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All Journal Bhakti Persada Jurnal Aplikasi IPTEKS Humanism : Jurnal Pengabdian Masyarakat International Journal of Travel, Hospitality and Events
Ni Made Sudarmini
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Religion Humanities Decision Sciences, Operations Research & Management Education Public Health Social Sciences Transportation Other

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Peningkatan Kapasitas Kompetensi Bahasa Jepang Dasar dan Promosi Wisata Pelaku Pariwisata Desa Kemenuh, Kecamatan Sukawati, Kabupaten Gianyar Lien Darlina; Ni Made Sudarmini; Solihin Solihin
Humanism : Jurnal Pengabdian Masyarakat Vol 1, No 3 (2020): Desember
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/hm.v1i3.6796

Abstract

Abstrak Peningkatan kapasitas kompetensi bahasa Jepang Dasar dan peningkatan Promosi Wisata Desa Kemenuh bagi para Pelaku Pariwisata di Desa Kemenuh, Kecamatan Sukawati, Kabupaten Gianyar mutlak diperlukan. Kedua aspek ini sangat penting untuk mendukung industri wisata alam, seni dan budaya yang sekarang sedang berkembang dengan baik dan merupakan ikon pariwisata di daerah tersebut. Dari pengamatan yang dilakukan masih adanya hambatan-hambatan dalam pengelolaan berbagai potensi wisata, terutama tentang promosi wisata alam, seni budaya dan kebahasan yang dihadapi oleh pelaku pariwisata Desa Kemenuh pada saat berkomunikasi verbal dengan wisatawan asing.  Oleh karena itu kemampuan promosi dan komunikasi masyarakat yang tadinya  kebanyakan sebagai petani yang sekarang bergeser menjadi pelaku pariwisata harus diimbangi oleh kemampuan promosi dan kemampuan bahasa asing untuk melayani para wisatawan asing tersebut. Kondisi ini perlu disikapi dengan memberikan pelatihan bahasa asing khususnya bahasa Jepang dasar dan promosi wisata yang menekankan pada pelayanan pariwisata dan komunikasi sehari-hari. Dengan meningkatnya kompetensi bahasa Jepang serta metode promosi pariwisata yang tepat, diharapkan akan meningkatkan kualitas sumber daya masyarakat  Desa Kemenuh  tersebut dalam meningkatkan   kualitas layanan kepada pengunjung (customer service) khususnya wisatawan asing dapat mencapai kepuasan pengunjung (customer satisfaction) yang pada gilirannya wisatawan asing akan lebih banyak datang dan tentunya dapat meningkatkan ekonomi masyarakat. Metode pembelajaran yang digunakan berbasis paradigma student centered dengan pendekatan communicative language teaching yang bertujuan untuk meningkatkan kompetensi komunikasi bahasa Jepang dengan cara mengenalkan suatu konteks yang relevan. Peserta setelah diberikan pelatihan sudah mampu mengucapkan bunyi  ‘hatsuon’, greetings, asking thanking and saying apologies, serta bercakap-cakap: memperkenalkan diri, menyatakan kepunyaan,  menyampaikan angka (pemakaian nomor telepon), menyampaikan skejul ( jam, hari, tanggal, bulan dan tahun),  menjelaskan harga, menjelaskan posisi dan letak suatu benda dan menyampaikan aktifitas dalam tingkatan Bahasa Jepang Dasar.     Kata Kunci: pelatihan Bahasa Jepang, promosi pariwisata, wisata Desa Kemenuh
TOURIST ATTRACTION THEME ANALYSIS OF POHSANTEN COMMUNITY-BASED TOURISM IN INDONESAIA Ni Made Ernawati; I G P Fajar Pranadi Sudhana; Ni Made Sudarmini
Bhakti Persada Jurnal Aplikasi IPTEKS Vol 5 No 2 (2019): November 2019
Publisher : P3M Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (561.526 KB) | DOI: 10.31940/bp.v5i2.828

