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<![CDATA[ANALISIS STRATEGI PENGEMBANGAN PEMASARAN DAN NILAI TAMBAH TIWUL INSTAN ]]>
<![CDATA[Zulkarnain zulkarnain]]>
<![CDATA[ Journal of Food System & Agribusiness Volume 1 Nomor 1 Tahun 2017 ]]>
Publisher : <![CDATA[Politeknik Negeri Lampung ]]>
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DOI: 10.25181/jofsa.v1i1.79
<![CDATA[The agricultural sector occupies a strategic position compared with other sectors. It is evident from its role in employment and contribution to gross domestic product. Tiwul has high economic value because of its relatively high nutrient content. Therefore, the advantage of Tiwul as a substitute for rice can be socialized (Subahar, 2004). The purpose of this study was to analyze strategy of marketing and instant Tiwul added value development in Wonosari District, Pekalongan, of East Lampung regency. The method used in this research was SWOT analysis and added value analysis. Respondents were selected intentionally (purposive) in Wonosari Pekalongan District of East Lampung regency with a sample of 20 respondents composed of 10 producers and 10 traders in addition to direcly observe the added value of instant Tiwul by conducting interviews with KWT Tani home industry. The results of this study indicated that the strategies used to improve the marketing of instant Tiwul in Wonosari District of East Lampung regency Pekalongan showed coordinates of (0.34 ; -0.50) in which the coordinates entered quadrant II, that although facing a variety of threats, the company still has iternal strength. The strategy that should be applied is to take advantage of long-term opportunities by way of diversification strategy (product / market). Instant Tiwul marketing in Wonosari District of Pekalongan has the strength in term of Tiwul production quality and increasing amount of production, which can be used to counter the threat. Added value for producers of instant Tiwul per production in East Lampung district is Rp 9450.00. Keyword: Strategy, Development and Marketing, Instant Tiwul, Added Value]]>
<![CDATA[STRATEGI PEMASARAN AYAM PROBIO (broiler) PADA KELOMPOK PETERNAK AYAM (KPA) BERKAT USAHA BERSAMA (BUB) KOTA METRO ]]>
<![CDATA[Nyoman Sulindre]]>;
<![CDATA[Djoko Umar Said]]>;
<![CDATA[Zulkarnain Zulkarnain]]>
<![CDATA[ Journal of Food System & Agribusiness Volume 2 Nomor 1 Tahun 2018 ]]>
Publisher : <![CDATA[Politeknik Negeri Lampung ]]>
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DOI: 10.25181/jofsa.v2i1.1109
<![CDATA[The cultivation and processing of chicken probio (broiler) in LampungProvince was initiated by Kelompok Peternak Ayam (KPA) Berkat Usaha Bersama (BUB) in Metro City. KPA BUB was established on March 22, 2008 with members of 30 farmers. KPA BUB acts as a facilitator for its members. This study aims to analyze the Probio Chicken Marketing Strategy (Broiler) in Kelompok Peternak Ayam (KPA) Berkat Usaha Bersama (BUB) Metro City. The problem to be analyzed is how the marketing strategy is implemented by Chicken Breeder Group (KPA) Berkat Usaha Bersama (BUB) Metro City. The method used in this research was non probability sampling, that is snowball sampling technique with population of 30 probio chicken breeders. The number of sample were 25 respondents consisting of 20 farmers and 5 practitioners. Analysis tool used in this research was a descriptive analysis using SWOT analysis technique. Primary and secondary data were used. The results of this study showed that the SWOT matrix obtained coordinates (0.32, 0.37), i.e. the Strengh-Opporturnities (SO) strategy, in which the coordinates were entered in Quadrant I. Strategies that can be used are 1) Developing probio chicken products and good service to consumers by seeing the growing market growth would increase the number of probio chicken production; 2) Good service to consumers, the quality of products, and the sales cycle increased with the increasing pattern of consumer behavior that would develop the needs of the society of probio chicken consumption, 3) The strength of business and good management by utilizing a strategic plant location for promotion / advertising would increase the amount of production so the community needs for chicken probio can be met.Keywords: marketing strategy, probio chicken (broiler).]]>
