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All Journal Media Mahardhika Jurnal Sains Sosio Humaniora Journal of Humanities and Social Studies Referensi : Jurnal Ilmu Manajemen dan Akuntansi Jurnal Ilmiah Edunomika (JIE) Enrichment : Journal of Management Journal of Economics Development Issues Journal of International Conference Proceedings
Ratna Handayati
Fakultas Ekonomi Manajemen, Universitas Islam Lamongan
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences

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WASTE BANKS OPTIMIZATION IN THE FRAMEWORK OF REALIZING IT ECO-GREEN IN PACIRAN LAMONGAN VILLAGE Nurus Safaatilllah; Ruswaji Ruswaji; Ratna Handayati
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 6, No 3 (2022): JHSS (Journal of Humanities and Social Studies)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v6i3.6489

Abstract

Garbage is one of the social problems faced by everyone, both in villages and cities. According to Slamet (2002) waste is the residue of human daily activities or it can also be natural processes in the form of solid, or semi-solid in the form of organic or inorganic substances that can be decomposed and cannot be decomposed which are considered useless and disposed of into the environment. Indonesian Ministry of Environment. issued data on the average population living and living in Indonesia which generates 0.8 kg of waste or the equivalent of 200 million kg/day of the total population. The main source of waste in Indonesia is households, which nationally account for 44% of the total waste generation. Poor waste management in the form of garbage disposal on riverbanks, coasts and waterways is the main cause of flooding in Paciran village and its surroundings. Like the recent incident, the water discharge increased and overflowed during heavy rains. This was caused by piles of garbage that blocked the flow of river water. To overcome all this, it is necessary to strive to provide supporting facilities for waste handling so that people do not throw garbage into rivers and onto beaches, so a Garbage Bank was established. A waste bank is a place for collecting waste that has been sorted where the results of the collection will be deposited in a garbage collector. The purpose of the garbage bank is not only to overcome flooding and to maintain the beauty of the beach which is a tourist spot in Paciran village, but also to increase the income of the local community in the midst of a pandemic that has affected the community's economy. every customer account registered in the Garbage Bank. In addition to being deposited in collectors, some trash is also recycled into handicrafts with economic value such as bags, pots, piggy banks etc.. Utilizers of waste are turned into handicrafts and become regional souvenir icons for tourists.
PENERAPAN STRATEGI KEKUATAN DAN PELUANG USAHA DALAM UPAYA MENINGKATKAN VOLUME PENJUALAN BERAS MEDIUM: (STUDI KASUS PENGGILINGAN PADI UD. LANCAR) Ratna Handayati; Ike Susanti
Media Mahardhika Vol. 17 No. 3 (2019): May 2019
Publisher : STIE Mahardhika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/mahardika.v17i3.100

Abstract

Pertumbuhan ekonomi di Indonesia mendorong tumbuh kembangnya sektor industri dan perdagangan. Hal ini menimbulkan dampak persaingan yang ketat bagi perusahaan dalam kegiatan pemasaran. Sebagai perusahaan yang bergerak dalam bidang pemenuhan kebutuhan pokok di lingkungan masyarakat, perusahaan mempunyai tujuan ingin meningkatkan volume penjualannyan. Hasil yang ingin dicapai dalam penelitian ini adalah untuk menganalisisa dan menerapkan faktor kekuatan dan peluang yang dapat digunakan oleh perusahaan untuk menetapkan strategi pemasaran tepat guna dengan mempertahankan mutu atau kualitas produk agar konsumen tetap memilih beras medium dibandingkan beras premium Serta metode pendekatan Antara pemasok (petani) dengan pengusaha penggilingan padi.
ANALISIS PENGARUH PEOPLE, PHYSICAL EVIDENCE, DAN PRODUCT TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA MITRA JAYA OPTIK LAMONGAN Ratna Handayati; Henny Mahmudah
Media Mahardhika Vol. 18 No. 3 (2020): May 2020
Publisher : STIE Mahardhika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29062/mahardika.v18i3.182

Abstract

Glasses are a mandatory requirement for someone with problems with their eyes. Glasses are a tool so that someone has no difficulty in seeing their views both at close range and at a distance. This study uses quantitative methods and SPSS 24 data processing tools. Obtained a tcount for people of 3.338> ttable 1.679, tcount for physical evidence of 3.222> ttable 1.679 and tcount for product of 5.784> ttable 1.679 which means people variable (X1 ), physical evidence (X2) and product (X3) partially have a significant effect on the purchase decision (Y) of Mitra Jaya Optik Lamongan. From the F test, the results of Fcount (15,544)> Ftable (2.81) which means that the people variable (X1), physical evidence (X2) and product (X3) have a simultaneous and significant effect on purchasing decisions (Y) Mitra Jaya Optik Lamongan . While the results of multiple linear regression results Y = 1.324 + 0.365 X1 + 0.338 X2 + 0.563 X3, product (X3) has a greater influence than people (X1) and physical evidence (X2). From the above results it can be concluded that people (X1), physical evidence (X2) and product (X3) have a significant influence on purchasing decisions (Y) partially or simultaneously, and it can be seen that product (X3) is the most dominant variable influence purchasing decisions (Y).
Co-Authors Budhi Haryanto Evi Yulia Henny Mahmudah Mugi Harsono Muhamad Rifa’i Muhammad Arif Rahmanto Nurus Safaatilllah Nurus Safa’atilllah Pambudy, Akhlis Priya Ruswaji, Ruswaji Safaatillah, Nurus susanti, Ike