Abstract

The article presents the analysis of community-based tourism attraction theme at Pohsanten village Jembrana regency Bali province in Indonesaia. This study examined the current tourist attractions themes for delivering quality CBT experience for the visitors, contributing to developing a strong theme as well as offering sufficient variety of attraction for tourists. It is a qualitative study using a combined data colleting method of interview, observation, direct participation, and documentation review from previous publication relevant to the topic. This study was conducted in conjunction with the implementation of a community service program of Politeknik Negeri Bali funded by the Directorate General of Higher Education of Indonesia. The village authority and the community members are information sources for the study, as well as the publications made earlier regarding CBT Pohsanten. Currently, CBT Pohsanten develops agrocacao, natural and cultural, and spiritual as attraction themes. The results show that having a strong and variety of tourist attractions are vital for CBT success. Nonetheless, CBT should strengthen and develop one main attraction theme whichs is the agrocacao and use the other types of attractions as supporting elements. Apart from a need to focus on one theme, CBT Pohsanten attraction is yet to be still developed and strengthened; some basic infrastructures such as pathways and resting place, toilet, meeting place, and sufficient accommodations are vital parts that influence the quality of tourist attractions and the over all CBT experiences. Keywords: community-based tourism, tourist attraction, attraction theme, unique way of life, natural environment, CBT tourist
Sustainable MICE Model: Case Study at Four Points by Sheraton Bali Ungasan Dw A Pt Ninda Pradnyani; I Ketut Budarma; I Ketut Sutama; I Nyoman Cahyadi Wijaya; Ni Made Sudarmini
International Journal of Travel, Hospitality and Events Vol. 3 No. 2 (2024): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v3i2.371

Abstract

Purpose: This research was conducted to design a sustainable event model based on MICE activities carried out at Four Points by Sheraton Bali Ungasan. Research methods: The design of this sustainable event model used qualitative analysis, visualized through NVivo 12 Plus software, and resulted in a sustainable event model for MICE activities at Four Points by Sheraton Bali Ungasan. Subsequently, the model was validated through Focus Group Discussion (FGD) to obtain approval for the previously designed sustainable event model. Results and discussion: The study's results indicated that the implementation of MICE activities at Four Points by Sheraton Bali Ungasan was not sustainable in terms of environmental and socio-cultural aspects. At the same time, the economic element had been implemented, but any subject also has to improve. Implication: The research output is a sustainable event model suitable for implementation at Four Points by Sheraton Bali Ungasan and has been approved and well-received by the management. This study results in a sustainable event model that guides the pre-event, during-event, and post-event stages to create sustainable MICE activities that positively impact the environment, socio-cultural aspects, and economy.   Keywords: Sustainable MICE Model, Environment, Socio-Culture, Economic Aspects
Cleanliness, Health, Safety, and Environment Sustainability (CHSE) Implementation in Housekeeping Department Ni Kadek Anik Evryastuti; I Gusti Agung Mas Krisna Komala Sari; I Ketut Suarja; I Ketut Suja; Ni Made Sudarmini
International Journal of Travel, Hospitality and Events Vol. 1 No. 1 (2022): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v1i1.6

Abstract

ABSTRACT Purpose: This study was conducted to determine the application of SOP (standard operating procedures) in the Housekeeping Department before the Covid-19 pandemic and after being certified CHSE (cleanliness, health, safety, and environmental sustainability at the Renaissance Bali Uluwatu Resort & Spa Hotel, Bali, Indonesia. Research methods: The study uses a qualitative descriptive method using narrative analysis of data sources. The interviews and the informants are addressed were executive housekeepers, housekeeping supervisors, and housekeeping staff at the Renaissance Bali Uluwatu Resort & Spa Hotel. Results and discussion: There was a significant difference between the application of SOP in the Housekeeping Department (room attendant, public area attendant, and laundry station) before the covid-19 pandemic and after being certified CHSE at the Renaissance Bali Uluwatu Resort & Spa Hotel. Implication: There are significant differences in the application of SOP at the Renaissance Bali Uluwatu Resort & Spa Hotel after being certified CHSE in the room. Keywords: standard operating procedures, CHSE, housekeeping department.
Analysis of Online and Offline Travel Agents’ Contribution to Room Occupancy Ni Kadek Masita Hardiani; Budi Susanto; I Ketut Astawa; Nyoman Mastiani Nadra; Made Sudiarta; Ni Made Sudarmini
International Journal of Travel, Hospitality and Events Vol. 1 No. 2 (2022): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v1i2.10

