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All Journal Wardah Al Iman: Jurnal Keislaman dan Kemasyarakatan Jurnal Komunikasi Islam (J-KIs) Jurnal Pendidikan Islam Journal of Business and Halal Industry Jurnal Pariwisata dan Perhotelan Jurnal Bisnis dan Komunikasi Digital Jurnal Ilmu Komunikasi dan Sosial Politik Physical Sciences, Life Science and Engineering Journal of Psychology and Social Sciences INTERACTION Communication Studies Journal CONVERSE Journal Communication Science Journal of Micro, Small and Medium Enterprises Al Iman: Jurnal Keislaman dan Kemasyarakatan INJECT Interdisciplinary Journal of Communication
Muhammad Randicha Hamandia
Unknown Affiliation
Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Library & Information Science Medicine & Pharmacology Neuroscience Physics Public Health Social Sciences Other

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Kekuatan Komunikasi: Strategi Public Relations dalam Membangun School Branding Pada SDIT Al-Furqon Palembang Sapariah; Hamidah; Muhammad Randicha Hamandia
CONVERSE Journal Communication Science Vol. 2 No. 1 (2025): July
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v2i1.4805

Abstract

Penelitian ini bertujuan untuk menganalisis strategi komunikasi Public Relations dalam membangun school branding di SDIT Al-Furqon Palembang. Latar belakang penelitian ini berangkat dari semakin ketatnya persaingan antar lembaga pendidikan, khususnya sekolah Islam terpadu, yang menuntut strategi branding efektif guna memperkuat citra positif di mata masyarakat. Penelitian ini menggunakan metode kualitatif deskriptif dengan teknik pengumpulan data melalui wawancara, observasi, dan analisis dokumen, serta dianalisis menggunakan model Miles & Huberman dan analisis tematik. Hasil penelitian menunjukkan bahwa kekuatan komunikasi sekolah tercermin dalam kepemimpinan komunikasi, konsistensi pesan, keterbukaan, dan responsivitas terhadap publik. Strategi Public Relations yang diterapkan meliputi pemanfaatan media digital dan konvensional, hubungan intensif dengan orang tua, serta penonjolan nilai-nilai Islam sebagai identitas sekolah. Faktor pendukung meliputi dukungan manajemen, partisipasi guru, dan kepercayaan masyarakat, sedangkan hambatan meliputi keterbatasan sumber daya manusia dan anggaran. Penelitian ini menyimpulkan bahwa penerapan strategi komunikasi PR yang terstruktur dapat memperkuat citra sekolah dan meningkatkan daya saing
Metode Dakwah Ustadz Basuni dalam Menjalankan Program Shalat Subuh Berjamaah di Musholla Al-Madani Gandus Kota Palembang Muhammad Randicha Hamandia; Chairunnisah Putri Ayu Ningsih; Utari
CONVERSE Journal Communication Science Vol. 2 No. 1 (2025): July
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v2i1.4806

Abstract

Metode Dakwah Ustadz Basuni Dalam Menjalankan Program Shalat Subuh Berjamaah Di Musholla Al-Madani Gandus Kota Palembang. Tujuan penelitian ini adalah untuk mengetahui bagaimana metode dakwah Ustadz Basuni dalam melaksanakan program shalat subuh berjamaah di Musholla Al-Madani Gandus Kota Palembang serta untuk mengetahui faktor pendukung dan penghambat dalam program tersebut.Teori yang dipergunakan adalah Teori Source, Massage, Channel, Receiver (SMCR) yang dikembangkan oleh David K. Berlo pada tahun 1960. Menggunakan sistem satu arah, yang menekankan penelitian pada sumber yang berdampak pada individu atau kelompok. Sumber utama dari skripsi ini Ustadz Basuni. Penelitian ini menggunakan metode deskriftif kualitatif yang dimana penulis menggambarkan metode dakwah yang digunakan oleh Ustadz Basuni Di Musholla Al-Madani berdasarkan data wawancara subjek dan objek dakwah serta observasi dengan pengamatan. Metode dakwah yang digunakan Ustadz Basuni adalah metode bil hikmah dan mau’izatul hasanah melalui ceramah yang disampaikan pada saat selesai shalat subuh berjamaahdan, dan khutbah jum’at serta pengajian-pengajian yang diadakan setiap minggu atau bulanan. Kesimpulannya, metode dakwah yang diterapkan terbukti efektif dalam meningkatkan partisipasi jamaah dalam melaksanakan shalat subuh berjamaah secara rutin
Penggunaan Instagram Sebagai Media Promosi Dalam Meningkatkan Pemasaran Produk Lifie Whitening Body Lotion Nindia Juliarsi; Achmad Syarifudin; Muhammad Randicha Hamandia
Bahasa Indonesia Vol 5 No 2 (2024): J-Kis: Jurnal Komunikasi Islam Desember 2024
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v5i2.1298

