Nikmah Hadiati Salisah
Universitas Islam Negeri Sunan Ampel Surabaya

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Analisis Psikologi Komunikasi Kelompok Virtual dalam Penerimaan Konten Radikalisme Fasha Umh Rizky; Eva Putriya Hasanah; Nikmah Hadiati Salisah
Jurnal Komunikasi Vol 15, No 1 (2021): Maret
Publisher : Jurusan Ilmu Komunikasi UTM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/ilkom.v15i1.11076

Abstract

Tulisan ini bertujuan untuk memahami sebab adanya penerimaan terhadap gagasan radikalisme di ruang siber dari sudut pandang psikologi komunikasi kelompok virtual. Karena persebaran gagasan radikalisme di ruang siber cukup masif dan membentuk kelompok-kelompok virtual. Pendekatan yang digunakan adalah kualitatif naturalistik kepustakaan, yaitu mengungkap fenomena dengan interpretasi dari sudut pandang tertentu, dengan membiarkan setting alamiah pada subjek penelitian, dan data diperoleh melalui studi dokumentasi. Temuan yang dihasilkan menunjukkan bahwa ruang siber sebagai habitat baru masyarakat, bisa mempermudah interaksi masyarakat dan membuat komunikasi bisa berlangsung lebih mudah dan cepat dengan menggunakan media-media virtual. Hal itu bisa memunculkan kelompok virtual yang dapat mempengaruhi pikiran, perasaan hingga sikap dan perilaku individu yang tergabung didalamnya. Termasuk dalam penyebaran konten radikalisme, baik melalui akun individu, akun kelompok, maupun forum-forum virtual dapat memberikan pengaruh berupa konformitas atau polarisasi pada komunikannya, sampai bersikap menerima gagasan-gagasan yang radikal itu. Agar gagasan moderasi beragama bisa mengimbangi gagasan radikal yang masih cukup banyak disebarkan di ruang siber, maka dai bisa menggunakan kelompok-kelompok virtual melalui media-media yang banyak digunakan diruang siber, Dan membangun semangat ke-kita-an atau ingroup, dengan cara membuat satu tujuan yang sama misal menarik pada semangat persatuan Islam, agar bisa membuat orang-orang yang semula radikal menyadari bahwa ‘kita sama’ atau dalam ingroup yang sama, yaitu sama-sama muslim, sehingga dengan gagasan moderasi bisa perlahan disampaikan pada mereka.
Strategi Komunikasi Komisi Pemilihan Umum (KPU) Kabupaten Bangkalan dalam Meningkatkan Partisipasi Masyarakat Siti Zaenab; Nikmah Hadiati Salisah
Jurnal Ilmu Komunikasi Vol. 9 No. 1 (2019): April
Publisher : Program Studi Ilmu Komunikasi Fakultas Dakwah dan Komunikasi, UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/jik.2019.9.1.51-68

Abstract

This research discusses how the communication strategy of the General Election Commission (KPU) of Bangkalan Regency to increase public participation in regional head elections. This study uses a qualitative approach to investigate more deeply the observed focus. The theory used is strategic planning theory. The results of this study are (1) the communication strategy of the Bangkalan Regency’s KPU to increase voter participation using conventional methods, (2) the beginner voter education strategy is one of the KPU strategies by paying special attention to first-time voters. They are high school students/equivalent, by cooperating with novice voter
Peran Media Massa dalam Meningkatkan Self-Awareness Masyarakat terhadap Pentingnya Vaksinasi Covid-19 di Kabupaten Sidoarjo Hana Nabilah Santoso; Nikmah Hadiati Salisah
Jurnal Ilmu Komunikasi Vol. 11 No. 2 (2021): October
Publisher : Program Studi Ilmu Komunikasi Fakultas Dakwah dan Komunikasi, UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/jik.2021.11.2.170-187

Abstract

Some people in Sidorajo Regency are still unsure about the Covid-19 vaccination. This is due to the widespread information on vaccination programs that confuses the public, people feel doubtful and do not care about the vaccination program. Therefore, the Covid-19 vaccination program in the Sidoarjo Regency has not yet reached the specified target. This study will explain how the role of the mass media in increasing the self-awareness of the people of Sidoarjo on the importance of the Covid-19 vaccination. The research method used is qualitative. The results showed that the role of the mass media are: 1) As a window of information, mass media providing a lot of knowledge to the people of Sidoarjo through various media partners. 2) As a reflection of reality, mass media partners of Sidoarjo Regency Government present the latest information related to Covid-19 information in the field. 3) As a filter, mass media capture hoax information circulating in Sidoarjo. 4) As a guide, the mass media direct the correct information if the public is confused. 5) As a forum, Sidoarjo's media partner become a forum for the community to provide feedback on the information received. 6) As a communication partner, mass media of Sidoarjo partners are a place to submit statements or questions.
Ruang dan Pengasuhan Anak: Perspektif Komunikasi Keluarga Nikmah Hadiati Salisah
Proceedings of International Conference on Da'wa and Communication Vol. 1 No. 1 (2019): Da'wa and Civilized Communication: Pious, Peaceful, Enlightening
Publisher : Da’wa and Communication Faculty of the Sunan Ampel State Islamic University, Surabaya, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (259.542 KB) | DOI: 10.15642/icondac.v1i1.316

