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Literasi Pemanfaatan Aplikasi Keuangan Digital Bukukas Pada Umkm Di Kota Sampit, Kalimantan Tengah. Rahmad Kurniawan; Jefry Tarantang; Wahyu Akbar; Sofyan Hakim; Enriko Tedja Sukmana; Riza Hafizi
Jurnal Pengabdian Masyarakat Formosa Vol. 1 No. 1 (2022): April 2022
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1804.728 KB) | DOI: 10.55927/jpmf.v1i1.342

Abstract

In the current digital era, there are still many MSMEs that do manual recording, especially in Sampit City. The importance of digital financial literacy through bookkeeping applications for MSMEs can help them record their financial transactions and make it easier to recap the sales of products sold through the Cash Book application. The purpose of community service for MSMEs is to record financial transactions using the BukuKas application simply. The method used is service learning, starting from the preparation stage, dedication stage and reflection. As a result of this activity, MSME actors can use the BukuKas application, can operate transactions in BukuKas, and can find out the cost of goods sold, make financial records and make financial reports.
Sosialisasi dan Strategi Personal Selling Penerimaan Mahasiswa Baru Fakultas Ekonomi dan Bisnis Iain Palangkaraya dalam Kondisi Pandemi Covid-19 Sofyan Hakim; Arif Mubarok; Hilmi Satria Himawan; Hanief Monady
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 2 No 2 (2022): November 2022
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v2i2.1193

Abstract

COVID-19 has hit the world and has had a major effect on all activities and sectors of the community's economy in the world. This impact also affects state universities' ability to recruit new students, so it requires a strategy to be able to compete with other universities. This research was conducted to determine the strategy carried out by the Faculty of Economics and Business at the Islamic State University of Palangka Raya to attract new students using descriptive-qualitative methods. Data to support this research is sourced from primary data obtained through interviews with the parties concerned and secondary data obtained from various data and documents. This research refers to the theory of personal selling strategies, which includes four strategy processes, namely: attention stage, interest stage, desire stage, and action stage, based on the results of interviews, observations, and other data collection. The results of this socialization show that the campus in accordance with its strategy of netting new students is applying an excellent process.