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Pelatihan Pembuatan Branding IGPAUDMNU Melalui Optimalisasi Instagram pratama, firman hadi sukma; Nia Saurina; Lestari Retnawati; Nonot Wisnu Karyanto; Noven Indra Prasetya; Udik Pudjianto
PENITI BANGSA (Pemanfaatan Ilmu Pengetahuan dan Teknologi bagi Masyarakat) Vol 2 No 1 (2024): PENITI BANGSA
Publisher : Universitas Wijaya Kusuma Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30742/PENITI-BANGSA.v2i12024.136

Abstract

Branding is the definition and development of identity for a brand includingcharacter, content, and relationship with consumers in any type ofcommunication or interaction. Institutional branding is the identity of aninstitution that can create a perception in the minds of readers, namelyregarding the values ​​and qualities held by the owner of the name. Branding ofan institution is also a way to shape self-image, personal character, areas ofexpertise and interest as well as special things for the community with the aimof forming positive perceptions. In the personal branding process, self-imagecan be formed when uploading photos and videos on Instagram.IGPAUDMNU is an association of Early Childhood Education Teachers underthe auspices of the Muslimat Nadhalatul Ulama whose members are teachersthroughout East Java Province. The aim of this community service activity isInstagram training to improve Institutional Branding for IGPAUDMNU EastJava Province using Instagram.The implementation method in community service uses qualitative methodswhich include delivering material, collecting data by interviews. Thedescription of the material starts from motivation about technology to lateroperation and optimization of the application. Data collection was carried outby interviews and taking documentation through pictures of each social mediaowned by Wijaya Kusuma University Surabaya with the ukwsmediacenter igaccount.Community service activities can provide benefits for teachers in terms ofinformation services, communication and documentation facilities for everyactivity carried out by young children as students of the participants which canbe seen by the entire community. Teachers can understand how to use socialmedia as a means of communication, information and documentation.Keywords: institutional branding, Instagram, IGPAUDMNU
Pengenalan Aplikasi Power Point Kepada Anak-Anak di DK. Sumberrejo 1 Diana Wahyuni Firnanda; Muhammad Zuhri Ardiansyah; Muhammad Ishom Sholid Murtadho; Andi Atilla Bachri; Alysia Dewi Nur Masyithoh; Nonot Wisnu Karyanto
PENITI BANGSA (Pemanfaatan Ilmu Pengetahuan dan Teknologi bagi Masyarakat) Vol 2 No 1 (2024): PENITI BANGSA
Publisher : Universitas Wijaya Kusuma Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30742/PENITI-BANGSA.v2i12024.180

Abstract

As technology continues to develop, the use of software applications such as Microsoft Power Point is becoming increasingly important in the learning process, including for children at DK. Sumberrejo 1. Power Point has great potential for learning or training and is an even more interesting way of delivering material. Microsoft Power Point is an effective tool in helping convey material visually and interactively, which can improve children's understanding. The problem that children often face is difficulty in distinguishing icons and understanding the functions of the Power Point application. This can hinder children's ability to make maximum use of this Power Point application in daily learning. The introduction of Microsoft Power Point aims to create a learning process in the future. By understanding the basics of using Power Point you can create more interesting presentations thereby increasing motivation and enthusiasm for learning. With this introduction, it is hoped that the children being taught will be able to know and apply the basic knowledge that has been taught. The method for introducing Power Point is the reflection method, where the material is given orally and also transmits how to apply it. The steps in using Microsoft Power Point are explained in detail to ensure children can understand and apply knowledge effectively so that Power Point can be an adequate learning medium for now.