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Peningkatan Literasi PKK Argosari, Sedayu, Bantul melalui Membacakan Nyaring Nunik Hariyanti; Wahidah Mahanani; Rifdah Zulfah Ghina Nabilah; Mufid Salim; Fitrinanda An Nur
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 7 No 1 (2023): Volume 7 Nomor 1 Tahun 2023
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v7i1.17648

Abstract

Kalurahan Argosari, Sedayu, Bantul is strategically located because it connects three regencies, namely, Bantul, Kulon Progo, and Sleman. This strategic location needs to be balanced with sufficient knowledge and literacy for the community. This literacy ability is how an individual can process information and knowledge for life skills. Currently, the people in Argosari Village, Sedayu, Bantul are still faced with literacy and low interest in reading. Therefore, this community service program aims to improve the community's ability in the field of literacy and help reduce household waste through processing and reading aloud. The method used in training to read aloud is the stages of preparation, implementation, and after reading. The partners involved in this activity are the PKK group from Kalurahan Argosari, Sedayu, Bantul, DIY. The result of the activity is that increasing literacy can be started from the family consistently at home for 15 minutes every day by reading aloud. The impact of this activity is that the people who previously already had the provision of information became increasingly knowledgeable so that they had great potential to be applied in their respective homes.
ANALISIS KOMUNIKASI PERSUASIF PEONY ECOHOUSE DALAM MENINGKATKAN KESADARAN LINGKUNGAN MELALUI PENDEKATAN TEORI GOALS-PLANS-ACTION Galih Andriansyah Putra; Mufid Salim
Jurnal Ilmu Komunikasi Acta Diurna Vol 18 No 2 (2022)
Publisher : Jurusan Ilmu Komunkasi FISIP Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20884/1.actadiurna.2022.18.2.5418

Abstract

Environmental awareness has become a hot topic in recent years around the world. One of them is Indonesia. This awareness is present due to the many disasters that come from human error response to the environment and its changes. Today's environmental problems are widely discussed, because it has been seen that there is environmental pollution caused by human actions. Peony Ecohouse as one of the first eco-friendly grocery stores in the Special Region of Yogyakarta has contributed to increasing environmental awareness through persuasive communication. The purpose of this research is to analyze the persuasive communication of Peony Ecohouse in increasing environmental awareness through the Goals-Plans-Action Theory approach. This research uses the Goals-Plans-Action message production theory which was proposed by James Prince Dilliard with qualitative description research methods and collects data by in-depth interviews, observations, and documentation studies. The data was then analyzed through three stages, namely data reduction, data presentation, and drawing conclusions. Then the data is validated through triangulation of sources. The results of this research show that the Peony Ecohouse has generated a message to raise environmental awareness. The steps taken are through goal setting, planning, and action. Peony Ecohouse has gone through this step well, but there are still things that need to be addressed as suggestions to further increase environmental awareness.
Message Framing by Regulatory Focus on Intention to Visit Village-based Tourism Destination Husna Putri Pertiwi; Ridha Azka Raga; Jasrial Jasrial; Mufid Salim; Ira Siti Sarah; Ivon Sandya Sari Putri
Journal of Tourism Sustainability Vol. 3 No. 1 (2023): Volume 3 Number 1 (2023)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jtospolban.v3i1.68

Abstract

The intention to visit a Village-based Tourism destination is still remaining low, especially during post-pandemic sessions. Our study wants to observe the intention to visit among several factors to fill this gap. Focus on finding marketing strategies that are more practical to increase the intention of visiting Village-based tourism destinations. Thus, this research is conducted by experimental research to examine the intention of visiting Village-based tourism using a message framing based on regulatory focus manipulation. 237 respondents participated in this study. The result shows that participants under the manipulation condition show greater intention to visit the VBT destination than those without any manipulation condition. Thereby, it indicates using a message framing through regulatory focus increases the visit intention toward village-based tourism destinations.
Diversifikasi Olahan Pepaya menjadi Brownies Kering dan Abon Kering bagi UMKM PRIMA JATI di Desa Rintisan Budaya Jatimulyo, Bantul Wahidah Mahanani Rahayu; Retnosyari Septiyani; Heni Siswantari; Mufid Salim
JPM: Jurnal Pengabdian Masyarakat Vol 5 No 1 (2023): Dedikasi: Jurnal Pengabdian Masyarakat, Januari-Juni 2023
Publisher : Pusat Pengabdian Masyarakat (PPM) Lembaga Penelitian dan Pengabdian Masyarakat (LP2M) Institut Agama Islam Negeri (IAIN) Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/d.v5i1.6154

Abstract

Jatimulyo Village is one of the villages in Yogyakarta Special Region that will be submitted to Cultural Village establishment. Prima Jati MSME is community organization that processes the local potential of papaya fruit cultivated in Jatimulyo Kapanewon Dlingo Village, Bantul Regency. One of the problems faced is the high level of papaya fruit production with limited processed products and sales. The alternative solution is to diversify papaya into brownies and shredded papaya. The program was conducted through training and mentoring practices for Prima Jati. Both products have been successfully made continuously and have been packaged with plastic standing pouches and jars. There is an increase in community knowledge and understanding of processing papaya fruit into dried products, so as to increase the shelf life of the product. Prima Jati MSMEs have also sold offline at tourist attractions in Jatimulyo and online through social media accounts and marketplaces.