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Green Advertising, Eco Labels, Environmental Responsibility and Green Purchase Behavior: Environmental Attitude as mediation Purwoko, Purwoko; Fikri, Muhammad Ali; Rini, Poppy Laksita; Marhadi, Marhadi
Jurnal Manajemen Bisnis Vol. 16 No. 1: March 2025
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v16i1.25998

Abstract

Research aims: This study uses environmental attitude as a mediating factor to investigate how green advertising, eco labels, and environmental responsibility affect green purchase behavior. Design/Methodology/Approach: Data collection using the purposive sampling method, using 138 NPURE cosmetic consumers, with SmartPLS 4.0 statistics tool.Research findings: Green purchase behavior is not positively impacted by green advertising. Green purchase behavior is not positively impacted by eco labels. Green purchase behavior is positively impacted by environmental responsibility. Environmental attitudes are positively impacted by green advertising. Environmental attitudes are positively impacted by eco labels. Environmental attitude is positively impacted by environmental responsibility. Green purchase behavior is not positively impacted by environmental attitude. Additionally, it was discovered that the impact of green advertising on green purchase behavior was not mediated by environmental attitude. Green purchase behavior and eco labeling was not mediated by environmental attitude. Environmental responsibility and green purchase behavior was not mediated by environmental attitude.Theoretical Contribution/Originality: This study demonstrates a negative influence, underscoring the persistently high level of consumer skepticism, in contrast to other research that typically finds a positive association green advertising and green purchase behavior. The insignificant mediation role of environmental attitude provides a new perspective on how psychological factors and consumer behavior interact in the context of sustainability.Practitioners/Policy Implications: Companies need to adopt more transparent and credible communication strategies in implementing green advertising in order to overcome consumer skepticism.Research Limitations/Implications: This study used quantitative methods that may not capture the deeper psychological and emotional aspects related to green purchasing decisions. Therefore, future research should explore qualitative approaches to understand consumer motivations more deeply and integrate external factors that may influence green purchase behavior.
Application of Total Quality Management on Operational Performance Rini, Poppy Laksita; Fikri, Muhammad Ali; Al Hanifah, Rossa
International Journal of Entrepreneurship and Business  Management Vol. 3 No. 1 (2024)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ijebm.v3i1.965

Abstract

Purpose – The purpose of this study is to find out how customer satisfaction, employee empowerment, continuous quality improvement, and fact-based management are elements of TQM that can affect operational performance. Methodology/approach – This study is conducted in Quantitative Method by gathering primary data from employee of Bank Mandiri in the Special Region of Yogyakarta (DIY). The sampling technique is purposive sampling. The data that has been obtained is processed using the Smart PLS statistical tool. Findings – It was found that customer satisfaction, employee empowerment, and continuous quality improvement were proven to have a negative influence on operational performance. While fact-based management in this study is proven to have a positive influence on operational performance. Novelty/value – This study contributes to deliver knowledge about how the components of total quality management represented by customer satisfaction, employee empowerment, continuous quality improvement, and fact-based management affect operational performance of Banking Company, specifically Bank Mandiri in the Special Region of Yogyakarta (DIY) which has never been studied before.
How Effective is Experiental Learning in Entrepreneurship Education? A Review of The Concept and Its Application Ismanto, Deny; Rini, Poppy Laksita; Jatmiko, Bambang; Gumelar, Bagus; Rahmi, Mustika; Solihudin, Ahmad Rizal
Journal of Vocational Education Studies Vol. 8 No. 2 (2025): Vol 8 No 2
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/joves.v8i2.9457

Abstract

The challenge of effectively teaching entrepreneurship and fostering students' entrepreneurial skills and business initiation has drawn significant attention. As the solution for this issue, experiential learning system (ELS), a pedagogical strategy in which students learn by doing, becomes more prevalent technique of teaching entrepreneurship. Therefore, this research uses the literature review method to analyze the effectiveness of using ELS in implementing entrepreneurship development programs. This research was carried out by collecting relevant literature sources, analyzing the content of the literature, and compiling the findings in the literature into a comprehensive understanding framework. The systematic literature review approach used in this study can provide identification and construct what further research needs to be done in the future including determining the characteristics of the variables that influence the phenomenon being studied. In conclusion, The findings demonstrate that experiential learning positively impacts the development of entrepreneurial competencies and skills. Nevertheless, while various experiential activities offer distinct advantages for entrepreneurship education, they also pose challenges that need to be addressed. Thus, the recommendations given through this paper are the implementation of Experiential Learning in Entrepreneurship Education could be developed with the interdisciplinary integration (engineering, health, art, and science) practice, implement the usage of technology and AI, and drive the business mission into social entrepreneurship.
CEO’s Financial Literacy and Technological Innovation: The Role of Risk Taking and Management Control Systems Nuraini, Siti; Fikri, Muhammad Ali; Ferdy, Ferdy; Sulistiyani, Tina; Rini, Poppy Laksita
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 12 No 1 (2025): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v12i1.56436

