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The Effect of Promotion Strategy and Product Quality on Customer Satisfaction Yan`s Coffee Kediri City Agustina, Shinta; Zainal Arifin; Bayu Surindra
International Journal of Economic Research and Financial Accounting Vol 3 No 1 (2024): IJERFA OCTOBER 2024
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijerfa.v3i1.213

Abstract

This study aims to 1) determine the effect of promotional strategies on Yan's Coffee customer satisfaction 2) determine the effect of product quality on Yans's Coffee customer satisfaction. 3) determine the effect of promotional strategies and product quality on Yan's Coffee customer satisfaction. In this study using quantitative methods and quantitative sampling used in this study with random sampling of 86 samples. In the results of this study using the help of SPSS Version 23 with the results that the significance of the variables: 1) promotion strategy is 0.000 <0.05 or t count> t table 3,870> 1,662 which means H0 is rejected, so that the promotion strategy has an influence on customer satisfaction. 2) The meaning of product quality is 0.000> 0.05 or t count 3.520> 1.662, so H0 is rejected, which means that product quality has an influence on customer satisfaction 3) Promotional strategy and product quality simultaneously affect customer satisfaction with a total f of 38.571 significant 0.000, so H0 is rejected, which means that the promotional strategy variable and product quality have a simultaneous influence on the customer satisfaction variable.
Support for The Use of Vacant Land for Catfish Farming with Simple Media as an Effort to Increase Community Food Security Tjetjep Yusuf Afandi; Elis Irmayanti; Zainal Arifin; Bayu Surindra; Efa Wahyu Prastyaningtyas; Eunike Rose Mita Lukiani; Nina Dyah Ayu Palupi; Fredo Ladona Alamsyah; Ari Saputri Novita Anggraini
International Journal of Community Service Implementation Vol. 1 No. 4 (2024): IJCSI MARCH 2024
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijcsi.v1i4.192

Abstract

Community support activities in using vacant land for catfish farming using simple media in Genengan Hamlet RT.06 / RW.04, Sambiresik Village make it a community opportunity to improve food security and economic improvement. Catfish farming was chosen because it has several advantages including a quick harvest period, catfish are resistant to disease and the culture media can be varied. The purpose of this service is to educate and guide the community in Genengan Hamlet RT.06 / RW.04, Sambiresik Village to overcome the problem of vacant and narrow land for catfish farming using simple media that is effective and efficient. This service uses five methods including socialization, training and practice, mentoring, monitoring and evaluation, which through direct involvement in the community will provide solutions and training steps in detail so that they are easily understood. The results of this service are that the community is increasingly improving their skills in using vacant land, so an increase in food security and community income is expected from this activity to create new jobs and develop local industries through catfish farming.
The Effect of Digital Teaching Modules, School Facilities, and Parental Support on the Learning Independence of Tenth-Grade Students at MAN 2 Kediri City Nur Fadhilah Putri Utami; Bayu Surindra; Tjetjep Yusuf Afandi
Journal of Multidisciplinary Science: MIKAILALSYS Vol 4 No 2 (2026): Journal of Multidisciplinary Science: MIKAILALSYS
Publisher : Darul Yasin Al Sys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/mikailalsys.v4i2.10929

Abstract

Self-regulated learning is an essential competency that supports students’ academic success in the digital era. However, students’ learning independence is influenced by external factors, including the use of digital teaching modules, the availability of school facilities, and parental support. This study aims to examine the influence of digital teaching modules, school facilities, and parental support on the self-regulated learning of Grade X students at MAN 2 Kota Kediri, both partially and simultaneously. A quantitative approach with an explanatory research design was employed. The population consisted of 504 Grade X students, and 223 respondents were selected using random sampling based on the Slovin formula. Data were collected through questionnaires that met validity and reliability requirements and were analyzed using multiple linear regression with IBM SPSS Statistics 23. The findings indicate that digital teaching modules have a positive and significant effect on self-regulated learning, with a regression coefficient of 0.565 and a significance value of 0.000. School facilities also have a positive and significant effect, with a regression coefficient of 0.563, while parental support has a positive and significant effect, with a regression coefficient of 0.262. Simultaneously, the three independent variables significantly influence self-regulated learning, as indicated by an F-value of 157.444 and a significance value of 0.000. The coefficient of determination (R²) of 0.683 indicates that 68.3% of the variance in students’ self-regulated learning can be explained by digital teaching modules, school facilities, and parental support. This study concludes that strengthening students’ self-regulated learning requires integrated support through the optimization of digital learning technologies, adequate school facilities, and active parental involvement. The findings contribute to the literature on technology-supported learning independence and provide practical implications for schools and families in developing effective strategies to foster students’ self-regulated learning.
The Effect of Entrepreneurship and Craft Subject Learning, Income Expectations, and Family Environment on Entrepreneurial Interest among Eleventh-Grade Students at SMAN 1 Papar Faizal Wiyadi; Bayu Surindra; Elis Irmayanti
Journal of Multidisciplinary Science: MIKAILALSYS Vol 4 No 2 (2026): Journal of Multidisciplinary Science: MIKAILALSYS
Publisher : Darul Yasin Al Sys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/mikailalsys.v4i2.11216

Abstract

High unemployment and limited employment opportunities underscore the importance of promoting entrepreneurship as an alternative career pathway for young people. This study examined the effects of Entrepreneurship and Craft Subject Learning (PKWU), income expectations, and family environment on entrepreneurial interest among Grade XI students at SMAN 1 Papar. A quantitative approach with a causal-associative design was employed, involving 187 students selected through proportionate stratified random sampling. Data were collected using a Likert-scale questionnaire and analyzed through multiple linear regression using SPSS version 23. The findings demonstrated that PKWU learning, income expectations, and family environment each had a positive and statistically significant effect on entrepreneurial interest. PKWU learning significantly influenced entrepreneurial interest (p = 0.043), as did income expectations (p = 0.026), while family environment emerged as the most dominant predictor (p < 0.001). Simultaneously, the three variables significantly predicted entrepreneurial interest (F = 95.498, p < 0.001), explaining 61.0% of its variance (R² = 0.610). These findings indicate that students’ entrepreneurial interest is shaped by the combined influence of educational, economic, and family-related factors. This study contributes empirical evidence to the development of entrepreneurship education and provides practical implications for schools, families, and policymakers in designing coordinated strategies to strengthen entrepreneurial interest and promote economic independence among young people.