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Komunikasi Artifaktual sebagai Media Dakwah: Studi Club Motor Bikers Subuhan Lampung Melawan Stigma Negatif Geng Motor M. Ibnu Naufal Maskuri; Fitri Yanti
Panangkaran: Jurnal Penelitian Agama dan Masyarakat Vol. 7 No. 2 (2023)
Publisher : LP2M UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/panangkaran.v7i02.3173

Abstract

Lampung province is notorious for the rampant criminality of begal and the anarchy of a number of motorcycle gangs that disturb the community. The emergence of motorcycle clubs is a frightening specter for the people of Lampung. The Bikers Subuhan Lampung Motorcycle Club is present to erase this bad stigma. Its movement in da'wah activities is interesting to study. The purpose of this article is to analyze the role of artifactual communication as a means of dakwah for the Subuhan Lampung Bikers Motorcycle Club. This research uses a qualitative approach, collecting data through interview techniques, observation, and documentation. Then the data that has been collected is analyzed using the principles of qualitative data analysis (Miles and Huberman). Artifactual communication as a medium of da'wah for Subuhan Lampung Bikers Motor Club becomes its own medium for inviting audiences to join and carry out their da'wah activities. [Provinsi lampung terkenal dengan maraknya kejahatan kriminal begal dan anarkisnya sejumlah anggota club motor yang membuat masyarakat terganggu. Munculnya club motor menjadi momok menakutkan bagi masyarakat lampung. Club Motor Bikers Subuhan Lampung hadir untuk menghapus stigma buruk tersebut. Pergerakannya pada aktivitas dakwah menarik untuk diteliti. Tujuan dari artikel ini adalah untuk menganalisis peran komunikasi artifaktual sebagai media dakwah Club Motor Bikers Subuhan Lampung. Penelitian ini menggunakan pendekatan kualitatif, pengumpulan data melalui teknik wawancara, observasi dan dokumentasi. Kemudian data yang sudah terkumpul dianalisis menggunakan prinsip analisis data kualitatif Miles dan Huberman. Komunikasi artifaktual sebagai media dakwah Club Motor Bikers Subuhan Lampung menjadi media tersendiri dalam mengajak khalayak untuk bergabung dan melakukan aktivitas dakwah mereka.]
Gender Equality Representation in the Movie Avatar the Last Airbender M. Ibnu Naufal Maskuri; Angella Dias Paramitha
Panangkaran: Jurnal Penelitian Agama dan Masyarakat Vol. 8 No. 2 (2024)
Publisher : LP2M UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/panangkaran.v8i2.3862

Abstract

The film industry is often considered as a mere entertainment medium, but the reality is that today's films are a communication medium that contains many representations of real-world life portraits, one of which is the topic of gender equality. Gender equality and the feminist movement have always had a place in the world of film, but there is still a stigma that women who only rely on their appearance or physique will be more dominantly displayed than women with good acting skills in the entertainment world. As the largest animation company in the world, Disney also released a film that also voiced gender equality through the film Avatar the Last Airbender through scenes and Katara characters in the film. The purpose of this study is to determine and understand the representation of the message of gender equality contained in the film Avatar the Last Airbender based on the scalpel approach of Roland Bartes' semiotic theory with 3 elements of meaning, namely denotation, connotation and myth. This study found that in the film Avatar the Last Airbender through dialogues and images there is a message about equality represented by the character Katara both in terms of connotation, denotation and myth. Katara as a female character in the film emphasizes the character of a woman who is brave, intelligent and does not want to be underestimated. Seen through the character of Katara in the scene leading to the practice of voicing and representing the importance of gender equality to be voiced in community life. [Industri perfilman sering dianggap sebagai media hiburan semata, namun realitanya saat ini film merupakan media komunikasi yang memuat banyak representasi potret kehidupan dunia nyata salah satunya topik mengenai kesetaraan gender. Kesetaraan gender dan gerakan feminisme selalu mendapat tempat didunia perfilman namun masih ada stigma bahwa perempuan hanya mengandalkan rupa atau fisik akan lebih dominan sering ditampilkan dibandingkan perempuan yang kemampuan aktingnya baik dalam dunia hiburan. Sebagai perusahaan animasi terbesar di dunia Disney juga merilis film yang ikut menyuarakan mengenai kesetaraan gender melalui film Avatar the Last Airbender melalui adegan-adegan dan tokoh Katara dalam film know know. Tujuan dari penelitian ini adalah untuk mengetahui dan memahami representasi pesan kesetaraan gender yang terdapat pada film Avatar the Last Airbender berdasarkan pendekatan pisau bedah teori semiotika Roland Bartes dengan 3 elemen makna yaitu denotasi, konotasi dan mitos. Penelitian ini menemukan bahwa dalam film Avatar the Last Airbender melalui dialog-dialog serta gambar adanya pesan mengenai kesetaraan yang diwakili oleh tokoh Katara baik secara konotasi, denotasi dan mitos. Katara sebagai tokoh perempuan dalam film menonjolkan karakter perempuan yang berani, cerdas serta tidak ingin dipandang sebelah mata. Terlihat melalui tokoh katara dalam adegan mengarah kepada praktik pada aksi menyuarakan serta merepresentasikan akan pentingnya kesetaraan gender untuk disuarakan dalam kehidupan bermasyarakat.]
The UEFA RESPECT Logo as a Representation of Intercultural Communication of Human Values in Global Sports Culture M. Ibnu Naufal Maskuri; Khairullah; Fitri Yanti; M Apun Syaripudin
Lingkar Studi Komunikasi (LISKI) Vol 12 No 2 (2026): SEPTEMBER 2026
Publisher : Universitas Telkom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/liski.v12i2.9991

Abstract

This study aims to analyze the meaning of the UEFA RESPECT logo as a representation of communication of human values in sports media. The RESPECT logo not only serves as the visual identity of the UEFA campaign, but also as a communication instrument that voices the message of equality, anti-discrimination and respect for diversity. With a qualitative approach, this study uses Roland Barthes' semiotic analysis method to uncover the denotative, connotative, and mythical meanings contained in the visual elements of logos. Research data were obtained through official UEFA documentation, campaign materials, and relevant academic literature. The results of the analysis show that the UEFA RESPECT logo represents human values through the choice of blue as a symbol of unity, simple but firm typography, and the context in which it is used in international football competitions. The logo shows how UEFA uses sports media to convey social messages that are able to reach a global audience. In addition to being a campaign symbol, RESPECT also functions as a visual communication strategy that emphasizes the role of football as a space for advocacy for human values. This study confirms that sports, especially soccer, have a unique power in articulating transnational social messages through visual symbols.