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All Journal Jurnal Taman Vokasi Jurnal Ilmiah Pariwisata JURNAL PEMASARAN KOMPETITIF Jurnal Sosial Humaniora Terapan Journal of Tourism Destination and Attraction Tourism Reserch Journal Jurnal Hospitality dan Pariwisata Journal of Tourism and Economic JELAJAH: Journal of Tourism and Hospitality Pusaka : Journal of Tourism, Hospitality, Travel and Business Event JHT: Journal of Hospitality and Tourism Journal of Indonesian Tourism and Policy Studies Journal of Environment and Geography Education Ecotourism and Environment Conservation Journal Jurnal Ilmiah Pariwisata
Auliya, Anisatul
Tourism Department, Vocational Education Program, Universitas Indonesia
Humanities Automotive Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mechanical Engineering Social Sciences Transportation Other

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Evaluation of internship program during the covid -19 pandemic for vocational students using the CIPP model Anisatul Auliya
Jurnal Taman Vokasi Vol 10 No 1 (2022)
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jtvok.v10i1.11437

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui evaluasi kegiatan pemagangan di masa pandemi Covid-19 menggunakan model CIPP yang di kembangkan oleh Stufflebeam bagi seluruh mahasiswa /I tahun Angkatan 2018 di program studi pariwisata Vokasi UI sebanyak 72 orang. Metode yang digunakan dalam penelitian ini adalah kualitatif kemudian proses pengumpulan data dilakukan secara triangulasi sumber . Penelitian ini menghasilkan 4 (empat) kesimpulan diantaranya :Hasil evaluasi konteks menunjukkan bahwa perusahaan tetap melakukan persiapan dengan menyampaikan kegiatan dan tujuan sebelum memulai kegiatan magang yang dilakukan secara online dan offline; Evaluasi Input: dimasa pandemi perusahaan tetap memberikan fasilitas yang baik kepada perserta magang, terdapat pembagian jadwal kerja antara bekerja dari rumah atau di kantor  serta memberikan tanggung jawan pekerjaan yang sesuai dengan bidangnya. Evaluasi Proses: hasil menunjukkan bahwa mahasiswa mendapatkan ilmu serta pengalaman selama kegiatan ini walapun kegiatan magang tidak dilakukan secara tatap muka 100% hanya terdapat kendala yang dihadapi terkait dengan ketersediaan jaringan internet ketika sedang bekerja dari rumah. Evaluasi Produk : hasil evaluasi dari pelaksanaan magang mahasiswa memperoleh nilai yang memuaskan dan banyak pengalaman yang didapatkan. Program kegiatan magang mahasiswa ini harus terus dilakukan dengan meningkatkan kualitas pendampingan pembelajaran dan pengawasan yang diberikan kepada para peserta.
PENERAPAN DOT BAS DAN POSE SEBAGAI UPAYA PROMOSI 8 KAWASAN DESTINASI WISATA DI JAKARTA PUSAT Mayang Puspitasari; Anisatul Auliya
Journal of Hospitality and Tourism Vol 1, No 1 (2022): Journal of Hospitality and Tourism
Publisher : Politeknik Harapan Bersama

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (474.16 KB) | DOI: 10.30591/3477

