Garuda - Garba Rujukan Digital

SOSIALISASI SISTEM PEMBAYARAN NON TUNAI PADA JASA ANGKUTAN BUS TRANS PADANG DALAM RANGKA MENUJU CAHSLESS SOCIETY Rini Rahmahdian; Wahyuni Eloisa Marinda; Fajri Muharja; Musbatiq Srivani; Adila Adisti
BULETIN ILMIAH NAGARI MEMBANGUN Vol 3 No 3 (2020)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v3i3.235

Since 17 August 2019, the Padang City Transportation Agency has implemented a full non-cash payment system for the Trans Padang bus public transportation service. Since the implementation of this policy, Trans Padang Buses no longer accept cash payments. Implementation of non-cash payments in collaboration with BRI using the Brizzi card. The policy of reaping the pros and cons due to the lack of public understanding of the importance of using non-cash payments is one cause of problems in implementing the non-cash payment system. This activity aims to provide education and outreach to the community through student groups regarding the importance of implementing a non-cash payment system in the digital economy era and the transition period towards a cashless society. This activity was carried out at SMK Teknologi Plus, located at Jalan Belanti, Lolong, Padang, which was attended by 125 students. The method used is in the form of socialization. Resource persons for this activity came from three agencies relevant to the activity's objectives, namely from Bank Indonesia, Trans Padang, and representatives from BRI as the issuer of the Brizzi card, which is used as a means of payment for Trans Padang bus services. The socialization activities were warm and full of kinship; even the participants participated enthusiastically. This activity shows an increase in public understanding of the importance of using non-cash payments. At the end of the activity 20 lucky participants were given a souvenir in the form of a Brizzi card with a balance of @ IDR 50,000 as a non-cash payment.

Strategi Pengembangan Usaha Kerupuk Kamang Melalui Inovasi Produk dan Pemasaran Digital Ratih Ramadhani; Adila Adisti; Chairunnisya
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vol 5 No 2 (2024)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/jurpikat.v5i2.1481

Ubi kayu merupakan komoditas unggulan di Kabupaten Agam, Sumatera Barat. Sejak puluhan tahun masyarakat setempat di Kecamatan Kamang Magek telah melakukan penganekaragaman produk olahan untuk meningkatkan nilai tambah ubi kayu yaitu usaha kerupuk kamang. Usaha ini merupakan warisan tradisi ekonomi masyarakat setempat. Namun, eksistensinya belum sepopuler olahan ubi kayu lainnya, seperti kerupuk sanjai dan karak kaliang. Kerupuk kamang memiliki potensi besar untuk dikembangkan karena daerah produksi memiliki comparative advantage. Namun, produksi, manajerial, pemasaran dan penjualan masih bersifat konvensional. Sehingga, pentingnya pembinaan yang berkelanjutan untuk membantu mengembangkan usaha kerupuk kamang menjadi industri rumah tangga yang berdaya saing di era digitalisasi. Tujuan pengabdian ini untuk memberdayakan UMKM Kerupuk Kamang DUA SAUDARA yang telah ada sejak 20 tahun lalu. Kegiatan ini membantu mitra menyelesaikan masalah produksi dan pemasaran yaitu dengan menambah pengetahuan mitra tentang pentingnya inovasi produk dan pemasaran digital serta recreate logo. Metode yang digunakan adalah metode pendekatan, seperti metode disksui interaktif dan metode pendampingan.

Preferensi Publik terhadap Wakaf Uang di Sumatera Barat Adisti, Adila
AL-MUZARA'AH Vol. 9 No. 1 (2021): AL-MUZARA'AH (June 2021)
Publisher : Department of Islamic Economics, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jam.9.1.85-98

Cash waqf can be a solution in optimizing the potential of land waqf asset in Indonesia, in order to reach economic empowerment. In Indonesia, cash waqf had a great potential reaching 180 trillion rupiah, however the money acquired on 2019 only reached 400 billion rupiah. Several factors caused the low rate of accumulation of cash waqf, namely religiousity, cash waqf literacy, waqf inclusion, and waqf institution management. This study aims to find out public preference toward cash waqf specifically in West Sumatera Province. The analytical method used is PLS-SEM qualitative analysis using SmartPLS 3.9.2 as a tool. Purposive sampling technique was used to assign 175 respondents. Results showed that there are positive and significant relationship between cash waqf literacy, waqf inclusion and waqf institution management variables with the public preference towards cash waqf. Whereas religiousity factor had positive but insignificant effect to the public preference of cash waqf.

