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STRATEGI PENGEMBANGAN USAHA BORDIR KOMPUTER PADA CV GRAPIKA PROJECT PERKASA CIBINONG KABUPATEN BOGOR Muhlis Muhlis; Dasmansyah Adyas; Zeze Zakaria Hamzah; Muhtadi Nugroho
Economicus : Jurnal Ekonomi dan Manajemen Vol. 13 No. 1 (2022): Desember: Economicus : Jurnal Ekonomi dan Manajemen
Publisher : Institut Teknologi dan Bisnis Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v13i1.64

Abstract

The purpose of this study is to determine the strategy that becomes a priority in the business development of CV Grapika Project Perkasa Cibinong. The method that the author uses is a qualitative research method. This research was conducted at CV Graphika Project Perkasa Cibinong. This research was conducted at CV Graphika Project Perkasa Cibinong. The time of the research was carried out for 6 months, namely November 2020 - April 2021. Data analysis was carried out by SWOT analysis. Based on the results of the IFE matrix calculation for CV Graphika Project Perkasa for the overall internal factor weight score, a total score of 2.80 is obtained, which means that the value is at a strong level. Meanwhile, based on the results of the calculation of the EFE matrix for Radio Teman for the overall internal factor weight score, a total score of 1.90 is obtained, which means that the value is at a weak level. Based on the IFE matrix and the EFE matrix table, it is known that the IFE matrix value is 2.80 and the EFE matrix value is 2.81. The strategy that should be used by companies located in Cells II and IV is a market development strategy, so based on the results of the IFE and EFE matrices, the right strategy for CV Grapika Project Perkasa is a market development strategy.
ANALISIS KINERJA KEUANGAN PT WIJAYA KARYA BETON, Tbk SEBELUM DAN SESUDAH INITIAL PUBLIC OFFERING (IPO) TAHUN 2014 Zeze Zakaria Hamzah; Suci Sumiati
Economicus : Jurnal Ekonomi dan Manajemen Vol. 10 No. 2 (2020): Juni: Economicus : Jurnal Ekonomi dan Manajemen
Publisher : Institut Teknologi dan Bisnis Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v10i2.84

Abstract

Theoretically the IPO decision gained a big influence in improving the company's condition and improving financial performance. The purpose of this study was to determine the level of financial health. PT Wijaya Karya Beton, Tbk before and after the IPO was measured using a financial ratio and assessed based on the Minister of BUMN Decree No. KEP-100 / MBU /2002. The results of this study are, measured by indicators of ROE ratio, ROI, collection periods and total asset turnover, it can be said that the IPO phenomenon does not have a sufficiently good impact on the financial performance of PT Wijaya Karya Beton, Tbk. While in the period after the IPO it can be said that the phenomenon of the IPO has a good impact on the financial performance of PT Wijaya Karya Beton, Tbk if measured by indicators of the ratio of cash ratios, current ratios, inventory turnover and TMS to TA. Based on BUMIN Ministerial Decree No. KEP-100 / MBU / 2002 on the financial aspects of PT Wijaya Karya Beton, Tbk, the soundness of financial performance in the period before and after the IPO can be said to be healthy with the same assessment of A. But when viewed from the total average weighted assessment, in the period before the IPO the value was better at 55.25 compared to the total average weighted valuation after the IPO period which was 51.16.
ANALISIS KINERJA KEUANGAN DENGAN PENDEKATAN METODE ECONOMIC VALUE ADDED (EVA) PADA PT. BLUE BIRD Tbk PERIODE 2014-2018 Zeze Zakaria Hamzah; Sarah Awaliyah
Economicus : Jurnal Ekonomi dan Manajemen Vol. 11 No. 1 (2020): Desember: Economicus : Jurnal Ekonomi dan Manajemen
Publisher : Institut Teknologi dan Bisnis Dewantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47860/economicus.v11i1.96

