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STRATEGI EKSPANSI BMT TEKAD MANDIRI DI LINGKUNGAN PONDOK TEBUIRENG JOMBANG Didik Setiawan; Wina Nurhayati
JOURNAL KOPERASI DAN MANAJEMEN Vol 2 No 02 (2021): JOURNAL KOPERASI DAN MANAJEMEN
Publisher : STIEKOP MALANG PRESS

Purpose – Peneltian ini mempunyai tujuan untuk BMT Tekad Mandiri tetap bertahan, mampu bersaing dan terus berkembang. Oleh karena itu untuk mencapai tujuan tersebut salah satu langkah yang harus dilakukan adalah penetapan strategi Ekspansi secara tepat. Design/methodology/approach – Penelitian ini menggunakan pendekatan deskriptif kualitatif dengan instrumen dokumentasi, observasi, studi kepustakaan dan wawancara dengan informan terkait masalah yang diteliti. Findings – Penelitian ini menunjukkan bahwa BMT Tekad Mandiri Jombang mengalami perkembangan yang fluktuatif. Kekuatan BMT Tekad Mandiri yakni margin yang kompetitif, tingkat pendidikan pengelola dan pengurus, ketersediaan sarana dan prasarana, sistem syariah, penerapan strategi jemput bola. Kelemahan BMT yakni lokasi yang kurang strategis, masalah permodalan, tenaga marketing, legalitas usaha, ketegasan dalam menghadapi anggota bermasalah. Peluang BMT yaitu tahan terhadap krisis global, perkembangan Bank Syariah di Indonesia, masyarakat yang mayoritas Muslim, misi yang sejalan dengan program pemerintah, fatwa MUI tentang pengharaman bunga bank. Ancaman BMT yaitu pemahaman masyarakat, Bank Konvensional, masalah regulasi, minat masyarakat, kepercayaan masyarakat. Strategi alternatif yang dapat digunakan ada tiga yaitu meningkatkan sosialisasi, membuka unit baru dan usaha baru, melakukan penetrasi pasar untuk meningkatkan jumlah konsumen atau nasabah. Research limitation/implication - Penelitian ini diambil dengan objek penelitian yang berada di lingkungan pesantren sehingga perlu dilakukan penelitian lebih lanjut terhadap BMT yang berada di luar lingkungan pondok pesantren Originalitiy/value – dalam penelitian ini adanya peran dari lingkungan pondok pesantren dan komunitas yang menjadi kekuatan dalam pengembangan dan expansi yang dilakukan kedepan. Keyword – BMT; Strategi; Bank syariah; ekspansi; Pondok Pesantren Paper type - Case study

THE ROLE OF THE ECONOMY IN GROWING THE REGIONAL ECONOMY IN THE NGORO SUB-DISTRICT, JOMBANG DISTRICT Wina Nurhayati; Supriyadi Supriyadi; Diyah jannatin; Linda Ratnasari
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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The purpose of this study was to find out the role of the Creative Economy in Growing the Regional Economy in Ngoro District, Jombang Regency. This type of research is a qualitative field research. Sources of data in this study are primary and secondary. Data collection techniques used are interviews (interviews) and documentation. The data analysis method used is descriptive qualitative method. Checking the validity of the findings using the technique of extending the presence of researchers in the field, in-depth observation, triangulation, peer discussion, and checking members, to check the degree of trust. The results show that 1. There are 12 types of Creative Products in Ngoro District, namely Game Applications and Development, Architectural Creative Industry Sub-sector, Interior Design Creative Industry Sub-sector, Advertising or Advertising, Performing Arts Sub-sector, Photography Creative Industry Sub-sector, Culinary Sub-sector, Crafts Sub-sector , Fashion Sub-sector, Creative Music Industry Sub-sector, Publishing Sub-sector, Television and Radio Sub-sector with a total of 63 industry players and most of them are in the culinary and fashion sub-sector. 2. The role of the creative economy in the economic growth of the Ngoro sub-district can be seen in the income from the Ngoro sub-district which increases every year and the poverty and unemployment rates have decreased

STRATEGI EKSPANSI BMT TEKAD MANDIRI DI LINGKUNGAN PONDOK TEBUIRENG JOMBANG Didik Setiawan; Wina Nurhayati
JOURNAL KOPERASI DAN MANAJEMEN Vol 2 No 02 (2021): JOURNAL KOPERASI DAN MANAJEMEN
Publisher : STIEKOP MALANG PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52838/komastie.v2i02.53

Purpose – Peneltian ini mempunyai tujuan untuk BMT Tekad Mandiri tetap bertahan, mampu bersaing dan terus berkembang. Oleh karena itu untuk mencapai tujuan tersebut salah satu langkah yang harus dilakukan adalah penetapan strategi Ekspansi secara tepat. Design/methodology/approach – Penelitian ini menggunakan pendekatan deskriptif kualitatif dengan instrumen dokumentasi, observasi, studi kepustakaan dan wawancara dengan informan terkait masalah yang diteliti. Findings – Penelitian ini menunjukkan bahwa BMT Tekad Mandiri Jombang mengalami perkembangan yang fluktuatif. Kekuatan BMT Tekad Mandiri yakni margin yang kompetitif, tingkat pendidikan pengelola dan pengurus, ketersediaan sarana dan prasarana, sistem syariah, penerapan strategi jemput bola. Kelemahan BMT yakni lokasi yang kurang strategis, masalah permodalan, tenaga marketing, legalitas usaha, ketegasan dalam menghadapi anggota bermasalah. Peluang BMT yaitu tahan terhadap krisis global, perkembangan Bank Syariah di Indonesia, masyarakat yang mayoritas Muslim, misi yang sejalan dengan program pemerintah, fatwa MUI tentang pengharaman bunga bank. Ancaman BMT yaitu pemahaman masyarakat, Bank Konvensional, masalah regulasi, minat masyarakat, kepercayaan masyarakat. Strategi alternatif yang dapat digunakan ada tiga yaitu meningkatkan sosialisasi, membuka unit baru dan usaha baru, melakukan penetrasi pasar untuk meningkatkan jumlah konsumen atau nasabah. Research limitation/implication - Penelitian ini diambil dengan objek penelitian yang berada di lingkungan pesantren sehingga perlu dilakukan penelitian lebih lanjut terhadap BMT yang berada di luar lingkungan pondok pesantren Originalitiy/value – dalam penelitian ini adanya peran dari lingkungan pondok pesantren dan komunitas yang menjadi kekuatan dalam pengembangan dan expansi yang dilakukan kedepan. Keyword – BMT; Strategi; Bank syariah; ekspansi; Pondok Pesantren Paper type - Case study

