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GENDER TYPING PADA PRODUK TEKNOLOGI DALAM KOMUNITAS ONLINE Kania, Dessy; Faruk, Faruk; Budiawan, Budiawan
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 7, No 2 (2017): August 2017 - January 2018
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v7i2.1888

The growing usage of technological products such as smartphones has an evitable consequence in social practices in terms of smartphone consumptions. These practices are not only related to class construction and social status, but also identity struggles in terms of gender construction particulary in one of the Apple’s largest online communities on Instagram; @idevice.indonesia. Using cultural studies approach, this paper exposes the meanings behind the practice of gender typing towards iPhone products within the @idevice.indonesia community. Gender typing is a process in which a person associates him/herself with a particular gender and then behaves accordingly to the values and the attributes adopted with the particular sex that they identify as his/hers. From this analysis an insightful picture was produced regarding the meanings behind the practice of gender typing towards product technology in Indonesia that can provide critical inspiration for consumers as well as contribution for technology producers.

COUNTER-HEGEMONY PRACTICE A LA GOJEK DRIVER-PARTNERS’ SELEBGRAMS Irsanti Widuri Asih; Heru Nugroho; Budiawan Budiawan
International Conference on Social and Islamic Studies Proceedings of the International Conference on Social and Islamic Studies (SIS) 2021
Publisher : International Conference on Social and Islamic Studies

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The sharing economy business model implemented by Gojek posits its motorbike drivers as partners with the status of independent contractors. However, some empirical studies show the practice of an asymmetrical working relationship and places Gojek's driver-partners as the exploited party. Gojek's business is hegemonic since the exploited practices are wrapped in affective ways, e.g. through the concept of partnerships that glorify freedom and flexibility and the gamification strategy used in the application. In the context of this new emerged business practice, there is a vagueness about the legal status of the driver-partners. This is merely a corporate strategy to avoid the obligation to provide social protections for drivers because of their non-employee status. However, in the midst of hyper-exploitation practices carried out by the corporation, several studies have revealed actions of resistance conducted by driver-partners, ranging from demonstrations, boycotts, to various uses of application modification. In contrast to previous studies, this paper particularly elaborates a form of counter-hegemony action carried out by three Gojek driver-partners who become selebgram (stands for the celebrities of Instagram in Bahasa Indonesia). Their affliction as Gojek driver-partners who often experience income deficiency due to high competitiveness and complicated platform work systems, are used to accumulate social capital and economic capital.

KOMODIFIKASI BARONGSAI MENJAGA TRADISI MENEGOSIASI PASAR Moch. Choirul Arif; GR. Lono Lastoro Simatupang; Budiawan Budiawan
Jurnal Kawistara Vol 6, No 1 (2016)
Publisher : Universitas Gadjah Mada

After the fall of the Soeharto regime was like the fresh air for the ethnic Chinese in Indonesia inarticulating cultural identities, especially after the issuance of Presidential decree Number 6 of 2000which revoked Presidential Instruction Number 14 of 1967 on religion, beliefs, and customs of China.With that Presidential decree, Chinese people were free to celebrate the religious ceremony and customs,as well as featuring Barongsai (Lion Dance) in front of public. Consequently, Barongsai became popularand transformed into a cultural icon as well as “obligatory menu” for city event. Barongsai allegedlyunderwent commodification along with its popularity. However, that signal was responded byBarongsai activists as the consequence of efforts to survive and conquer the market. Through the mindsetof yin and yang, commodification discourse is abrogated and appropriated by Barongsai activists, socommodification is not just an effort to maintain and preserve the ancestral cultural heritage, identity,and cultural pride due to the accomplishments achieved

Glorifying Cultural Scapes to Conflictual Tourismscapes: the Dynamics of Tourism Development in Rural Indonesia Rina Widiastuti; Wisma Nugraha Christianto Richardus; Budiawan Budiawan
E-Journal of Tourism Volume 9 Number 1 (March 2022)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v9i1.83518

This article discusses the cultural village transformation into a tourism village in Bejiharjo, a rural tourism destination in Indonesia. Based on the Actor-Network Theory, Bejiharjo is a space formed in a dynamic network of relationships between actors, both human and non-human actors. Using online media observation, semi-structured interviews, and direct observation, the complexity of the relations between actors in the transformation of rural development that causes aestheticisation, consumerism, translation, place-making, touristification, and cosmopolitanism in Bejiharjo is explored. The findings of this study reveal that, at first, the cultural scapes ordering of Bejiharjo should conserve local cultural values. Then, government regulations on tourism development emerged and encouraged the development of rural areas with the concept of a tourism village. This dynamic and interrelated process triggers competition between individual and group interests and causes chronic conflicts in Bejiharjo.

