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Journal : Journal of Practical Management Studies

Effect of Service Quality on Customer Satisfaction PT. Pos Indonesia (Persero) Kupang Branch Setyorini, Tuti; Yolandari, Marni
Journal of Practical Management Studies Vol. 1 No. 1 (2023): JPMS - March
Publisher : CV. Jala Berkat Abadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61106/jpms.v1i1.1

Abstract

This study aims to aim to determine the influence of service quality factors on customer satisfaction at PT. Pos Indonesia (Persero) Kupang Branch either partially or simultaneously. The number of samples taken in this study amounted to 50 respondents. The method used to test the hypothesis is to perform the t-test and F-test procedures. Based on the data from the research results, it can be concluded that the service quality factors that have a significant effect on customer satisfaction partially are reliability and empathy. While simultaneously, service quality has a significant effect on customer satisfaction
The Effect of Free Shipping, Flash Sale, and COD on the Shopee Application on Student Consumptive Behavior Rugu, Yolanda; Setyorini, Tuti
Journal of Practical Management Studies Vol. 2 No. 1 (2024): Vol. 2 No. 1 (2024): JPMS - March
Publisher : CV. Jala Berkat Abadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61106/jpms.v2i1.24

Abstract

Shopee as one of the most popular online stores always provides promotions such as free shipping, flash sales, attractive prizes, and so on. Not only that, shopee also tries to provide convenience in transactions by providing various payment methods. One payment method that is considered practical and in demand by consumers is COD. Some consumers who have shopped and enjoy the benefits and convenience of shopping online on the shopee application tend to be addicted to online shopping, and eventually cause consumptive behavior. This study used an unknown number of Kupang State Polytechnic students. The sample taken amounted to 100 respondents with data collection techniques using questionnaires. This research uses instrument tests, classical assumption tests, and data analysis techniques, namely multiple linear analysis. The results of this study stated that free shipping and COD had a positive and significant influence on student consumptive behavior. Then flash sales have no influence and are not significant on student consumptive behavior. Free shipping, flash sale, COD simultaneously have a positive and significant effect on student consumptive behavior.