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All Journal Journal of Nutrition College Nutri-Sains: Jurnal Gizi, Pangan dan Aplikasinya Jurnal Terapan Abdimas Yustisia Merdeka : Jurnal Ilmiah Hukum Al-Kharaj: Journal of Islamic Economic and Business Jurnal ABDINUS : Jurnal Pengabdian Nusantara Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Daya Mas : Media Komunikasi dan Informasi Hasil Pengabdian dan Pemberdayaan Masyarakat Pattimura Proceeding : Conference of Science and Technology Research Horizon Prosiding Seminar Nasional PPG Universitas Mulawarman Journal of Digital Business and Innovation Management
Tatik Mulyati
Program Studi Ilmu Gizi Fakultas Kedokteran Universitas Diponegoro
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

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Peningkatan Hasil Belajar PKN Tentang Penerapan Nilai-Nilai Pancasila Melalui Adaptasi Model PjBL dan Cooperative Teams Games Tournament Mulyati, Tatik; Sudarman, Sudarman; Raudatul Zannah, Nova
Prosiding Seminar Nasional PPG Universitas Mulawarman Vol. 4 (2023): Media Digitalisasi Sebagai Kebutuhan Primer Dalam Pembelajaran Kenormalan Baru
Publisher : Program Studi Pendidikan Profesi Guru, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/semnasppg.v4.3092

Abstract

Penelitian ini bertujuan untuk meningkatkan hasil belajar pada siswa kelas 2 SDN 025 Samboja Barat menggunakan Model Teams Games Tournament. Jenis dalam penelitian ini adalah penelitian tindakan kelas dengan subjek penelitian siswa kelas II SDN 025 Samboja Barat tahun ajaran 2023/2024 yang berjumlah 18 peserta didik. Terdiri dari 2 siklus yang terdiri atas beberapa tahap yaitu tahap perencanaan, pelaksanaan, pengamatan dan refleksi. Teknik pengumpulan data melalui metode dokumentasi dengan mengambil dokumen atau data-data yang mendukung penelitian Metode tes dipergunakan untuk mengukur hasil belajar siswa yang diajar dengan model teams games tournament. Metode lembar pengamatan untuk mengetahui mengenai kemampuan segi afektif dan psikomotorik siswa dilakukan dengan membuat lembar pengamatan. Teknik Analisis data yang digunakan dalam penelitian ini adalah analisis diskriptif prosentase. Data penelitian diperoleh dari penilaian siklus 1 dan siklus 2 dilakukan dengan implementasi penggunaan model Teams Games Tournament dalam pembelajaran. Rendahnya daya serap atau prestasi belajar, serta terwujudnya keterampilan proses dan pembelajaran yang menekankan pada peran aktif peserta didik, inti persoalannya adalah bagaimana guru menyampaikan materi secara menarik, sehingga siswa secara perorangan mendapatkan nilai yang maksimal. Keterampilan mengajar guru ini berpengaruh terhadap nilai siswa sehingga sebesar 100% siswa mendapatkan nilai di atas 70.
Realizing Simbatan - Magetan As A Tourist Village: Utopia and Realita Mulyati, Tatik; Rohmatiah, Ahadiati; Haryani, Anik T.; Susilo, Hendro
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 4 No 2 (2021): Volume 4 Nomor 2 Tahun 2021
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v4i2.14839

