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All Journal Students´ Journal of Economic and Management Jurnal Manajemen dan Bisnis Indonesia Jurnal Pengabdian Masyarakat AbdiMas IKRA-ITH ABDIMAS YUME : Journal of Management Jurnal Informatika Ekonomi Bisnis MES Management Journal ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar JURNAL ABDIMAS PLJ Jurnal Informatika Ekonomi Bisnis Media Riset Bisnis Ekonomi Sains dan Terapan
Sophiyanto wuryan
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ANALISIS KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH BPR ARGO DANA UNGARAN Andi Lukman, 08.05.51.0017; wuryan, Sophiyanto
Students Journal of Economic and Management Vol 1, No 1 (2012): VOL. 1 NO. 1 EDISI PERTAMA 2012
Publisher : Students Journal of Economic and Management

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The purpose of this study was to analyze the influence of the quality of services consisting of physical (tangible), reliability (reliability), responsiveness (responsiveness), insurance (assurance)and empathy (empathy) towards customer loyalty BPR ARGO DANA UNGARAN. Populations and samples in this study were clients of rural banks amounted Ungaran ARGO DANA 100 people. Retrieval technique is the technique of random sample (random / probability). Type of data is primary. Methods of data collection using questionnaires. Analysis technique used is multiple regression with SPSS 13 program . Key Words: Physical Evidence, Reliability, Power Response, Security, Empathy and Customer Loyalty.
ANALISIS PENGARUH DIMENSI – DIMENSI KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN PADA KRANGGAN AJI MOTOR AHASS 0367 KABUPATEN KENDAL Miftakul Khoir, 09.05.51.0087; Wuryan, Sophiyanto
Students Journal of Economic and Management Vol 3, No 2 (2014): Vol. 3 No. 2 Edisi Oktober 2014
Publisher : Students Journal of Economic and Management

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Quality is a dynamic state associated with products, services, people, processes and environments that meet or exceed expectations. Loyalty is defined is a consumer impulse to forge strong ties with the company, the bonding is done with customer loyalty by using the goods or services that have been worn. The concept of service quality include reliability, responsiveness, assurance, tangible concern and has become a dominant factor to the success of the company. The purpose of this study was to determine and analyze whether tangible, reliability, responsiveness, assurance and concern for quality of service and a significant positive effect on customer loyalty in 0367 AHASS Kranggan Aji Motor Kendal.The type of data this study used primary data. The population in this study is 0367 AHASS customers Kranggan Aji Motor Kendal November 2012 until October 2013 as many as 9,124 customers. The sample used in this study was 99 respondents. Analysis of the results of the study of 99 respondents AHASS 0367 Kranggan customers Aji Motor Kendal on service quality acquired intangible value of the regression coefficient of 0.511 is positive and significant effect (p = 0.000 < 0.05), the reliability values obtained by regression coefficient 0.269 is positive and significant effect (p = 0.000 < 0.05), responsiveness obtained regression coefficient of -0.122 is negative and significant effect(p = 0.037 < 0.05), certainty is obtained regression coefficient of 0.200 is positive and significant effect (p = 0.000 < 0.05) and the regression coefficient values obtained awareness of 0.268 is positive and significant effect (p = 0.000 < 0.05). Thus tangible, reliability, certainty and concern for the quality of service and a significant positive effect on customer loyalty in 0367 AHASS Kranggan Aji Motor Kendal whereas responsiveness to  service quality and a  significant negative effect on customer loyalty in 0367 AHASS Kranggan Aji Motor Kendal.Keywords: Service Quality of Dimension, Customer Loyalty, Services Products
PENGARUH KUALITAS PRODUK, PERSEPSI HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR YAMAHA MIO M3 125 PADA PT HARPINDO JAYA CABANG NGALIYAN SEMARANG Ibnu Setiobudi, 12.05.51.0053; Wuryan, Sophiyanto
Students Journal of Economic and Management Vol 5, No 2 (2016): Vol. 5 No. 2 (2016) Edisi Oktober 2016
Publisher : Students Journal of Economic and Management