Living in The Veranda of Mecca Political Contestation and Religious Tolerance in Kelantan, Malaysia Budiawan Budiawan
Jurnal Kajian Wilayah Vol 2, No 2 (2011): Jurnal Kajian Wilayah
Publisher : Research Center for Regional Resources-Indonesian Institute of Sciences (P2SDR-LIPI)

Sebagai basis utama kebangkitan Islam di Malaysia sekaligus kubu terpenting Parti al-Islam Se-Malaysia (PAS), Kelantan secara populer sering digambarkan sebagai negara bagian yang miskin toleransi terhadap kaum non-Muslim. Namun, penggambaran ini menyesatkan. Isu utama di Kelantan adalah persaingan politik antara UMNO (United Malays National Organization, partai yang berkuasa di tingkat nasional) dan PAS, daripada perkara Muslim-non-Muslim. Kaum non-Muslim, yang diperkirakan berjumlah sekitar 6 persen dari total penduduk negara bagian Kelantan yang berjumlah sekitar 1,6 juta jiwa, dalam banyak hal menikmati toleransi kehidupan beragama. Artikel ini mendiskusikan bagaimana kaum non-Muslim memaknai toleransi beragama yang mereka nikmati itu. Alih-alih melihatnya sebagai sesuatu yang terberi, mereka memandangnya sebagai buah positif yang tidak sengaja muncul dari persaingan antara UMNO dan PAS. Kendati menjadi minoritas, suara mereka dalam pemilu sangat berarti dan bisa menentukan kemenangan satu pihak atas pihak yang lain karena persaingan antara UMNO dan PAS itu senantiasa berlangsung ketat. Itulah sebabnya guna mengambil hati mereka, baik UMNO maupun PAS sama-sama menawarkan jaminan perlindungan kepada mereka. Jaminan itulah yang pada gilirannya membentuk preferensi politik kaum non-Muslim dalam pemilihan umum. Dengan demikian sebagai minoritas mereka tidak harus menjadi yang tertindas atau yang menindas, karena suara mereka yang sangat signifikan dalam konstelasi politik yang ada.Kata kunci: kontestasi politik, toleransi keagamaan, Kelantan, Malaysia.

Solidarity and Competition Among Gojek Drivers in Yogyakarta City Dwirawati; Udasmoro; Budiawan
International Journal of Educational Research & Social Sciences Vol. 2 No. 4 (2021): August 2021
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v2i4.109

This article describes and analyzes the solidarity and competition among Gojek drivers in Yogyakarta. For data collection, it was carried out through observation, in-depth interviews, and documentation. The result shows that PT. Gojek Indonesia created groups based on their criteria. The groups formed by PT. Gojek were included in the office Whatsapp group. Arena, capital, and habitus are important elements to reveal that there is the classification of Gojek drivers' accounts based on priority, regular, and 'gagu'. In the Bourdieu paradigm, the cultural capital owned by Gojek drivers plays an important role in benefiting them in the arena, such as time discipline to find customers, driver performance, drivers who always accept incoming orders and never reject orders, customer rating, or good customer ratings, customer-friendly drivers, and smartphone proficiency that will give advantage in the competition. Thus, the result of mapping the arena of competition among Gojek drivers in Yogyakarta shows that drivers indirectly have to have some strategies in the 'game' of competition among Gojek drivers across several social arenas, namely economy, culture, and social.