Abstract

Growth and physical, psychological, and spiritual condition of family members is determined by the condition of the house. This paper intends to explore how family members interact specifically with the childcare process with the condition of homes in modest housing locations that have limited facilities and space. By using the phenomenological method it can be seen that with the same size of land but different spatial use and design, interactions and unique results occur in each family studied. The factors of space coloring, furniture selection, sanitation, and function of the space become the determinants in the meaningful process of interaction between parent and child.
Cyberdakwah: Tiktok Sebagai Media Baru Intan Musdalifah; Nikmah Hadiati Salisah
KOMUNIDA : Media Komunikasi dan Dakwah Vol 12 No 2 (2022): Komunida: Media Komunikasi dan Dakwah
Publisher : Fakultas Ushuluddin, Adab, dan Dakwah IAIN Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35905/komunida.v12i2.2733

Abstract

The purpose of this study is to analyze and answer the phenomenon of using Tik Tok media as a forum for new Islamic communication activities. This study uses the literature method with non-participant observation and literature review. The methodology of this research analysis combines the media of Tiktok propaganda, the content of the message of da'wah, and theories related to the new media. The results of the study show the advantages and disadvantages of Islamic communication activities in cyberspace (TikTok) for preachers. TikTok media conveys da'wah messages quickly and easily, but is easier to understand. The use of TikTok as a propaganda medium has various advantages and disadvantages. On the positive side, TikTok has become a new medium of Islamic da'wah that is effective, open, accessible, and able to convey the message of Islamic teachings in various ways. On the negative side, TikTok's character is open with unclear and arbitrary information and some information in the name of Islamic teachings with a specific purpose.
Peran AI dalam Personalisasi Periklanan Digital: Studi Kasus Pemanfaatan Teknologi Berbasis AI dalam Aplikasi Spotify Ramadhani, Indira; Salisah, Nikmah Hadiati
Communicator Sphere Vol. 4 No. 2 (2024): December 2024
Publisher : Universitas Bhayangkara Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55397/cps.v4i2.120

Abstract

Penelitian ini mengkaji peran kecerdasan buatan (AI) dalam personalisasi periklanan digital dengan studi kasus pemanfaatan teknologi berbasis AI pada aplikasi Spotify. Latar belakang penelitian ini didasarkan pada semakin meningkatnya penggunaan AI dalam pemasaran digital, khususnya dalam memberikan pengalaman iklan yang lebih relevan dan efektif kepada pengguna. Metode yang digunakan dalam penelitian ini adalah metode penelitian kualitatif dengan pendekatan studi literatur atau studi kepustakaan dan observasi, dengan fokus pada analisis terhadap teknik personalisasi periklanan yang diterapkan oleh Spotify. Data dikumpulkan melalui observasi aplikasi, serta kajian pustaka yang mencakup literatur terkait penggunaan AI dalam personalisasi pemasaran digital. Penelitian ini juga menggunakan konsep-konsep utama, yaitu kecerdasan buatan dalam pemasaran digital dan personalisasi dalam periklanan, untuk menganalisis temuan yang diperoleh. Hasil penelitian menunjukkan bahwa Spotify memanfaatkan AI untuk menganalisis preferensi musik dan kebiasaan mendengarkan pengguna. Analisis terhadap temuan ini menunjukkan bahwa personalisasi berbasis AI tidak hanya meningkatkan efektivitas iklan, tetapi juga memperkuat loyalitas pengguna terhadap platform. Selain itu, pemanfaatan AI dalam personalisasi periklanan digital memberikan kontribusi signifikan dalam menciptakan pendekatan pemasaran yang lebih berorientasi pada kebutuhan individu sebagai pengguna.
Penggunaan Idol K-Pop New Jeans sebagai Brand Ambassador Indomie A' izza, Hanna; Salisah, Nikmah Hadiati
Jurnal Audiens Vol. 6 No. 1 (2025): March
Publisher : Universitas Muhammdiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jas.v6i1.540

Abstract

This research aims to analyze Indomie's marketing strategy in introducing its newest product through collaboration with K-Pop group NewJeans as a brand ambassador. The A-T-R (Awareness-Trial-Reinforcement) theory is used to describe the stages of awareness, trial, and reinforcement in building consumer loyalty. This research uses a qualitative approach with descriptive analysis, focusing on the utilization of pop culture through campaigns on social media such as Instagram and TikTok. Primary data was collected through participatory observation of the campaign, as well as secondary data from relevant literature. Data collection techniques involved documentation and literature study, which were analyzed using the content analysis method. The findings show that the collaboration with NewJeans was effective in raising brand awareness, encouraging consumers to try the product, and strengthening consumer loyalty. This research provides insights into the role of influencers in marketing strategies amidst the influence of pop culture, as well as its impact on local brands in the global market.
Strategi Komunikasi Krisis Tokopedia dalam Mitigasi Dampak Negatif terhadap Brand Aini, Avin Nur; Salisah, Nikmah Hadiati
Jurnal Komunikasi Global Vol 14, No 1 (2025)
Publisher : Program Studi Ilmu Komunikasi FISIP Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jkg.v14i1.43010

