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All Journal Buletin Ilmiah Nagari Membangun JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Journal of Economic and Social Empowerment
Adila Adisti
Universitas Andalas
Agriculture, Biological Sciences & Forestry Humanities Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Veterinary Other

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SOSIALISASI SISTEM PEMBAYARAN NON TUNAI PADA JASA ANGKUTAN BUS TRANS PADANG DALAM RANGKA MENUJU CAHSLESS SOCIETY Rini Rahmahdian; Wahyuni Eloisa Marinda; Fajri Muharja; Musbatiq Srivani; Adila Adisti
BULETIN ILMIAH NAGARI MEMBANGUN Vol 3 No 3 (2020)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v3i3.235

Abstract

Since 17 August 2019, the Padang City Transportation Agency has implemented a full non-cash payment system for the Trans Padang bus public transportation service. Since the implementation of this policy, Trans Padang Buses no longer accept cash payments. Implementation of non-cash payments in collaboration with BRI using the Brizzi card. The policy of reaping the pros and cons due to the lack of public understanding of the importance of using non-cash payments is one cause of problems in implementing the non-cash payment system. This activity aims to provide education and outreach to the community through student groups regarding the importance of implementing a non-cash payment system in the digital economy era and the transition period towards a cashless society. This activity was carried out at SMK Teknologi Plus, located at Jalan Belanti, Lolong, Padang, which was attended by 125 students. The method used is in the form of socialization. Resource persons for this activity came from three agencies relevant to the activity's objectives, namely from Bank Indonesia, Trans Padang, and representatives from BRI as the issuer of the Brizzi card, which is used as a means of payment for Trans Padang bus services. The socialization activities were warm and full of kinship; even the participants participated enthusiastically. This activity shows an increase in public understanding of the importance of using non-cash payments. At the end of the activity 20 lucky participants were given a souvenir in the form of a Brizzi card with a balance of @ IDR 50,000 as a non-cash payment.
Strategi Pengembangan Usaha Kerupuk Kamang Melalui Inovasi Produk dan Pemasaran Digital Ratih Ramadhani; Adila Adisti; Chairunnisya
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vol 5 No 2 (2024)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/jurpikat.v5i2.1481

Abstract

Ubi kayu merupakan komoditas unggulan di Kabupaten Agam, Sumatera Barat. Sejak puluhan tahun masyarakat setempat di Kecamatan Kamang Magek telah melakukan penganekaragaman produk olahan untuk meningkatkan nilai tambah ubi kayu yaitu usaha kerupuk kamang. Usaha ini merupakan warisan tradisi ekonomi masyarakat setempat. Namun, eksistensinya belum sepopuler olahan ubi kayu lainnya, seperti kerupuk sanjai dan karak kaliang. Kerupuk kamang memiliki potensi besar untuk dikembangkan karena daerah produksi memiliki comparative advantage. Namun, produksi, manajerial, pemasaran dan penjualan masih bersifat konvensional. Sehingga, pentingnya pembinaan yang berkelanjutan untuk membantu mengembangkan usaha kerupuk kamang menjadi industri rumah tangga yang berdaya saing di era digitalisasi. Tujuan pengabdian ini untuk memberdayakan UMKM Kerupuk Kamang DUA SAUDARA yang telah ada sejak 20 tahun lalu. Kegiatan ini membantu mitra menyelesaikan masalah produksi dan pemasaran yaitu dengan menambah pengetahuan mitra tentang pentingnya inovasi produk dan pemasaran digital serta recreate logo. Metode yang digunakan adalah metode pendekatan, seperti metode disksui interaktif dan metode pendampingan.
Ekspansi Pasar Batik Jembatan Akar Melalui Optimalisasi Produksi dan Pemasaran Digital Adila Adisti; Chairunnisya; Musbatiq Srivani
JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT Vol. 5 No. 1 (2025): JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT
Publisher : Program Studi Ekonomi Pembangunan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/joesment.v5i1.38382