Abstract

ABSTRACT Purpose: The aims of this study are to know the contribution of Online Travel Agents and Offline Travel Agents to room occupancy at a hotel in Denpasar, Bali, Indonesia, and to find out the comparison of contribution from Online Travel Agents and Offline Travel Agents to room occupancy at the hotel. Research methods: Data collection methods used are observation, interview, and study documentation. The analysis technique used is quantitative analysis, qualitative analysis, and descriptive statistics from secondary data. The stages of the data analysis technique start from the classical assumption test, multiple regression analysis, hypothesis testing using SPSS 21 program, and descriptive statistical techniques. Results and discussion: The results of this study indicate that the t count value of the online travel agent contribution is greater than the t table (4.280> 1.692). Meanwhile, the t count value of the contribution of the offline travel agent also has a greater value than the t table (4,280> 1,692). Based on the data obtained, the contribution of the Online Travel Agent and Offline Travel agents from 2017 to 2019 has fluctuated every year. Implication: The contribution to the development of the Online Travel Agents has increased every year, while the contribution of Offline Travel Agents has decreased in 2019. However, the largest contribution still comes from the Offline Travel Agent. In an effort to increase room occupancy, the hotel should further expand the collaboration networking with Online Travel Agents to increase the contribution that can be generated by Online Travel Agents. Keywords: online, offline, travel agent, room occupancy.
Marketing Strategies to Increase Room Occupancy at Jambuluwuk Oceano Seminyak Hotel I Gede Arimbawa; Ni Putu Wiwiek Ary Susyarini; Gede Ginaya; Ni Made Rai Sukmawati; Ni Made Sudarmini
International Journal of Travel, Hospitality and Events Vol. 2 No. 1 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i1.232

Abstract

Purpose: This study aims to see the strengths and weaknesses of internal factors as well as opportunities and threats of external factors and to formulate appropriate marketing strategies in increasing room occupancy rates at a 5-star hotel in Seminyak, Bali. Research methods: Data collection methods used are observation, interviews, questionnaires, and document study. The data analysis technique is descriptive qualitative analysis, IFAS matrix (internal strategy factor), EFAS matrix (external strategy factor), SWOT analysis and SWOT matrix. The method of determining the sample is purposive sampling, namely selecting respondents with certain criteria with 6 respondents. Results and discussion: There are 10 indicators of internal factors that become strengths, 5 indicators of internal factors that become weaknesses, 6 indicators of external factors that become opportunities, and 1 indicator of external factors that become threats. The results of the IE matrix research show that the strategy used is in column I, namely the growth strategy of the company itself. Implication: The SWOT analysis resulted in 8 strategies, namely the SO strategy that can be applied such as increasing collaboration with other offline travel agents and holding activities by utilizing the attractiveness of local (Balinese) culture. Keywords: hotel, room occupancy rate, SWOT, marketing mix.
Co-Authors Budi Susanto Dw A Pt Ninda Pradnyani Gede Ginaya I G P Fajar Pranadi Sudhana I Gede Arimbawa I Gusti Agung Mas Krisna Komala Sari I Ketut Astawa I Ketut Budarma I Ketut Suarja I Ketut Suja I Ketut Sutama Lien Darlina Made Sudiarta Ni Kadek Anik Evryastuti Ni Kadek Masita Hardiani Ni Made Ernawati Ni Made Rai Sukmawati Ni Putu Wiwiek Ary Susyarini Nyoman Mastiani Nadra Solihin Solihin Wijaya, I Nyoman Cahyadi