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All Journal Jurnal Manajemen dan Kewirausahaan (JMDK) Jurnal Manajemen Riset Inovasi
Syamsurizal Syamsurizal
Unknown Affiliation
Decision Sciences, Operations Research & Management

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Analisis Rasio Efisiensi, dan Kemandirian Keuangan Daerah Untuk Menilai Kinerja Keuangan Daerah Pemerintah Kabupaten Soppeng Syamsurizal Syamsurizal; Chalid Imran Musa; Nurman Nurman; Muh. Ichwan Musa; Andi Mustika Amin
Jurnal Manajemen Riset Inovasi Vol. 1 No. 4 (2023): Oktober : Jurnal Manajemen Riset Inovasi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/mri.v1i4.1852

Abstract

This research aims to determine the level of efficiency and level of financial independence of the Soppeng Regency government in financing its government activities. The type of data used in this research is quantitative data obtained from direct observation and documentation studies of financial reports relating to the realization of regional expenditure. The data is analyzed using the quantitative descriptive analysis method, namely by carrying out calculations on the financial data obtained. The results of this research show that the average value of the Soppeng Regency government's efficiency level from 2018 to 2022 shows that the efficiency ratio is inefficient because it is above 100 percent, which indicates that the regional government is inefficient. At the level of independence, the Soppeng Regency regional government is still in the category of instructive relationship patterns. This means that the regional government is not yet independent in financing its government activities and the role of the central government is still very dominant, which indicates that the level of dependence of the Soppeng Regency government is still high on the central government
The Utilization of Digital Marketing and Entrepreneurial Skills in Enhancing Business Success for MSMEs in Bogor City Yanita Ella Nilla Chandra; Risya Zahrotul Firdaus; Syamsurizal Syamsurizal; Riskon Ginting; Rizka Sakinah; Dewi Rakhmawati
Jurnal Manajemen dan Kewirausahaan Vol. 11 No. 2 (2023): December (2023)
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v11i2.11588

Abstract

Indonesia hosts a substantial number of micro, small, and medium enterprises (UMKM), comprising around 99.99% (65.5 million units) of businesses in 2018, as stated by the Ministry of Cooperatives and SMEs. Despite their micro classification, these enterprises play a significant role, contributing about 89.2% to Indonesia's workforce and making vital economic contributions. However, 5.9% of businesses still feel the positive impacts of Covid-19. Among them, resilient businesses (5.9%) adapt by expanding marketing channels, with social media networks being a key strategy for digital marketing communication. To assess the impact of digital marketing and entrepreneurial skills on UMKM success in Bogor City, this study employed a quantitative approach. The questionnaire-based research involved 100 randomly selected participants from a population of 3,845 UMKM business players in Bogor City. Using PLS-SEM analysis, the research scrutinized the integrated framework required for this strategy. Notably, Bogor City, facing a 60% UMKM income decline during the pandemic, served as a focal point. The study utilizes SEM methodology within an explanatory research design to explore the dynamics of UMKM success in the face of contemporary challenges.
Co-Authors Andi Mustika Amin Chalid Imran Musa Chandra, Yanita Ella Nilla Dewi Rakhmawati Firdaus, Risya Zahrotul Nurman Nurman Riskon Ginting Rizka Sakinah