Garuda - Garba Rujukan Digital

Development of Agritourism Based on Seaweed Farming I Gede Sumadi; Agung Suryawan Wiranatha
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 17 No 2 (2023): Vol 17 No 2 (2023)
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/SOCA.2023.v17.i02.p04

Nusa Penida Island in Bali has been known as one of popular touristdestinations in Bali. Despite of tourism, Nusa Penida Island waspopular because of the seaweed production. However, the seaweedproduction has declined in this island due to the domination oftourism development. During the Covid-19 pandemic, some peoplein this island have back to seaweed farming. This research aimed tofind out the potential of seaweed farming as an agritourism, and topropose development strategies for agritourism in this island. SuanaVillage was chosen as the location of this research because manyseaweed farming practices are still existed within this village area.Data was collected by using literature review, observation, interviews,and focus group discussion. Data analysis was undertaken by usingInternal-External Factor Analysis, IE Matrix, and SWOT Analysis.Research findings suggested that agritourism based on seaweedfarming at Suana Village has some positive supports in terms oftourist attractions, amenities, accessibility, and ancillary servicesavailable in this village. The IE Matrix analysis suggested that thegrand strategies for the seaweed agritourism development areproduct development and market penetration. It is also required improvement of human resources. This research results show that it is really important to build up competitiveness of development ofseaweed agritourism in order to link tourism and aquaculture inNusa Penida Island.

Pelatihan Pengelolaan UMKM dalam Penyelenggaraan Event: di Desa Panji, Bali Wirata, I Nengah; Citrawati , Luh Putu; Kusumarini, Indah; Paramita, Ratri; Ariasri, Nyoman Reni; Widaharthana, I Putu Esa; Arjaya, Ketut; Suprastayasa, I Gusti Ngurah Agung; Swandewi, Ni Kadek; Sumadi, I Gede; Asmarani, I Gusti Ayu Ratih
Masyarakat Pariwisata : Journal of Community Services in Tourism Vol. 5 No. 2 (2024)
Publisher : Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/mp.v5i2.1608

Desa Panji memiliki beragam produk usaha menengah dan kecil yang beberapa diantaranya sudah sampai tingkat nasional. Selain sebagai desa wisata, Desa Panji juga berhasil meraih juara 1 badan usaha milik desa tingkat nasional dan Desa Cemerlang terbaik se-Bali Nusra tahun 2022 dari 53 desa finalis. Potensi produk UMKM tersebut masih kurang terkelola dengan baik, terutama dalam berbagai event dan mendukung pengembangan pariwisata. Oleh karena itu, Program Studi Manajemen Event Politeknik Pariwisata Bali memberikan pengabdian kepada masyarakat berupa pelatihan. Topik pelatihan tersebut adalah Pengelolaan UMKM dalam rangka Festival Desa. Peserta pelatihan adalah seluruh pemangku kepentingan Desa Panji, khususnya UMKM dan pelaku pariwisata. Luaran dari kegiatan ini adalah peserta mampu membuat perencanaan bisnis UMKM, desain produk yang lebih menarik, serta pengelolaan pameran UMKM dalam suatu event. Kegiatan pengabdian kepada masyarakat ini diharapkan dapat meningkatkan tata kelola produk UMKM dan bersinergi dengan pengembangan pariwisata Desa Panji.

Marketing Analysis of MORINA VILLA AND RESTAURANT in Waingapu East Sumba Susila, I Made Gede Darma; Anggara, I Gusti Made Dwi Candra; Wulandari, Pande Putu; Swandewi, Ni Kadek; Sumadi, I Gede
Jurnal Manajemen Pelayanan Hotel Vol 8 No 2 (2024): Jurnal Manajemen Pelayanan Hotel
Publisher : Akademi Komunitas MAPINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37484/jmph.080219

The development of tourism in East Sumba is getting more rapid, shown by the emergence of new tourist attractions in the area. This has led to the development of several tourism business services to support the sustainability of tourism in the area by showing the development of accommodation services in Waingapu City. Morinda Villa and Resto is one of the accommodations that offers beautiful hill views. The purpose of this study is to find out the 4P marketing that has been carried out, and analyze what is needed by managers for the sustainability of tourist accommodation in Morinda Villa and Resto. The data collection technique in this study uses observation, interviews and literature studies. Then it was analyzed using a qualitative descriptive approach from data collection, data reduction to data analysis. The results of the study show that the products owned by this accommodation are diverse. In terms of location, road access to the location still needs to be improved to make it easier for tourists to reach this accommodation. In addition, in terms of price, the price given is in accordance with the experience obtained by tourists who stay. Furthermore, in terms of promotion, this activity has been carried out online and offline to prospective visitors. The next research suggestion is to create the right marketing strategy to be implemented in Morinda Villa and Resto. This is because this accommodation has its own uniqueness for tourists to choose as a place to stay, but the obstacles they have also need to be fixed to maintain the sustainability of tourists who stay.