Abstract

Penelitian ini bertujuan untuk menganalisis penerapan DOT, BAS, dan POSE dalam melakukan promosi pariwisata 8 (delapan) kawasan wisata di Jakarta Pusat diantaranya : Kawasan Pasar Baru dan Kemayoran, Monumen Nasional – Gambir, Tanah Abang, Jalan Jaksa, Senen, Thamrin, Lapangan Banteng dan kawasan menteng . Kagiatan promosi ini dilakukan sebagai upaya meningkatkan jumlah kunjungan wisatawan ke 8 kawasan wisata tersebut. Metode yang digunakan dalam penelitian ini adalah deskriptif kualitatif yang didukung dengan sumber data hasil wawancara, observasi dan juga dokumentasi langsung ke 8 (delapan) kawasan wisata pilihan di Jakarta Pusat. Penelitian ini dilakukan pada bulan Januari.- Juni tahun 2021. Hasil penelitian ini menunjukkan bahwa implementasi dari semua unsur DOT, BAS, POSE, sudah dikelola dengan baik sebagai dasar mempromosikan destinasi pilihan di 8 (delapan) kawasan kota Jakarta Pusat, semua pihak berintegrasi demi mencapai tujuan yang sama yaitu membangkitkan salah satu sektor utama yang perlu diperhatikan yakni pariwisata khususnya di wilayah Jakarta Pusat. Upaya mendukung kegiatan promosi wisata di 8 (delapan) kawasan destinasi wisata di jakarta pusat. Saat ini, diperlukannya pengelolaan media sosial yang lebih interaktif dan menarik di masing-masing 8 (delapan) kawasan wisata di Jakarta pusat.Kata kunci : strategi promosi, pariwisata
THE ROLE OF SOCIAL MEDIA IN THE MARKETING STRATEGY IN THE HOTEL INDONESIA GROUP Annisa, Rifa; Auliya, Anisatul
Journal of Indonesian Tourism and Policy Studies Vol. 5, No. 1
Publisher : UI Scholars Hub

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Abstract

This research aims to find out the role of social media such as Instgaram, Facebook and Website in implementing marketing strategies at Hotel Indonesia Group. Social Media is very helpful for Hotel Indonesia Group to promote therir product, because with social media Hotel Indonesia Group can attract social media users to stay at hotels under the Hotel Indonesia Group. The research method was qualitative methods. All the datas collection technique was carried out by interview and direct observation in the research object. This research was conducted from February 2020 to April 2020. The results of this study that the most popular social media by Hotel Indonesia Group consumers is Instagram. Hotel Indonesia Group manages social media to attract consumers' interest by providing creative and informative contents. From the results of interviews the importance of social media for the promotion of Hotel Indonesia Group is very important because it helps increase the number of potential customers.
FACTORS AFFECTING SUCCESS BIDDING EVENT AT PT. ASTRINDO CONVEX Kansa Amran, Shifa Adinda; Auliya, Anisatul; Sari, Dhiny Anjung
Journal of Indonesian Tourism and Policy Studies Vol. 6, No. 1
Publisher : UI Scholars Hub

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Abstract

Bidding is an offer letter for MICE (meeting, incentive, convention, and exhibition) organizers made by MICE companies such as Event Organizers to compare prospective clients to select the Event Organizer to be selected as the host of the event. The purpose of this study is to find out what factors influence the success of a bidding event and how to succeed and win a bidding event. This research is descriptive research with a qualitative approach. The data used in this study were obtained utilizing observation, interviews, and literature study. This research was conducted during the Field Work Practice Program at PT. Astrindo Convex. The results of this study indicate that the factors that influence the success of bidding events are by paying attention to the bidding stages, namely, bidding requirements, bidding preparation, bidding implementation strategies, and the key to success implemented by PT. Astrindo Convex in bidding, namely by making video documentation to complete the portfolio, prioritizing 3 event sectors, maintaining relationships with clients, and each event team preparing things that need to be prepared during bidding such as communication techniques, product knowledge, negotiation techniques, and appearance.
THE DEVELOPMENT OF PASAR BARU AREA AS TOURIST DESTINATIONS IN CENTRAL JAKARTA Dezury, Almadiva Esperanza; Auliya, Anisatul
Journal of Indonesian Tourism and Policy Studies Vol. 7, No. 1
Publisher : UI Scholars Hub