<![CDATA[Tingkat kepuasan kelompok wanita tani terhadap kinerja penyuluh pertanian lapang ]]>
<![CDATA[Zulkarnain]]>;
<![CDATA[Supriyadi]]>;
<![CDATA[Evi Karina]]>;
<![CDATA[Rakhmiati]]>;
<![CDATA[Etik Puji Handayani]]>
<![CDATA[ ]]>
Publisher : <![CDATA[Fakultas Pertanian Universitas Yudharta Pasuruan ]]>
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DOI: 10.35891/agx.v13i1.2842
<![CDATA[The purpose of the study was to determine the level of satisfaction of the female farmer group on the performance of the field extension workers. The sample consisted of 40 members of the women's farmer group Bina Pertain determined by the census technique. The analysis used is Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA). The results obtained are the level of satisfaction of the female farmer group on the service attributes classified as satisfied. The level of importance of the service is greater than the level of performance of the field instructor, this indicates that the level of agricultural performance of the field extension worker has not met the expectations desired by the women farmer group]]>
<![CDATA[ANALISIS KELAYAKAN USAHA PEMBENIHAN IKAN PATIN DI KELURAHAN MARGOREJO KECAMATAN METRO SELATAN ]]>
<![CDATA[Indra Pangestu]]>;
<![CDATA[zulkarnain Zulkarnain]]>;
<![CDATA[Ainul Mardliyah]]>
<![CDATA[ Jurnal WACANA PERTANIAN Vol 18, No 1 (2022): Jurnal Wacana Pertanian ]]>
Publisher : <![CDATA[STIPER Dharma Wacana Metro ]]>
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DOI: 10.37694/jwp.v18i1.71
<![CDATA[The purpose of this study was to analyze the feasibility of catfish hatchery business in in Margorejo South Metro District. The research was conducted in Margorejo South Metro District with a total sample of 30 people. The sampling method is saturated sampling (census) and the analysis used is financial feasibility analysis. The results of the analysis of the catfish hatchery business are profitable and feasible to continue financially (NVP, IRR, Net B/C, Gross B/C and PP). Catfish hatchery business from the aspect of market and marketing has promising potential]]>
<![CDATA[FAKTOR YANG MEMPENGARUHI PENDAPATAN PADI ORGANIK DI PRINGSEWU, LAMPUNG ]]>
<![CDATA[Wendy Prastyo]]>;
<![CDATA[Zulkarnain Zulkarnain]]>;
<![CDATA[Arif Ferdiansyah]]>
<![CDATA[ Jurnal WACANA PERTANIAN Vol 18, No 1 (2022): Jurnal Wacana Pertanian ]]>
Publisher : <![CDATA[STIPER Dharma Wacana Metro ]]>
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DOI: 10.37694/jwp.v18i1.92
<![CDATA[A healthy lifestyle is a growing trend in society, the embodiment of a healthy lifestyle is through eating and drinking with organic products so that it becomes an opportunity for organic farmers. The research objectives: (1) to determine the income of organic rice farming, and (2) to determine the factors that affect the income of organic rice farming. The research was conducted in Pajaresuk Village, Pringsewu District, Pringsewu Regency in January 2022 with 30 organic rice farmers as respondents. The analytical method used is income analysis and multiple linear regression analysis. The results of the study: (1) organic rice farming income in Pajaresuk Village, Pringsewu District, Pringsewu Regency of Rp. 3,810,040 per 0.33 ha with an R/C Ratio of 2.01, and (2) land area (X1), business experience (X2), education level (X3), age (X4), and commodity prices (X7) significantly affect organic rice income.]]>