SOSIALISASI SISTEM PEMBAYARAN NON TUNAI PADA JASA ANGKUTAN BUS TRANS PADANG DALAM RANGKA MENUJU CAHSLESS SOCIETY Rini Rahmahdian; Wahyuni Eloisa Marinda; Fajri Muharja; Musbatiq Srivani; Adila Adisti
BULETIN ILMIAH NAGARI MEMBANGUN Vol. 3 No. 3 (2020)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v3i3.235

Since 17 August 2019, the Padang City Transportation Agency has implemented a full non-cash payment system for the Trans Padang bus public transportation service. Since the implementation of this policy, Trans Padang Buses no longer accept cash payments. Implementation of non-cash payments in collaboration with BRI using the Brizzi card. The policy of reaping the pros and cons due to the lack of public understanding of the importance of using non-cash payments is one cause of problems in implementing the non-cash payment system. This activity aims to provide education and outreach to the community through student groups regarding the importance of implementing a non-cash payment system in the digital economy era and the transition period towards a cashless society. This activity was carried out at SMK Teknologi Plus, located at Jalan Belanti, Lolong, Padang, which was attended by 125 students. The method used is in the form of socialization. Resource persons for this activity came from three agencies relevant to the activity's objectives, namely from Bank Indonesia, Trans Padang, and representatives from BRI as the issuer of the Brizzi card, which is used as a means of payment for Trans Padang bus services. The socialization activities were warm and full of kinship; even the participants participated enthusiastically. This activity shows an increase in public understanding of the importance of using non-cash payments. At the end of the activity 20 lucky participants were given a souvenir in the form of a Brizzi card with a balance of @ IDR 50,000 as a non-cash payment.

Strategi Pengembangan Usaha Kerupuk Kamang Melalui Inovasi Produk dan Pemasaran Digital Ratih Ramadhani; Adila Adisti; Chairunnisya
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vol. 5 No. 2 (2024)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/jurpikat.v5i2.1481

Ubi kayu merupakan komoditas unggulan di Kabupaten Agam, Sumatera Barat. Sejak puluhan tahun masyarakat setempat di Kecamatan Kamang Magek telah melakukan penganekaragaman produk olahan untuk meningkatkan nilai tambah ubi kayu yaitu usaha kerupuk kamang. Usaha ini merupakan warisan tradisi ekonomi masyarakat setempat. Namun, eksistensinya belum sepopuler olahan ubi kayu lainnya, seperti kerupuk sanjai dan karak kaliang. Kerupuk kamang memiliki potensi besar untuk dikembangkan karena daerah produksi memiliki comparative advantage. Namun, produksi, manajerial, pemasaran dan penjualan masih bersifat konvensional. Sehingga, pentingnya pembinaan yang berkelanjutan untuk membantu mengembangkan usaha kerupuk kamang menjadi industri rumah tangga yang berdaya saing di era digitalisasi. Tujuan pengabdian ini untuk memberdayakan UMKM Kerupuk Kamang DUA SAUDARA yang telah ada sejak 20 tahun lalu. Kegiatan ini membantu mitra menyelesaikan masalah produksi dan pemasaran yaitu dengan menambah pengetahuan mitra tentang pentingnya inovasi produk dan pemasaran digital serta recreate logo. Metode yang digunakan adalah metode pendekatan, seperti metode disksui interaktif dan metode pendampingan.

STRATEGI PENGELOLAAN KEUANGAN, PENINGKATAN KONSISTENSI PRODUKSI, DAN BRANDING DIGITAL DALAM MENINGKATKAN PENJUALAN KERUPUK KAMANG Mazelfi, Ihsani; Ramadhani, Ratih; Adisti, Adila; Saputra, Dendi Adi; Wellyalina, Wellyalina
Ensiklopedia Research and Community Service Review Vol 5, No 1 (2025): Vol. 5 No. 1 Oktober 2025
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/err.v5i1.3444

This community service program aims to address three main issues faced by the partner: production, marketing, and managerial aspects. In production, problems include poor water quality, inconsistent production, product durability in packaging, and the absence of microbiological testing. Good water quality and stable supply are essential for maintaining product quality and production efficiency. In marketing, the challenges involve unprofessional packaging, limited understanding of digital marketing, and low brand awareness. Professional packaging and digital marketing strategies can enhance product value and branding. In financial management, issues include unsystematic bookkeeping, suboptimal pricing strategies, limited understanding of cost of goods sold (COGS), lack of PIRT certification, and unregistered brand intellectual property. Proper financial recording and COGS knowledge are crucial for cash flow control and accurate pricing. The program aims to improve financial management efficiency, ensure consistent production quality, and enhance branding and digital marketing. Expected outputs include a nationally accredited journal article, intellectual property registration, media publication, and promotional video.Keywords: MSMEs; Digital Marketing; SIAPIK; Water Filter; Brand Awareness

Determinasi Literasi Asuransi Syariah Generasi Z: Peran Digital Marketing, Religiusitas, dan Budaya Sosial di Sumatera Barat Adisti, Adila; Chairunnisya, Chairunnisya; Al Iffah, Nisa
Akuntansi & Ekonomika Vol 15 No 2 (2025): Jurnal Akuntansi dan Ekonomika
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Universitas Muhammadiyah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/jae.v15i2.10749

The Islamic insurance industry plays a strategic role in the financial system; however, its utilization in Indonesia remains relatively low. This condition is particularly critical for Generation Z, who will become the dominant users of financial products in the future. This study aims to analyze the effects of digital marketing, religiosity, and social culture on Sharia insurance literacy among Generation Z in West Sumatra Province. The study employs a quantitative approach with an explanatory research design and utilizes the SEM-PLS method, based on data from 201 respondents aged 17–27 years collected. The results indicate that social culture and digital marketing have a positive and significant effect on Sharia insurance literacy, while religiosity does not have a significant direct effect. The research model explains 39.1% of the variation in Sharia insurance literacy, highlighting the important role of social and digital factors in shaping Sharia insurance literacy among Generation Z.

