Claim Missing Document
Check
Articles

Found 4 Documents
Search
Journal : INTERACTION Communication Studies Journal

Visual Communication in Opening Bumper Break Motion Graphic Design (Case Study at the International Conference on Safe Communities Event at Mahardhika Creative) Muhammad Ihza Bani; M Denu Poyo; Hanindyalaila Pienrasmi
Interaction Communication Studies Journal Vol. 2 No. 2 (2025): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/interaction.v2i2.4280

Abstract

This research discusses the visual communication involved in the International Conference on Safe Communities event at Mahardhika Creative. The problem raised in this research is how to visual communication in the Motion Graphic Opening Bumper Break (OBB) at the International Conference on Safe Communities at Mahardhika Creative. This research was conducted to find out more about the relationship and role of visual communication in the design of opening bumper break Motion Graphic. This research was conducted using a qualitative approach method. By using this approach, we are able to describe and describe the phenomena that occurred among Mahardhika Creative employees at the International Conference on Safe Communities event. This research was conducted in February 2025. Data collection was carried out by observation and interviews with informants who met the requirements for this research. The results that will be obtained in this research are the event background, the function of Motion Graphic and the opening bumper break in an event
The Role Of Teacher and Student Interpersonal Communication in Developing Awareness of Gadget Use: A Case Study at State Elementary School 2 Perumnas Way Kandis Cahyani, Hani Regita; Hernawan, Wawan; Poyo, M. Denu
Interaction Communication Studies Journal Vol. 2 No. 2 (2025): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/interaction.v2i2.4595

Abstract

This study aims to determine and analyze the role of interpersonal communication between teachers and students in fostering awareness of gadget use at SD Negeri 2 Perumnas Way Kandis. Interpersonal communication is considered a key factor in shaping student behavior, particularly regarding the wise use of technology in the school environment. Teachers, as key figures in the school environment, have a significant responsibility in conveying values ​​and information regarding the positive and negative impacts of gadget use. The method used was a qualitative approach with a case study design. Data collection techniques included observation, in-depth interviews, and documentation. The informants in this study consisted of 15 individuals, including teachers, sixth-grade students, and parents, selected using purposive sampling and snowball sampling techniques. Data validity was tested through source triangulation to ensure the accuracy and reliability of the information. The results showed that teachers' interpersonal communication, which encompasses openness, empathy, support, equality, and a positive attitude, proved effective in raising students' awareness regarding gadget use. Teachers who are able to create two-way communication, provide open dialogue, and demonstrate empathy, are able to foster students' understanding and wise attitudes regarding gadget use. Furthermore, collaboration between teachers and parents also strengthens the implementation of gadget use rules both at school and at home. Consistent and educational communication makes students more aware of the time, content, and purpose of gadget use. This research confirms that good interpersonal communication between teachers and students is a crucial foundation for character education and digital literacy from an early age.
The Influence of Tailor Communication Style and Clarity of Instagram Content @jahitkebaya_bdl on Customer Loyalty Azura, Tabitha Rahma; Waskito, Budhi; Poyo, M. Denu
Interaction Communication Studies Journal Vol. 2 No. 2 (2025): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/interaction.v2i2.4739

Abstract

This study aims to analyze the influence of tailor communication style and Instagram content clarity on customer loyalty toward the @jahitkebaya_bdl account. Instagram has become a primary platform for digital marketing strategies, especially for small and medium enterprises like @jahitkebaya_bdl. In maintaining and increasing customer loyalty, two key factors examined in this research are the way tailors communicate with customers and the clarity of information conveyed through digital content on Instagram. This research employs a quantitative approach using a survey method through questionnaires distributed to Instagram followers of @jahitkebaya_bdl who have used its services more than twice. Data analysis is conducted using multiple linear regression to assess the relationship between the independent variables (communication style and content clarity) and the dependent variable (customer loyalty). The findings indicate that the tailor’s communication style significantly affects customer loyalty, particularly in terms of responsiveness, discussion ability, and professionalism. Content clarity on Instagram also plays a crucial role, as engaging visuals, easily understandable information, and transparency in pricing and ordering procedures enhance customer attachment to the brand. These findings contribute to digital marketing communication strategies, particularly in enhancing customer loyalty through optimized direct interactions and informative social media content.
Hyperreality Phenomenon in Virtual Roleplay Games (Case Study on The Seasons Group) Alwan, Sheryl; Pienrasmi, Hanindyalaila; Poyo, Denu
Interaction Communication Studies Journal Vol. 2 No. 3 (2025): November
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/interaction.v2i3.4933

Abstract

The development of digital technology today has brought forth various new forms of entertainment that not only function as a means of relaxation, but also create alternative social spaces for their users. One form of digital entertainment that has become increasingly popular among young people is virtual roleplay. This activity involves roleplaying in a digital environment designed to closely resemble everyday reality, whether in terms of appearance, interaction, or social dynamics. The phenomenon of roleplay becomes even more intriguing because player involvement is not limited to entertainment alone, but also extends to the formation of identity, social relations, and even influences emotional life in the real world. This indicates that virtual spaces no longer merely serve as reflections of reality, but have transformed into alternative worlds that significantly shape how individuals perceive themselves and others. Based on this background, this study aims to examine the phenomenon of hyperreality experienced by members of the roleplay group The Seasons. Jean Baudrillard’s theory of simulacra and hyperreality is employed as the main analytical framework to explain how digital representations can transform into realities that are perceived as more authentic and meaningful than reality itself. To achieve this objective, a qualitative approach was applied with data collected through semi-structured interviews conducted both online and offline, direct observation of player activities, and documentation related to their interactions within the roleplay world as well as outside the game. The research subjects consist of group administrators as key informants, group members who are actively involved and exhibit signs of hyperreality as primary informants, and family or friends in the real world who serve as supporting informants. The collected data was analyzed through the stages of data reduction, data presentation, and conclusion drawing in order to obtain an in-depth understanding of the phenomenon under study. The findings indicate that the roleplay world within The Seasons group has reached the stage of the Third Order of Simulacra as explained by Jean Baudrillard. At this stage, representations no longer refer to real-world reality, but instead create a new reality that is fully lived by the players. The conclusion of this study emphasizes that roleplay is not merely a digital game, but has evolved into a genuine social space in which hyperreality fully operates in shaping identity construction, communication, and interpersonal relations. Thus, this research contributes academically to the understanding of digital simulation phenomena and enriches the study of the relevance of Baudrillard’s theory of simulacra and hyperreality to contemporary digital cultural practices.