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All Journal Syntax Literate: Jurnal Ilmiah Indonesia AkMen JURNAL ILMIAH Jurnal Akuntansi Nobel Management Review Amsir Management Journal Jurnal Bisnis dan Kewirausahaan
Abdul Khalik
Institut Teknologi Dan Bisnis Nobel Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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PENGARUH KOMUNIKASI DAN SIKAP TERHADAP KEPUTUSAN NASABAH MEMILIH BRI CABANG AHMAD YANI MAKASSAR Abdul Khalik; Ibrahim H. Ahmad
Jurnal Bisnis dan Kewirausahaan Vol. 8 No. 3 (2019): Jurnal Bisnis dan Kewirausahaan
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian pada Masyarakat (LP3M) Nobel Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37476/jbk.v8i3.673

Abstract

This research is intended to learn to learn attitudes towards customer loyalty and to find out the relationship of communication to loyalty at the ahmad yani makassar branch bri bank. the method of data collection in this study uses data collection methods by submitting questionnaires or questionnaires to understand employee communication and relations with investment loyalty at the ahmad yani branch of makassar bri bank.The analytical method used in this research is the method of multiple regression analysis. The results of the study show that the Communication and Attitudes of Employees show that a creditor's communication skills at the Ahmad Yani Branch of BRI Bank BRI have a positive and significant effect on the decision to choose BRI Ahmad Yani Makassar Branch.The dominant variabel that influences customer loyalty is the attitude of employees.Keywords: Communication, Employee Attitudes and Customer Loyalty
DETERMINAN RENDAHNYA PEMAHMAN MASYARAKAT, PERSEPSI DAN SOSIALISASI TERHADAP BANK SYARIAH INDONESIA DI SULAWESI SELATAN Ibrahim Ibrahim; Abdul Khalik; Taufik Thahir; Erik Rachim
Jurnal Bisnis dan Kewirausahaan Vol. 12 No. 3 (2023): Jurnal Bisnis dan Kewirausahaan
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian pada Masyarakat (LP3M) Nobel Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37476/jbk.v12i3.4120

Abstract

This study aims to determine and analyze the partial influence of public understanding, public perception and level of socialization about the operational system of Indonesian Islamic banks in South Sulawesi and to determine and analyze the simultaneous influence of public understanding, public perception and level of socialization of the operational system of Indonesian Islamic banks in Makassar. and the variables that have the dominant influence of the three variables studied on Indonesian Sharia Banks in South Sulawesi Based on the results of the t test (partial test) it shows that Community Understanding, Community Perception and Socialization have a positive and significant effect on Indonesian Sharia Banks in South Sulawesi. Meanwhile, the results of the simultaneous test (Test F), show Community Understanding, Community Perception and Socialization have a positive and significant effect on Indonesian Sharia Banks in South Sulawesi. The variable that has the dominant influence on Makassar Indonesian Sharia is the Community Understanding variable with a "Standardized Coefficients βeta" value of 3.178 with a significance level of 0.002.
Co-Authors Ayu Ratna Sari Erik Rachim Haeranah Haeruddin Haeruddin Ibrahim H. Ahmad Ibrahim Ibrahim Mukhtar Hamzah Muslim Muslim Surianto Surianto Sylvia . Taufik Thahir