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All Journal Jurnal Ekonomi dan Kewirausahaan Jurnal Tekun UNEJ e-Proceeding Adi Widya : Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Kesehatan Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Infokes : Jurnal Ilmiah Rekam Medis dan Informasi Kesehatan Nusantara Hasana Journal Jurnal Bingkai Ekonomi (JBE) IJP (Indonesia Jurnal Perawat). Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Jurnal Manajemen Riset Inovasi Jurnal Riset Manajemen dan Ekonomi Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset JEBD JURNAL RUMPUN MANAJEMEN DAN EKONOMI Jurnal Pajak dan Analisis Ekonomi Syariah Jurnal Ilmiah Ekonomi, Akuntansi dan Pajak Jurnal Ekonomi Manajemen Dan Bisnis (JEMB)
Edi Wibowo
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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Analisis Technology Acceptance Model (TAM) terhadap Penggunaan Fintech Peer To Peer (P2P) Lending sebagai Alternatif Pendanaan Modal Kerja UMKM Kuliner di Alun-alun Karanganyar Debora Citra Kaloka; Edi Wibowo
Jurnal Manajemen Riset Inovasi Vol. 2 No. 3 (2024): Juli : Jurnal Manajemen Riset Inovasi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/mri.v2i3.3059

Abstract

The study aims to determine how much (1) the effect of perceived ease of use on perceived usefulness in P2P Lending for culinary MSMEs in Karanganyar town square, (2) the effect of perceived ease of use on trust in P2P Lending for culinary MSMEs in Karanganyar town square, (3) the effect of perceived usefulness on trust in P2P Lending for culinary MSMEs in Karanganyar town square, (4) the effect of trust on attitude toward using in P2P Lending for culinary MSMEs in Karanganyar town square, and (5) the effect of attitude toward using on behavioral intention to use P2P Lending for culinary MSMEs in Karanganyar town square. This research uses Technology Acceptance Model (TAM) research methods with a sample of 75 respondents. Data analysis techniques using PLS SEM which consist of outer model and inner model. The outer model consists of convergent validity test, discriminat validity test, undimensionalitas test, and reliability test. The inner model uses R- square, Q square, path coefficient, Goodness of Fit, and descriptive analysis. The result showed that (1) perceived ease of use has a significant effect on perceived usefulness in P2P Lending for culinary MSMEs in Karanganyar town square, (2) perceived ease of use has a significant effect on trust in P2P Lending for culinary MSMEs in Karanganyar town square, (3) perceived usefulness has a significant effect on trust in P2P Lending for culinary MSMEs in Karanganyar town square, (4) trust has a significant effect attitude toward using in P2P Lending for culinary MSMEs in Karanganyar town square, (5) attitude toward using has a significant effect on behavioral intention to use P2P Lending for culinary MSMEs in Karanganyar town square.
Co-Authors Adhita Dian Pratiwi Ali Solikin Alung Rufti Asmoro Dewati Aminuyati Ana Farida Ulfa, Ana Farida Annisa Riyu Mezaluna Anny Rosiana Masithoh Ardanisyahara Berliana Firdaus Bela Tri Widhiastuti Debora Citra Kaloka Dewi Hartinah Dhimas Fitrian Haryanto Dimas Yusuf Adi Prayogo Dorothea Ririn Indriastuti Erlinda Novita Putri Ilham Kasanah indah ayu sundari Indanah Indanah Juliana Intan Putri Mahanani Jumiyani Jumiyani Khamid Hanafi Maratus Sholikah Marjam Desma Rahadhini Mira Shelviana Muhammad Nashrul Muhtaril Fajar Muhammad Purnomo Noviana Ika Susanti pujiani Pujiani Pujiani Rahma Ghisella Afiania Rina Susanti Ririn Indriastuti Rizki Novita Iryanti Septina Endah Setyaningsih Setyaningsih, Setyaningsih Setyaningsih Sri Utami Setyaningsih SU Shafira Yumna Paramitha Sri Budiyani Sudarman Sudarman Sukarmin Sukarmin Sumiati Sumiati Sumiati Sumiati Tita Ria Adi Wahyuni -