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All Journal Translitera : Jurnal Kajian Komunikasi dan Studi Media
Anwar Hakim Darajat
Universitas Islam Balitar
Social Sciences

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Efektivitas Implementasi Program Keluarga Harapan (PKH) Dalam Upaya Penanggulangan Kemiskinan (Studi Pada Dinas Sosial Kabupaten Blitar) Anwar Hakim Darajat; Septa Ekasari
Translitera : Jurnal Kajian Komunikasi dan Studi Media Vol 10 No 1 (2021): Maret 2021
Publisher : Universitas Islam Balitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35457/translitera.v10i1.1421

Abstract

Effectiveness in general states the extent to which a goal has been achieved whose initial process is determined by the target. Measuring the level of effectiveness is done by comparing the determined plan with the tangible results that are realized. Various efforts have been made by the Government of Indonesia to overcome various problems of poverty, one of which is through the Program Keluarga Harapan (PKH). Keluarga Penerima Manfaat (KPM) as one of the recipients of the conditional social assistance program who are designated as beneficiaries of the Program Keluarga Harapan (PKH). The purpose of this study was to determine the effectiveness of the implementation of the Program Keluarga Harapan (PKH) in poverty reduction efforts and to find out the constraints of the Program Keluarga Harapan (PKH) in poverty reduction efforts. The research method used a qualitative descriptive. The results show that the effectiveness of the implementation of the Program Keluarga Harapan (PKH) can be said to be effective in poverty reduction efforts seen from several indicators of effectiveness, but there are still some obstacles including losing ATMs, understanding of socialization that is still not accepted, the difference in understanding between stakeholders and the difficult terrain. Suggestions provide re-socialization of the Program Keluarga Harapan (PKH) to stakeholders so that the Program Keluarga Harapan (PKH) can be right on target to the community and repair difficult terrain so that difficult areas can be reached.
Pengaruh Citra Merek, Kualitas Produk, dan Harga Terhadap Keputusan Pembelian Paket Internet Telkomsel Riska Nindia Sari; Anwar Hakim Darajat
Translitera : Jurnal Kajian Komunikasi dan Studi Media Vol 10 No 2 (2021): September 2021
Publisher : Universitas Islam Balitar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35457/translitera.v10i2.1730

Abstract

This study aimed to determine the effect of brand image, product quality, and price on the decision to purchase Telkomsel internet packages among students of The Faculty of Social and Political Sciences, Islamic University of Balitar partially and smultaneously. This research used quantitative research with descriptive method. There were three variables, namely brand image, product and price and the independent variable is the purchase decision variable. The sampling technique used saturated sampling with a population of consumers who bought Telkomsel cards as many as 96 students. The data collection technique used a questionnaire which tested using SPSS 18.0 application with multiple linier regression analysis techniques. Based on the results of the study, it shows that (1) brand image was effected significantly on the decisions of purchasing Telkomsel internet packages partially, (2) product quality was effected significantly on the decisions of purchasing Telkomsel internet packages partially, (3) price was effected significantly on the purchasing decisions for Telkomsel internet packages partially, (4) brand image, product quality and price were effected significantly on the decision of purchasing Telkomsel internet packages simultaneously.
Co-Authors Riska Nindia Sari Septa Ekasari