Abstract

Di indonesia, trend produk skincare semakin marak di pasaran akibat mudahnya mendapatkan informasi melalui media sosial. Saat ini manusia tidak mampu lepas dari pengaruh teknologi informasi yang sudah menjadi kebutuhan primer dalam membantu aktivitasnya sehari-hari terutama dalam penyebaran informasi. Mudahnya penyebaran informasi dimanfaatkan oleh Lifie Whitening Body Lotion untuk memasarkan produknya menggunakan media sosial Instagram, oleh karena itu penelitian ini berjudul Penggunaan Instagram Sebagai Media Promosi dalam Meningkatkan Pemasaran Produk Lifie Whitening Body Lotion dengan tujuan untuk mengetahui bagaimana strategi yang digunakan oleh Lifie Whitening Body Lotion dalam memasarkan produknya dan mengapa memilih media sosial Instagram sebagai Media promosi. Jenis penelitian yang digunakan yaitu penelitian kualitatif dengan pendekatan deskriptif. Sumber data penelitian ini menggunakan data primer dan data sekunder dengan teknik pengumpulan data observasi, wawancara dan dokumentasi. Penelitian ini menggunakan teknik analisis data Interactive model dengan tiga tahap yaitu reduksi data, penyajian data dan penarikan kesimpulan. Kesimpulan dari penelitian ini ialah Lifie Whitening menggunakan strategi Bauran Promosi dalam memasarkan produknya di Instagram seperti menggunakan endorsement, diskon, free gift, dan juga komunikasi yang baik dengan pelanggan.
Analisis Wacana Kritis Teun Van Dijk Tentang Pemberitaan RUU Penyiaran Di Detik Sumsel Trio Zuliantino; Eni Murdiati; Muhammad Randicha Hamandia
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 2 (2024): Oktober - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i2.1767

Abstract

The development of the creative industry, various draft bills or broadcasting laws, is one of the focuses of attention. This bill was created with the aim of regulating various aspects of broadcasting, including regulation of the film industry. However, in the process of drafting and determining the articles, there was a gap in the emergence of various problems or issues that could affect industrial development in Indonesia. The broadcasting bill drafted by the DPR RI is the broadcasting bill dated 02 October 2023. The broadcasting bill consists of 14 chapters, to be precise on Monday, 27 May 2024, the process of drafting the text of the Revision of Law Number 32 of 2022 concerning Broadcasting (Broadcasting Bill) drew criticism from various circles, the problem formulation discussed is how the second media. Com constructs the discourse on the Broadcasting Bill in terms of text structure, social cognition and social context? And are there any practices of power that are behind or are revealed in the discourse structure of reporting on the broadcasting bill? . In this thesis, the research design used is qualitative descriptive research. Descriptive research is research to collect information regarding the status of an existing symptom, namely the situation according to the conditions at the time the research was carried out. The results of the superstructure analysis on the detik sumsel news media portal showed that the news writing met the requirements consisting of introduction, content and conclusion. . News can begin with a title that arouses other people's interest in reading, narrate an introduction that reflects some of the content of the news being conveyed, and reveal facts as discussion or content of the news, and close with criticism of the news that is being discussed. Then the microstructure in the news text shows that the news writer.
Strategi Komunikasi Massa Dispora Sumsel Dalam Menginspirasi Anak Muda Pada Program Podcast Ngopipora Novelin Permanda; Eni Murdiati; Muhammad Randicha Hamandia
Jurnal Ilmu Komunikasi Dan Sosial Politik Vol. 2 No. 2 (2024): Oktober - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jiksp.v2i2.1725

Abstract

DISPORA South Sumatra or known as the Youth Agency is a government agency that focuses on working on the development of young people, youth groups, especially those in South Sumatra. by having an interactive podcast program, namely “NGOPIPORA” which stands for smart chat around DISPORA, this program is a work program that focuses on the media department in the agency which discusses inspirational stories from successful and accomplished young people. DISPORA South Sumatra certainly has a strategy in running its program. This is what makes researchers interested in conducting research with the title DISPORA South Sumatra's strategy in inspiring young people on the NGOPIPORA program as well as to find out the strategies used by DISPORA South Sumatra in inspiring young people and attracting young listeners through the NGOPIPORA podcast program, with the aim of knowing the strategies used by DISPORA South Sumatra in inspiring young people and attracting young listeners through the NGOPIPORA podcast program. This research is a type of research that uses qualitative research methods with descriptive analysis, there are two data sources in this study, namely primary data in the form of 3 informants and secondary data derived from archival documents. This research uses interviews, observation, and documentation as data collection tools and uses the Miles and Huberman model data analysis technique. While the theory used in this research is the theory developed by Susan Tyler Eastman which dissects the broadcast programming strategy in a media into 5 stages, namely compatibility strategy, habbit formation strategy, control of audience flow, conservation of program resources, and breadth of appeal. The results of the study concluded that DISPORA South Sumatra in the strategy of inspiring young people and attracting young people's listening interest through the NGOPIPORA podcast program is to adjust the program based on existing needs and momentum, besides that it also utilizes the latest technology in disseminating its programs ranging from live delay streaming YouTube, social media promotion and scheduled program promotion.
Analisis Pesan Dakwah dalam Konten Tiktok Oki Setiana Dewi Zahrah, Nika Sarifah; Abdur Razzaq; Hidayat; Muhammad Randicha Hamandia
Al Iman: Jurnal Keislaman dan Kemasyarakatan Vol. 8 No. 1 (2024): Al-Iman Jurnal Keislaman dan Kemasyarakatan
Publisher : STID Raudlatul Iman Sumenep

