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p-Index From 2021 - 2026
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All Journal Jurnal Pariwisata Pesona JKTP
Fransiska Fila Hidayana
Akademi Pariwisata Denpasar
Languange, Linguistic, Communication & Media Social Sciences Other

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Ruined or Accessible? TikTok and Stakeholder Narratives of the Kelingking Beach Elevator Ni Kadek Swandewi; Nina Indra Kristiana; Fransiska Fila Hidayana; Leily Suci Rahmatin; I Gede Sumadi
Jurnal Pariwisata Pesona Vol. 11 No. 1 (2026): Edisi Juni 2026
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v11i1.16479

Abstract

Social media has become a crucial arena where such debates are produced and amplified. This study examines how the Kelingking Beach elevator project in Nusa Penida is constructed and contested through digital and local visual narratives. Using a qualitative-dominant design, the research combines TikTok netnography, manual stance coding, Multinomial Naive Bayes classification, and photo-elicitation interviews with five local stakeholders. TikTok comments were collected from one international and one national news account, cleaned, coded into pro-elevator, contra-elevator, and neutral or ambiguous categories, and transformed into TF-IDF features for classification. The results show that opposition dominates the online discourse: 513 comments were classified as contra, 122 as pro, and 39 as neutral or ambiguous. Contra narratives frame the elevator as environmental degradation, visual damage, overtourism, weak governance, and unequal tourism benefits. Supportive narratives, although smaller, emphasise accessibility, visitor safety, and modern tourism infrastructure. Photo-elicitation findings largely confirm these tensions, while adding place-based concerns about legality, investment certainty, local economic justice, and misplaced infrastructure priorities. The study concludes that the elevator is perceived less as a neutral access facility than as a symbolic arena where conflicting visions of sustainable tourism, social inclusion, and landscape protection in Bali are negotiated.
PERAN DIGITAL MARKETING DALAM PENGEMBANGAN DESA WISATA DI KABUPATEN TABANAN Putu Widya Darmayanti; I Made Darma Oka; Fransiska Fila Hidayana
Jurnal Kajian dan Terapan Pariwisata Vol 3 No 2 (2023): May Issue
Publisher : LEMBAGA PENELITIAN DAN PENGABDIAN KEPADA MASYARAKAT AKADEMI PARIWISATA DENPASAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53356/diparojs.v3i2.78

Abstract

This article examines the role of digital marketing in the development of tourist villages. This research uses qualitative data. Collecting data using in-depth interviews with community leaders. Data analysis used qualitative data analysis techniques. The results showed that the role of digital marketing in tourist villages makes big contribution to influences the sustainability of tourist villages. The development of digital marketing is able to have positive impact in introducing and promoting tourism villages. The application of digital marketing carried out by each tourism can be an opportunity for the number of tourist visits. It is recommended that the tourism stakeholders must synergize to the development of the tourism village remains sustainable.
Co-Authors I Made Darma Oka Leily Suci Rahmatin Ni Kadek Swandewi Nina Indra Kristiana Putu Widya Darmayanti Sumadi, I Gede