Visitor Perceptions of the 14th Makardhi Job Fair in 2023 at the Bali Tourism Polytechnic Putu Adhe Rama Hendrawan; Indah Kusumarini; I Gede Sumadi
Indonesian Journal of Applied and Industrial Sciences (ESA) Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/esa.v4i1.12224

The 14th Makardhi job fair at Bali Tourism Polytechnic aims to facilitate meetings between companies in the hospitality sector and job seekers. This study aims to evaluate visitor perceptions of the implementation of the 14th Makardhi job fair in 2023. The theory of six event dimensions by Silvers (2004) was used in this study, including anticipation, arrival, activity, atmosphere, appetite, and amenities. Data were collected through interviews, documentation studies, and questionnaires using the purposive sampling method to 102 respondents, and the data were tabulated, tested for validity and reliability, and processed using the Weight Mean Score method for each event dimension. The results showed that visitor perceptions of the 14th Makardhi job fair got an average score of 3.98 (Good). The highest value was obtained in the anticipation dimension with a value of 4.32 (Very Good), while the lowest values were obtained in the atmosphere (3.64) and amenities (3.62) dimensions, which were included in the "Good" category. These results indicate that visitors greatly appreciate the anticipation aspect, while the atmosphere and amenities aspects need to be improved in quality. It is expected that the committee and campus will work together to maintain the excellent anticipation aspect, as well as improve the quality of the atmosphere and amenities which are expected to be more effective in attracting and facilitating the comfort of job seekers and providing a more satisfying experience for all parties involved in the job fair exhibition at the Bali Tourism Polytechnic, precisely at the Joop Ave Hall in the future.

The Effect of Promotions and Wedding Package Prices on Sales Volume at Happy Bali Wedding Ni Made Melia Prashanti Wahyuni; Luh Putu Citrawati; I Gede Sumadi
Journal of Event and Convention Management Vol. 2 No. 1 (2023): Journal of Event and Convention Management
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jecom.v2i1.1937

This study aims to examine the influence of promotion and wedding package pricing on sales volume at Happy Bali Wedding. The research employs a descriptive quantitative method using statistical approaches, including questionnaires and analysis through multiple linear regression, classical assumption tests, t-test, F-test, and the coefficient of determination (R²). The sample size consists of 74 respondents. The findings indicate that both variables—promotion (X1) and price (X2)—have a positive and significant effect on sales volume (Y), both partially and simultaneously. The regression model explains 95.8% of the variance in sales volume, while the remaining 4.2% is influenced by other factors not examined in this study.

PENGARUH BEBAN KERJA DAN STRES KERJA TERHADAP KINERJA PEKERJA EVENT DI CV. BERLIAN EVENT ORGANIZER SEMARANG Widayanta, Ardhita Marta; Wirata, I Nengah; Sumadi, I Gede
Journal of Event and Convention Management Vol. 2 No. 2 (2023): Journal of Event and Convention Management
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jecom.v2i2.2023

The development of the event industry organizer in the City of Semarang is quite fast. One such company is Berlian Event Organizer company. The research aims to test the impact of workload and work stress on employee performance in Berlian Event Organizer company. The data was obtained through questionnaires distributed to 54 staff and interviews. The research method is descriptive quantitative. Testing instruments using validity tests and reliability tests. The data is analyzed using the classical assumption test, double linear regression. The results of the analysis can be seen that: 1) workload (X1) has a significant impact on performance of 37.5% on the performance of the employee event 2) work stress (X2) has no significant impact of 11.6% on the work performance of event employees . 3) workload (X1 and work stress X2) have a significant effect of 53% on work performance in event employees in CV. Berlian Event Organizer.

PENGARUH BEBAN KERJA DAN STRES KERJA TERHADAP KINERJA PEKERJA EVENT DI CV. BERLIAN EVENT ORGANIZER SEMARANG Widayanta, Ardhita Marta; Wirata, I Nengah; Sumadi, I Gede
Journal of Event and Convention Management Vol. 2 No. 2 (2023): Journal of Event and Convention Management
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jecom.v2i2.2023

The development of the event industry organizer in the City of Semarang is quite fast. One such company is Berlian Event Organizer company. The research aims to test the impact of workload and work stress on employee performance in Berlian Event Organizer company. The data was obtained through questionnaires distributed to 54 staff and interviews. The research method is descriptive quantitative. Testing instruments using validity tests and reliability tests. The data is analyzed using the classical assumption test, double linear regression. The results of the analysis can be seen that: 1) workload (X1) has a significant impact on performance of 37.5% on the performance of the employee event 2) work stress (X2) has no significant impact of 11.6% on the work performance of event employees . 3) workload (X1 and work stress X2) have a significant effect of 53% on work performance in event employees in CV. Berlian Event Organizer.

