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Optimalisasi Peran Komunikasi Dan Disiplin Kerja Dalam Meningkatkan Kinerja Karyawan Fia Decoration Ponorogo Sofia Kharimatul Mubarokah; Fery Setiawan
Jurnal Pengabdian Manajemen Vol 2 No 2 (2023): Jurnal Pengabdian Manajemen
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jpmanajemen.v2i02.5184

Abstract

Human resources are the company's most important assets and are needed by the company to achieve the goals of the company. This research is the result of lecture academic activities at the study program level, namely the Independent Work Report (LKM). The object of this research is a service company named Fia Decoration. In the Fia Decoration company, human resources play an important role in achieving the goals of the company. There are several indications of problems that exist within Fia Decoration, namely communication between employees and work discipline. Researchers are trying to create a simple solution method in the form of joint gymnastics and coffee together. These two activities aim to improve the principles of communication and work discipline of all employees. The result of this activity is that the enthusiasm of the employees in participating in joint gymnastics and drinking coffee together is quite good, so that communication and work discipline are better.
The Influence of Social Media Marketing Instagram on Purchase Intention in Batik Lanang Wadon Ponorogo Ririn Dwi Puspitasari; Fery Setiawan; Eka Destriyanto Pristi Ayuningtyas
Proceeding International Annual Conference Economics, Management, Business, and Accounting Vol. 2 (2025): Proceeding International Annual Conference Economics, Management, Business, and Accou
Publisher : IAEI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of e-WOM, Responsiveness, and Trendiness on Purchase Intention in Batik Lanang Wadon Ponorogo. The population in this study were all Instagram users who followed the Batik Lanang Wadon Instagram account. Sampling technique with accidental sampling technique. Determination of sample size using Hair's formula and obtained as many as 150 samples on consumers or potential consumers who are followers of Instagram social media Batik Lanang Wadon Ponorogo. The results showed that the e-WOM variable had a positive and significant effect on the Purchase Intention of Batik Lanang Wadon Ponorogo, Responsiveness had a positive and significant effect on the Purchase Intention of Batik Lanang Wadon Ponorogo, and Trendiness had a positive and significant effect on the Purchase Intention of Batik Lanang Wadon Ponorogo.
Pengaruh Social Media Communication, Lifestyle Terhadap Purchase Intention Dengan Brand Trust Sebagai Variabel Intervening Pada Toko Thriftku.Pngdi Ponorogo Dea Eka Febrianti; Fery Setiawan; Naning Kristiyana
Jurnal Manajerial Vol. 12 No. 03 (2025): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v12i03.9867

Abstract

Background - Thrift clothing is becoming increasingly popular these days. Young people and teenagers are increasingly following the rapidly evolving fashion world, fueled by the use of social media for marketing. Competition between thrift fashion and social media has become a hot topic in the digital marketing world. Aim - This study aims to understand the level of influence of Social Media Communication and Lifestyle on Purchase Intention with Brand Trust as an Intervening Variable at the Thrifku.png Store. Design / methodology / approach – This research uses a quantitative approach with the aim of finding more accurate results by interpreting numbers. Data were collected using a questionnaire distributed to the study population, namely young people who have seen, are interested in, or purchased thrift fashion products promoted through social media. The sampling method used a Simple Random Sampling technique with 100 respondents. Data were analyzed using the Structural Equation Model (SEM) method and processed using SmartPLS 4. Findings - The results of this study indicate that Social Media Communication does not have a positive and significant influence on purchasing decisions. However, Social Media Communication has a significant influence on Brand Trust. Lifestyle variables have a significant influence on Brand Trust, but do not significantly influence purchasing decisions. Meanwhile, Brand Trust has a significant influence and mediates Social Media Communication and Lifestyle on purchasing decisions. The implementation of this research is for marketing development, especially in terms of Purchasing Decisions for used clothing products (thrift) through social media. Research implication – This research is useful for digital consumer behavior researchers, particularly in specific product segments, specifically thrift products. Furthermore, it can serve as an evaluation tool for thrift businesses in understanding digital consumer behavior. Limitations – The limitation of this research is that it is part of a digital business marketing strategy with social media communication strategy as the main focus of discussion, which is collaborated with Brand theory.
Analisis Faktor Hedonic Value dan Utilitarian Value terhadap Revisit Intention Pelanggan Anagata Coffee Ponorogo yang Dimediasi oleh Satisfaction Pinky Wulandari; Fery Setiawan; Titi Rapini
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.9539

