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All Journal Jurnal Teknik Industri Kinerja Juminten : Jurnal Manajemen Industri dan Teknologi Journal of Scientech Research and Development Jurnal Teknik Mesin, Industri, Elektro dan Informatika Sammajiva: Jurnal Penelitian Bisnis dan Manajemen The Indonesian Journal of Computer Science Jupiter: Publikasi Ilmu Keteknikan Industri, Teknik Elektro dan Informatika Venus: Jurnal Publikasi Rumpun Ilmu Teknik
Minto Waluyo
Unknown Affiliation
Aerospace Engineering Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Materials Science & Nanotechnology Social Sciences

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Pengaruh Brand Awareness dan Brand Image Terhadap Purchase Decision dan Repurchase Intention Sepatu Converse Ega Nugroho Muliawan; Minto Waluyo
JUMINTEN Vol 2 No 5 (2021): Juminten: Jurnal Manajemen Industri dan Teknologi
Publisher : UPN Veteran Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (394.7 KB) | DOI: 10.33005/juminten.v2i5.318

Abstract

Di zaman sekarang ini, perkembangan dunia fashion semakin tinggi, salah satu yang paling berkembang adalah tren sepatu. Semakin berkembangnya tren sepatu seiring zaman, maka semakin banyak merek produk sepatu yang beredar di pasaran. Saat ini persaingan antar merek dapat diamati melalui produk seaptu, khususnya sneaker (sepatu bersol karet). Banyaknya merek dan produk sepatu saat ini mendorong konsumen untuk mengidentifikasi dan mengambil keputusan untuk menentukan merek ideal yang sesuai dengan kebutuhan dan keinginannya. Melihat fenomena tersebut, Converse sebagai salah satu merek sepatu yang menempati posisi ketiga, juga harus meningkatkan brand awareness dan brand image mereka untuk bisa menjadi merek sepatu nomor satu. Penelitian ini bertujuan untuk mengetahui pengaruh brand awareness dan brand image terhadap purchase decision dan repurchase intention sepatu Converse sehingga Converse dapat menggunakan hasil penelitian ini untuk menentukan strategi bersaing yang tepat untuk produknya. Penelitian ini disebarkan kepada responden yang pernah membeli sepatu Converse lebih dari satu kali dan berdomisili di kota Surabaya dengan jumlah 140 responden. Penelitian ini menggunakan metode structural equation model (SEM) dan software AMOS 23 untuk pengolahannya. Hasil penelitian menunjukkan bahwa variabel brand awareness berpengaruh positif dan signifikan terhadap purchase decision, variabel brand image berpengaruh positif dan signifikan terhadap purchase decision, variabel brand awareness berpengaruh positif dan signifikan terhadap repurchase intention, variabel brand image berpengaruh positif dan signifikan terhadap repurchase intention, dan variabel purchase decision berpengaruh positif dan signifikan terhadap repurchase decision.
Analisis Kinerja Perusahaan Mainan PT. XYZ dengan Metode Balanced Scorecard Terintegrasi dengan Metode OMAX Andre Vendi Pradana; Minto Waluyo
JUMINTEN Vol 2 No 5 (2021): Juminten: Jurnal Manajemen Industri dan Teknologi
Publisher : UPN Veteran Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (362.815 KB) | DOI: 10.33005/juminten.v2i5.331

Abstract

PT. XYZ merupakan perusahaan yang memiliki visi untuk menjadi produsen maianan yang berkualitas dan profesional di Indonesia. Persaingan usaha yang ketat menjadikan perusahaan meningkatkan performansi kinerja secara merata. PT. XYZ selama ini penilaian cenderung terhadap aspek keuangan sehingga faktor lain kurang diperhatikan. Dikarenakan Kinerja PT. XYZ dalam bidang keuangan mengindikasikan peningkatan pencapaian. Hal ini mengakibatkan visi misi hanya menjadi slogan tanpa didukung perencanaan yang tepat. Maka perlu dilakukan penilaian kinerja secara menyuluruh. Dengan adanya permasalahan tersebut, maka peneliti menerapkan metode balanced scorecard yang terintegrasi dengan objective matrix (OMAX) Hasil Penilaian Kinerja PT XYZ dengan metode Balanced scorecard, melakukan pembobotan 16 key performance indicator (KPI) dengan Objective Matrix (OMAX) mendapatkan 3 KPI yang termasuk kategori hijau artinya pada KPI tersebut telah melampaui target oleh karena itu kinerjanya wajib dipertahankan, lalu 9 KPI termasuk dalam kategori kuning KPI ini wajib dilakukan perbaikan agar kinerja dapat meningkat dan sesuai dengan target yang diinginkan, dan 4 KPI masuk ke dalam kategori merah memerlukan perhatian yang khusus agar dilakukan perbaikan guna meningkatkan kinerja perusahaan
Modifikasi Model Bauran Pemasaran Plus Terhadap Variabel Pembentuk Yang Positif Dan Signifikan Minto Waluyo
Jurnal Teknik Industri Vol. 12 No. 1 (2011): Februari
Publisher : Department Industrial Engineering, University of Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/JTIUMM.Vol12.No1.20-26