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

As time goes by, da'wah requires existence in its delivery in accordance with the current developments of da'wah, with the many online media currently, TikTok is the newest medium for delivering da'wah which is equipped with supporting features such as photos, videos, and written captions. This study aims to reveal the da'wah messages contained in Ustazah Oki Setiana Dewi's tiktok account which includes the da'wah messages of Akidah, Sharia, and Morals. The type of research used is content analysis which aims to study da'wah messages, using a qualitative research approach which aims to find certain meanings or sentences in the object under study. The results of the study show that the da'wah messages contained in Ustazah Oki Setiana Dewi's tiktok account are messages of Aqidah which include faith in Allah, faith in angels, faith in Allah's books, faith in apostles, faith in the Last Day, faith in Qada and Qadar. Sharia messages which include worship which explains the implementation of the repentance prayer, and muamalah, namely munakahat (marriage law), protecting the husband's family and assets. And moral messages which include morals to God, as well as morals towards fellow human beings. Seiring dengan berjalannya waktu dakwah membutuhkan eksistensi dalam penyampaiannya sesuai dengan perkembangan dakwah saat ini, dengan banyaknya media online saat ini tiktok merupakan media terbaru dalam penyampaian dakwah yang dilengkapi dengan fitur pendukung seperti foto, video, dan keterangan tulisan. Penelitian ini bertujuan untuk mengungkapkan pesan dakwah yang terdapat pada akun tiktok Ustazah Oki Setiana Dewi yang meliputi pesan dakwah Akidah, Syariah, dan Akhlak. Jenis penelitian yang digunakan adalah analisis isi yang bertujuan untuk mengkaji pesan dakwah, dengan menggunakan pendekatan penelitian kualitatif yang bertujuan untuk menemukan arti atau kalimat tertentu dalam objek yang diteliti. Hasil dari penelitian menunjukkan pesan dakwah yang terdapat pada akun tiktok Ustazah Oki Setiana Dewi yakni pesan Akidah yang meliputi iman kepada Allah, iman kepada malaikat, iman kepada kitab-kitab Allah, iman kepada rasul, iman kepada Hari Akhir, iman kepada Qada dan Qadar. Pesan Syariah yang meliputi ibadah yang menjelaskan mengenai pelaksanaan salat taubat, dan muamalah yaitu munakahat (hukum pernikahan), melindungi keluarga dan harta suami. Dan pesan akhlak yang meliputi akhlak kepada Allah, serta akhlak terhadap sesama manusia.
Integrating Islamic Communication Ethics and Digital Broadcasting Practices: An Institutional Analysis of Campus-Based Islamic Media Muhammad Randicha Hamandia; Zhila Jannati
INJECT (Interdisciplinary Journal of Communication) Vol. 10 No. 2 (2025)
Publisher : FAKULTAS DAKWAH UIN SALATIGA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v10i2.5882

Abstract

There has been an observed shift in digital da’wah towards more managed communication practices in institutions involved in digital media. Even when there is an emphasis on ethical guidelines in Islamic communication studies, there has been a lack of exploration of the application of such ethical guidelines in institutional digital broadcasting. The integration between Islamic communication ethics and digital broadcasting practices will be analyzed in this research study using an institutional mode of analysis based on campus-based Islamic media institutions. This research study uses a qualitative mode of research design that focuses on a qualitative analysis of literature about current developments in Islamic communication studies and media management in conjunction with a qualitative analysis of secondary data based on a desk study of institutional data from a campus-based Indonesian Islamic broadcasting station. Thematic qualitative analysis was used in some qualitative data analysis techniques in relation to identifying patterns of ethical applications in institutional settings. The data generated findings that suggest a selective application of ethics in terms of moderation in educational responsibility according to institutional capacity. Professionalism in institutional forms is more of a behavioral aspiration in terms of structural audience address rather than a current institutional practice. Instead of generating conclusive results in research findings, this study would suggest a heuristic framework of analysis in relation to the inter-relations between institutional management and ethical guidelines in digital da’wah practices based on digital broadcasting practices.
Co-Authors Abdur Razzaq Achmad Syarifuddin Achmad Syarifudin Adam Muarif Adelia, Annisa Asriani, Puji Chairunnisah Putri Ayu Ningsih Choiriyah Elva Sadana Eni Murdiati Feni Martiah Fifi Hasmawati Fira Irmania HAMIDAH Hidayat Humayyah Ika Oktasari Ilham Walidin Khairuizzah Helmi Azhar M.Reza Pahlevi Miftakhul Jannah Mustakim, Akbar Nindia Juliarsi Novelin Permanda Nur Khoriyah Prangku Genta Kinantaka Rima Medista Elmi Sapariah Septian Putra, Herlambang Sri Hertimi Trio Zuliantino Utari Zahrah, Nika Sarifah Zhila Jannati Zhila Jannati