Abstract

Batik Jembatan Akar is one of the MSMEs located in West Sumatra and is known for its batik products, which display unique motifs typical of Minangkabau culture. This community service activity aims to improve production quality by applying technology, broadening the insights and skills of partners in batik using natural dyes, and strengthening marketing strategies through growth hacking innovation by utilizing digital marketing, sustainable and environmentally friendly packaging. The methods used in this activity are socialization, application of technology, and mentoring and evaluation. The results of this activity show an increase in batik production every month from 10 pieces to 30 batik cloths and the products produced have consistent quality. In terms of marketing, the viewer reach has reached 436 views in each post. Through this community service, the team helps partners expand market share by producing good product standards and using environmentally friendly packaging and marketing through Instagram Ads to reach consumers according to the market share of Jembatan Akar batik.
SOSIALISASI SISTEM PEMBAYARAN NON TUNAI PADA JASA ANGKUTAN BUS TRANS PADANG DALAM RANGKA MENUJU CAHSLESS SOCIETY Rini Rahmahdian; Wahyuni Eloisa Marinda; Fajri Muharja; Musbatiq Srivani; Adila Adisti
BULETIN ILMIAH NAGARI MEMBANGUN Vol. 3 No. 3 (2020)
Publisher : LPPM (Institute for Research and Community Services) Universitas Andalas Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/bina.v3i3.235

Abstract

Since 17 August 2019, the Padang City Transportation Agency has implemented a full non-cash payment system for the Trans Padang bus public transportation service. Since the implementation of this policy, Trans Padang Buses no longer accept cash payments. Implementation of non-cash payments in collaboration with BRI using the Brizzi card. The policy of reaping the pros and cons due to the lack of public understanding of the importance of using non-cash payments is one cause of problems in implementing the non-cash payment system. This activity aims to provide education and outreach to the community through student groups regarding the importance of implementing a non-cash payment system in the digital economy era and the transition period towards a cashless society. This activity was carried out at SMK Teknologi Plus, located at Jalan Belanti, Lolong, Padang, which was attended by 125 students. The method used is in the form of socialization. Resource persons for this activity came from three agencies relevant to the activity's objectives, namely from Bank Indonesia, Trans Padang, and representatives from BRI as the issuer of the Brizzi card, which is used as a means of payment for Trans Padang bus services. The socialization activities were warm and full of kinship; even the participants participated enthusiastically. This activity shows an increase in public understanding of the importance of using non-cash payments. At the end of the activity 20 lucky participants were given a souvenir in the form of a Brizzi card with a balance of @ IDR 50,000 as a non-cash payment.
Strategi Pengembangan Usaha Kerupuk Kamang Melalui Inovasi Produk dan Pemasaran Digital Ratih Ramadhani; Adila Adisti; Chairunnisya
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vol. 5 No. 2 (2024)
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/jurpikat.v5i2.1481

Abstract

Ubi kayu merupakan komoditas unggulan di Kabupaten Agam, Sumatera Barat. Sejak puluhan tahun masyarakat setempat di Kecamatan Kamang Magek telah melakukan penganekaragaman produk olahan untuk meningkatkan nilai tambah ubi kayu yaitu usaha kerupuk kamang. Usaha ini merupakan warisan tradisi ekonomi masyarakat setempat. Namun, eksistensinya belum sepopuler olahan ubi kayu lainnya, seperti kerupuk sanjai dan karak kaliang. Kerupuk kamang memiliki potensi besar untuk dikembangkan karena daerah produksi memiliki comparative advantage. Namun, produksi, manajerial, pemasaran dan penjualan masih bersifat konvensional. Sehingga, pentingnya pembinaan yang berkelanjutan untuk membantu mengembangkan usaha kerupuk kamang menjadi industri rumah tangga yang berdaya saing di era digitalisasi. Tujuan pengabdian ini untuk memberdayakan UMKM Kerupuk Kamang DUA SAUDARA yang telah ada sejak 20 tahun lalu. Kegiatan ini membantu mitra menyelesaikan masalah produksi dan pemasaran yaitu dengan menambah pengetahuan mitra tentang pentingnya inovasi produk dan pemasaran digital serta recreate logo. Metode yang digunakan adalah metode pendekatan, seperti metode disksui interaktif dan metode pendampingan.
Co-Authors Chairunnisya Chairunnisya Chairunnisya MUHARJA, FAJRI Musbatiq Srivani Ratih Ramadhani Ratih Ramadhani Rini Rahmahdian Rini Rahmahdian Wahyuni Eloisa Marinda Wahyuni Eloisa Marinda