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Consumer purchasing behavior is unique because of the preference of everyone to a different product. It is influenced by many factors, including price, product quality, service quality, differentiation and other promotions. The purpose of this study was to analyze the effect of product quality, perceived price and promotions on purchasing decisions Yamaha Mio motorcycle M3 125 PT Jaya branch Harpindo Ngaliyan Semarang, either partially or simultaneously. Data used in this study are primary data obtained directly from the original source. While the techniques used for data collection using a questionnaire to ask a number of written questions that are used to obtain information and respondents. The sample in this study is that consumers who buy and use the M3 125 Mio motorcycle on Harpindo Jaya Branch Ngaliyan Semarang as many as 100 people. The sampling technique used purposive sampling is a sampling technique on certain considerations that consumers who buy and use the M3 125 Mio motorcycle on Harpindo Jaya Branch Ngaliyan Semarang. Test equipment in this study using multiple linear regression. The results of the analysis can be concluded that: The product quality has positive influence on purchase decisions. The better the quality of the product, it will increase the purchasing decision. Perception price positive influence on purchase decisions. The better the perception of the price, then the buying decision will increase. Promotion of positive influence on purchase decisions. The more times the intensity of the sale, then the purchase decision will increase. Product quality, price perception and promotion of positive influence jointly on purchasing decisions. Keywords: product quality, price perception, promotion and purchasing decisions .
PENGARUH KUALITAS LAYANAN, KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUASAN PELANGGAN CV.PASTI JAYA Dian Suprapti, 14.05.51.0141; Wuryan, Sophiyanto
Students Journal of Economic and Management Vol 7, No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018
Publisher : Students Journal of Economic and Management

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The purpose of this research is to analyze the influence of each variable of quality of service, product quality and price perception to customer satisfaction CV Pasti Jaya. Population in this research is buyer of CV Pasti Jaya. The sample in this study used random sampling. Data analysis technique used is multiple linear regression analysis and hypothesis test. The results of the analysis can be concluded, that: quality of service has a significant effect on the customer satisfaction of CV Pasti Jaya. Product quality has a significant effect on the customer satisfaction of CV Pasti Jaya. Price perceptions have a significant effect on the customer satisfaction of CV Pasti Jaya.Keywords: quality of services, quality product, price perception, and customer satisfaction
PENGARUH KUALITAS LAYANAN, KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUASAN PELANGGAN PADA PT. NUSANTARA SAKTI DEMAK Uci Paramita, 13.05.51.0032; Wuryan, Sophiyanto
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
Publisher : Students Journal of Economic and Management

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This purpose of this study was to analysis theeffect of service quality,quality product and perceived price to customer satisfaction PT.NusantaraSaktiDemak.Thepopulation in this study werecustomers who made a purchase on PT.NusantaraSaktiDemak.The number of samples studied were as many as 100 people wereselected as respondents used purposive sampling technique.Data collection methods used in this study wasquestionnaire filled out by respondents. The analysis technique has been done by using validity test, reliability test, linnear regression test,model feasibility test and hypothesis significancetest.Data processing using SPSS Version 19th. The results of this studyshowed that the service quality, product quality and perceived price have positive effect and significant to customer satisfaction. Keywords: Service Quality, Product Quality, Perceived Price and Customer Satisfaction
PENGARUH PERSEPSI HARGA, LOKASI DAN KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN YAMAHA SUKSES SEJAHTERA SILIWANGI SEMARANG Hanifa Novitasari, 13.05.51.0051; Wuryan, Sophiyanto
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
Publisher : Students Journal of Economic and Management

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This purpose of this study was to analysis the effect of perceived price, location and service quality to customer satisfaction of Yamaha Sukses Sejahtera Siliwangi Semarang’s customers. The population in this study were customers who made for minimal twice purchase of service at Yamaha Sukses Sejahtera Siliwangi Semarang. The number of samples studied were as many as 100 people were selected as respondents used purposive sampling technique. Data collection methods used in this study was questionnaire filled out by respondents. The analysis technique has been done by using validity test, reliability test,multiple linear regressions test, model feasibility test and hypothesis significance test.Data processing using SPSS Version 19th.The results of this study showed thatperceived price, location and service quality have positive effect and significant on customer satisfaction. Keyword: perceived price, location, service quality and customer satisfaction
PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN PADA TOKO BUKU GRAMEDIA PANDANARAN SEMARANG Ratih Nadya Atika, 14.05.51.0243; Wuryan, Sophiyanto
Students Journal of Economic and Management Vol 7, No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018
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Customer purchasing behavior is unique because of the preference of everyone to a different things. It is influenced by many factors, including product, price, service quality, distribution, promotion and others. The puspose of this study was to analyze the effect of product, price, distribution and promotions on purchasing decisions at Gramedia Pandanaran Semarang Bookstrore, either partially or simultaneously. The result of the analysis can be concluded that: product has positive influence on purchase decisions. Price variable has positive influence on purchase decisions. Distribution variable has positive influence on purchase decisions. Promotion variable has a negative influence on purchase decisions. It is known that the value of Adjusted R Square is 0,281 which means that 28,1% of variation of purchasing decision can be explained by Product, price, distribution and promotion. Product, price, distribution and promotion has a positive influance jointly on purchasing decisions.Keywords: Product, Price, Distribution and Purchasing Decisions
PENGARUH KUALITAS PRODUK, HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE MEREK POLYTRON DI SHOWROOM POLYTRON SMARTPHONE CITRALAND MALL SEMARANG Ika Pratiwi, 14.05.51.0023; Wuryan, Sophiyanto
Students Journal of Economic and Management Vol 7, No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018
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The purpose of this study is to analyze the effect of product quality, price, and promotion on purchasing decisions. The population and sample of this research is the buyer of Polytron Smartphone brand in Polytron Smartphone Showroom Citraland Mall Semarang. Sampling method used in this research is Purposive Sampling method with the number of samples of 100 respondents. Data collected questionnaires analyzed by using Factor Analysis to test the validity of question items, alpha croanbach formula to test the reliability of the instrument, regression analysis to test the magnitude of partial influence of each independent variable tested with the coefficient of determination. The results showed that there is a positive and significant influence between product quality, price, promotion of purchasing decisions Smartphone brand Polytron.Keywords : Product Quality, Price, Promotion, and Purchase decision.
PENGARUH KUALITAS PRODUK, HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE MEREK POLYTRON DI SHOWROOM POLYTRON SMARTPHONE CITRALAND MALL SEMARANG Ika Pratiwi, 14.05.51.0023; Wuryan, Sophiyanto
Students' Journal of Economic and Management Vol 7 No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018
Publisher : Students' Journal of Economic and Management

