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All Journal INFERENSI Jurnal Manajemen dan Kewirausahaan (JMDK) International Research Journal of Business Studies (E-Journal) Jurnal Organisasi Dan Manajemen EBSJ EKUITAS (Jurnal Ekonomi dan Keuangan) Business Management Analysis Journal (BMAJ) Journal of Research in Business, Economics, and Education SOLUSI Jurnal Ilmiah Manajemen Ubhara Jurnal Ilmiah Satyagraha Jurnal ABM Mengabdi InEJ: Indonesian Engagement Journal Prosiding Seminar Nasional Program Pengabdian Masyarakat Jurnal Pengabdian Kepada Masyarakat Magistrorum et Scholarium: Jurnal Pengabdian Masyarakat Indonesian Journal of Sustainability Accounting and Management Tematik
Eviatiwi Kusumaningtyas Sugiyanto
Universitas Semarang
Religion Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Social Sciences Other

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How Innovativeness Influence on Women Business Performance Eviatiwi Kusumaningtyas Sugiyanto; Ratna Wijayanti
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 15, No 3 (2022): December 2022 - March 2023
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.15.3.219-227

Abstract

The problem in this study is that there are still various controversies in the results of research regarding the relationship and influence between innovations on performance. In addition, there is also a gap, namely the increasing number of women's businesses on the one hand and on the other hand, the success of women's businesses tends to be lower than that of men's businesses. So this study aims to close the research gap, namely the influence of Innovativeness on business performance by mediating competitive advantage. The sample is 62 women entrepreneurs. Methods of data collection using a questionnaire via google form. The data analysis method uses SEM with the WrapPLS 7.0 program. The results show that Innovation has a significant positive effect on Competitive Advantage, but has no effect on Business Performance. Meanwhile, Competitive Advantage has a significant positive effect on Business Performance and has succeeded in becoming a mediator (full mediation) for Innovation and Business Performance.
Gerakan Sadar Pajak Melalui Kegiatan Sosialisasi Pengisian SPT Tahunan Wajib Pajak Perseorangan Bagi Guru SMKN 9 Kota Semarang Ratna Wijayanti; Suratman Suratman; Eviatiwi Kusumaningtyas Soegiyanto
Jurnal ABM Mengabdi Vol 10 No 1 (2023): Juni
Publisher : STIE Malangkucecwara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31966/jam.v10i1.1204

Abstract

The Community Service Team conducted a survey at State Vocational High School(SMKN) 9 Semarang City which later found problems related to the tax awarenessmovement which is the government's goal to disseminate taxation to all people,especially in the world of education. On Thursday November 17th 2022 The PKMTeam from the Faculty of Economics has carried out community service activitiesusing the approach method through counseling and implementation workshopsregarding socialization and training in filling out and calculating Annual TaxReturns for Individual Taxpayers for teachers and students where this also supportsthe existing curriculum and expertise competence majors at SMKN 9 SemarangCity The output of this PKM activity is in the form of mass media publicationssocialization-movement-sadar-pajak-kepada-guru-smkn-9 semarang), publicationof devotional journals and HKI in the form of videos
Challenges and Opportunities for Women's Success in Entering Green Economy-Based Businesses: A Systematic Literature Review Eviatiwi Kusumaningtyas Sugiyanto; Kesi Widjajanti; Ratna Wijayanti; Shujahat Ali
Indonesian Journal of Sustainability Accounting and Management Vol. 8 No. 1 (2024): June 2024
Publisher : Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28992/ijsam.v8i1.868

Abstract

This study aims to analyze the challenges and opportunities for women entrepreneurs to enter green businesses successfully. Moreover, to synthesize and review research on the green entrepreneurship topic in terms of theory, theme, methodology, and research setting. This study used a systematic literature review method based on the SPAR-4-SLR. The analysis is bibliometric and content analysis with Publish or Perish software as a database and VOSviewer software. A total of 31 articles were reviewed. The study shows that opportunities and challenges in entering the green economy come from both internal and external environments. The study identified the dominance of quantitative approaches in previous research and found that the typical research setting is a developing country in Asia. This study can help practitioners and researchers to know the opportunities and challenges in running a green business, thus enabling them to formulate policies, strategies, and guidelines to promote the sustainable development agenda. The selection of the study topic is based on the gap phenomenon, namely the enormous potential of women entrepreneurs in the development of a sustainable economy. This study reveals the trend of green entrepreneur research, ranging from theories, methods, and research settings.
DAYA TARIK PAYLATER TERHADAP MINAT BELI PRODUK UMKM PADA PLATFORM SHOPEE Ratna Wijayanti; Silananda Kharisma Pujangga; Eviatiwi Kusumaningtyas Sugiyanto; Suratman; Anita Damajanti
Jurnal Ilmiah Satyagraha Vol. 9 No. 1 (2026): Jurnal Ilmiah Satyagraha
Publisher : Universitas Mahendradatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47532/satyagraha.v9i1.169