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh hedonic value dan utilitarian value terhadap revisit intention pelanggan Anagata Coffee dengan satisfaction sebagai variabel mediasi. Fenomena meningkatnya persaingan industri kedai kopi modern, khususnya di wilayah non-metropolitan, menuntut pelaku usaha untuk tidak hanya berfokus pada kualitas produk, tetapi juga menciptakan pengalaman konsumsi yang mampu memberikan nilai emosional dan fungsional bagi pelanggan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei melalui penyebaran kuesioner secara daring menggunakan Google Forms. Teknik pengambilan sampel menggunakan purposive sampling dengan jumlah responden sebanyak 140 pelanggan Anagata Coffee yang telah melakukan kunjungan minimal dua kali. Analisis data dilakukan menggunakan metode Structural Equation Modeling–Partial Least Squares (SEM-PLS) dengan bantuan aplikasi SmartPLS. Hasil penelitian menunjukkan bahwa hedonic value berpengaruh positif dan signifikan terhadap satisfaction dan revisit intention. Utilitarian value juga terbukti berpengaruh positif dan signifikan terhadap satisfaction maupun revisit intention. Selain itu, satisfaction memiliki pengaruh positif dan signifikan terhadap revisit intention. Pengujian variabel mediasi menunjukkan bahwa satisfaction mampu memediasi pengaruh hedonic value dan utilitarian value terhadap revisit intention pelanggan Anagata Coffee Ponorogo. Temuan ini mengindikasikan bahwa pengalaman emosional berupa kenyamanan, estetika, dan suasana yang menyenangkan, serta manfaat fungsional seperti kualitas produk, efisiensi layanan, dan nilai ekonomi, merupakan faktor penting dalam membentuk kepuasan dan mendorong niat kunjungan ulang pelanggan. Penelitian ini memberikan kontribusi teoritis dalam pengembangan kajian perilaku konsumen serta menjadi referensi praktis bagi pengelola kedai kopi dalam merancang strategi retensi pelanggan di wilayah non-metropolitan.
Pengaruh Kualitas Layanan Mobile Banking BNI Terhadap Kepuasan Nasabah Bank Negara Indonesia (Persero),Tbk. Maysyanda Dwiyantika Iriyani; Heri Wijayanto; Fery Setiawan
Indonesian Journal of Economics Management and Accounting Vol. 1 No. 2 (2024): IJEMA - Februari 2024
Publisher : PT. INOVASI TEKNOLOGI KOMPUTER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan penelitian ini adalah untuk mengeksplorasi faktor-faktor yang mempengaruhi kepuasan nasabah Bank Negara Indonesia (Persero),Tbk terhadap layanan mobile banking BNI. Populasi penelitian mencakup pengguna mobile banking di BNI, dengan sampel sebanyak 100 konsumen. Pendekatan menggunakan data primer yang dikumpulkan melalui distribusi kuesioner menggunakan platform google form dengan skala likert. Analisis data dilakukan menggunakan perangkat lunak SPSS. Hasil penelitian menunjukkan adanya pengaruh positif namun tidak signifikan antara aspek tangible terhadap kepuasan konsumen, pengaruh positif dan signifikan antara keandalan terhadap kepuasan konsumen, tidak terdapat pengaruh yang signifikan antara responsiveness terhadap kepuasan konsumen, adanya pengaruh positif namun tidak signifikan antara jaminan terhadap kepuasan konsumen, dan terdapat pengaruh positif dan signifikan antara empati terhadap kepuasan nasabah BNI.
Perencanaan Strategis Sistem Informasi pada PT Payung Samudra dengan Metode Anita Cassidy Fery Setiawan; Arif Yulianto
JURNAL INFORMATIKA Vol 15, No 1 (2026): Jurnal Informatika
Publisher : Informatics Engineering Department, Dayanu Ikhsanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55340/jiu.v15i1.2715