Analisis Pengaruh Women Leadership dan Motivasi Kerja Terhadap Kinerja Karyawan pada The Right Two Wedding Organizer & Event Planner. Sumadi, I Gede; Anna Maulidia; Ni Kadek Swandewi
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 2 (2025): Volume 10 No 2
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Effective leaders are capable of influencing and motivating their teams to achieve established goals. In modern business dynamics, numerous key factors influence employee performance, particularly in the context of women leadership. This research specifically analyzes the impact of women leadership and work motivation on employee performance at The Right Two Wedding Organizer & Event Planner, a company led by a woman. Utilizing a quantitative and qualitative approach, data was collected through questionnaires and interviews with supporting informants, comprising all permanent and freelance employees at The Right Two Wedding Organizer & Event Planner. A saturated sampling technique was employed. Data was analyzed using multiple linear regression with the aid of SPSS version 26, through validity, reliability, and classical assumption tests (normality, heteroscedasticity, and multicollinearity). The results of this study, via multiple linear regression analysis, indicate that women leadership and work motivation simultaneously have a positive and significant effect on employee performance.

Pengaruh Kualitas Pelayanan Jasa Wedding Organizer terhadap Tingkat Kepuasan Konsumen di The Right Two Wedding Organizer Bali Aleksandra, I Gusti Agung Ayu Mia; Arjaya, Ketut; Sumadi, I Gede
Journal of Tourism and Hospitality Analysis (JoTHA) Vol. 1 No. 2 (2024): Journal of Tourism and Hospitality Analysis
Publisher : HeadWay Research & Developemnt

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study aims to analyze the impact of service quality on customer satisfaction at The Right Two Wedding Organizer Bali. This quantitative study evaluates the effect of service quality on customer satisfaction at The Right Two Wedding Organizer. With a population of 146 consumers using the service from January 2019 to December 2023, a sample of 60 respondents was determined using the Slovin technique. The research was conducted in Denpasar, Bali, from December 2023 to June 2024. Data was collected through questionnaires, interviews, and documentation, and analyzed using validity and reliability tests, as well as simple linear regression. The results indicate that service quality has a positive and significant effect on customer satisfaction, with a t-value greater than the t-table (12.454 > 2.00100) and a significance level of 0.000 < 0.05. The coefficient of determination shows that service quality contributes 72% to customer satisfaction, with 28% influenced by other variables. The dimension of empathy received the highest score (4.628), while the dimension of physical evidence received the lowest score (4.534). These findings can help The Right Two Wedding Organizer focus on improving service aspects that significantly impact customer satisfaction.

Pengaruh Kualitas Pelayanan Jasa Penyewaan Event Equipment Terhadap Kepuasan Pelanggan pada Cv. Bali Stage Expotama di Bali Susila, Gusti Ayu Agung Ratih Prameswari; Sumadi, I Gede; Wirata, I Nengah
Journal of Event and Convention Management Vol. 3 No. 2 (2024): Journal of Event and Convention Management
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study aims to analyze the effect of service quality on event equipment rental services at CV. Bali Stage Expotama on customer satisfaction. Quantitative method used in this research. Data was collected by distributing questionnaires to 38 consumers of CV Bali Stage Expotama and validity and reliability tests were carried out before the questionnaire was used to gather data. Data processing was carried out using the SPPS version 26 program and data analysis techniques using a simple linear regression test. Based on the results of data analysis, it is known that the service quality of event equipment rental services at CV. Bali Stage Expotama in Bali influences of customer satisfaction by 84.6%. The results of the analysis of service quality show that the tangible dimension gets a score of 3.89 (satisfied), the reliability dimension gets a score of 4.02 (satisfied), the responsiveness dimension gets a score of 4.06 (satisfied), the assurance dimension got a score of 3.99 (satisfied), the empathy dimension got a score of 3.97 (satisfied). These five dimensions get satisfied ratings, which means customers are satisfied with services of CV. Bali Stage Expotama and it is known that the tangible dimension gets the lowest rating.

Title

Found 25 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 25 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 25 Documents
Search