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Abstract

The purpose of this study is to analyze the effect of product quality, price, and promotion on purchasing decisions. The population and sample of this research is the buyer of Polytron Smartphone brand in Polytron Smartphone Showroom Citraland Mall Semarang. Sampling method used in this research is Purposive Sampling method with the number of samples of 100 respondents. Data collected questionnaires analyzed by using Factor Analysis to test the validity of question items, alpha croanbach formula to test the reliability of the instrument, regression analysis to test the magnitude of partial influence of each independent variable tested with the coefficient of determination. The results showed that there is a positive and significant influence between product quality, price, promotion of purchasing decisions Smartphone brand Polytron.Keywords : Product Quality, Price, Promotion, and Purchase decision.
PENGARUH KUALITAS LAYANAN, KUALITAS PRODUK DAN PERSEPSI HARGA TERHADAP KEPUASAN PELANGGAN CV.PASTI JAYA Dian Suprapti, 14.05.51.0141; Wuryan, Sophiyanto
Students' Journal of Economic and Management Vol 7 No 1 (2018): vOL. 7 nO. 1 2018 EDISI APRIL 2018
Publisher : Students' Journal of Economic and Management

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Abstract

The purpose of this research is to analyze the influence of each variable of quality of service, product quality and price perception to customer satisfaction CV Pasti Jaya. Population in this research is buyer of CV Pasti Jaya. The sample in this study used random sampling. Data analysis technique used is multiple linear regression analysis and hypothesis test. The results of the analysis can be concluded, that: quality of service has a significant effect on the customer satisfaction of CV Pasti Jaya. Product quality has a significant effect on the customer satisfaction of CV Pasti Jaya. Price perceptions have a significant effect on the customer satisfaction of CV Pasti Jaya.Keywords: quality of services, quality product, price perception, and customer satisfaction
Co-Authors 08.05.51.0017 Andi Lukman 09.05.51.0087 Miftakul Khoir AHMAD FUAD Ahmad Fuad Arrayyan, Hawwah Baskara, Ika Damayanti, Lenny Dwi Dian Suprapti, 14.05.51.0141 Dian Suprapti, 14.05.51.0141 Djuarni, Wenny Euis Soliha Hanifa Novitasari, 13.05.51.0051 Hanifa Novitasari, 13.05.51.0051 Ibnu Setiobudi, 12.05.51.0053 Ibnu Setiobudi, 12.05.51.0053 Ika Pratiwi, 14.05.51.0023 Ika Pratiwi, 14.05.51.0023 Irdanuraprida Idris Kartini Kartini Lenny Dwi Damayanti Lestari, Rizki Amalia Malabay Malabay Malabay Mohamad Rafli Azhar Mulyo Wiharto Muniroh, Muniroh Nizarlie, Eriene Iranie Ratih Nadya Atika, 14.05.51.0243 Ratih Nadya Atika, 14.05.51.0243 Sadikin, Irma Savitri Sherlyana, Sherlyana Sinaga, Revin Samuel Theovani Sundoro, Aries Suzy Widyasari Uci Paramita, 13.05.51.0032 Uci Paramita, 13.05.51.0032 Wahid, Jalaludin Zahrani, Ameylia