Abstract

Abstrak – Penelitian ini dilakukan pada platform e-commerce Shopee yang menyediakan fitur paylater sebagai salah satu metode pembayaran. Penelitian ini bertujuan untuk menganalisis motivasi pengguna dalam menggunakan fitur paylater saat melakukan transaksi serta mengkaji dampak penggunaan paylater terhadap penjualan produk UMKM di e-commerce Shopee. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Pengumpulan data dilakukan melalui wawancara mendalam, observasi langsung, dan dokumentasi. Uji kredibilitas data dilakukan dengan teknik triangulasi sumber, triangulasi teknik, dan triangulasi waktu. Partisipan penelitian berjumlah lima orang, yang terdiri atas tiga pengguna paylater dan dua pelaku UMKM di e-commerce Shopee, yang dipilih berdasarkan prinsip kesesuaian dan kecukupan data. Hasil penelitian menunjukkan bahwa keputusan penggunaan paylater didorong oleh motivasi utilitarian yang tercermin dari aspek fleksibilitas dan kenyamanan, serta motivasi hedonic yang tercermin dari berbagai keuntungan yang diperoleh selama bertransaksi menggunakan paylater. Sementara itu, pengaruh paylater terhadap penjualan produk UMKM pada kategori fashion dan aksesoris dinilai relatif rendah karena hanya memberikan kontribusi sekitar 5–20% terhadap omzet penjualan.   Kata kunci: Paylater; E-commerce; Motivasi Utilitarian; Motivasi Hedonic; UMKM.   Abstract – This study was conducted on the Shopee e-commerce platform, which provides a paylater feature as one of its payment methods. The purpose of this study is to analyze user motivation in utilizing the paylater feature during transactions and to examine its impact on the sales of MSMEs products on Shopee. This research employs a qualitative approach using a case study method. Data were collected through in-depth interviews, direct observation, and documentation. Data credibility was ensured through source triangulation, technique triangulation, and time triangulation. The study involved five participants, consisting of three paylater users and two MSMEs actors on the Shopee platform, selected based on the principles of suitability and data sufficiency. The results indicate that the decision to use paylater is influenced by utilitarian motivation, reflected in flexibility and convenience, as well as hedonic motivation, reflected in the various benefits obtained when conducting transactions using paylater. Meanwhile, the impact of paylater on MSMEs sales in the fashion and accessories category is relatively low, contributing only around 5–20% to total sales turnover.   Keywords: Paylater; E-commerce; Utilitarian Motivation; Hedonic Motivation; MSMEs
An Examination of The Role of Psychological Empowerment on Entrepreneurial Success: Evidence of Women Entrepreneurs in Semarang City Eviatiwi Kusumaningtyas Sugiyanto; Ratna Wijayanti; Anita Damajanti; Muhammad Arif; Ali Shujahat
Jurnal Organisasi dan Manajemen Vol. 20 No. 2 (2024)
Publisher : LPPM Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/jom.v20i2.6827.2024

Abstract

Purpose – This study aims to review empirical data on the effect of empowerment on performance at the individual level. It investigates the aspects of empowerment and how they affect a female entrepreneur’s ability to succeed.  Methodology – We collected 96 female entrepreneurs in Semarang City participated in this study. Data was gathered using a Google form link questionnaire. The data was analyzed using the WrapPLS 8.0 software and the structural equation modelling (SEM) technique. Findings – The findings showed that women’s success as entrepreneurs is influenced by all three aspects of psychological empowerment: self-determination, competence, and impact. However, the meaning dimension does not affect women’s entrepreneurial success. Originality – Based on the body of knowledge from previous research, there is a population gap. The originality of this research is to consider the object that has not been studied in previous studies, that is, women entrepreneurs.
Pemberdayaan Kelompok Usaha Pembatik Difabel Melalui Capacity Building Berbasis Ecopreneurship di Kabupaten Blora Citra Andriani Kusumawati; Kesi Widjajanti; Eviatiwi Kusumaningtyas Sugiyanto
Magistrorum et Scholarium: Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025)
Publisher : Universitas Kristen Satya Wacana Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Program pengabdian kepada masyarakat ini bertujuan untuk memberdayakan Kelompok Pembatik Difabel Blora Mustika (DBM) melalui capacity building berbasis ecopreneurship guna meningkatkan kemandirian usaha batik ramah lingkungan. Permasalahan utama mitra mencakup keterbatasan keterampilan produksi, minimnya inovasi desain, dan rendahnya akses pemasaran digital. Metode pelaksanaan dilakukan melalui beberapa tahapan, meliputi identifikasi kebutuhan mitra, pelatihan membatik ergonomis, workshop inovasi desain dan pewarnaan alami, pelatihan digital marketing dan branding, serta pendampingan pemasaran secara online dan offline. Hasil kegiatan menunjukkan adanya peningkatan keterampilan teknis, efisiensi waktu produksi, serta inovasi produk berupa motif baru dengan pewarna alami yang lebih ramah lingkungan. Transformasi pemasaran digital melalui pemanfaatan marketplace, media sosial, dan katalog digital berhasil memperluas jangkauan konsumen dan meningkatkan volume penjualan. Indikator capaian yang diperoleh antara lain 80% anggota menguasai teknik membatik ergonomis, produktivitas meningkat hingga 40%, serta penjualan digital naik 40% dibandingkan periode sebelum kegiatan. Temuan ini menegaskan bahwa strategi capacity building berbasis ecopreneurship efektif dalam memperkuat kapasitas individu dan kelembagaan kelompok difabel, sekaligus mendorong terciptanya usaha kreatif yang inklusif, berkelanjutan, dan berwawasan lingkungan.
Women Leadership Paradigm: Pro and Contra on Women as Leaders in Various Views Eviatiwi Kusumaningtyas Sugiyanto
Economics and Business Solutions Journal Vol. 4 No. 1 (2020): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (398.473 KB) | DOI: 10.26623/ebsj.v4i1.2241

