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All Journal JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Agriecobis : Journal of Agricultural Socioeconomics and Business
Edi Dwi Cahyono
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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Social Sciences

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Journal : JEPA (Jurnal Ekonomi Pertanian dan Agribisnis)

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Evaluasi Penerimaan dan Penggunaan Cyber Extension sebagai Media Informasi oleh Informasi Pertanian Liana Yessi Wowor; Edi Dwi Cahyono; Reza Safitri
Jurnal Ekonomi Pertanian dan Agribisnis Vol 6, No 3 (2022)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jepa.2022.006.03.2

Abstract

Penelitian ini mengadopsi teori TAM (Technological Acceptance Model), teori untuk mengkaji pemanfaatan Cyber Extension sebagai situs informasi oleh informan penyuluh pertanian. Tujuan untuk menganalisis aspek demografi, akses visibilitas, dan elemen penentu lainnya, serta menguji pengaruh persepsi kegunaan dan persepsi kesederhanaan penggunaan terhadap niat perilaku penyuluh pertanian untuk mengambil dan menggunakan teknologi. Teknik penelitian yang digunakan adalah penelitian deskriptif kuantitatif dengan metode survei, dilakukan dengan wawancara terhadap 76 informan penyuluh pertanian di Dinas Pertanian Kabupaten Minahasa Selatan, Provinsi Sulawesi Utara, antara bulan April sampai Mei 2021. Teknik analisis data menggunakan analisis dan SEM-PLS. Hasil penelitian menemukan bahwa aspek demografi, aspek manfaat yang dirasakan, dan aspek kemudahan penggunaan yang dirasakan semuanya berdampak pada niat perilaku penyuluh pertanian untuk mengambil dan menggunakan Cyber Extension di Kabupaten Minahasa Selatan.
Pengaruh Karakteristik Dan Tipe Keputusan Inovasi Komoditas Jambu Biji (Psidium guajava) Di Desa Argosuko, Kecamatan Poncokusumo, Kabupaten Malang, Jawa Timur Nasution, Nadwah Amelia; Edi Dwi Cahyono; Mas Ayu Ambayoen
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 9 No. 1 (2025)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Over several periods of time, farmers in the village have adopted guava commodity innovations due to fluctuating market prices. The guava plant has been adopted by farmers in Argosuko Village for approximately four years. The sustainability of guava innovation over the years is due to its advantages that can meet the needs of farmers. This research is important to conduct to see to what extent the innovation characteristics of guava commodities have advantages over their substitutes and how Argosuko farmers decide to replace the commodities they grow as additional income for farmers which will have an impact on increasing farmers' income to meet their living needs. Therefore, this study aims to: 1) Describe the innovation characteristics of guava commodities in Argosuko Village, 2) Describe innovation adoption, 3) Analyzing the influence of innovation characteristics on the level of adoption, 4) Analyzing the influence of optional innovation decisions on the level of adoption. The research data analysis methods used are descriptive statistics and PLS-SEM analysis in measuring the influence of innovation characteristics and optional innovation decision. The analysis test results show that the innovation characteristics that have a significant influence ≤ 0.05 on the level of innovation adoption are relative advantage, complexity, trialability and observability. Meanwhile, what does not have a significant effect on the level of adoption of guava innovation is suitability. And the type of optional innovation decision has a significant influence ≤ 0.05 on the level of adoption of guava innovation.
Co-Authors Alia Fibrianingtyas Deana Aulia Juvitasari Fitria Dina Riana Liana Yessi Wowor Mas Ayu Ambayoen Nasution, Nadwah Amelia Reza Safitri Silvana Maulidah