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ANALISIS STUDI KELAYAKAN PENGEMBANGAN USAHA KOPI DANGAU DATUK PETIK MERAH KOTA BENGKULU Rina Trisna Yanti; Yanto Efendi
Jurnal AKTUAL Vol 19, No 2 (2021): Jurnal AKTUAL
Publisher : STIE Trisna Negara OKU Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47232/aktual.v19i2.95

Abstract

Tujuan penelitian ini adalah untuk mengetahui kelayakan pengembangan usaha Kopi Dangau Datuk Petik Merah Kota Bengkulu. Metode analisis yang digunakan adalah analisis studi kelayakan dari aspek keuangan yang meliputi Net Present Value (NPV), Internal Rate Of Return (IRR), Gross Benefit Cost Ratio (Groos B/C), dan Payback Period (PP). Hasil penelitian menunjukan nilai Net Presen Value (NPV), menunjukan angka positif atau besar dari 0 (nol) yaitu Rp 27.137.783,-, artinya perluasan Usaha Kopi Dangau Datuk Petik Merah Kota Bengkulu dapat dikatakan layak untuk dikembangkan. Internal Rate Of return (IRR) diketahui sebesar 23% lebih besar dari perentase biaya modal (bunga kredit) yaitu 12% berarti perluasan usaha layak untuk kembangakan. Gross B/C lebih besar dari 1 ( 2,56> 1). dan Payback Periode (PP) 2 tahun 9,6 bulan menunjukan bahwa dapat memperoleh kembali dana yang di investasikan tersebut dalam jangka waktu 2 tahun 9,6 bulan, artinya pengembangan usaha pada Usaha Kopi Dangau datuk Petik Merah Kota Bengkulu dapat dilanjutkan. Hal ini menunjukan bahwa tingkat pendapatan lebih besar dari total biaya sehingga investasi senilai Rp 175.000.000 dapat dilanjutkan. Keywords:        Analysis, Feasibility Study, Business Development
Analysis Of Factors Affecting Job Satisfaction Of State Civil Servants At The Regional Financial Agency Of Kaur Regency Hodiah Apriani; Ida Anggriani; Yanto Effendi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 1 (2021): JANUARI
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is to determine the factors that affect job satisfaction of State Civil Servants at the Regional Finance Agency of Kaur Regency. Results of the study showed that the results of the t test were the need fulfillment variable (X1), the discrepancies variable (X2), the value attainment variable (X3), the equity variable (X4), the genetic component variable, component (X5) partially does not have a significant effect on job satisfaction of state civil servants (Y) at the Regional Finance Agency of Kaur Regency. results of the F simultaneously or together have a significant effect on job satisfaction of state civil servants.
Analysis Of Marketing Strategy At Business Resources Store Bintuhan Kaur Regency Dezandra Afiro; Sulisti Afriani; Yanto Effendi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 3 (2021): JULI
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i3.90

Abstract

Marketing strategy is a form of plan that unravels in the marketing field. To obtain optimal results, this marketing strategy has a broad scope in the field of marketing, including strategies dealing with competition, pricing strategies, product strategies, service strategies and so on. The aim of this research is to determine the marketing strategy at Toko Sumber Bisnis Bintuhan, Kaur Regency. The sample in this study were 30 people consisting of 4 employees at Toko Sumber Bisnis Bintuhan, Kaur Regency for internal factors and 26 people for external factors, namely customers. The analysis method used was SWOT analysis consisting of the Internal Strategy Factor Matrix (IFAS) and the External Strategy Factor Matrix (EFAS). The results showed that the marketing strategy at Toko Sumber Bisnis Bintuhan of Kaur Regency supports the aggressive strategy, or SO strategy in SWOT matrix. The result of the sum of the strengths owned is 43.20 while the weaknesses are 26.90, then the internal quadrant of the factors is 43.20 - 26.90 =16.30 which means the ability of Toko Sumber Bisnis Bintuhan of Kaur Regency to utilize the strengths and minimize the weaknesses that exist on the internal. The chances of this strategy are 42.60 and the threat is 23.41. So the external quadrant factors are 42.60 - 23.41 = 19.19, which means that the high ability of Toko Sumber Bisnis Bintuhan of Kaur Regency to take advantage of opportunities and overcome the threats faced by companies in marketing clothes, bags and shoes.
Factors Affecting Job Satisfaction of Village Officials in West Seluma Sub-District of Seluma Regency Dwi Kurniawan; Nia Indriasari; Yanto Effendi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 3 (2021): JULI
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i3.105