Abstract

Simbatan Village in Magetan has nature tourism, historical, cultural tourism, and Dewi Sri's cultural heritage site called Candi Simbatan, but it has not been managed optimally. This village also has quite a lot of people with disabilities with poor socio-economic conditions. In realizing the tourism village, Simbatan has problem, namely: does not master plan yet, food court, pedestrians in tourist locations that were still in the form of land, places for people with disabilities did not exist and their products were splashed batik and marketing collided. Solutions are carried out in stages, namely: making a master plan; improve infrastructure at tourist sites. In line with these efforts, solutions for persons with disabilities are: improvement of workshop shelters; skills training and production of goods as well as assisting with marketing. The aim of this activity is to combine the existing tourism potential with the activities and work of people with disabilities so that their welfare and independence can increase. The integration is carried out gradually and continuously to create a tourist village.
SWOT-Based Business Model Canvas Analysis as a Tourism Industry Development Strategy for Situ Rawa Gede in Bekasi Muhammad, Rabhi Fathan; Mulyati, Tatik; Ramadhan, Erik Setya
Al-Kharaj: Journal of Islamic Economic and Business Vol. 8 No. 1 (2026): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v8i1.9231

Abstract

This study examines the development strategy of Situ Rawa Gede, a community-based urban nature tourism site in Bekasi City, Indonesia. Although it has strong potential as the city’s largest lake and a growing attraction since 2019, the site faces challenges such as limited digital promotion, the absence of a structured masterplan, and broad market segmentation. The research applies a qualitative approach, using interviews with community leaders, SMEs, visitors, and government officials, supported by documentation and observation. The analysis integrates the Business Model Canvas (BMC) with SWOT analysis. The results show that Situ Rawa Gede’s strengths include its natural setting, affordable prices, and the involvement of local SMEs and community groups, while weaknesses relate to limited branding, weak coordination, and reliance on daily visitors. Opportunities lie in government support, demand for eco-education tourism, and digitalization, whereas threats include competition from modern destinations and climate risks. The SWOT suggesting proactive measures such as service digitalization, product diversification, and cross-sector collaboration.
PELATIHAN PENGOLAHAN LIMBAH SABUT KELAPA SEBAGAI BEKAL WIRAUSAHA ALUMNI SISWA SMK PSM TAKERAN MAGETAN Mulyati, Tatik; Imron, Mohammad; Istiqaroh, Choirum R.; Muhammad, Rabhi F.
Jurnal Terapan Abdimas Vol. 11 No. 1 (2026)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/jta.v11i1.22787

