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Sri Isti Untari
Politeknik Negeri Jakarta, Depok, Indonesia

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Enhancing entrepreneurial capacity through screen printing competencies Sri Isti Untari; Innas Rovino Katuruni; Rahma Nur Praptiwi; Anita Rahmawati; Fedly Herdiansyah
Community Empowerment Vol 6 No 10 (2021)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (276.279 KB) | DOI: 10.31603/ce.6017

Abstract

Due to the impact of COVID-19, the D-3 Marketing Management Study Program for Citizens with Special Needs (MP WNBK) Accounting Department at the Jakarta State Polytechnic, was moved to carry out service activities related to screen printing training to increase the entrepreneurial capacity of alumni. This activity aims to help alumni affected by the COVID-19 pandemic to get alternative businesses in the screen-printing sector such as t-shirts, mugs and goody bags. In an effort to improve the competence of screen printing, the team conducts training in collaboration with partners as observers of disability. Through intensive mentoring by a trainer, 17 training participants have produced screen printing products in the form of t-shirts, goody bags, and mugs.
Entrepreneurial assistance for down syndrome children and caregivers in the DSI community Innas Rovino Katuruni; Rahma Nur Praptiwi; Sri Isti Untari; Iftita Rahmi; Tika Dwi Ariyanti
Community Empowerment Vol 7 No 12 (2022)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.8138

Abstract

A vulnerable population, people with disabilities frequently face discrimination in the workplace. They frequently struggle to find employment in the formal sector because there aren't enough workplace amenities to support them and there aren't enough positions that match their skills. Because there aren't many jobs available in Indonesia for those with disabilities, starting a business is an excellent career option. This community service program aims to provide training and assistance for people with disabilities, especially people with Down syndrome and their caregiver who are members of the Down Syndrome Indonesia (DSI) community. This activity was conducted in three stages, including webinars, psychological testing to identify participants' strengths, workshops, and entrepreneurship mentoring. The results of this program were increased knowledge and skills of people with Down syndrome and their caregivers regarding interests and talents and the process of starting and developing a business. Thus, it is hoped that businesses built by people with Down syndrome and their caregivers can last a long time so that they can achieve economic independence.
Assistance for Tasik Said Na'um Market traders through market duplication in facing the digital market Maria Nino Istia; Tika Dwi Ariyanti; Sri Isti Untari; Kristin Lukitaningrum
Community Empowerment Vol 8 No 12 (2023)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.10572

Abstract

Entrepreneurs at Tasik Tanah Abang Market require guidance and facility support to develop their businesses sustainably and increase profitability. This community service program aims to broaden their knowledge of online marketing tools through empowerment activities, enhancing accessibility in the digital market. By helping them understand the opportunities presented by online sales, the goal is to expand their sales and increase turnover. The implementation of this community service activity involves providing online selling through streaming, offering assistance with live selling techniques on social media, and promoting the market through video on social media platforms. The results of the activity indicate that providing support for traders through market duplication can yield significant benefits. Sales assistance with live selling also enhances traders' understanding of utilizing online platforms for product marketing. By creating additional distribution channels through digital markets, traders can expand their customer reach without neglecting the significance of traditional markets. This approach not only increases income but also contributes to economic sustainability for these entrepreneurs.
Digital transformation of SMEs: Leveraging social media to market mangrove-based products Tika Dwi Ariyanti; Innas Rovino Katuruni; Rahma Nur Praptiwi; Sri Isti Untari; Nur Hasyim; Kristin Lukitaningrum; Maria Nino Istia; Anita Rahmawati; M. Jamal Al Bakri
Community Empowerment Vol 9 No 11 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.12191

Abstract

This community service activity aimed to enhance the sales of mangrove-based products produced by the Tanjung Jalakarya SMEs group through the utilization of social media. Prior to the program, the group faced challenges in promoting and selling their products. Through the community service program, the team provided equipment, training on labeling and packaging, and mentorship on social media usage. As a result, within six months, there was a 30% increase in sales. This demonstrates the effectiveness of empowering SMEs groups with knowledge and skills in utilizing social media to expand their market reach and increase their income.