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Pengaruh Kebijakan Dukungan Pemerintah Terhadap Orientasi Kewirausahaan: Perspective interactive decision theory Moris Adidi Yogia; Agung Wicaksono
SYNERGY: Jurnal Bisnis dan Manajemen Vol 5, No 1 (2025)
Publisher : Pelantar Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52364/synergy.v5i1.71

Abstract

This study analyzes the influence of financial and non-financial support on the entrepreneurial orientation of BUMDesa using the Interactive Decision Theory approach. The hypothesis testing results indicate that both financial and non-financial support significantly affect entrepreneurial orientation, both partially and simultaneously, with an Adjusted R Square of 93.6%. These findings confirm that BUMDesa's strategic decisions are not only influenced by internal factors but also by interactions with key stakeholders, particularly the government as the primary provider of support. Theoretically, this study expands the application of Interactive Decision Theory in the context of village-based entrepreneurship by incorporating government policies as a key determinant in strategic decision-making. Furthermore, this research emphasizes that the relationship between the government and BUMDesa is dynamic and evolves alongside policy changes. From a managerial perspective, the findings provide insights for BUMDesa managers to optimize government support, as well as for policymakers in designing more adaptive and feedback-based policies. The implications of this study also highlight the importance of strengthening training programs, mentoring, and more flexible policies to create a sustainable and competitive village entrepreneurship ecosystem.
Corporate Social Responsibility Program Implementation of PT. Tunggal Perkasa Plantation in Indragiri Hulu District Made Devi Wedayanti; Boby Indra Pulungan; Moris Adidi Yogia; Panca Setyo Prihatin
Soshum: Jurnal Sosial dan Humaniora Vol. 12 No. 3 (2022): November 2022
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/soshum.v12i3.228-239

Abstract

Tunggal Perkasa has four CSR programs but one program is not running, namely the program in the field of Economics (Community Empowerment and Training Center). The research objective was to determine the implementation of PT.Tunggal Perkasa Plantation's CSR program in the economic field. Employing qualitative methods, the data were collected using interview techniques, observation, and the latest documentation. The findings of this study are that the implementation of CSR in the economic field provided by PT Tunggal Perkasa Plantation in the community has mostly not been realized according to the target. The novelty of this research is that the implementation of CSR programs needs to be supported by transparency and government intervention in providing CSR funds to the community.
Tailoring Service Delivery Innovation Architecture: A Service-Dominant Logic Theory Perspective for Micro Small and Medium Enterprises Moris Adidi Yogia; Syafaruddin Z; Septian Wahyudi; Cifebrima Suyastri
Media Ekonomi dan Manajemen Vol 39, No 1 (2024): January 2024
Publisher : Fakultas Ekonomika dan Bisnis UNTAG Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/mem.v39i1.4298

Abstract

Although extensively discussed in previous studies, social media adoption has yet to consistently translate into improved business performance, revealing a significant research gap. In light of this, our study seeks to bridge this gap by investigating the relationship between social media adoption and performance in 261 micro-businesses within the food and beverage sector. We aim to explore the role of distinctive competencies in marketing as a mediating variable and examine the influence of service delivery innovation architecture from the perspective of service-dominant logic theory. We employ SEM-Amos as our analytical tool to test the formulated hypotheses to achieve this. The result show that this study significantly advances SDL theory by elucidating the pivotal role of social media adoption in understanding customer behavior and gaining valuable insights. In the context of SDL, this contributes to the understanding of how services are co-created between businesses and customers in a digitally connected environment. The outcomes of this research offer valuable insights for small businesses on leveraging social media adoption to enhance their distinctive competencies in marketing and service delivery innovation architecture.