Innovative Strategies for Strengthening the Competitiveness of Wan Alan MSME through Production Technology Advancement and Digital Marketing Adisti, Adila; Devi Yulia Rahmi; Wellyalina
Warta Pengabdian Andalas Vol 32 No 4 (2025)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jwa.32.04.455-465.2025

This community service program aims to strengthen the production and digital marketing capacity of the Wan Alan Micro, Small, and Medium Enterprises (MSME), a home–scale spice producer in Padang Panjang, West Sumatra. The intervention was motivated by the partner’s limited production technology, absence of standardized SOPs, lack of product testing, weak brand protection, and suboptimal digital marketing performance. The activities were carried out through training, technology adoption, mentoring, proximate testing, Standard Operating Procedure (SOP) development, brand IPR registration assistance, photography, videography workshops, and digital marketing coaching. The results show significant improvements: production capacity increased, sterilization time decreased, SOPs and cost of goods sold (COGS) calculations were implemented, proximate tests were completed, and trademark registration progressed to the substantive examination stage. In the marketing aspect, visual content quality improved substantially, Instagram performance increased by more than 233%, and new distribution channels were opened through a formal partnership with Budiman Supermarket. These outcomes demonstrate that integrated assistance combining production technology, operational standardization, and digital marketing enables MSMEs to enhance competitiveness, expand market reach, and strengthen business sustainability.

PENGUATAN MANAJEMEN DAN PRODUKSI BATIK JEMBATAN AKAR DI PESISIR SELATAN Adisti, Adila; Chairunnisya, Chairunnisya; Gracia Marshall, Imam
Ensiklopedia Research and Community Service Review Vol 5, No 2 (2026): Vol. 5 No. 2 Februari 2026
Publisher : Lembaga Penelitian dan Penerbitan Hasil Penelitian Ensiklopedia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33559/err.v5i2.3790

The development of the creative batik industry in Pesisir Selatan Regency faces challenges regarding production and marketing, particularly within the Jembatan Akar Batik Artisan Group. This community service program aimed to enhance the partners' self-reliance and competitiveness in navigating business competition. Implementation methods included Focus Group Discussions (FGD) for problem mapping, training on motif design and batik coloring techniques, digital marketing mentoring, and the provision of production equipment. The results demonstrated an improvement in the partners' ability to create new batik motif compositions based on local wisdom. The partners were successfully able to rebrand their products and actively manage marketing through Instagram, resulting in expanded market reach and an increased volume of orders from new customers. This community service program proved effective in strengthening the production capacity and marketing strategies of the Jembatan Akar Batik Artisan Group.Keywords: Jembatan Akar Batik, FGD, Product Innovation, Digital Marketing, Community Empowerment.

Improving Production Strategies through Monitoring Visual and Physicochemical Changes in Gambier Catechin-Based Shampoo Bars under Practical Storage Conditions Valeni, Rhenia; Rini; Rizkyanto, Ridwan; Adisti, Adila; Rosyadah, Najla; Natasya, Diah Ayu; Anggraini, Tuty; Zakia, Dina Afifah; Wibisono, Iin Hartati; Syukri, Daimon
Jurnal Penelitian Pendidikan IPA Vol 12 No 2 (2026): In Progress
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v12i2.14041

The development of eco-friendly cosmetics using local bioresources like Uncaria gambir Roxb. (gambir) holds strong promise for sustainable innovation. This study formulates and evaluates a catechin-based solid shampoo enriched with purified gambir extract, aiming to enhance product stability. A 14-day storage test was conducted at 20 °C and 40 °C using three types of packaging: translucent plastic, aluminum foil, and amber glass. Visual observations revealed that higher temperatures, especially in translucent plastic, accelerated color degradation due to catechin instability. Amber glass was the most effective in preserving the shampoo’s original color. Further, aqueous stability was assessed through two wet-use simulations: soaking (full immersion in distilled water) and dipping (partial immersion daily over four days). The shampoo maintained physical integrity during both tests, showing no softening or structural deformation. However, water discoloration increased over time, indicating catechin release and oxidation. The extent of browning was influenced by the pH of the water, suggesting that both environmental pH and oxidative exposure affect catechin behavior during use. These results demonstrate the solid shampoo’s physical resilience and moderate color stability under thermal and aqueous stress. While catechin oxidation is unavoidable, its rate can be mitigated through optimal packaging and pH management. The gambir-based solid shampoo shows potential as a natural, environmentally friendly personal care product, although further formulation refinement is needed to improve color retention during storage and use.

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