Abstract

Abstract. The low interest in entrepreneurship is experienced by the majority of high school graduates and equivalent, including graduates of SMK PSM Takeran Magetan. Therefore, various efforts to foster entrepreneurial spirit and improve entrepreneurial skills for students and graduates need to be carried out. Improving entrepreneurial skills can be done by utilizing opportunities and potential in the surrounding environment, such as utilizing abundant coconut fiber waste in the Takeran Magetan area. Therefore, this community service activity was carried out with the aim of providing skills training to alumni of SMK PSM Takeran students who did not continue to higher education so that they are able to process coconut fiber waste into creative and marketable products such as kokedama pots, doormats, and organic planting media. The scope of activities includes entrepreneurship education, coconut fiber processing practices, and simple product marketing. The implementation method includes initial observation, counseling and training implementation. This activity was carried out for two days at the Takeran Islamic boarding school where the students live, involving resource persons from local business actors. The results of the training showed that of the 30 participants, 22 were able to independently produce at least two types of coconut fiber products, including doormats, pots, and organic planting media. Furthermore, the participants' entrepreneurial spirit increased from 20% at the beginning of the training to 70% at the end. The activity contributes to strengthening the motivation and entrepreneurial skills of youth entrepreneurship in rural areas, particularly among alumni of SMK PSM Takeran-Magetan.   Abstrak. Rendahnya minat berwirausaha dialami oleh sebagian besar lulusan siswa SMA sederajat, termasuk lulusan SMK PSM Takeran Magetan. Oleh karena itu, berbagai upaya membangkitkan semangat wirausaha dan meningkatkan skill berwirausaha bagi para siswa dan lulusan perlu dilakukan. Peningkatan skill wirausaha bisa dilakukan dengan memanfaatkan peluang dan potensi yang ada di lingkungan sekitar, seperti pemanfaatan limbah sabut kelapa yang melimpah di wilayah Takeran Magetan. Oleh karena itu, kegiatan pengabdian kepada masyarakat ini dilakukan dengan tujuan memberikan pelatihan keterampilan kepada alumni siswa SMK PSM Takeran yang tidak melanjutkan ke pendidikan tinggi agar mampu mengolah limbah sabut kelapa menjadi produk kreatif dan bernilai jual berupa pot kokedama, keset, hingga media tanam organik. Lingkup kegiatan mencakup edukasi kewirausahaan, praktik pengolahan sabut kelapa, dan pemasaran produk secara sederhana. Metode pelaksanaan meliputi observasi awal, penyuluhan dan pelaksanaan pelatihan. Kegiatan ini dilaksanakan selama dua hari di pondok pesantren Takeran tempat siswa bermukim dengan melibatkan narasumber dari pelaku usaha lokal. Hasil kegiatan menunjukkan bahwa dari 30 orang yang mengikuti pelatihan, 22 orang mampu menyelesaikan minimal dua jenis produk dari sabut kelapa secara mandiri, yang meliputi produk keset, pot dan media tanam organik. Selain itu, semangat berwirausaha peserta meningkat dari 20% di awal kegiatan menjadi 70% di akhir kegiatan. Dengan demikian kegiatan ini telah berkontribusi memperkuat motivasi dan keterampilan kewirausahaan pemuda di daerah pedesaan, khususnya bagi para alumni SMK PSM Takeran-Magetan.    
Exploring the Benefits of Social Media in Supporting Sustainable Hiking Tourism in Puthuk Sempu, Indonesia Alimin, Faturrohman Dwi; Wihara, Dhiyan Septa; Mulyati, Tatik
Journal of Digital Business and Innovation Management Vol. 5 No. 1 (2026): June
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to explore the benefits of social media in supporting the implementation of sustainable tourism in the Puthuk Sempu hiking tourism area. This study aims to explore the role of social media in the sustainability of Puthuk Sempu hiking tourism based on the location of Puthuk Sempu hiking tourism between two other hiking tourism, but Puthuk Sempu hiking tourism has been able to survive until now. This study uses qualitative methods through observation, interviews, and documentation to obtain narrative data. The results show that social media has been proven to support promotion, communication, and digital mapping. This study also emphasizes the importance of integrating local resources and simple digital utilization to maintain the sustainability of hiking tourism, by showing the correlation between obstacles and supporting factors for the sustainability of Puthuk Sempu hiking tourism.
How to Prepare Leadership and Change Management in the Digital Area (Case Study at Gojek Indonesia) Mulyati, Tatik; Muhammad, Rabhi F.; Agnyana, Handaru; Nurimansyah, Nurimansyah
Pattimura Proceeding 2026: Proceeding of the 3rd International Conference of International Conference on Business and Eco
Publisher : Pattimura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/pcst.2026.iconbe.p156-161

Abstract

The expansion of digital technologies has profoundly altered how organizations function, make decisions, and deliver value. As digital transformation becomes a defining characteristic of modern business environments, leaders must be equipped to guide their organizations through continuous change while maintaining stability and effectiveness. This article examines how leadership preparation and structured change management can support organizations in adapting to digital disruption. Using a qualitative synthesis of academic literature and a contextual case study from Gojek Indonesia, the study reviews theories related to digital leadership, organizational readiness, and formal change frameworks. Recent studies highlight that digital leadership and transformation are deeply interlinked, and that leadership behavior strongly shapes organizational agility and innovation capacity. The findings indicate that successful digital transformation depends on leaders’ ability to foster adaptable mindsets, encourage collaboration, and support cultures willing to experiment and learn. Beyond technology deployment, digital change requires clear communication, capacity development, and alignment across all levels of the organization. The implications emphasize the need for strategic leadership development, competency strengthening, and deliberate interventions to ensure long-term resilience in the digital era.
Hospital Marketing Strategy Development Using SWOT, IFE, and EFE Analysis Rizkaputra, Fergiawan Alfianto; Pratama, Alun; Mulyati, Tatik; Sitegar, Muhammad Arief
Research Horizon Vol. 6 No. 1 (2026): Research Horizon - February 2026
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.6.1.2026.1035