Abstract

The number of female workers is increasing and its role in leadership is giving its own perspective on the topic of women leadership. Pro and contra phenomenon related to women leadership still exist in the society. In addition to explain the paradigm of woman leadership, this study also explains the pro and contra of women leadership from various perspectives and provides an overview of how the pro and contra emerge. The method that was used in this study is literature study from the Al-Quran, books, journals and studies. The findings of this study shows that women leadership style leads to transformational, democratic, collaborative styles and have high relational value. Leadership is left to follow one's worth and ability from either men or women. If someone meets the requirements and deserves to be a leader even though from the women's group this remains true. The emergence of pro and contra is based on different point of views; every point of view has different concepts which lead to different practices. The results of an interpretation are not only come from the methods and approaches used, but are also influenced by their socio-cultural and ideological conditions.
Building A Work Culture in Efforts to Improve Employee Performance PT. X Anisa Jihaan; Eviatiwi Kusumaningtyas Sugiyanto
Economics and Business Solutions Journal Vol. 4 No. 2 (2020): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v4i2.2790

Abstract

This study aims to determine work culture in an effort to improve employee performance at PT X. This research is a qualitative research with a case study approach. Collecting data in this study using triangulation of data sources, namely observation, interviews, and documentation. Six informants were selected based on the principle of suitability(appropriateness) and sufficiency (adequacy).The results showed that PT X's work culture had benefits, namely the formation of a good work process, a more structured job, a faster problem-solving process and increased human resource capabilities. while the barriers in work culture are a lack of confidence, busy daily routines, inefficient organizational structure, lack of motivation and competence, lack of cohesiveness and employees who do not upgrade their abilities or knowledge.
Industry Value: Empirical Study of Factors Affecting Risti Ulfi Hanifah; Eviatiwi Kusumaningtyas Sugiyanto; Dian Triyani
Economics and Business Solutions Journal Vol. 5 No. 2 (2021): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v5i2.3493

Abstract

The purpose of this research is to analyze the factors that influence the value of the industry. The independent variables are investment opportunities, dividend policy, financial leverage, profitability. The population in this research is a non-financial industry listed on the IDX from 2017 to 2019. The illustrations for this research were selected using a purposive sampling procedure, and 200 illustrations were taken. Information analysis uses multiple regression procedures. The results of this research show that financial leverage, profitability and an independent board of commissioners affect the value of the industry, on the other hand, investment opportunities do not affect the value of the industry.
PERAN AKTIVITAS SOSIAL DALAM MENINGKATKAN PENJUALAN USAHA AIR MINUM X DI DEMAK Anisah Anisah; Eviatiwi Kusumaningtyas Sugiyanto
Solusi Vol. 18 No. 3 (2020): July
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v18i3.2609

Abstract

Penelitian ini dilakukan di salah satu Usaha Air Minum di Kabupaten Demak terkait pelaksanaan aktivitas sosial. Tujuan penelitian ini adalah menganalisis peran aktivitas sosial dalam meningkatkan kinerja penjualan usaha air minum tersebut. Penelitian ini menggunakan metode studi kasus, dengan menggunakan triangulasi sumber dan triangulasi metode (observasi, wawancara, dokumentasi). Pemilihan informan sebagai sumber informasi didasarkan pada prinsip kesesuaian (appropriateness) dan kecukupan (adequacy). Informan dalam penelitian ini terdiri dari informan kunci dan informan pendukung. Hasil menunjukkan bahwa aktivitas sosial mempunyai pengaruh yang besar pada kinerja penjualan.Kata Kunci: Aktivitas Sosial, Kinerja Penjualan, Usaha Air Minum
Co-Authors Aji Muhammad Nur Arifin Ali Shujahat Anisa Jihaan Anisah Anisah Anita Damajanti Aprih Santoso Asih Niati Citra Andriani Kusumawati Dea Aulia Widyaevan Dian Triyani Fera Kurniasari Ika Fitriani Kesi Widjajanti Mira Meilia Marka Muhammad Arif Nur Fitriani Ratna Wijayanti Ria Padma Nur Ariyani Risti Ulfi Hanifah Shujahat Ali Silananda Kharisma Pujangga Suratman ‎ ‎ ‎ Taufikur Rahman Yuli Budiati