helvy Tiana Rosa
Universitas Negeri Jakarta
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Language Impoliteness in Memes Contesting the 2024 Presidential Election in Indonesia Anwar, Miftahulkhairah; Amir, Fachrur Razi; Zuhriyah, Siti Aminataz; Purbasari, Rahayu; Rosa, Helvy Tiana
Journal of Languages and Language Teaching Vol. 12 No. 4 (2024): October
Publisher : Universitas Pendidikan Mandalika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jollt.v12i4.12801

Abstract

In the context of the 2024 presidential election campaign, the proliferation of memes as a medium of public and supporter expression has become increasingly prominent. Memes serve as a vehicle for political commentary, often reflecting public sentiment and opinion. However, a significant concern arises from the pervasive use of linguistic impoliteness within these memes. This study aims to examine the phenomenon of linguistic impoliteness in memes related to the 2024 presidential election. Employing a descriptive qualitative research method, data were collected from a variety of meme images sourced from the internet. The analysis reveals that linguistic impoliteness in these memes manifests in several forms, including bald on-record impoliteness, positive impoliteness, negative impoliteness, sarcasm, and the withholding of politeness. These forms of impoliteness not only reflect the aggressive nature of political discourse but also have the potential to incite conflict among different political factions. The findings suggest a need for more responsible meme usage, particularly in politically charged contexts, to foster a healthier and more constructive political dialogue. The study concludes that while memes are a powerful tool for political expression, their potential to exacerbate tensions should not be overlooked. Implications for future research include exploring strategies for mitigating the negative impact of impoliteness in online political communication.
Pengolahan Produk Kreatif Kebahasaan Berbasis Sintaksi Sebagai Promosi Cagar Budaya Jatinegara Kaum Miftahulkhairah Anwar; Nurbiana Dhinie; Helvy Tiana Rosa; Fajar A Nugroho; Muhammad Rayhan; Renadini Nurfitri; Annisa Dhea Nurbaity
Prosiding Seminar Nasional Pengabdian Kepada Masyarakat Vol. 6 No. 1 (2025): PROSIDING SEMINAR NASIONAL PENGABDIAN KEPADA MASYARAKAT - SNPPM2025
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Jatinegara Kaum merupakan salah satu wilayah binaan unggulan Universitas Negeri Jakarta (UNJ) yang terletak di Kecamatan Pulogadung, Jakarta Timur. Kawasan ini merupakan salah satu kawasan bersejarah di Jakarta karena terdapat beberapa peninggalan benda cagar budaya, yaitu Masjid Assalafiyah, Makam Pangeran Jayakarta, dan Makam Pangeran Sanghyang yang berada dalam satu kawasan. Kesakralan cagar budaya ini membuat kawasan ini dijadikan sebagai tempat wisata rohani. Berdasarkan analisis situasi, ditemukan permasalahan prioritas, yaitu promosi cagar budaya dan literasi informasi yang belum optimal. Bidang promosi cagar budaya dan literasi informasi sangat berkaitan erat karena keduanya membutuhkan aspek kebahasaan sebagai media penguatan.  Oleh karena itu, kegiatan ini bertujuan untuk memanfaatkan aspek kebahasaan sebagai sarana untuk mengedukasi dan mempromosikan keberadaan serta nilai penting Cagar Budaya Jatinegara Kaum. Fokus kajian diarahkan pada pengolahan produk kreatif kebahasaan yang berbasis pada pemanfaatan struktur sintaksis sebagai landasan dalam menciptakan teks yang efektif, komunikatif, dan estetis. Metode yang digunakan dalam kegiatan pengabdian kepada masyarakat ini ialah pendekatan interdisipliner dan pemberdayaan sumberdaya lokal untuk mengembangkan produk kreatif.  Kegiatan ini menghasilkan sejumlah produk kebahasaan yang tidak hanya memperkuat identitas budaya Jatinegara Kaum, tetapi berpotensi membuka peluang wirausaha berbasis bahasa. Abstract Jatinegara Kaum, located in Kecamatan Pulogadung, East Jakarta, has been designated as one of the flagship community development areas of Universitas Negeri Jakarta (UNJ). The area holds historical and cultural significance as it is home to several heritage sites, including Masjid Assalafiyah, Makam Pangeran Jayakarta, and Makan Pangeran Sanghyang, all of which are situated within one complex. The sacred character of these sites has elevated Jatinegara Kaum into a destination for spiritual tourism. However, a situational analysis revealed pressing challenges, particularly the limited promotion of cultural heritage and the inadequate development of information literacy. These two issues are interrelated since both rely heavily on linguistic dimensions as a medium for strengthening public awareness and engagement. In response, this program seeks to employ linguistic approaches as a strategic tool for educating communities and promoting the significance of Jatinegara Kaum’s cultural heritage. The focus is directed toward the creation of creative linguistic products that are grounded in syntactic structures, enabling the production of texts that are effective, communicative, and aesthetically engaging. The method adopted combines an interdisciplinary approach with the empowerment of local resources. The program generated various linguistic products that not only reinforce the cultural identity of Jatinegara Kaum but also open potential pathways for language-based entrepreneurship.  
Co-Authors Annisa Dhea Nurbaity Asep Supriyana Azmin, Gres Grasia Bagas Legowo Bima Dewanto Erfi Firmansyah Eriyani, Reni Nur Fachrur Razi Amir Fajar A Nugroho Liliana Muliastuti Malika Tazkia Miftahulkhairah Anwar Muhammad Kahfi Ronsa MUHAMMAD RAYHAN Ningrum Martono Ningrum, Pandita Nurbiana Dhinie Purbasari, Rahayu Renadini Nurfitri Ridwan Alsyirad Syukron Ramadloni Venus Khasanah Zuhriyah, Siti Aminataz