Abstract

This study is motivated by the importance of formulating an appropriate marketing strategy in response to the dynamic competition within the healthcare sector, particularly at PKU Muhammadiyah Mayong Hospital. The objective of this research is to analyze the role of internal and external environmental factors in the development of the hospital’s marketing strategy. The study employs comparative research design with a mixed methods approach. Data were collected through interviews and questionnaires and analyzed using SWOT analysis, supported by the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices. The findings indicate that internal strengths include superior facilities, comprehensive human resources, promotional discounts, and structured financial management, while weaknesses involve limited parking facilities and a high financial dependence on BPJS (National Health Insurance). Externally, opportunities arise from potential collaborations with surrounding companies and the availability of trained medical personnel, whereas threats include the planned construction of a new hospital in the Mayong area and difficulties in collecting incomplete patient payments. The IFE score of 2.76 and EFE score of 2.71 position the hospital in Quadrant I, indicating that a growth-oriented strategy is the most appropriate approach.
The Influence of Customer Experience, Brand Trust, and Brand Awareness on Skintific Purchasing Decisions Murbiyanti, Zalsabila Septiana; Mulyati, Tatik; Herawati, Novy Rachma; Faujianto, Samsu Anhari; Putri, Thea Ocktavia
Pattimura Proceeding 2026: Proceeding of the 3rd International Conference of International Conference on Business and Eco
Publisher : Pattimura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/pcst.2026.iconbe.p381-389

Abstract

This study examines the influence of customer experience, brand trust, and brand awareness on purchasing decisions for Skintific beauty products in Madiun City. The aim is to determine how these three variables influence consumer purchasing decisions. The method used is quantitative with data collection through questionnaires completed by 100 respondents who use Skintific products, taken using a simple random sampling technique using the Slovin formula. Data analysis was carried out through classical assumption tests, multiple linear regression, coefficient of determination, and hypothesis testing. The results show that customer experience, brand trust, and brand awareness partially and simultaneously have a significant influence on purchasing decisions for Skintific products in Madiun City. The implications of this study emphasize the importance of companies in paying attention to customer experience, building brand trust, and increasing brand awareness to improve consumer purchasing decisions and maintain product competitiveness in the beauty market. Marketing strategies that integrate these three aspects can strengthen Skintific's position in the competitive beauty industry.
Co-Authors Agnyana, Handaru Aisyah Nurcita Dewi Alimin, Faturrohman Dwi Aminatis Saniah Anggi Irna Mantika Dwi Hartanti Endy Paryanto Prawirohartono, Endy Paryanto Farida Fitriyanti Faujianto, Samsu Anhari Fidela Zahradika Fathimah, Fidela Zahradika Galuh Pradnya D Hariyani, Anik Tri Haryani, Anik T. Ika Wati Sulistyaningsih, Ika Wati Istiqaroh, Choirum R. Iswati, Retno Lovindy Putri Lebalado Martin Lukito Mohammad Imron Mohd Ikhsan Muhammad, Rabhi F. Muhammad, Rabhi Fathan Murbiyanti, Zalsabila Septiana Ni Putu Ratih Purwani Nor Amadi, Dwi novy rachma herawati Nurimansyah, Nurimansyah Pratama, Alun Putri, Thea Ocktavia Ramadhan, Erik Setya Raudatul Zannah, Nova Rendah Istiqaroh, Choirum Rista Emiria Afrida Apriany Rizkaputra, Fergiawan Alfianto Rohmatiah, Ahadiati Sitegar, Muhammad Arief Sudarman Sudarman Susilo, Hendro Toto Sudargo Triesa Rizkyta Utami, Saraswati Budi Virra Mayang Arum Wibisono, Nurharibnu Wihara, Dhiyan Septa