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All Journal BISMA (Bisma dan Manajemen) International Journal of Travel, Hospitality and Events Jurnal Analogi Hukum
I Gede Arimbawa
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences Transportation Other

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Penerapan Metode Korelasi Dalam Mengukur Hubungan Antara Customer Relationship Dengan Customer Loyality I Putu Artaya, ; I Gede Arimbawa,
Bisnis dan Manajemen Vol 1, No 1 (2008)
Publisher : Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research focus on application of customer relationship management in relation with customer loyality. Object of this research is PT Antika Raya Surabaya, because this company had appropriate characteristic with this method.Data is base on quesioner, with 30 respondance  who live in  Surabaya and customer of his company.According to  result of signification test , correlation between all customer variables of customer relationship management with customer loyality has real relation or signification  between customer variable relationship  with customer loyality .
Marketing Strategies to Increase Room Occupancy at Jambuluwuk Oceano Seminyak Hotel I Gede Arimbawa; Ni Putu Wiwiek Ary Susyarini; Gede Ginaya; Ni Made Rai Sukmawati; Ni Made Sudarmini
International Journal of Travel, Hospitality and Events Vol. 2 No. 1 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i1.232

Abstract

Purpose: This study aims to see the strengths and weaknesses of internal factors as well as opportunities and threats of external factors and to formulate appropriate marketing strategies in increasing room occupancy rates at a 5-star hotel in Seminyak, Bali. Research methods: Data collection methods used are observation, interviews, questionnaires, and document study. The data analysis technique is descriptive qualitative analysis, IFAS matrix (internal strategy factor), EFAS matrix (external strategy factor), SWOT analysis and SWOT matrix. The method of determining the sample is purposive sampling, namely selecting respondents with certain criteria with 6 respondents. Results and discussion: There are 10 indicators of internal factors that become strengths, 5 indicators of internal factors that become weaknesses, 6 indicators of external factors that become opportunities, and 1 indicator of external factors that become threats. The results of the IE matrix research show that the strategy used is in column I, namely the growth strategy of the company itself. Implication: The SWOT analysis resulted in 8 strategies, namely the SO strategy that can be applied such as increasing collaboration with other offline travel agents and holding activities by utilizing the attractiveness of local (Balinese) culture. Keywords: hotel, room occupancy rate, SWOT, marketing mix.
Perlindungan Hukum Bagi Pengguna Provider Saat Registrasi Sim Card Terhadap Kewajiban Penyerahan Data Pribadi I GEDE ARIMBAWA; Prof. Dr. I Nyoman Putu Budiartha, S.H., M.H; I Nyoman Gede Sugiartha, SH.,MH
Jurnal Analogi Hukum 287-292
Publisher : Fakultas Hukum Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/ah.5.3.2023.287-292

Abstract

Pada dasarnya bentuk perlindungan data pribadi terbagi menjadi dua bentuk, yaitu perlindungan data berupa perlindungan data secara fisik, baik yang terlihat maupun yang tidak terlihat. Bentuk perlindungan lainnya adalah halaman pengaturan yang mengatur akses tidak sah oleh orang lain, penyalahgunaan data untuk tujuan tertentu, dan kerusakan data itu sendiri. Masalah terkait perlindungan data atau hak privasi muncul dari kekhawatiran tentang pelanggaran orang dan/atau hukum. Perlindungan privasi adalah hak setiap warga negara dan harus dihormati, termasuk perlindungan data (keamanan), jika perlu melindungi data sehingga hanya yang bersangkutan yang dapat mengaksesnya, tergantung pada sifat dan tujuan dari data tersebut. .dan harus dilindungi. Kajian ini mengkaji dua hal, yaitu perlindungan hukum pengguna jasa dan upaya hukum yang tersedia bagi pelanggan telekomunikasi terhadap penyalahgunaan data pribadi terkait registrasi kartu SIM. Metode yang digunakan dalam penelitian ini adalah metode penelitian hukum preskriptif. Pendekatan hukum dan pendekatan konseptual digunakan sebagai permasalahan. Pendekatan konseptual, pendekatan konseptual, mencoba menganalisis bahan hukum dengan mengidentifikasi makna yang terkandung dalam ekspresi hukum. Kajian ini menggunakan tiga sumber hukum, yaitu sumber hukum primer, sekunder, dan tersier
Co-Authors Gede Ginaya I Nyoman Gede Sugiartha, SH.,MH I Putu Artaya Ni Made Rai Sukmawati Ni Made Sudarmini Ni Putu Wiwiek Ary Susyarini Prof. Dr. I Nyoman Putu Budiartha, S.H., M.H