<![CDATA[Daya Saing Komoditas Ubi Kayu dengan Internalisasi Biaya Transaksi di Kabupaten Lampung Tengah, Lampung, Indonesia ]]>
<![CDATA[Zulkarnain Zulkarnain]]>;
<![CDATA[Wan Abbas Zakaria]]>;
<![CDATA[Dwi Haryono]]>;
<![CDATA[Ktut Murniati]]>
<![CDATA[ Agro Bali : Agricultural Journal Vol 4, No 2 (2021) ]]>
Publisher : <![CDATA[Universitas Panji Sakti ]]>
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DOI: 10.37637/ab.v4i2.712
<![CDATA[Ubi kayu merupakan tanaman multifungsi yang berperan sebagai bahan baku sumber energi alternatif, pangan serta pakan. Produksi ubi kayu harus ditingkatkan supaya berdaya saing tinggi. Tujuan penelitian yaitu menganalisis biaya transaksi usahatani ubi kayu; menganalisis komoditas unggulan; menganalisis daya saing ubi kayu; dan menganalisis dampak alternatif kebijakan dalam sistem komoditas di Kabupaten Lampung Tengah. Penelitian dilaksanakan di Kabupaten Lampung Tengah dengan menggunakan metode survei kepada 131 petani ubikayu yang diambil secara purposive. Analisis yang digunakan yaitu Transaction Cost (TrC); Location Quotient; PAM (Policy Analysis Matrix); dan Sensitivitas. Hasil penelitian (1) biaya transaksi ubi kayu sebesar Rp. 356.507,40/ha/petani/musim, (2) usahatani ubi kayu memiliki nilai LQ sebesar 1,06 artinya tanaman ubi kayu termasuk tanaman unggulan yang berdaya saing, (3) usahatani ubi kayu memiliki daya saing dalam produksi ubi kayu sehingga usahatani ubi kayu layak untuk terus dikembangkan, (4) analisis sensitivitas ubi kayu peka terhadap perubahan penurunan harga output dan peka terhadap perubahan kenaikan harga input dengan nilai persentase maksimal. Sarannya adalah pemerintah harus membuat kebijakan harga output untuk petani ubi kayu yang berupa Harga Minimum Regional (HMR) supaya daya saing ubi kayu lebih meningkat dan berkelanjutan.]]>
<![CDATA[ANALISIS PENDAPATAN, RESIKO PRODUKSI DAN FAKTOR-FAKTOR YANG BERPENGARUH DALAM PENGAMBILAN KEPUTUSAN BERUSAHATANI PADI ORGANIK DAN ANORGANIK DI KABUPATEN PRINGSEWU ]]>
<![CDATA[Fikri Syahputra]]>;
<![CDATA[Zulkarnain Zulkarnain]]>;
<![CDATA[Bigi Undadraja]]>
<![CDATA[ Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 2 (2022): Juli 2022 ]]>
Publisher : <![CDATA[Universitas Galuh ]]>
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DOI: 10.25157/ma.v8i2.7857
<![CDATA[This study aims to analyze (1) the income of organic and anorganic rice farming, (2) the risk of organic and anorganic rice production, (3) the factors that influence the decision making of farmers to choose organic rice farming. The research was conducted in Pagelaran Village and Patoman Village, Pagelaran District, Pringsewu Regency. The sample in this study were 88 respondents consisting of organic and non-organic rice farmers. The method used is quantitative analysis and logistic regression. The results showed that (1) the income of organic rice farming was Rp 24.579.156,66 with an R/C value of 1,53 while anorganic rice farming was Rp 9.046.423,03 with an R/C value of 1,75. (2) The risk coefficient of organic rice farming production is 0,514 while anorganic is 0,608. (3) The variables that influence the decision making of organic rice farming are age and education level. ]]>
<![CDATA[BIAYA TRANSAKSI, HARGA POKOK PRODUKSI DAN HARGA JUAL PADA USAHA PEMBENIHAN IKAN PATIN ]]>
<![CDATA[zulkarnain zulkarnain]]>
<![CDATA[ Jurnal WACANA PERTANIAN Vol 18, No 2 (2022): Jurnal Wacana Pertanian ]]>
Publisher : <![CDATA[STIPER Dharma Wacana Metro ]]>
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DOI: 10.37694/jwp.v18i2.103