Abstract

This study aims to determine the financial performance of PT. Blue Bird Tbk which was examined based on analysis using the Economic Value Added (EVA) method during 2014 – 2018 period. Quantitative approach was used and the study population is also a sample of research is the financial statements of the last five years (2014-2018). Data collection is done by taking documentation from the official website and then analyzed using the EVA method which consists of NOPAT analysis, Invested Capital, WACC, Capital Charges. The results showed that Economic Value Added (EVA) at PT. Blue Bird Tbk in the 2014-2018 period got EVA value < 0 meaning that the company could not create economic value added. This happened because the level of capital costs is higher than the rate of return on operating profits of the company due to new competitors in the form of online transportation.
ANALISIS PERSEPSI KEMUDAHAN, RISIKO, KEPERCAYAAN DAN SIKAP KEUANGAN TERHADAP MINAT PINJAMAN ONLINE Zeze Zakaria Hamzah; Mujito
Indonesian Journal of Social Science and Education (IJOSSE) Vol. 1 No. 1 (2025): Vol. 1 No. 1 Edisi Januari 2025
Publisher : JCI Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/ijosse.v1i1.616

Abstract

Perkembangan teknologi yang pesat telah mengubah berbagai sektor, termasuk teknologi keuangan (fintech). Salah satu layanan fintech yang paling populer di Indonesia adalah peer-to-peer (P2P) lending, yang menyediakan layanan pinjaman online dengan akses yang cepat dan mudah. Namun, meningkatnya minat terhadap pinjaman online telah menimbulkan berbagai permasalahan, seperti rendahnya literasi keuangan, perilaku pinjaman yang tidak bertanggung jawab, serta maraknya platform pinjaman online ilegal. Penelitian ini bertujuan untuk menganalisis pengaruh persepsi kemudahan penggunaan, persepsi risiko, kepercayaan, dan sikap keuangan terhadap niat mahasiswa Institut Teknologi dan Bisnis Dewantara dalam menggunakan pinjaman online. Penelitian ini menggunakan pendekatan kuantitatif dengan analisis regresi linier berganda. Data dikumpulkan melalui survei yang melibatkan mahasiswa Institut Teknologi dan Bisnis Dewantara. Uji statistik seperti uji validitas, uji reliabilitas, dan pengujian hipotesis dilakukan menggunakan SPSS. Hasil penelitian menunjukkan bahwa faktor psikologis dan perilaku keuangan secara signifikan memengaruhi minat mahasiswa dalam menggunakan pinjaman online. Penelitian ini memberikan kontribusi dalam memahami risiko serta faktor-faktor yang memengaruhi perilaku peminjaman, sehingga dapat memberikan wawasan untuk meningkatkan literasi keuangan dan manajemen keuangan yang bertanggung jawab di kalangan mahasiswa.
Mengapa Generasi Z di Bogor Memilih QRIS Tinjauan dari Gaya Hidup hingga Sikap Keuangan Zeze Zakaria Hamzah
Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis Vol. 2 No. 2 (2025): Desember : Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/prosemnasimkb.v2i2.230

Abstract

Digital transformation in Indonesia's financial sector has accelerated the adoption of cashless payment systems, with QRIS (Quick Response Code Indonesian Standard) as the main innovation since its introduction by Bank Indonesia in 2019. Generation Z, as a digital native group, is the dominant user of QRIS due to their preference for fast, practical, and connected services. This study aims to empirically analyze the influence of lifestyle, ease of use, trust, and financial attitudes on the decision to use QRIS by Generation Z in Bogor Regency, as well as test the role of financial literacy as a moderation variable. The research approach uses quantitative methods through inferential statistical analysis. The results showed that only the variables of ease of use and financial attitude had a significant effect on the decision to use QRIS, with a significance value of < 0.05 and t calculated > t table. These findings reinforce the Technology Acceptance Model (TAM) model, which emphasizes the importance of the perception of convenience in driving the adoption of digital payment technology. Meanwhile, the variables of lifestyle and trust did not have a significant effect, which may be due to the level of general trust that has been formed in QRIS and the digital lifestyle of respondents who have not fully developed. These results confirm the need to develop a more intuitive user experience and increase education related to digital financial literacy to strengthen the sustainable use of QRIS among Generation Z.