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Abstract

The Purpose of this study to determine the efforts that can be made to increase the number of visitors to the Pasar Baru area, Central Jakarta because this area has a lot of tourist attractions that can be managed properly, that can become an attractive attraction in Pasar Baru area and also this area is full supported by the local government, which is always trying to develop tourism potential in Pasar Baru area. The research method used in this research is descriptive qualitative research method. Data collection was done by interview, observation, and literature study. This research activity was held from January -June 2021. Based on the results of research in the field that Pasar Baru area has various kinds of tourist activities that can be enjoyed by tourists such as: shopping, sight seeing, enjoying historical buildings, taking pictures and others. To make Pasar Baru as one of the tourist destinations of choice, the local government already has a planning for the development of the Pasar Baru tourist destination in the form of a revitalization plan for Pasar Baru area. Have to buils a good collaboration from all elements such as: business people, media partners, academics and the public who participate in the development of Pasar Baru Area as a one of favorite tourism destination in Central Jakarta.
Cleanliness and Health Of Pa.So.La Kitchen, The Ritz Carlton Jakarta Pacific Place Auliya, Anisatul; Prianti, Diani; Fajrin, Annisa Nurul
JELAJAH: Journal of Tourism and Hospitality Vol. 5 No. 2 (2024)
Publisher : Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/jelajah.v5i2.10288

Abstract

By implementing good hygiene and sanitation practices, employees can carry out their duties efficiently and produce high-quality food in Pa.So.La Kitchen, The Ritz-Carlton Pacific Place Hotel, which aligns with the hotel's motto, "We Are Ladies And Gentlemen Serving Ladies And Gentlemen". Data were collected through observation, interviews, and information from The Ritz-Carlton Pacific Place Hotel. This study shows that The Ritz-Carlton Jakarta Pacific Place Hotel's procedures have mostly met the company's standards regarding hygiene and sanitation. The benefits of this implementation include cleanliness of the kitchen area, adequate kitchen facilities, employee health, and the use of quality cleaning materials.
Revitalization of Taman Mini Indonesia Indah (TMII) as an Effort to Develop Tourist Destinations Maulana, Sendi Rahman; Setianingtyas, Audry; Fatima, Shalisa Syora Diah; Iryawan, Raesya; Nada, Nabila Marsha; Auliya, Anisatul
Ecotourism and Environment Conservation Vol. 1 No. 2 (2024): (August) 2024
Publisher : Institute of Advance Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/ecotour.v1i2.2024.1282

Abstract

Background : Taman Mini Indonesia Indah (TMII), located in East Jakarta, is a key cultural tourism destination in Indonesia, displaying the nation’s diverse cultural heritage, architecture, and natural landscapes from across the archipelago. With aging facilities, TMII has initiated revitalization efforts to improve infrastructure, modernize attractions, and enhance visitor engagement. This study aims to evaluate the impact of TMII’s revitalization on its quality as a tourist destination. This research contributes to existing studies on tourism revitalization, focusing on destination development and infrastructure improvements to attract and maintain tourism interest. Methods: This study employs a qualitative approach, analyzing secondary data from books, journals, and websites. Data collection emphasizes literature on tourism revitalization, while descriptive analysis techniques are applied to interpret the data and assess TMII’s revitalization initiatives in relation to sustainable cultural tourism. Findings: Findings reveal that TMII’s revitalization has had a positive impact on infrastructure quality and visitor satisfaction, highlighting the integration of modern technology and environmentally sustainable practices. Upgraded facilities and the implementation of eco-friendly tourism solutions have enhanced TMII’s appeal, supporting its objective to remain a culturally rich and sustainable destination. Conclusion: TMII’s revitalization has successfully reinforced its standing as a high-quality tourist destination, advancing both visitor experience and sustainable practices. Novelty/Originality of this article: This study uniquely examines TMII’s revitalization from the perspective of sustainable cultural tourism, underscoring the role of modern infrastructure and eco-friendly initiatives in maintaining a culturally significant destination.
Upaya meningkatkan kreativitas pada konten dalam meningkatkan kesadaran masyarakat untuk melestarikan lingkungan di Ditjen PPKL KLHK Mutiara, Monica Alycia; Auliya, Anisatul
Journal of Environment and Geography Education Vol. 1 No. 2: (Agustus) 2024
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/jegeo.v1i2.2024.1118