<![CDATA[Tujuan penelitian adalah untuk mengetahui biaya transaksi dan harga pokok produksi usaha pembenihan ikan patin Kecamatan Metro Selatan Kota Metro. Penelitian dilakukan di Kelurahan Margorejo, Kecamatan Metro Selatan, Kota Metro dengan jumlah sampel sebanyak 30 orang dengan metode pengambilan sampel yaitu sampling jenuh (sensus). Hasil penelitian menunjukkan bahwa biaya transaksi pada usaha pembenihan ikan patin yaitu biaya informasi sebesar Rp. 14.960,00; biaya koordinasi sebesar Rp.37.635,00; biaya monitoring sebesar Rp. 65.700,00 dan biaya transportasi sebesar Rp. 11.250,00. Kontribusi biaya transaksi yang terbesar adalah biaya monitoring sebesar 50,72 %. Sedangkan harga pokok produksi dan harga jual usaha pembenihan ikan patin di Kelurahan Margorejo Kecamatan Metro Selatan Kota Metro sebesar Rp. 65,61/ekor dan Rp.72,18/ekor dalam satu siklus.]]>
<![CDATA[Analisis Efisiensi Teknis, Alokatif dan Ekonomi pada Usahatani Padi Sawah ]]>
<![CDATA[Zulkarnian Zulkarnain]]>;
<![CDATA[Djoko Umar Said]]>;
<![CDATA[Deka Amitasari]]>
<![CDATA[ Studi Ekonomi dan Kebijakan Publik Vol. 1 No. 1 (2022): Juli ]]>
Publisher : <![CDATA[Penerbit Goodwood ]]>
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DOI: 10.35912/sekp.v1i1.728
<![CDATA[Purpose: Research objectives: the effect of input factors for lowland rice farming production, and technical efficiency, allocative, and economic use of lowland rice farming inputs. Method: The population is 908 farmers and the sample is taken using Sugiart's calculation, which obtained 51 samples by determining the sample by simple random sampling. Multiple linear regression analysis with Cobb-Douglas production function, technical efficiency analysis with DEA ??approach, allocation efficiency analysis and economic efficiency analysis. Results: 1) land area production factor, phonska fertilizer and KCL fertilizer significantly affect rice farming production, 2) technical efficiency value of 0.856, 3) allocative efficiency value of 2.72, 4) economic efficiency value of 2.32 . Conclusions: Lowland rice farming is not efficient in terms of technical efficiency, allocative efficiency and economic efficiency.]]>
<![CDATA[Keputusan petani beralih fungsi lahan dari persawahan ke pembibitan tanaman buah ]]>
<![CDATA[Zulkarnain Zulkarnain]]>;
<![CDATA[Soni Isnaini]]>;
<![CDATA[Rakhmiati Rakhmiati]]>;
<![CDATA[Maryati Maryati]]>;
<![CDATA[Etik Puji Handayani]]>;
<![CDATA[Yatmin Yatmin]]>;
<![CDATA[Syafiuddin Syafiuddin]]>
<![CDATA[ ]]>
Publisher : <![CDATA[Fakultas Pertanian Universitas Yudharta Pasuruan ]]>
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DOI: 10.35891/agx.v14i1.3142
<![CDATA[????????????????????????????????????????????????: ???????????????????????????? ???????? ???????????????? ????????????????????????????????, ???????????????????????? ???????????????????????????????????? ???????? ???????????????????????????????????????? ???????????????? ???????????? ???????????????????????????????? ????????????????????????????????, ???????????? ???????????????????????????????????????????? ???????? ???????????????? ???????????? ????????????????????????????. ???????????????? ???????????????????????? ???????????????? ???????????????????????????????????? ???????? ???????????????????????????????????? ???????????? ???????????????????? ???????????????????? ???????????????????? ???????????? ???????????? ???????????????? ???????????????????????????? ???????? ???????????????????????????? ???????????????????? ???????????????????????????????????????? ???????? ???????????????????? ???????????????????? ????????????????????. ????????????????????????????????????, ???????????????????????????????????? ???????????????? ???????????????????????? ???????????????????? ???????????? ???????????????????????????????????? ???????????????????????????? ???????????????? ???????????????? ???????????????????? ???????????????? ???????????????? ???????????????????????????????????? ???????? ????????????????????????????????. ???????????? ???????????????????????????????? ????????????????????????????????????????: (1) ???????? ???????????????????????????????????? ???????????? ???????????????????????? ???????? ???????????????????????????? ???????????????? ???????????????????????????? ???????????? ???????????????????? ???????????????????????????????? ????????????????????????????????, (2) ???????? ???????????????? ???????????? ???????????????? ???????????????????????????? ???????????????????????????????????? ????????????????????????????' ???????????????????????????????????? ???????? ???????????????????????????????? ???????????? ???????????????????????????????? ???????? ???????????????? ???????????????? ???????????????? ???????????????????????? ???????? ???????????????????????????????????? ???????????? ???????????????????? ????????????????????. ????????????????????????: ???????????? ???????????????????????? ???????????????? ???????? ???? ????????????????????????. ???????????? ???????????????????????? ???????????????????????????????????? ???????? 104 ???????????????????????????? ???????????????????????????????????????? ???????? 38 ???????????????????????????? ???????????? 66 ???????????????? ???????????????? ???????????????????????????? ???????????????????????????????? ???????? ???????????????????????? ???????????????????????? ???????????????????????????????? ????????????????????????. ???????????????? ????????????????????????????????: (1) ???????????????????????? ???????????????????????????????? ???????????? ????/???? ????????????????????, (2) ???????????????????????????????? ???????????????????????????????????????? ????????????????????????????????. ????????????????????????????: (1) ???????????? ???????????????????????? ???????? ???????????????????? ???????????????? ???????????????????????????????????? ???????? ????????. 36.214.234,21 (????/???? ???????????????????? 2,25) ???????????? ???????????????????????? ???????????? ???????????????????????????? ???????????????? ???????? ????????. 6.746.722,00 (????/???? ???????????????????? 2,07)., ???????????? (2 ) ???????????????????????????????? ???????????????????????????????????????? ????????????????????????????: ???????????? ???????????????????????????????????? ???????? ????????????, ???????????????? ????????????????, ???????????????????????? ???????????? ???????????????????????????????????????? ???????????????????? ???????????????????????????????????????????? ???????????????? ???? ???????????????????????????????????????????? ???????????????????????????????????? ???????? ????????????????????????????' ???????????????????????????????????? ???????? ???????????????????????? ???????????? ???????????????????????????????? ???????? ???????????????? ???????????????????????? ???????? ???????????????????? ????????????????????????????????????. ????????????????????????????????????????: ???????????? ???????????????????????? ???????? ???????????????????? ???????????????????????????????????? ???????? ???????????????? ???????????????????????????????????????? ???????????????? ???????????????????????????? ???????????????? ???????????????????????????? ???????? ???????????????? ???????????? ???????????????????????????????????? ???????? ???????????????????????? ???????????? ????????????, ???????????????? ????????????????, ???????????? ???????????????????????????????????????????? ???????????????? ???? ???????????????????????????????????????????? ???????????????????????? ???????? ????????????????????????????' ???????????????????????????????????? ???????? ???????????????????????? ???????????? ???????????????????????????????? ???????? ???????????????? ???????????????????????? ???????????????? ???????????????????? ????????????????????????????????????.]]>