The Influence of Product Innovation and Utilization of Digital Marketplace Platforms on the Sustainability of East Javanese Culinary Businesses Wina Nurhayati; Didik Setiawan
JOURNAL KOPERASI DAN MANAJEMEN Vol 7 No 01 (2026): JOURNAL KOPERASI DAN MANAJEMEN
Publisher : STIEKOP MALANG PRESS

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Purpose – This study investigates the determinants of business sustainability for East Javanese culinary Micro, Small, and Medium Enterprises (MSMEs), focusing on the roles of product innovation and digital marketplace adoption. Design/methodology/approach – A quantitative research design was employed, utilizing a structured questionnaire distributed to 250 owner-managers of East Javanese culinary MSMEs. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the proposed hypotheses. Findings – The results indicate that both product innovation (? = 0.385, p < 0.001) and digital marketplace utilization (? = 0.421, p < 0.001) have significant positive effects on business sustainability. Furthermore, competitive advantage was found to partially mediate the relationship between these independent variables and sustainability. The model explains 58.7% of the variance in business sustainability. Research limitations/implications – Limitations include a cross-sectional design, self-reported data, and a focus on a specific regional context (East Java) which may limit generalizability. The study provides practical insights for entrepreneurs and policymakers aiming to enhance the resilience and long-term viability of regional culinary heritage businesses in the digital era. Originality/value – These findings underscore the critical importance of continuous innovation and digital transformation for culinary MSMEs to thrive in a competitive market. It fills a research gap by providing an integrated empirical model that simultaneously tests the influence of product innovation and digital marketplace utilization on the sustainability of culturally specific culinary businesses.

Pengaruh Kualitas Produk, Electronic Word of Mouth (E-WOM) dan Fear of Missing Out (FOMO) Terhadap Minat Beli Iphone Seri 13 Ke Atas pada Generasi Z di Kabupaten Jombang Lailatus Sholekah; Wina Nurhayati; Evan Andarianto Ammaridho
Jurnal Ilmiah Ekonomi dan Manajemen Indonesia Vol. 2 No. 2 (2026): JULI-DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/hypj3p03

This study aims to determine the effect of product quality, electronic word of mouth (E-WOM), and fear of missing out (FOMO) on purchasing interest of iPhone series 13 and above among generation Z in Jombang Regency. This study uses a quantitative approach by distributing questionnaires to generation Z in Jombang Regency which are then analyzed using multiple linear regression, t-test and f-test. Sampling uses a non-probability sampling technique with a purposive sampling method to obtain 65 respondents. The results of the t-test in this study indicate that product quality does not significantly influence purchasing interest while electronic word of mouth (E-WOM) and fear of missing out (FOMO) significantly influence purchasing interest of generation Z in Jombang Regency. Simultaneously, the results of the study show that product quality, electronic word of mouth (E-WOM) and fear of missing out (FOMO) simultaneously have a significant effect on purchasing interest. The findings of this study indicate that positive information and reviews on social media and the urge to follow trends have a greater role in increasing purchasing interest than perceptions of product quality.

Pengaruh Lingkungan Kerja Fisik, Lingkungan Non Fisik dan Motivasi Kerja Terhadap Produktivitas Karyawan pada Perusahaa Tahu CV. Karya Perdana Desa Sumbermulyo Kecamatan Jogoroto M Fadlul Affan; Puteri Syarifah Al Sakinah; Wina Nurhayati
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 2 No. 6 (2026): OKTOBER-NOVEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/bmyryh37

This study aimed to examine the influence of the physical work environment, non-physical work environment, and work motivation on employee productivity at CV. Karya Perdana. The study was motivated by the need to improve employee productivity as a key factor in achieving organizational goals through effective workplace management and employee motivation. This study employed a quantitative explanatory research design. The sample consisted of 96 employees selected using probability sampling, while data were collected through a questionnaire that had met validity and reliability requirements. The data were analyzed using multiple linear regression, supported by t-tests and an F-test. The findings showed that the physical work environment had a positive and significant effect on employee productivity (β = 0.342; t = 5.914; p = 0.000), the non-physical work environment also had a positive and significant effect (β = 1.086; t = 11.172; p = 0.000), and work motivation positively and significantly affected employee productivity (β = 0.112; t = 2.338; p = 0.021). Simultaneously, all independent variables significantly affected employee productivity (F = 444.639; p = 0.000). The study concluded that improving the physical work environment, non-physical work environment, and work motivation enhances employee productivity and provides practical guidance for organizations in developing sustainable human resource management strategies.

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