Abstract

Proses administrasi yang masih dilakukan secara manual, belum terintegrasinya data operasional dan keuangan, keterbatasan penyediaan informasi secara real-time, serta tingginya risiko kesalahan perhitungan demurrage menjadi kendala utama dalam pengelolaan Sistem Informasi dan Teknologi Informasi (SI/TI) di PT Payung Samudra. Penelitian ini bertujuan menyusun perencanaan strategis SI/TI yang selaras dengan kebutuhan bisnis perusahaan menggunakan metode Anita Cassidy. Penelitian menerapkan pendekatan kualitatif dengan desain studi kasus. Data dikumpulkan melalui observasi, wawancara, dan dokumentasi, kemudian dianalisis menggunakan empat tahapan metode Anita Cassidy, yaitu Visioning, Analysis, Direction, dan Recommendation. Hasil penelitian menghasilkan rekomendasi pengembangan Sistem Integrasi Operasional dan Keuangan, Executive Dashboard Tracking Armada, serta Cloud Database Terpusat sebagai fondasi integrasi data perusahaan. Selain itu, dirancang arsitektur SI/TI berbasis cloud yang mengintegrasikan data operasional kapal, keuangan, GPS tracking, dan aplikasi eksternal seperti Inaportnet, Simlala, dan Maritim Hub. Roadmap implementasi disusun dalam tiga tahap, yaitu pembangunan Cloud Database dan Sistem Kalkulator Demurrage, implementasi Sistem Integrasi Operasional dan Keuangan, serta pengembangan Executive Dashboard, Tracking Armada, dan Mobile Customer Service. Temuan penelitian menunjukkan bahwa metode Anita Cassidy mampu menghasilkan perencanaan strategis SI/TI yang sistematis, terstruktur, dan selaras dengan tujuan bisnis perusahaan. Penelitian ini memberikan implikasi praktis sebagai acuan transformasi digital berbasis integrasi sistem dan teknologi *cloud* pada perusahaan transportasi laut serta memperluas penerapan metode Anita Cassidy dalam perencanaan strategis SI/TI di sektor maritim.
PENERAPAN KEDISIPLINAN KERJA DALAM MENINGKATKAN KOMITMEN ORGANISASIONAL PT PLN (PERSERO) UP3 MADIUN Mei Mesra Bleszyni; Deilla Rahma Eka Wardani; Fery Setiawan
Jurnal Terapan Ekonomi dan Bisnis Vol 6 No 1 (2026): Maret
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/jteb.v6i1.13231

Abstract

Work discipline is a crucial factor in improving employee performance and productivity, particularly in large-scale organizations such as PT PLN (Persero) UP3 Madiun. This independent work report aims to analyze the implementation of work discipline through attendance and punctuality, compliance with Standard Operating Procedures (SOP) and Occupational Safety and Health (OSH), as well as the utilization of digital technology to support work discipline. The methods used include direct observation, organizational data collection, and documentation during the activity. The results indicate that the implementation of digital attendance systems, AMS Korporat, and the Vendor Invoicing Portal (VIP) enhances work discipline, administrative efficiency, and the accuracy and transparency of work processes. Furthermore, compliance with SOP and OSH contributes to improving workplace safety, task effectiveness, and employee performance quality. Therefore, the synergy between work discipline, the implementation of SOP and OSH, and digital technology support is proven to improve employee performance and support the achievement of organizational goals effectively and sustainably. Keywords: Work Discipline, SOP, Occupational Safety and Health, Digital Technology, Employee Performance
Pemberdayaan Masyarakat Melalui Penguatan Skill Pelestarian Warisan Budaya Dawet Jabung Ponorogo di Era Digital: Community Empowerment Through Strengthening Skills in Preserving Ponorogo's Dawet Jabung Cultural Heritage in the Digital Era Wijianto Wijianto; Fery Setiawan; Niken Hilvanda Putri; Yasmin Shafa Nadiyah; Evaldo Aryastya Faadhilah
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 11 No. 6 (2026): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v11i6.12275