Abstract

PT. X Surabaya is a bookstore outlet that sell the book as its main business, for that company needs to make improvements and development to face the competition, to increase customer satisfaction and ultimately become loyal consumers. Variable proposed model starts from the marketing mix which is formed from the variables (product, price, youth get the product, distribution, promotion, location, diversity of products sold and services), corporate policies, consumer behavior, purchase decision, thus increasing the impact of consumer satisfaction loyal to the PT. X. The results show that modification of Marketing Mix Plus had a direct impact, positive and significant impact on its constituent variables namely Products of 0.482, Marketing Mix Plus had a direct impact, positive and significant impact on the price of its constituent variables of 0.343, Marketing Mix had Plus a direct impact, positive and significant impact on the distribution of its constituent variables 0.48, Marketing Mix Plus had a direct impact, positive and significant impact on its constituent variables namely Promotion of 0.641, Marketing Mix Plus had a direct impact, positive and significant impact on the location of its constituent variables of 0.443.
Marketing Strategy Analysis using AHP-SWOT Method to Increase Sales Volume Gigih Tawang Alam; Minto Waluyo
The Indonesian Journal of Computer Science Vol. 13 No. 2 (2024): The Indonesian Journal of Computer Science (IJCS)
Publisher : AI Society & STMIK Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33022/ijcs.v13i2.3899

Abstract

PT. X is a food manufacturer located in Gresik. Currently, the company, which was established in 2018, is facing an issue, namely a decline in sales figures leading to a significant decrease in profit. Therefore, this research will analyze the existing marketing strategies to propose new strategies to increase sales. The method used in this study is AHP-SWOT. AHP is used to determine the weighting of each aspect, while SWOT is used to determine proposed strategies. Based on the research conducted, it was found that the aspect with the highest weight, at 43.35% as determined by AHP, is the product aspect, which includes product quality, variety, and display. Based on the SWOT results, it was found that PT. X is in quadrant 2, indicating that the company still has strengths but faces various threats. Proposed strategies include increasing product quality with halal-labeled products and expanding promotion reach by utilizing social media campaigns and marketplace.      
Analisis Pengaruh Budaya Organisasi, Keterikatan Karyawan, dan Lingkungan Kerja Terhadap Kepuasan Karyawan dan Kinerja Karyawan di PT. XYZ Menggunakan Metode Partial Least Square (PLS) Shiamia Narendra Destariza Ibniadji; Minto Waluyo
Jurnal Teknik Mesin, Industri, Elektro dan Informatika Vol. 2 No. 4 (2023): Desember : JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jtmei.v2i4.3005

Abstract

Human resources or labor are important assets for a company. Effective human resource management can create an optimal work environment to increase workforce productivity in the company. The purpose of this research is to analyze the influence of the work environment, organizational culture, and employee engagement on job satisfaction and performance in production department employees at PT. XYZ uses the Partial Least Square (PLS) method. PT. XYZ is a pioneer company in marine equipment and maritime services located in Surabaya, East Java. The research results show that organizational culture has a positive and significant effect on employee satisfaction, employee engagement has a positive and significant effect on employee satisfaction, the work environment has a negative and insignificant effect on employee satisfaction, and employee satisfaction has a positive and significant effect on employee performance
Analaisis Pengaruh Insentif Dan Motivasi Terhadap Kinerja Dan Loyalitas Agen Perisai BPJSTK (Cabang Utama Surabaya) Alifya Putri Samudera; Minto Waluyo
Jurnal Teknik Mesin, Industri, Elektro dan Informatika Vol. 2 No. 4 (2023): Desember : JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jtmei.v2i4.3019

Abstract

BPJS Employment launched an agency system, the National Social Security Drive or named Perisai. Through the Perisai agency system, BPJS Employment seeks to expand the scope of membership. There was a policy change in February 2022 so research was carried out to analyze the influence of incentive and motivation programs on the performance and loyalty of shield agents. The analysis in this research carried out questionnaires distributed to 40 shield agents and processed using the Partial Least Square method using Smart PLS. This research showed that the incentive program influenced performance, while motivation variables did not influence performance, and performance influenced the loyalty of the shield agent's performance.
Analisis Penilaian Kinerja Perusahaan Menggunakan Malcolm Baldrige Criteria for Performance Excellence (Studi Kasus pada PT. Danadipa Bertu Perkasa) Rizki Aulia, Eliana; Minto Waluyo
Jurnal Teknik Mesin, Industri, Elektro dan Informatika Vol. 2 No. 4 (2023): Desember : JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jtmei.v2i4.3024