Abstract

Komunikasi krisis merupakan aspek penting dalam manajemen perusahaan saat menghadapi situasi yang dapat merusak reputasi dan citra. Tokopedia yang mengalami krisis signifikan mengandalkan berbagai saluran media untuk berkomunikasi dengan karyawan, masyarakat sekitar, pemasok, serta konsumen sebagai stakeholder. Dengan menggunakan Image Restoration Theory, penelitian ini mengkaji bagaimana kedua jenis media digunakan untuk menyampaikan pesan krisis dan menjaga kepercayaan publik. Data dikumpulkan melalui wawancara dengan 1 karyawan, 1 jurnalis, 10 customer sebagai stakeholder internal dan eksternal, serta observasi non partisipan atas pemberitaan, respons perusahaan, dan percakapan publik di media serta kanal resmi. Hasil menunjukkan pentingnya respons cepat serta kebutuhan akan komunikasi yang lebih transparan dan mendalam. Meskipun perusahaan telah memberikan informasi terkini, banyak stakeholder merasa penjelasan yang disampaikan belum menggambarkan secara menyeluruh langkah-langkah pemulihan yang diambil. Penelitian ini merekomendasikan strategi pemulihan citra yang lebih berkelanjutan dan proaktif dengan melibatkan seluruh stakeholder dalam proses komunikasi.Crisis communication is a crucial aspect of corporate management when dealing with situations that can harm reputation and image. Tokopedia, which experienced a significant crisis, relied on various media channels to communicate with employees, surrounding communities, suppliers, and consumers as stakeholders. Using Image Restoration Theory, this study examines how both types of media were used to deliver crisis messages and maintain public trust. Data were collected through interviews with one employee, one journalist, ten customers as internal and external stakeholders, as well as non-participant observation of news coverage, company responses, and public discourse in the media and official channels. The findings highlight the importance of prompt responses and the need for more transparent and in-depth communication. Although the company has provided updated information, many stakeholders feel that the explanations given have not sufficiently illustrated the recovery steps taken. This study recommends a more sustainable and proactive image restoration strategy by involving all stakeholders in the communication process.
Persepsi Masyarakat terhadap Fenomena Cancel Culture di Platform Digital Nikmah Hadiati Salisah; Azha Putri Auwaly; Candy Aulia Putri Umu; Cindy Ayu Kusuma Putri
MUKASI: Jurnal Ilmu Komunikasi Vol. 4 No. 3 (2025): Agustus 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v4i3.4615

Abstract

In the digital era, social media has become a major public space where social, political, and cultural discourses thrive. One of the emerging phenomena is cancel culture, which is the collective practice of stopping support for individuals or groups due to actions that are considered problematic. This study aims to explore the perception of Indonesian society towards cancel culture on digital platforms using a qualitative approach. Data were obtained through literature studies, document analysis, and interviews with active users of social media such as Twitter, Instagram, and TikTok. The results of the study show that public perception is divided into two main poles: as a form of social responsibility and as digital persecution. The three main factors that influence this perception are social media as the main source of information, the individual's values ​​and social background, and emotional drives and FOMO. Cancel culture has a significant impact, both psychologically on the targeted individuals, and on society in the form of polarization and the loss of healthy discussion space. This study concludes that although cancel culture has the potential as a tool of social control, its practices need to be criticized so that they remain in line with the principles of justice and freedom of expression in digital democracy.
Media Sosial dan Transformasi Komunikasi Keluarga Muslim Hamidah, Lilik; Nikmah Hadiati Salisah
Jurnal Komunikasi Islam Vol. 14 No. 2 (2024): December
Publisher : Departement of Islami Comuunication and Broadcasting, Faculty of Da'wah and Communication, State Islamic University of Sunan Ampel (UINSA) Surabaya Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/jki.2024.14.2.270-298

Abstract

This study examines the role of social media in the transformation of Muslim family communication during the COVID-19 pandemic and the new normal era in the cities of Surabaya, Sidoarjo, and Malang. Using a descriptive qualitative method, the findings of this study reveal that family communication during the pandemic and the new normal era underwent transformations in the types of consensual, pluralistic, protective, and laissez-faire communication, influenced by the conditions and social backgrounds of the informants. Additionally, the role of social media in transforming family communication is quite diverse, depending on the context of each family’s situation. Social media serves functions such as correlation, building networks with external family communities, strengthening support and motivation, and minimizing uncertainty. It also acts as a means of finding and producing entertainment, as well as acquiring new knowledge. From the perspective of uses and gratifications, this study highlights that audiences not only consume media but also produce media content. For children, social media not only functions to build social networking communities within existing circles but also facilitates the formation of new communities based on shared interests.