Abstract

Background: Communication is the most important thing in people's daily lives, including within the scope of government agencies. Findings: Therefore, through the final work, the author will discuss the role of a social media specialist in managing and increasing the creativity of the Directorate General of PPKL (Pengendalian Pencemaran dan Kerusakan Lingkungan)'s social media so that it can increase engagement and provide awareness to the public. Methods: Writing Akir's Assignment is supported by observations, literature studies, and interviews to get the answer that a Social Media Specialist has an important role in managing social media, especially within the scope of government agencies. Conclusion: Thus, the author comes to the conclusion that through invitation content developed through creativity in content it can attract the interest of more people.
Pengembangan Kreativitas Kuliner Sebagai Elemen Daya Tarik Wisata Kota Depok Anisatul Auliya; Nailul Mona
Jurnal Ilmiah Pariwisata Vol 25 No 3 (2020): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v25i3.1345

Abstract

This research about culinary creativity development was conducted in Depok City, West Java. Depok is a metropolitan city located near Jakarta, capital city of Indonesia. Depok has various local culinary that not known well yet. Whereas previous study shows that culinary is one of emerging tourism attractions. This research aim to describe dan propose strategy to develop culinary creativity in Depok City, and can attract tourist to visit and taste local culinary in Depok. Using interview and observation, research conducted on August 2019- January 2020. It was found that Depok City has potential in culinary and need to be improved using the mapping method of the culinary ecosystem. Depok has been applying creativity in creating attractive culinary experience, but chef competencies is need to be improved. This creativity must be completed with good promotion and publication, culinary events that held routinely and in a large scale,archiving and documentation, and prioritize traditional Indonesian cuisines. Keywords: Culinary; Tourism Attractions; Culinary Ecosystem
Penerapan Strategi Bauran Pemasaran Pada Acara Launching Wakai Spring Summer 2020 Collection Di Jakarta Anisatul Auliya; Ema Angelia
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 4, No 1 February (2022)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v4i1.95

Abstract

Penelitian ini adalah untuk menganalisis strategi penerapan bauran pemasaran pada acara peluncuran Wakai Spring Summer 2020 Collection Di Jakarta. Kegiatan penelitian ini dilaksanakan pada bulan Januari-April 2020, metode pengumpulan data dilakukan dengan cara observasi langsung di lapangan, wawancara kepada penyelenggara serta pengunjung dan dokumentasi. Setelah data dikumpulkan dilakukan teknis analisis data dengan menggunakan metode deskriptif kualitatif. Hasil dari penelitian yang sudah dilakukan adalah strategi penerapan bauran pemasaran pada saat penyelenggaraan acara peluncuran wakai spring summer 2020 collection sudah dilaksanakan dengan baik untuk seleuruh komponen produk, harga, lokasi, dan promosi. Produk yang diluncurkan sangat inovatif dan rangkaian acara yang disajikan sangat beragam, Harga yang ditetapkan sudah sesuai dengan kualitas yang diberikan, Lokasi event yang strategis serta mudah diakses dan promosi online serta offline yang sudah dilakukan. Berdasarkan pengamatan dilapangan, perlu ditingkatan lagi kegiatan promosi baik online dan offiline untuk penyelenggaraan event ini kedepannya, agar dapat meningkatkan citra merek, meningkatkan jumlah penjualan serta meningkatkan jumlah pengunjung.
Co-Authors Almadiva Esperanza Dezury Angelia, Ema Annisa, Rifa Dezury, Almadiva Esperanza Diani Mustika Prianti Ema Angelia Ema Angelia Fajrin, Annisa Nurul Fatima, Shalisa Syora Diah Feisyah Alifah Andini Fredy Yohannes Noriaga Iryawan, Raesya Kansa Amran, Shifa Adinda Laura Aurelia Tedjasukmana Maulana, Sendi Rahman Mayang Puspitasari Muhammad Faza Alghifari Muhammad Iqbal Wily Mahmud Muhammad Rifky Mutiara, Monica Alycia Nada, Nabila Marsha Nailul Mona Nailul Mona Nurshal Shabila Mantika Pradenja Ayuningtiyas Prianti, Diani Rifa Annisa Sari, Dhiny Anjung Setianingtyas, Audry Shelby Dhoz Basnet Shelby Dhoz Basnet Uggasena Ariya Saputra Wibowo, Mazaya Fathia Adreya Yosephine Mariela