Abstract

The aim of this study is to determine factors such as compensation, job promotion and work environment affecting job satisfaction of village officials in West Seluma Sub-district, Seluma Regency.The sample in this study were 47 village officials in West Seluma Sub-district, Seluma Regency. The sampling technique used in the study was a census because all populations were sampled. Data collection using a questionnaire and the method of analysis used is multiple linear regression, test of determination and hypothesis testing.The results show that a positive regression with the regression equation Y = 0.682 + 0.551X1 + 0.185 X2 + 0.293X3. The coefficient of determination using the R square model. From the results of calculations using SPSS, it can be seen that the coefficient of determination of R square is 0.791. This means that X1 (compensation), X2 (promotion), X3 (work environment) have a contribution to job satisfaction (Y) by 79.1% while the remaining 20.9% is influenced by other variables not examined in thisstudy. Compensation has a significant influence on job satisfaction of village officials in WestBarat Sub-district, Seluma Regency. This illustrates that as compensation increases, the job satisfaction of village officials will also increase. Job promotion has a significant influence on job satisfaction in the village officials of West Seluma Sub-district, Seluma Regency. This means that the increasing positionspromotion, job satisfaction will also increase. The work environment has a significant influence on job satisfaction in the village officials of West Seluma Sub-district, Seluma Regency. This illustrates that the more comfortable work environment is, the job satisfaction of village officials will increase.
An Analysis of External Factor Evaluation (EFE) Matrix and Internal Factor Evaluation (IFE) Matrix at Baruna Fish Crackers Business in Kebun Tebeng Village of Ratu Agung Sub-District in Bengkulu City Ari Sudiarto; Sulisti Afriani; Yanto Effendi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 2 No. 4 (2021): OKTOBER
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v2i4.190

Abstract

This study aims to determine the Internal (IM) and External (EM) Matrix Analysis of this business. The informasi collection method in this research is to use a questionnaire by giving written statements to the respondents. The number of respondents in this study were 107 respondents. The analytical method used was an external internal matrix. From the results of the calculation of internal and external strategic factors, the total score of internal strategy factors was 3.49 and a total score of external strategic factors was 3.05. by using a concentration growth strategy through vertical integration. The strategy of concentration growth through vertical integration is doing business related vertically, such as selling food added to the business of making new menus ( taking over the function of suppliers).
Factors Affecting Employee Work Productivity at the Office of Environment and Forestry in Bengkulu Province Ria Mariani; Neri Susanti; Yanto Effendi
Journal of Indonesian Management (JIM) Vol. 1 No. 2 (2021): June
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2200.6 KB) | DOI: 10.53697/jim.v1i2.130

Abstract

Consumer satisfaction is a condition where consumer feel satisfy or dissatisfy after his want and hope toward the available menu, price, facility and service are granted. Consumers will satisfy if his want or hope is granted while he will feel dissatisfy if his want and hope is not available. The purpose of this research is to find out the influence of taste, performance quality and price toward customer’s satisfaction at Uda Denai restaurant in Bengkulu city. The sample of this research is 140 customers of Uda Denai restaurant in Bengkulu city. Data are collected by using questionnaire and analysis method which used in this research is multiple linear regression, determination test and hypothesis test. The result shows that multiple linear regression shows that there is a positive influence from taste, service quality and price toward customers’satisfaction in Uda Denai restaurant in Bengkulu city. Because the regression shows positive value, Y = 10,794+ 0,178X1 + 0,397X2 + 0,137X3 + e. Taste has significance influence toward customers’ satisfaction. Because the significance score is 0,015 smaller than 0,05. Price has significance influence toward customers’ satisfaction toward customers at Uda Denai restaurant in Bengkulu City, because significance score is 0,000 smaller than 0,05. Price has the significance influence toward customers’ satisfaction at Uda Denai restaurant because the significance score is 0,028 smaller than 0,05. Taste, service quality and price influenced together toward customers’ satisfaction. It means that earlier hypothesis is proofed (Ha is accepted). It means there’s a significance influence between taste, service quality and price toward customers’ satisfaction together with determination coefficient from R square (0,454). It means that taste, service quality and price influence the customers’ satisfaction with score 45,4% while the other (100-45,4%=54,6%) is influenced by other factors which is not observed by this research.
The Effect of Features and Product Quality on Vivo Smartphone Purchase Decision at Faizal Cell Kaur District Imam Mas’ud; Ida Anggriani; Yanto Effendi
Journal of Indonesian Management (JIM) Vol. 1 No. 3 (2021): SEPTEMBER
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2075.637 KB) | DOI: 10.53697/jim.v1i3.162