New Media and Religious Conversion Out of Islam Among Celebrities in Indonesia Budiawan Budiawan
IKAT: The Indonesian Journal of Southeast Asian Studies Vol 3, No 2 (2020): January
Publisher : Center for Southeast Asian Social Studies (CESASS)

In Muslim-majority Indonesia religious conversion to Islam among celebrities always makes it a piece of good news. Infotainment programs of most TV channels broadcast it as their prime news. However, the opposite direction, namely the religious conversion out of Islam to other religions, is hardly possible to broadcast in conventional media such as TV, newspaper, radio, etc. It is a very sensitive issue, which could cause a mass outcry. Yet, such a phenomenon is easily found in a new media platform, such as YouTube. This paper explores the netizens’ responses to religious conversion out of Islam to Christianity among Indonesian celebrities. By scrutinizing this phenomenon, this paper aims to show to what extent new media provides a space for the religious minorities to speak for themselves. By closely reading their comments, this paper finds that in new media being a religious minority does not matter to represent themselves.

Hegemonic dialectics between power and resistance in the Indonesian sharing economy: Study of Gojek Irsanti Widuri Asih; Heru Nugroho; Budiawan Budiawan
Informasi Vol 52, No 1 (2022): Informasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/informasi.v52i1.49348

Gojek is an Indonesian platform-based on-demand ride-hailing business that has attracted some researchers to conduct studies in this newly emerged economy field through various approaches. Most researchers see the phenomenon of Gojek as part of the global disruptive technology movement that positively impacts the Indonesian economic and socio-cultural aspects of society. Some others expose the asymmetrical relationship between the platform and its driverpartners. No study analyzed it from the perspective of a dialectical hegemony that transpires between the platform and its driver-partners. Using a qualitative method, this article will fill in the gaps in the study of the Gojek phenomenon from the Gramscian Theory of Hegemony perspective to uncover the dialectical relationship between the digital platform and its driver-partners. The platform articulates hegemony actions through gamification and algorithm system, the concept of work, the internalization of corporate values, the Award Programs, the Kopi Darat Program, the driver-partners communities, Gojek’s Task Force and the driver-partners influencers. The driver-partners perform resistance by conducting demonstrations and boycotts, using various application modifications, and serving over one platform.

TRADISI BARONGSAI DI MATA MUSLIM TIONGHOA: MENYANDINGKAN KEBERISLAMAN DAN KETIONGHOAAN Moch. Choirul Arif; Simatupang; Budiawan
Al'Adalah Vol. 18 No. 1 (2015)
Publisher : LP2M IAIN Jember (now UIN Kiai Haji Achmad Siddiq Jember)

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Post-published Decree No. 6 of 2000 by President KH. Abdurrahman Wahid suspend the number 14 of 1967 on religion, beliefs and customs of the Chinese, is an important moment for Indonesian ethnic Chinese community represents their cultural identity. Emergence Lion Dance tradition in the public sphere becomes a marker of cultural freedom that has long shackled due to political discrimination of the New Order. As an icon of cultural freedom, the Lion Dance in glasses Confucianism is perceived as a symbol of bravery and unyielding and human compulsion to clean ourselves from all forms of malicious behavior. and considered able to reconcile between the profane with the sacred, so is able to connect people with the unseen. Although the substance is good, but leaves a theological problem for the Chinese Muslim community.Through two-way translation strategy played PITI organization, the Chinese Muslim community is able to reconcile Islam with Chineseness. Islam yes, the Chinese also yes.

KOMODIFIKASI BARONGSAI MENJAGA TRADISI MENEGOSIASI PASAR Moch. Choirul Arif; GR. Lono Lastoro Simatupang; Budiawan Budiawan
Jurnal Kawistara Vol 6, No 1 (2016)
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/kawistara.15486

After the fall of the Soeharto regime was like the fresh air for the ethnic Chinese in Indonesia inarticulating cultural identities, especially after the issuance of Presidential decree Number 6 of 2000which revoked Presidential Instruction Number 14 of 1967 on religion, beliefs, and customs of China.With that Presidential decree, Chinese people were free to celebrate the religious ceremony and customs,as well as featuring Barongsai (Lion Dance) in front of public. Consequently, Barongsai became popularand transformed into a cultural icon as well as “obligatory menu” for city event. Barongsai allegedlyunderwent commodification along with its popularity. However, that signal was responded byBarongsai activists as the consequence of efforts to survive and conquer the market. Through the mindsetof yin and yang, commodification discourse is abrogated and appropriated by Barongsai activists, socommodification is not just an effort to maintain and preserve the ancestral cultural heritage, identity,and cultural pride due to the accomplishments achieved

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