Claim Missing Document
Check
Articles

Found 12 Documents
Search

Company Supply Chain Management Performance Seen from The Aspect of Information Sharing and Cooperation (Empirical Study of MSMEs in the Food Industry Sector in Kertajati Regency) Deni Istiono; Nining Kurniasih; Pupung Pamungkas
Finance and Business Management Journal Vol. 2 No. 1 (2024): July
Publisher : Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/fbmj.v2i1.10318

Abstract

The small food processing industry is an industrial sector that is quite capable of surviving economic shocks, because every year the need for food increases along with increasing population growth. Small and medium industries have an important role in developing processing businesses, especially in the food sector. The Kertajati specialty processed food industry is an industry that has potential to be developed, because each region has its own characteristics and characteristics. Suppliers, manufacturers, distributors, retailers and customers work together in the product creation process through to product distribution to final consumers, giving birth to the concept of supply chain management. This research aims to analyze the influence of information sharing and cooperation on the performance of supply chain management of MSMEs in the Food Industry Sector in the Kertajati District Region, both partially and simultaneously. The population in this research is small and medium industries in Kertajati District, Majalengka Regency which are engaged in processed food production, totaling 92 MSMEs. The sample used 48 MSMEs as respondents from the entire population, by collecting data through questionnaires. The sampling technique in this research uses probability sampling with a simple random sampling method. The type and source of data used is primary. The analysis technique used is correlation, where previously an instrument test was carried out using validity and reliability tests, then data transformation and data normality test, then hypothesis testing was carried out partially with the t test and simultaneously with the F test operated through the SPSS 21 program. The results of this research show that partially information sharing and cooperation have a significant effect on supply chain management performance. Simultaneous testing shows that information sharing and cooperation have a significant effect on supply chain management performance.
The Effect of Cash on Delivery and Online Customer Reviews on Purchase Decisions of Lazada Consumers in Majalengka Regency Pipih Sopiyan; Dudung Abdullah; Alan Rusdiana; Deni Istiono; Nofa Auliyatul Faizah
Finance and Business Management Journal Vol. 2 No. 2 (2024): December
Publisher : Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/fbmj.v2i2.11792

Abstract

Communication is developing very rapidly. One of the greatest discoveries in the field of information and communication technology is the discovery of the internet. Currently, the majority of people tend to use technology to support their needs, one of which is that the internet can be used to do various things, including the development of digital technology and business competition which continues to innovate both in services. features and promotions to maintain its existence. The aim and objective of this research is to determine the influence of cash on delivery and online customer reviews on purchase decisions of Lazada consumers in Majalengka regency. The method used in this research is a descriptive and verification approach. The population of this research is Lazada consumers in Majalengka Regency whose exact number is not known. The sample was taken using a purposive sampling technique of 100 respondents. The data collection technique was carried out by filling out a questionnaire using Google Form which was distributed via the WahttsApp application. The data analysis technique uses multiple linear regression analysis accompanied by classical assumption tests, coefficient of determination tests, model feasibility tests (f tests), and t test hypothesis tests. The analysis results show that Cash on delivery and Online customer review have a significant influence on purchasing decisions.