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Journal : Soeropati: Journal of Community Service

Assistance of Tourism Cyber Public Relations in Increasing Publicity of Virtual Accessibility through Integrated Tourism Smart Platform (ITSP) in Wonokitri Tourism Village Pasuruan Hakim, Lukman; Ahwan, Zainul; Rosadi, Muhammad Imron; Sanjaya, Cahya Bagus

Publisher : LPPM Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/js.v7i1.5531

Abstract

The hinterland area of Mount Bromo possesses exotic natural and cultural potential that can be developed into a leading tourist destination. However, the management and promotion of this potential face challenges, particularly in terms of tourism communication skills and the utilization of technology. The activity is to enhance the capacity of local tourism actors by mastering communication skills based on Tourism Cyber Public Relations and improving their ability to utilize technology to support more innovative and sustainable tourism services. Additionally, this program aims to facilitate the development of an integrated digital identity for the tourist village. The assistance program was carried out through five stages: socialization, training, technology implementation, mentoring, and sustainability evaluation. The approach employed was the Community Organizer and Community Development methods, with the main subject being the Raga Wulan Tourism Awareness Group in Wonokitri Village. The results of the activities showed a 25% increase in the knowledge of tourism actors based on pre-test and post-test results conducted during the program. Furthermore, this initiative successfully enhanced the tourism actors' skills in tourism communication, particularly in the field of Tourism Cyber Public Relations. It also resulted in the creation of branding and the development of social media and the official website of Edelweiss Wonokitri Tourism Village, as well as the realization of the Integrated Tourism Smart Platform.
Digital Content Optimization for Personal Branding and Increasing Digital Literacy for Students of MA Miftahul Ulum Puntir Purwosari Pasuruan: Optimalisasi Konten Digital Untuk Personal Branding dan Peningkatan Literasi Digital Bagi Siswa MA Miftahul Ulum Puntir Purwosari Pasuruan Rosadi, Muhammad Imron; Siti Muyasaroh; Zainul Ahwan; Ninuk Riswandari; Ahmad Aminuddin; Riska Amelia
Jurnal Soeropati Vol 5 No 2: Mei 2023
Publisher : LPPM Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/js.v5i2.3887

Abstract

This program is intended to increase the capacity of knowledge, understanding and ability to improve personal branding through digital content as well as digital literacy for MA Miftahul Ulum Puntir Purwosari Pasuruan students in utilizing information and communication technology, namely smartphones and social media in a positive and maximum way. The results of the service show that students' understanding of personal branding and digital literacy is still relatively low, this can be seen based on questions and answers with training participants. Furthermore, comprehensive training related to optimizing personal branding through digital contexts and understanding related to digital literacy was given by a community service team who are members of the Pasuruan ICT volunteer community, informatics study program and communication science study program Yudharta University of Pasuruan. The results of this training show significant changes related to understanding and increasing digital content processing capabilities for personal branding and digital literacy through interviews and testimonials to participants.
Implementation of Integrated Smart System Platform in Improving the Quality of Public Services through Smart Village In Pucangsari Village, Pasuruan Regency: Penerapan Integrated Smart System Platform Dalam Meningkatkan Kualitas Pelayanan Publik Melalui Smart Village Di Desa Pucangsari Kabupaten Pasuruan Hakim, Lukman; Rosadi, Muhammad Imron; Prianto, Agus
Jurnal Soeropati Vol 6 No 1: November 2023
Publisher : LPPM Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/js.v6i1.4499

Abstract

The purpose of this service is to increase the knowledge and skills of the Pucangsari village government in the concept and implementation of a smart village based on an integrated smart system platform through village administration governance, reporting, and utilization of public service applications. The method used in the integrated smart system platform development program in village government services includes three stages; the first stage of preparation by conducting surveys and interviews related to the potential and problems faced by prospective program partners; the second stage of making and developing Integrated smart system Platform Applications; and the third stage of capacity building in the form of workshops, training and socialization. The results of this community service are increased knowledge related to smart villages, the ability to use integrated smart system platform applications and improved public services which include correspondence, billing and payment of land and building taxes, as well as the existence of a community aspiration space as an improvement in the Pucangsari village government performance system.