Abstract

Culinary cultural heritage is an important part of local identity that needs to be sustainably preserved amid the dynamics of modernization. Dawet Jabung, a culinary specialty of Jabung Village, Ponorogo Regency, faces challenges in the form of shifting preferences of the younger generation and low collective awareness in cultural preservation efforts. This community service activity aims to increase community understanding, awareness, and participation in preserving Dawet Jabung as a local culinary cultural heritage. The service program is implemented through an educational approach grounded in cultural knowledge and experience, manifested in cultural preservation seminars, digital media utilization training, social media optimization workshops, and creative activities that engage various community elements, including PKK mothers and early childhood. The implementation method is carried out in stages: preparation, implementation, and evaluation, with active involvement of partners in each activity. The results of the activity show an increase in community awareness and involvement in Dawet Jabung preservation efforts, characterized by active partner participation, the emergence of cross-village collaboration, and a growing sense of ownership of local culinary culture. This activity also demonstrates that an educational and participatory approach can be an effective initial strategy in maintaining the sustainability of culinary cultural heritage at the village level. Overall, this community service program makes a positive contribution in encouraging the preservation of local culinary culture by strengthening the role of the community and community collaboration.
Analisis Faktor Perceived Quality, Perceived Price dan Product Variety terhadap Repurchase Intention dengan Customer Satisfaction sebagai Variabel Mediasi pada Pelanggan Sakha Boutiqe Ponorogo Almassifa Indraswari; Fery Setiawan; Titis Purwaningrum
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.10691

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh perceived quality, perceived price, dan product variety terhadap repurchase intention dengan customer satisfaction sebagai variabel mediasi pada konsumen Sakha Boutiqe Ponorogo. Penelitian ini dilatarbelakangi oleh pentingnya memahami faktor-faktor yang mendorong niat pembelian ulang konsumen di tengah persaingan industri fashion batik yang semakin kompetitif. Penelitian menggunakan pendekatan kuantitatif dengan metode survei. Data dikumpulkan melalui penyebaran kuesioner kepada konsumen yang pernah melakukan pembelian di Sakha Boutiqe Ponorogo. Teknik pengambilan sampel menggunakan purposive sampling dengan jumlah responden sebanyak 100 orang. Analisis data dilakukan menggunakan Structural Equation Modeling (SEM) berbasis SmartPLS versi 4.1.0.9 untuk menguji hubungan antarvariabel secara langsung maupun tidak langsung. Hasil penelitian menunjukkan bahwa perceived quality, perceived price, dan product variety berpengaruh positif dan signifikan terhadap customer satisfaction. Selanjutnya, perceived price berpengaruh positif dan signifikan terhadap repurchase intention. Namun, perceived quality dan product variety tidak berpengaruh signifikan secara langsung terhadap repurchase intention. Customer satisfaction terbukti berpengaruh positif dan signifikan terhadap repurchase intention serta mampu memediasi hubungan antara perceived quality, perceived price, dan product variety terhadap repurchase intention. Temuan penelitian mengindikasikan bahwa kepuasan pelanggan memiliki peran penting dalam mendorong niat pembelian ulang konsumen. Oleh karena itu, peningkatan kualitas produk, penyediaan variasi produk yang sesuai dengan kebutuhan pelanggan, serta penerapan strategi harga yang tepat perlu menjadi perhatian utama Sakha Boutiqe. Upaya tersebut diharapkan dapat meningkatkan kepuasan pelanggan dan mendorong pembelian ulang secara berkelanjutan sehingga mendukung keberlangsungan usaha di tengah persaingan industri fashion batik yang semakin dinamis.
The Influence of Consistency and Originality on Brand Loyalty Mediated by Brand Attachment among Fajar Batik Ponorogo Customers Vellia Ekaprasti; Fery Setiawan; Titi Rapini
Golden Ratio of Marketing and Applied Psychology of Business Vol. 7 No. 1 (2027): July - January
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmapb.v7i1.2477

Abstract

This study aims to analyze the influence of Consistency and Originality on Brand Loyalty, with Brand Attachment serving as a mediating variable among customers of Fajar Batik Ponorogo. The study employed a quantitative approach using primary data collected through questionnaires distributed to 158 respondents. The analysis was conducted using the Partial Least Squares (PLS) method with the assistance of SmartPLS 3.0 statistical software. The results indicate that Consistency and Originality have a positive and significant effect on both Brand Attachment and Brand Loyalty. In addition, Brand Attachment has a significant effect on Brand Loyalty and is able to mediate the relationship between Consistency and Originality and Brand Loyalty. Originality was found to be the variable with the strongest influence on Brand Attachment, while Consistency emerged as the dominant factor in shaping Brand Loyalty. The high R-Square values for Brand Attachment (75.3%) and Brand Loyalty (80.0%) indicate that the model has strong explanatory power. The findings of this study suggest that customer loyalty is influenced not only by product consistency and uniqueness but also by customers’ emotional attachment to the brand.