Abstract

PT. Danadipa Bertu Perkasa is a company operating in the construction sector. Based on observations, the company currently has not measured overall performance and only uses two criteria, namely strategic planning and process management. PT. Danadipa Bertu Perkasa has problems related to the service process or meeting targets which are always not on time, the average delay is 2 to 3 months from the initial target. This results in disrupted company finances and delayed employee salaries, which causes employee performance to decline. Therefore, the aim of this research is to analyze the results of measuring company performance using the Malcolm Baldrige Criteria for Performance Excellence (MBCfPE) method, determine the position of the company's performance level, and provide recommendations for improvement. The research results show that the company's performance position is in the Emerging Industry Leader class with a score of 674.77. It is known that in the performance of company employees the highest score is in the leadership category at 69.78%. Meanwhile, the lowest score was in the measurement, analysis and knowledge management category at 59.03%. So, companies must pay attention to managing data, information and knowledge resources, as well as how to make good use of information technology.
Pengaruh Harga, Kualitas Produk, Citra Merek, dan Promosi Terhadap Keputusan Pembelian dan Pembelian Ulang Smartphone Xiaomi Sulis Wahyu Putra Pambela; Minto Waluyo
Jurnal Teknik Mesin, Industri, Elektro dan Informatika Vol. 2 No. 4 (2023): Desember : JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jtmei.v2i4.3026

Abstract

The increasingly rapid development of smartphone technology has made smartphone manufacturers compete in creating classy products in order to attract consumers in making purchasing decisions, especially Xiaomi vendors. Xiaomi ranks 5th in market share in Indonesia in 2023, which proves the need for improvements in terms of price, product quality, brand image and promotion. This research aims to determine price, product quality, brand image and promotion. Purchase and repurchase decisions are affected. This research can be used as a strategy to compete with other competitors. This research uses the Structural Equation Modeling method. This research was conducted by distributing questionnaires to 135 Xiaomi smartphone users. The results of this research show that price and brand image have a significant impact on purchasing and repurchasing decisions. Xiaomi is advised to improve the promotional aspect. It is possible that if Xiaomi management makes improvements to the promotional variables, it will be able to win the smartphone market share in Indonesia again.
Penerapan Metode Failure Mode Effect And Analisys (FMEA) Pada Proses Penambahan Gudang Della Afi Rizky Anggraini; Minto Waluyo
Jurnal Teknik Mesin, Industri, Elektro dan Informatika Vol. 3 No. 1 (2024): Maret : JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jtmei.v3i1.3316

Abstract

This research uses the Failure Mode Effect and Analysis (FMEA) method which is used to evaluate and analyze the causes of problems in the process of adding a new warehouse due to overstorage in the fertilizer storage warehouse. Where in this research it is known that the dominant causal factor that causes this problem is that it is difficult to obtain a warehouse according to the location needed and the warehouse procurement process takes quite a long time. From these dominant problems, alternative improvements were obtained to overcome these problems so that the process of adding a new warehouse could run effectively and efficiently in terms of time and cost
STUDI PENGARUH KEMUDAHAN, KEAMANAN, DAN PROMOSI TERHADAP KEPUTUSAN PENGGUNAAN DAN KEPUTUSAN INVESTASI PADA APLIKASI INVESTASI ONLINE BIBIT Fairuz Agnar Maulana; Minto Waluyo
Journal of Scientech Research and Development Vol 5 No 2 (2023): JSRD, December 2023
Publisher : Ikatan Dosen Menulis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56670/jsrd.v5i2.292

Abstract

Pada era globalisasi ini, investasi memiliki peran penting dalam pertumbuhan ekonomi dan bisnis. Penelitian ini bertujuan untuk mengetahui pengaruh variabel keamanan, promosi, dan keputusan penggunaan terhadap keputusan investasi aplikasi investasi Bibit. Pada penelitian ini, peneliti menggunakan non-probability sampling dan teknik purposive sampling. Sampel penelitian ini sebanyak 135 responden. Analisis penelitian ini yaknimenggunakan measurement model dengan tiga uji yakni goodness of fit, validitas dan signifikansi yang selajutnya dilakukan analisis dengan menggunakan Structural Equation Model (SEM). Hasil penelitian ini mengindikasikan bahwa Kemudahan penggunaan memiliki pengaruh positif namun tidak signifikan terhadap keputusan penggunaan pada aplikasi investasi online BIBIT. Sedangkan Keamanan, promosi dan keputusan pembelian memiliki pengaruh positif dan signifikan terhadap keputusan investasi pada aplikasi investasi online BIBIT.
Co-Authors Akbar Maulana Firmansyah Alifya Putri Samudera Andi Irawan Andre Vendi Pradana Andre Vendi Pradana Della Afi Rizky Anggraini Earliawan Muhammad Irbah Zain Ega Nugroho Muliawan Ega Nugroho Muliawan Fairuz Agnar Maulana Gigih Tawang Alam Ian Adi Perdana Ramadhan Isa Abdussalam Miftakhul Ainun Arif Mohammad Syarofuddin Muhammad Samsudin Olivia Cindy Paramita Rahmawati, Betty Rendi Andika Pratama Rizki Aulia, Eliana Rizky Fatmawati Pudjo Wita Shiamia Narendra Destariza Ibniadji Siska F. Andini Sulis Wahyu Putra Pambela Tiara Nindya Laksana Ulin Nuha Aditya Yoga Bagaskara Tri Atmaja