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Laba, I Nyoman
Institut Seni Indonesia Denpasar
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Aesthetic Transformations of Ogoh-Ogoh: From Conventional Giant Figures to Hybrid Myth–Popular Culture Characters Suardana, I Wayan; Laba, I Nyoman; Jamnongsarn, Surasak
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 15 No. 3 (2025): Identity in Contemporary Bali
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2025.v15.i03.p05

Abstract

Thousands of Ogoh-Ogoh (towering giant effigies) are paraded across Bali to welcome the arrival of the Saka New Year (Nyepi Day), which falls every March or April. This article examines the evolving aesthetics of these processions, tracing their shift from ritualistic giant figures meant to repel the destructive power of bhuta kala to contemporary hybrid mythic–popular forms that incorporate global pop-cultural icons and local socio-political characters. Employing qualitative methods such as visual ethnography, observation, and semiotic analysis, this study explores Ogoh-Ogoh production across Bali, where creative experimentation is especially vibrant. The findings reveal a significant aesthetic transformation driven by environmental regulations, competitive youth creativity, and the changing visual preferences of younger generations. Material innovations, including the use of LED lighting, have further intensified a performative orientation emphasizing spectacle and technical sophistication. Despite these shifts, ritual continuity endures, demonstrating that ogoh-ogoh remains a living, adaptive tradition in contemporary Balinese society.
Co-Authors Anak Agung Gede Sugianthara Andrianto, Naomi Eunike Erasti Artayani, Ida Ayu Gede Emy Alberthina Rumtily Gede Hendri Ari Susila I Ketut Muka I Ketut Sidaarsa I Made Mertanadi I Made Sujana I Nyoman Ngidep Wiyasa I Nyoman, suardina I Putu Gede Parma I Putu Putra Suryadana I Wayan Adnyana I Wayan Suardana I Wayan Sudana I Wayan Suwendra Ida Ayu Gede Artayani Ida Ayu Sri Utami Dewi Jhon Hardy Purba Karuni, Ni Kadek Leony Paramita Ngidep Wiyasa, I Nyoman Ni Made Rai Sunarini, Ni Made Rai Okatama, Wayan Paramita, Ni Kadek Leony Widya Permana, I Gede Yoga Putra, Rai Gede Wahyudi Putu Kerti Nitiasih Putu Sri Wahyuni Suartana, Putu Erik Surasak Jamnongsarn, Surasak Wiyasa, I Nyoman Ngidep