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Journal : Agribusiness Journal

The Role of Agricultural Extension Workers in Capacity Development Member of the Rice Farmers Group in Panca Rijang District Nurul Fitriyah; Iranita Haryono; Ayu Wulandary
Agribusiness Journal Vol 7, No 2 (2024): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/aj.v7i2.2295

Abstract

Agricultural instructors in Panca Rijang District need to become facilitators, innovators, motivators, dynamists and educators if they want to increase rice production and farmers' abilities. This research aims to find out how the ability of rice farmers in Panca Rijang District is influenced by the role of agricultural instructors. The methodology of this research is quantitative descriptive. Primary data and secondary data are used. The Random SampIing SimplIe is used for the sample collection process, and the SIovin formula is used to determine the sample size. Questionnaires were used to interview 44 farmers in total. The analysis technique used is multiple linear regression. Research findings show that the role of agricultural instructors as facilitators, innovators, motivators, dynamists and educators has a significant influence on developing the abilities of farmer group members in Panca Rijang District as evidenced by a significant value of 0.000 0.05 and a calculated F value of 13.486 F table 2 .46.
Development Of Processed Catfish Through A Canvas Business Model Approach Muh. Aras; Ayu Wulandary; Iranita Haryono
Agribusiness Journal Vol 8, No 1 (2025): Agribusiness Journal
Publisher : UNIVERSITAS SEMBILANBELAS NOVEMBER KOLAKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31327/aj.v8i1.2297

Abstract

Catfish processing in Sidrap Regency, especially in Makkoring Village, requires optimization for business development. The aim of this research is to analyze the canvas model business and provide business improvements in the Pokdakan Massiddie Fish Cultivation Group. The analytical method used in the research is descriptive qualitative, while the data analysis technique used is BMC (Business Model Canvas). The data used includes primary and secondary data. The research results show that the Pokdakan Massiddie Fish Cultivation Group's business model needs to be improved in the elements of customer relationships, channels, revenue streams, key resources, key activities, key partners and cost structure. For customer segments and value proposition elements, there is no need for improvement, it just needs to be maintained.