Abstract

This study investigates how CEO financial literacy influences technological innovation in Indonesian MSMEs, with risk-taking and management control systems (MCS) as sequential mediators. The key contribution lies in advancing a dual-path mediation model that links individual financial competence to organizational innovation in emerging market contexts. Using PLS-SEM on data from 113 MSME CEOs across Java, findings reveal that CEO financial literacy directly promotes innovation, while risk-taking alone does not mediate this effect. However, MCS significantly mediates the relationship, and both variables jointly form a significant sequential path. These results highlight the importance of CEO financial literacy not only as a strategic resource but as a driver of internal capability development. For managers and policymakers, the findings emphasize that financial literacy must be paired with robust internal control systems to accelerate innovation and long-term competitiveness in MSMEs.
Application of Total Quality Management on Operational Performance: Penerapan Total Quality Management Dalam Kinerja Operasional Alamsyah, Nur Arya; Gusreggi, Alpri; Rini, Poppy Laksita; Fikri, Muhammad Ali
Prosiding University Research Colloquium Proceeding of The 18th University Research Colloquium 2023: Bidang Sosial, Ekonomi dan Psikologi
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Operational performance is one of the Company's ongoing supports. The goals to be achieved by the company can be influenced by operational performance, so it is mandatory for the company to maximize its operational performance. The purpose of this study is to determine how the components of total quality management represented by customer satisfaction, employee empowerment, continuous quality improvement, and fact-based management affect operational performance. Employees at Bank Mandiri in Yogyakarta were given a questionnaire to obtain research data. The results showed that customer satisfaction, employee empowerment, and continuous quality improvement were proven to have a negative influence on operational performance. While fact-based management in this study is proven to have a positive influence on operational performance. That way it can be concluded that increasing customer satisfaction, employee empowerment, and continuous quality improvement actually reduce operational performance, while management based on facts shows the opposite results that are able to improve operational performance.
Building supply chain resilience amid Covid-19: Post-Pandemic strategies for hotel industry Rini, Poppy Laksita; Fikri, Muhammad Ali
Asian Management and Business Review Volume 2 Issue 1, 2022
Publisher : Master of Management, Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/AMBR.vol2.iss1.art4

Abstract

One of the businesses where its supply chain management is affected by the risks and major consequences due to Covid-19 is the hotel and tourism industry. As an industry based on human mobility and close social interaction, the tourism and hotel industry has the potential to not only become the center of the spread of the virus but also be the party that bears the most consequences for this pandemic condition. As one of the main tourism destinations in Indonesia, the hotel industry in Yogyakarta City is also struggling with this pandemic situation. One of the steps that can be taken in dealing with disruptive conditions is to create Supply Chain Resilience in the organization's business activities. By conducting the in-depth interview, this qualitative study aims to explore the strategies that have been taken by hotel industry in Yogyakarta City to build supply chain resilience for the post-pandemic condition. Various themes that emerged from the content analysis of interview responses related to the building supply chain resilience strategies amid Covid-19 pandemic have been consised and presented. Based on the content analysis that emerged out of the qualitative enquiry, this study found several strategies are suggested to build supply chain resilience. The strategies that have been successfully conducted in the hotel industry in order to make the business bounce back after the pandemic such as creating work flexibility as HR strategy, managing supply and demand uncertainty, creating disaster management operating procedure, and entering multi-business and multi-channel platforms.
MANAJEMEN RANTAI PASOKAN HIJAU DAN KINERJA BISNIS: PERAN KINERJA OPERASIONAL PADA SEKTOR INDUSTRI PRODUK HALAL Fikri, Muhammad Ali; Rini, Poppy Laksita
Jurnal Ilmiah Ekonomi Islam Vol. 9 No. 1 (2023): JIEI : Vol.9, No.1, 2023
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v9i1.6627

Abstract

The implementation of green supply chain management can improve operational performance as well as business performance. This study aims to analyze the effect of green supply chain management on business performance through operational performance. A survey is conducted on micro, small, and medium enterprises in the halal product industry sector. The results of this study indicate several findings which are: (1) green supply chain management has a positive effect on business performance, (2) green supply chain management has a positive effect on operational performance, (3) operational performance has a positive effect on business performance, and (4) operational performance mediates the positive effect of green supply chain management on business performance.
Perilaku Keuangan sebagai Faktor Kunci Niat Kewirausahaan Islam pada Kalangan Santri di Sekolah Islam Modern Indrawan Azhar; Poppy Laksita Rini
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 8 No. 1 (2026): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v8i1.10239

Abstract

This study aims to examine how financial behavior based on Islamic principles influences Islamic entrepreneurial intentions among students at modern Islamic boarding schools in North Maluku. A quantitative method with an associative approach was used to analyze the relationship between the variables of Financial Literacy, Self-Control, and Saving Behavior on Islamic Entrepreneurial Intentions. Data were collected through questionnaires completed by 140 respondents and analyzed using Partial Least Squares Structural Equation Modeling. The findings show that financial literacy and self-control have a positive and significant direct influence on Islamic entrepreneurial intentions. In addition, saving behavior acts as a mediator that strengthens the relationship between financial literacy and self-control with entrepreneurial intention. These results emphasize the importance of implementing Islamic-based financial education and self-control training programs as a strategy to encourage ethical entrepreneurship among the younger generation, while strengthening the Islamic economic ecosystem through the development of comprehensive Islamic financial behavior.