Abstract

The purpose of the study was to determine the effect of product quality and features on consumers purchasing decisions for Vivo Smartphones at Faizal Cell, Kaur Regency. The sample in this study were 150 consumers who purchased Vivo Smartphone at Faizal Cell, Kaur Regency who were taken by using accidental sampling technique. The data then collected by using a questionnaire and analyzed through multiple linear regression, determination test and hypothesis testing. The results of the regression analysis show Y = 18.944 + 0.317X1 + 0.242 X2 + 2.688, that showed a positive regression direction. It means that there is a positive influence between X1 (features) and X2 (product quality) on purchasing decisions (Y). If the variable features and product quality increase, it will increase purchasing decisions. Moreover, the magnitude of the coefficient of determination is 0.343 showing that X1 (features) and X2 (product quality) affect purchasing decisions (Y) by 34.3% while the remaining 65.7% is influenced by other variables not examined in this study. Likewise, the results of the t test at a significance level of 0.05 explained that partially the feature and product quality variables had a significant influence on the purchasing decision variables of Faizal Cell, Kaur Regency. Finally, the results of the F test at a significance level of 0.05 explain that the variable features and product quality have a simultaneous effect on purchasing decisions at Faizal Cell, Kaur Regency
The Effect of Occupational Supervision and Discipline on Employee Performance in the National and Political Unity Agency of Seluma District Levi Bastian; Sulisti Afriani; Yanto Effendi
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2587.163 KB) | DOI: 10.53697/emba.v1i2.203

Abstract

The purpose of this study was to determine the effect of supervision and work discipline on the performance of the State Civil Apparatus at the National Unity and Political Body of Seluma Regency. The sample in this study were 32 employees at the Seluma Regency Political and National Unity Agency. Data collection using a questionnaire and the method of analysis used is multiple linear regression, test of determination and hypothesis testing. The results of multiple linear regression calculations obtained the multiple linear regression equation Y = 9.019 + 0.425X1 + 0.379X2 + 6.272 (e). The coefficient of determination of the Adjusted R square value is 0.473. This means that X1 (supervision), X2 (work discipline have an effect on performance (Y) by 47.3% while the remaining 52.7% is influenced by other variables that are not researched. in this research. The results of the F test indicate that the significance is 0.000 <0.05. Because the significance level is below 0.05, it indicates that together X1 (supervision) and X2 (work discipline) have a positive and significant effect simultaneously on performance (Y). Supervision has a positive and significant effect on performance because the significant value is 0.014 <0.05, work discipline has a positive and significant effect on performance because the value is 0.035 <0.05.
Factors Affecting Employee Work Motivation at PT. PLN Persero ULP Teluk Segara Bengkulu Afrian Renaldy; Neri Susanti; Yanto Effendi
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2010.62 KB) | DOI: 10.53697/emba.v1i2.204

Abstract

This study aims to determine the factors that most affect the work motivation of employees at PT PLN Persero ULP Teluk Segara Bengkulu. The analytical methods used were validity test, reliability test, multiple linear regression, coefficient of determination, F test and t test. Based on the research results show that: Multiple linear regression equation obtained Y = -1.740 + 0.090X1 + 0.201X2 + 0.326X3 + 0.471X4 + e. The desire to live (X1) has a significant effect on the work motivation of state civil servants (Y) at PT. PLN Persero ULP Teluk Segara Bengkulu because the significance value is 0.007 < 0.05. The desire for a position (X2) has a significant effect on the work motivation of state civil servants (Y) at PT. PLN Persero ULP Teluk Segara Bengkulu because the significance value is 0.000 <0.05. The desire for power (X3) has a significant effect on the work motivation of state civil servants (Y) at PT. PLN Persero ULP Teluk Segara Bengkulu because the significance value is 0.009 < 0.05. The desire for recognition (X4) has a significant effect on the work motivation of state civil servants (Y) at PT. PLN Persero ULP Teluk Segara Bengkulu because the significance value is 0.000 < 0.05. The desire to live (X1), the desire variable for a position (X2), the desire for power variable (X3), the desire for recognition variable (X4), simultaneously or together have a significant effect on employee motivation (Y) at PT. PLN Persero ULP Teluk Segara Bengkulu because the significance value is 0.000 < 0.05.
Analysis of the Community Satisfaction Index on Public Services at the Sukaraja Sub-district Office, Seluma Regency Retno Dwi Putri Nurfarida; Oni Yulianti; Yanto Effendi
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2402.697 KB) | DOI: 10.53697/emba.v1i2.207

Abstract

The purpose of this study was to determine the Community Satisfaction Index of Public Services at the Sub-district Office of Sukaraja, Seluma Regency. The analytical method used is the Community Satisfaction Survey (SKM) based on the Regulation of the Minister of State Apparatus Empowerment and Bureaucratic Reform of the Republic of Indonesia Number 14 of 2017 with 9 indicators, namely requirements, procedures, completion time, costs/tariffs, product specifications, types of services, competence of implementers, behavior implementer, handling complaints, suggestions and inputs, facilities and infrastructure. From the analysis of the community satisfaction index in the Community Satisfaction Survey (SKM) for public services at the Sukaraja District Head Office, Seluma Regency, it is 77.75 with service quality B with good criteria because it is in the range of conversion interval values ​​of 76.61 - 88.30.